Eleven reasons to be optimistic about sustainability
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13-Sep-2014 -
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Transcript of Eleven reasons to be optimistic about sustainability
Eleven Reasons to be op.mis.c about sustainability (climate change notwithstanding)
Toby Webb, Founder, Ethical Corpora.on and Stakeholder Intelligence.
Lecturer, Corporate Responsibility, Birkbeck, University of London
Trends and Communica/ons Briefing, Stockholm, February 2014
A much longer and more detailed version of this presenta.on with full text explana.ons can be found on the
Smarter Business Blog by clicking this link
3) Companies are ge?ng up to speed on solu@ons, much faster, and taking swiBer ac@on. Management
systems where possible, are converging
5) ICT, soBware and social media technology is adap@ng for the beIer, much faster than many
might have predicted
7) Emerging markets, whilst vola@le, show in research they both recognise the challenges and
have op@mism many can be tackled
10) Examples and case studies of sustained corporate success are becoming longer las@ng and
more credible and business-‐case oriented
11) The media and financial world, though laggards, are grasping the issues and making faster changes
which will only accelerate