Endoscopic Visualization Devices Markets Worldwide

Endoscopic Visualization DevicesMarkets WorldwideMarkets Worldwide

Report Highlights

December 2012

Report Benefits

This report can help in:

• Assessing the world market for endoscopic visualizationdevices, growth segments and opportunities.

• Understanding market drivers and restraints, market• Understanding market drivers and restraints, marketsegmentation, market shares and competitive segmentation.

• Strategic planning and competitive strategy.

• Identifying opportunities for partnerships and alliances.

2© 2012 Marketstrat, Inc., All Rights Reserved

World Market

• The World Market for endoscopic visualizationdevices is expected to grow at more than 8%CAGR over the next seven years to over $5.7billion by 2018.

• The market is characterized by endoscopy and• The market is characterized by endoscopy andmedical device giants like Olympus and Strykerthat offer a broad spectrum of visualizationdevices from camera heads to printers, audio-visual giants like Sony and a number of nicheplayers.

November 12 © 2011 Marketstrat, Inc., All Rights Reserved 3

Key Segments

• Endoscopes and camera systems account forthe largest share of revenues

• Highest growth is projected in the emerging• Highest growth is projected in the emergingmarkets of Asia and Latin America.


Key Drivers

• Technology advances

• Global demographic trends, aging populationsand related rise in healthcare utilization

• Rising healthcare expenditures in emergingmarkets

• Rising healthcare expenditures in emergingmarkets

• Increased demand for minimally invasiveprocedures

• Growing access to trained clinicians

• High growth of GI endoscopy


Key Restraints

• Competing technologies

• High capital purchase costs

• Regulatory hurdles including long approvalprocessprocess

• Medicare spending cuts in the US

• Austerity measures in Europe may lead toreduction in reimbursement


Leading Players

• Olympus/ GYRUS ACMI, Smith & Nephew,Stryker, Karl Storz, Aesculap, CONMED, Sony,Panasonic, Pentax, Fujifilm, and Richard Wolf


Manufacturer Focus

• Manufacturers are focusing R & D efforts onapplication, ergonomics, latest informationtechnology devices, workflow and cost-efficiency. This in turn is helping to sustain aefficiency. This in turn is helping to sustain avibrant market for visualization devices.


End-User Trends

• End-users are vying to acquire the latestscopes, HD cameras and flat-panel LCDmonitors for their superior visualizationcapability for both diagnostic and surgicalprocedures.procedures.

• Expanding use of electronic medical recordsand integrated medical information systems inestablished medical markets, calls forpremium devices.


Latest Endoscopy Systems

• The latest endoscopy systems come withsoftware that allows real-time image analysisand storage

• Example: Pentax’s EndoPRO iQ software suite• Example: Pentax’s EndoPRO iQ software suitewith their HD Motion Picture Studio (HD MPS)allows image-inset in electronic reports. It canalso store and catalog video segments forrapid keyword searches.


Innovation

• Medical endoscopy imaging giants continue toinnovate, offering technologies like Narrow-band imaging or NBI (Olympus), MultibandImaging or MBI (Fujifilm), OLED monitorsImaging or MBI (Fujifilm), OLED monitors(Sony), 3D-HD systems (Viking), EVIS EXERA IIIscopes (Olympus), PillCam capsule series forGI endoscopy (Given Imaging), full HDendoscopy systems, LED light sources, etc.


Other Recent Innovations

• GIScribe, BronchoScribe and GynaeScribe series (fromComputer Science) which convert data captured intoclinical text that can be inserted into a report alongwith images

• The CMOS Native Full HD 1080p Endoscopy Camera• The CMOS Native Full HD 1080p Endoscopy Camerawith true 1920 x 1080p resolution that does notrequire digital up-scaling of image data (SchollyFiberoptic)

• Advanced analytical software for medical endoscopycalled eGoWorks® (Envisioner Medical TechnologiesInc.) that allows cloud storage and online collaboration.


Sample Data Table


Sample Data Chart

Worldwide Revenue Estimates for Endoscopy Light Sources By Country/Region - ($Mill, 2011-2018)

$200.0

$250.0

$300.0

Rest of the World (ROW)

© 2012 Marketstrat, Inc., All Rights Reserved 15

$0.0

$50.0

$100.0

$150.0

2011

2012

2013

2014

2015

2016

2017

2018

Rest of Asia Pacific

Japan

Europe

Latin America (LATAM)

United States

Report StatsCategory Detail

Regions Covered US, Latam, Europe, Japan, Rest of APAC, Rest of the World

Product Segments • By Product: Camera Systems, Light Sources, Display Monitors, Printers,Image Capture and Recording Devices, Capsule Workstations andRecorders, Endoscopes

• By Geographic segment - US, Latam, Europe, Japan, Rest of APAC, andROWROW

Companies Profiled 35

Market Estimates/ Forecasts Revenues ($) for 2011-2018

Report Code MSR 505 -12

Price $1995 (single-user license); $3990 (corporate license)

No. of Pages 175 pages; 71 data tables; 63 charts

Publication Date December 2012


About Us

Marketstrat specializes in Medical Market Research. We assist companieswith market, technology, and best practice strategies & intelligence,through a unique combination of published reports, solutions, and

services.

Our strengths include: a deep understanding of the medical devices valueOur strengths include: a deep understanding of the medical devices valuechain, state-of-the-art data collection tools, and a robust research

methodology.

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Endoscopic Visualization Devices Markets Worldwide

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