Embrace change in your company as a growth strategy

9
5 WAYS TO EMBRACE CHANGE AS A GROWTH STRATEGY FOR YOUR SMALL BUSINESS By Gurpreet Tooray http://gurpreettooray.net

Transcript of Embrace change in your company as a growth strategy

5 WAYS TO EMBRACE CHANGEAS A GROWTH STRATEGY FOR YOUR SMALL BUSINESS

By Gurpreet Tooray

http://gurpreettooray.net

EMBRACING CHANGE

• HI MY NAME IS GURPREET TOORAY AND I AM AN INTERNET MARKETER.

• TODAY WE WILL BE LOOKING AT WAYS YOU CAN EMBRACE CHANGE IN ORDER TO GROW

AND SCALE YOUR BUSINESS

• THE RATE OF CHANGE IS PHENOMENAL AND IN ORDER TO STAY AFLOAT IT IS IMPORTANT TO

EMBRACE CHANGE

EMBRACING CHANGE

• THERE ARE THREE THINGS YOU CAN DO WHEN CHANGE OR THE IDEA OF CHANGE COMES

ALONG:

• REJECT IT

• ACCEPT IT – ALLOWS YOU TO STAY IN THE GAME

• SEIZE IT

• IN THE NEXT FEW SLIDES WE WILL LOOK AT 5 WAYS TO EMBRACE CHANGE IN ORDER TO

GROW AND SCALE YOUR BUSINESS

EMBRACING CHANGE

• 1) ALWAYS BE LEARNING

READING AND LISTENING TO AUDIOS (PODCASTS INCLUDED) IS A GREAT WAY TO TRAIN YOUR

MIND FOR SUCCESS AND KEEP UP TO DATE WITH NEW GOINGS ON IN YOUR INDUSTRY.

QUOTE: “IF I HAVE SEEN SUCCESS IT IS BY STANDING ON THE SHOULDERS OF GIANTS”

- ISAAC NEWTON

NEVER STOP INVESTING IN YOUR EDUCATION

EMBRACING CHANGE

• 2) KEEP AN EYE ON HOW CUSTOMERS BUY

• THERE ARE NUMEROUS REASONS THAT CUSTOMERS BUY – CAN YOU HELP SOMEONE SOLVE AN

ISSUE WITH YOUR PRODUCTS?

• I DID A BLOG POST WHERE YOU CAN FIND OUT MORE INFORMATION ABOUT THIS. CLICK ON

THE IMAGE BELOW

• 3) CHANGE THE WAY CUSTOMERS BUY FROM YOU

• DO SOME RESEARCH ON THE WAYS PEOPLE BUY –ONLINE AND OFFLINE.

• WHY NOT MAKE IT EASIER FOR YOUR CUSTOMERS TO BUY FROM YOU TOO?

• DO YOU HAVE A PAYPAL BUTTON ON YOUR WEBSITE?

• ACTUALLY - DO YOU HAVE A WEBSITE? YOU SHOULD CONSIDER GETTING A BLOG

EMBRACING CHANGE

• 4) IDENTIFY NEW SELLING METHODS

• ARE YOU USING FREE MARKETING METHODS? PAID MARKETING METHODS

• HAVE YOU HEARD OF CPA/PC/PPA?

• ARE YOU USING SOCIAL MARKETING AS A TOOL?

• DO SOME RESEARCH INTO NEW METHODS OF GETTING EYEBALLS TO YOUR

PRODUCTS/SERVICES

• 5) TWEAK YOUR CURRENT MARKETING AND SALES METHODS

• TOP PRODUCERS IN A COMPANY ARE ALWAYS TWEAKING THEIR MARKETING AND SALES

METHODS AND PRESENTATIONS.

• DO A/B TESTING – CHECKING ONE ELEMENT AT A TIME.

EMBRACING CHANGE

• IN ORDER TO FIND OUT MORE SALES AND MARKETING METHODS YOU CAN CHECK OUT MY

BLOG AT:

• HTTP://GURPREETTOORAY.NET

• FEEL FREE TO EMAIL ME FOR MORE INFORMATION AT

[email protected]

• HAVE A GREAT DAY