Grow your profit!

EmediateScreen for

Publishers - ASPSemantic Brand Protection Management

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Ad misplacement – the problem

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Continental Airline and plane crash

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Starwood Hotels and marijuana

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Introducing EmediateScreen for Publishers

Based on the world's first brand semantic brand protection technology

management platform fully preventing ads from loading next to objectionable content.

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About EmediateScreen

Each webpage is semantically analyzed to identify potentially objectionable in any of the following 18 categories:

› Alcohol› Accidents & Disasters› Adult & Nudity› Civil Unrest› Drugs› Economic Issues› Environmental Issues› Extreme View› Gambling

› Health Issues› P2P› Social & Political Issues› Swearing› Terrorism› Tobacco› Unrest Conflicts & wars› Violence & Crime› Weapons

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How it works

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Ad ServerWebpage

User visits a SiteScreen

monitored webpage

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If the content is safe a SiteScreen protected ad is served

If the content is objectionable the ad is blocked and inventory is passed back

The webpage is

semantically analyzed

to identify potentially

objectionable content.

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Sense Engine™

SenseEngine

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EmediateScreen protection example

AlcoholX Accidents & DisastersAdult & Nudity Civil UnrestDrugs

P2P Social & Political Issues Swearing Terrorism Tobacco

Economic Issues Environmental Issues Extreme View Gambling Health Issues

Unrest Conflicts & wars Violence & Crime Weapons

PROTECTING

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EmediateScreen for Publishers – ASP features

› Self Service

Dedicated web based access via EmediateAd ASP platform

› 18 Controversial Categories

Mix and match up to 18 controversial category filters

› SiteScreen Campaign Manager

Apply SiteScreen protection to your campaign tags, manage settings at campaign,

½advertiser or advertiser network level.

› Comprehensive reporting

View activity by SiteScreen category.

› Powerful Campaign Auditing & Verification

Unparalleled levels of transparency by viewing all domains and URLs to which

campaigns were exposed.

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EmediateAd

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› Stop ad misplacement for once and for all

› Safely execute your online advertising campaigns

› Gain campaign delivery transparency down to URL

› Apply and manage customized settings to match client speficic

requirements

› Available via an easy to use web based system

EmediateScreen Benefits

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Award Winning

Technology

iSense wins

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Technology Awards

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Customer examples

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Thank you for your interest!Thank you for your interest!