Engagement marketing for professionals
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ATTENTION INTEREST (Intrigue...) DESIRE... ACTION Publicit y, Advertis ing, or Presence Google you View LinkedIN & website View s Vide o Listen to Podcast or webinar Download Whitepaper Newsletter or ezine subscripti on Follows on Social Media Follow Blog 1 on 1 interact ion SALES PROCESS ngagement Marketing for Professionals
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Modern marketing for financial advisers is about creating a process of engagement for prospects, where you match your marketing to their buying cycle in order to get them to the beginning of the sales process.
Transcript of Engagement marketing for professionals
ATTENTION
INTEREST(Intrigue...)
DESIRE...
ACTION
Publicity, Advertising, or Presence
Google you
View LinkedIN & website
ViewsVideo
Listen to Podcast or webinar
Download Whitepaper
Newsletter or ezinesubscription
Follows on Social Media
Follow Blog
1 on 1 interaction SALES PROCESS
Engagement Marketing for Professionals