EngagE • EducatE • E - Army Wife Network · Army Wife Network (AWN) is a leading source of...
Transcript of EngagE • EducatE • E - Army Wife Network · Army Wife Network (AWN) is a leading source of...
Army Wife Network (AWN) is a leading source of quality, helpful information designed to engage, educate, encourage and empower military spouses and service members across all military branches. Our audience utilizes AWN for duty station information, support, connection so they don't feel alone, and to laugh about everyday military life. We connect with our audience through our website, Army Wife Talk Radio (AWTR) podcast and daily social media posts across a variety of platforms.
AWN is powered by a team of volunteers with more than 300 years of combined military spouse experience. At ArmyWifeNetwork.com readers can find more than 2,000 blog posts about deployment, PCS, Army life, health, and more. Followers can also gain information via our long-running AWTR podcast—entering its 15th year on the air in 2020—with more than 700 episodes in its archive.
EngagE • EducatE • EncouragE • EmpowEr
About Army Wife Network
“This is a resource I use on at least
a weekly basis to get the support my family and I need to thrive in this military life.”
Erin K.Fort Riley, KS
Meet Sharita Knobloch, OwnerAWN is owned and operated by Sharita Knobloch,
who is an Army wife, mother of two, and doctoral student pursuing her doctorate of education in Community Care and Counseling/Pastoral Care. She leads the organization with a decade of experience as a military spouse.
“I’ve been associated with AWN at a variety of levels for the past six years. With all of the
changes in military spouse life, I believe the longevity and consistency within AWN says a lot. Time and time again, milspouses have shared how AWN has been a valuable resource and vessel of encouragement, especially when they are just starting out on this milspouse journey. It is an absolute privilege to lead our AWN team, and with support from our partners, we look forward to a future of continued empowerment of military families around the globe.”
57,000monthly viewers
84,000followers
Social Stats
18,000followers
4,500followers
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Army Wife Network was founded in April 2009 as the umbrella that joined what was previously known as AWTR, Field Problems™, and Loving A Soldier blog. Although our name includes “Army wife,” our following has since grown to include military spouses from all branches. We also serve and support those connected to the military, including male milspouses, mothers, fathers, children, friends, veterans, service members and military-related nonprofits.
Our AWN Audience
AWN followers are independent problem solvers and go-getters. They know how to be flexible, can laugh when things get tough, and show up for their friends, neighbors and battle buddies. Our AWN community members love their soldiers and their country. They use their network to help navigate military life. From finding the best neighborhoods and schools to knowing which businesses are trustworthy, this network gives followers confidence in making good decisions for military families around the world.
What Our Followers Like:
Post With The Most series
THE SITREP semi-monthly Newsletter
News 6 Report
AWTR: Burn Victim, Military Child & Overcomer
Deployment Battle Buddy
7 Ways Being an Army Wife is Like Parenting a ToddlerHumorous Signs that Homecoming is Coming
Struggling? You Are Not Alone
A Letter to My Tribe
Overcome PCS Stress & Anxiety
Milspouse Solidarity
Inspiration
Hooah Humor
Changing Your Thoughts
Nightmare on Milspouse Street
“AWN has empowered me to be proud of my spouse’s service and the wonderful
opportunities that come with being a military spouse.”
Tessa R.Grafenwohr, Germany
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Need-to-Know Info
The semi-monthly SITREP (that’s “Situation Report” for anyone new to our neighborhood) is a recently revamped, one-stop shop for all things milspouse empowerment: news, humor and resources on a variety of topics.
Army Wife Talk Radio has been on the air since 2005 and will celebrate 15 years in 2020! AWTR is the leading and longest-running podcast of its kind and consists of weekly one-hour “shows” packed with resources for our listeners. The goal of the show is to empower our audience in their military life journey in a “mobile” format. Listeners can subscribe to the podcast and listen when they are sweeping up the sand tracked in by Army boots, prepping for homecoming or running off the military life stress while jogging on their favorite trail. As with all things AWN, AWTR is completely powered by volunteer efforts.
Army Wife Talk Radio 700+ episodes
60,000avg.
downloads/mo.
850+hrs. of broadcast
content
AWTR: Darren & Heather Turner, INDIVISIBLEAWTR: Second Lady Karen Pence
AWN is actively engaged on Facebook, Twitter, Instagram and Pinterest. We post multiple times each day with graphics or links that include tips, humor, trending blogs, behind the scenes with the AWN Command Team and sponsored content.
18kTwitter
4.5kInstagram
57kPinterest views
84kFacebook
Social Media
Our NetworkARMYWIFENETWORK.COM 2,000+
blog posts13,000
avg. page views6,000
avg. sessions/mo.
ArmyWifeNetwork.com has more than 2,000 blog posts and generates new content almost daily. We have a team of more than 30 volunteer Band of Bloggers members stationed around the world who share empowering experiences from their personal military spouse lives, News 6 reports, humorous blogs to lighten the milspouse mood, and resident and partner subject matter experts. You name it, we probably blog about it! Some of our primary topics include Army life, career & education, deployment, health & fitness and PCS. Our Band of Blogger members are all volunteers stationed at locations around the world.
To the Struggling MilSpouse: We See You How We “Deployment”
Army Life TruthCheck it out:
You Might Be a MilSpouse...
AWN is on a mission to empower military families through numerous platforms and methods. According to our milspouse math, potential weekly reach with our AWN audience is approximately 177,500!
Total Weekly Reach
Newsletter aka THE SITREP
Semi-monthly distribution
1,700subscribers
177,500Potential Weekly
Audience
Check it out:
Check it out:
ENGAGE
AWN PILLARS
WEAR R.E.D. Campaign
ENCOURAGE
AWN encourages our followers to "Remember Everyone Deployed." We created a video montage showcasing our Command Team members at each of their duty stations wearing red to support our deployed troops.
EngagE • EducatE • EncouragE • EmpowEr
EMPOWER
EDUCATE
"My husband and I are preparing for an overseas PCS and gathering information
on our future duty station from Army wives who have lived there. Not only have I been able to research this duty
station, but I’ve been able to connect with milspouses who encourage me."
AWN Behind the ScenesWe are milspouses too! This means that we're in the trenches with our audience. Our experiences help us connect on a deeper level, from managing the piles of Army-issued "home decor," to meeting Chris Hemsworth (Thor!! WHAT?!?!) during the "12 Strong" press junket, to the heartwarming homecoming moments, to celebrating household goods finally being delivered after three months!
Sarah H.Fort Eustis, VA~
“I am reminded daily that no matter how bad, I am
never alone. There is always someone who has gone through it too and is
willing to help.”Charlotte S.
Fort Jackson, SC~
Brands We’ve Worked WithOur audience trusts us and the brands that we partner with. We have built a reputation to share valuable resources with integrity and accountability.
Partnership Opportunities
“I believe AWN does a tremendous service for military spouses, veterans, and children within the military community. It’s a gigantic treasure trove of information and personal experiences that people from all walks of life can benefit from.”
“Everything you want to know about every phase of the military life is at your fingertips on the website. And the podcasts are informative, entertaining and heartwarming!”
Sponsorships
You’re coming in at all angles for a sure-fire victory!
• 4 Army Wife Talk Radio Show Packages
• 4 Social Media Combos + Giveaway
• 4 Blog Posts• 1 Month Slider Ad on Website• 1 Month Square Button Ad• 2 Months in THE SITREP• 4 Empowerment Moment
Episodes on Facebook Live
Morale Strategy Air Assault Blitzkrieg
We offer a variety of "battle plans" to share your product, service or message with our followers. We have multi-level packages or an à la carte selection of partnership options.
For additional information on sponsorship options, please contact [email protected].
When you need more fire power, you call in an Air Assault.
• 2 Army Wife Talk Radio Show Packages
• 2 Social Media Combos• 2 Blog Posts • 1 Month in THE SITREP• 1 Month Leaderboard Ad
on Website• 2 Empowerment Moment
Episodes on Facebook Live
Boost morale and your brand at this level!
• 1 Army Wife Talk Radio Show Package
• 1 Social Media Combo• 1 Blog Post• 1 Month Rectangle Ad on
Website• 1 Empowerment Moment
Facebook Live
-Caroline S.Ft. Bragg, NC
-Brittney O.Camp Humphreys, South Korea