EmployEr branding in hEalth carE - VOKA Health … Employer... · EmployEr branding in hEalth carE...
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EmployEr branding in hEalth carE ─ a solution for the lack of qualified personnel? Seminar for directors, HR managers, head nurses ...
thursday, 10. oct. 2013, ministry of the german-speaking community, gospertstr. 1, 4700 Eupen, belgium
free of charge
Workshops1 Workability – its meaning for employer branding2 Employer branding via social media3 Employer branding in organisations of all sizes S/M/XL (This workshop will be translated)4 Best practice presentation: Magnet hospitals 5 Employer Branding in the home care sector6 Make your hospital a brand: Attraction vs. retention
09.45 – 10.00 Address of welcome: H. Mollers, Minister for Health, German-speaking Community of Belgium
10.00 – 10.30 What is employer branding? P. Op de Beeck, senior communications advisor, RCA Group
10.30 – 11.00 Why should we do employer branding? L. Holtzer, Care-Ambassador, Cabinet of the Flemish Minister for Public Health
11.00 – 11.10 coffiE brEak
11.15 - 11.45 What is the impact of employer branding in the health care sector?G. Palm, second general manager, Resident Care Home Hückelhoven
11.45 – 12.15 How to attract employees internationally and interculturally?K. Vandenhoudt, Vice President HR Compressor Technique Service Division, Atlas Copco
12.15 – 12.30 Summary, questions
12.30 - 13.30 lunch brEak
13.40 – 14.35 Workshop 1-2-3-4-5-6
14.35 - 14.45 coffiE brEak
14.45 - 15.40 Workshop 1-2-3-4-5-6
15.45 - 16.00 Plenary final
the morning sessions will be translated into nl-d-f