EmployEr branding in hEalth carE - VOKA Health … Employer... · EmployEr branding in hEalth carE...

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EMPLOYER BRANDING IN HEALTH CARE a solution for the lack of qualified personnel? Seminar for directors, HR managers, head nurses ... Thursday, 10. oct. 2013, Ministry of the German-speaking Community, Gospertstr. 1, 4700 Eupen, Belgium free of charge WORKSHOPS 1 Workability – its meaning for employer branding 2 Employer branding via social media 3 Employer branding in organisations of all sizes S/M/XL (This workshop will be translated) 4 Best practice presentation: Magnet hospitals 5 Employer Branding in the home care sector 6 Make your hospital a brand: Attraction vs. retention 09.45 – 10.00 Address of welcome: H. Mollers, Minister for Health, German-speaking Community of Belgium 10.00 – 10.30 What is employer branding? P. Op de Beeck, senior communications advisor, RCA Group 10.30 – 11.00 Why should we do employer branding? L. Holtzer, Care-Ambassador, Cabinet of the Flemish Minister for Public Health 11.00 – 11.10 COFFIE BREAK 11.15 - 11.45 What is the impact of employer branding in the health care sector? G. Palm, second general manager, Resident Care Home Hückelhoven 11.45 – 12.15 How to attract employees internationally and interculturally? K. Vandenhoudt, Vice President HR Compressor Technique Service Division, Atlas Copco 12.15 – 12.30 Summary, questions 12.30 - 13.30 LUNCH BREAK 13.40 – 14.35 Workshop 1-2-3-4-5-6 14.35 - 14.45 COFFIE BREAK 14.45 - 15.40 Workshop 1-2-3-4-5-6 15.45 - 16.00 Plenary final The morning sessions will be translated into NL-D-F

Transcript of EmployEr branding in hEalth carE - VOKA Health … Employer... · EmployEr branding in hEalth carE...

Page 1: EmployEr branding in hEalth carE - VOKA Health … Employer... · EmployEr branding in hEalth carE ... Attraction vs. retention 09.45 ... What is the impact of employer branding in

EmployEr branding in hEalth carE ─ a solution for the lack of qualified personnel? Seminar for directors, HR managers, head nurses ...

thursday, 10. oct. 2013, ministry of the german-speaking community, gospertstr. 1, 4700 Eupen, belgium

free of charge

Workshops1 Workability – its meaning for employer branding2 Employer branding via social media3 Employer branding in organisations of all sizes S/M/XL (This workshop will be translated)4 Best practice presentation: Magnet hospitals 5 Employer Branding in the home care sector6 Make your hospital a brand: Attraction vs. retention

09.45 – 10.00 Address of welcome: H. Mollers, Minister for Health, German-speaking Community of Belgium

10.00 – 10.30 What is employer branding? P. Op de Beeck, senior communications advisor, RCA Group

10.30 – 11.00 Why should we do employer branding? L. Holtzer, Care-Ambassador, Cabinet of the Flemish Minister for Public Health

11.00 – 11.10 coffiE brEak

11.15 - 11.45 What is the impact of employer branding in the health care sector?G. Palm, second general manager, Resident Care Home Hückelhoven

11.45 – 12.15 How to attract employees internationally and interculturally?K. Vandenhoudt, Vice President HR Compressor Technique Service Division, Atlas Copco

12.15 – 12.30 Summary, questions

12.30 - 13.30 lunch brEak

13.40 – 14.35 Workshop 1-2-3-4-5-6

14.35 - 14.45 coffiE brEak

14.45 - 15.40 Workshop 1-2-3-4-5-6

15.45 - 16.00 Plenary final

the morning sessions will be translated into nl-d-f