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K. K. Biersdorff Consulting Supporting Organizational Excellence & Innovation Employee Communication: Measurement March 24, 2011
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Transcript of Employee Communication
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
Employee Communication: Measurement
March 24, 2011
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
Place of Measurement in Employee Communication
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
Communication Goal = Change
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
Measurement & Change
Measurement has the POTENTIAL to be an Measurement has the POTENTIAL to be an Agent of Change.Agent of Change.
– Intrusive (survey/focus group)– Invisible (web analytics/HR measures)
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
What Gets Measured
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
How to Measure: Ask Staff
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
How to Measure: Track Staff
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
Making Sense of Your Data
• Description: The Way Things Are– Quantitative
• Total or %• Average: Mean & Median• Range or spread• Divided by demographics (differences: t & χ2 )
– Qualitative: Content analysis
• Prediction: Relationships & Patterns– Correlation (r) & graphical representation
K. K. Biersdorff ConsultingSupporting Organizational Excellence &
Innovation
For More Information
http://www.delicious.com/kkbiersdorff/measurement
Contact me at: [email protected]
403.226.0585
