Emakina Academy #12 : the VRT goes mobile
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VRT goes mobile Lode Nachtergaele VRT
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Discover the mobile strategy of VRT (Flemish public radio-television).
Transcript of Emakina Academy #12 : the VRT goes mobile
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VRT goes mobileLode NachtergaeleVRT
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Why going mobile ?
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Tomorrow on youtube
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Mobile market
Devices Network
Users Content
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Nokia is the market leader
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Talktime 3G handsets
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Mobile gaming
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Mobile Gaming
80.000.000
60.000.000
40.000.000
20.000.000
Tijd
Nintendo DS
GBA
PSP
4 Jaar
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Mobile market
Devices Network
Users Content
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Belgium networks end 2008
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Mobile market
Devices Network
Users Content
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What really works ?
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VRT on iPhone
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Deredactie web app
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bbc.co.uk/mobile
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bbc.co.uk/mobile
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bbc.co.uk/iplayer
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Mobile market
Devices Network
Users Content
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