ELEVATING YOUR SALES OPERATIONS WITH Top Sales Consulting ...

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ELEVATING YOUR SALES OPERATIONS WITH Top Sales Consulting and Marketing Services Sales Training Distributorships Marketing Materials Presentations SPECIALIZING IN COMMERCIAL CONSTRUCTION SALES Welcome to Aarowcorp

Transcript of ELEVATING YOUR SALES OPERATIONS WITH Top Sales Consulting ...

ELEVATING YOUR SALES OPERATIONS WITH

Top Sales Consulting and Marketing Services

Sales Training

Distributorships

Marketing Materials

Presentations

SPECIALIZING IN COMMERCIAL

CONSTRUCTION SALES

Welcometo Aarowcorp

Z

Main Office

1941 Sayers Road

Bastrop, Texas 78602

USA

Phones

Aaron: + 1 512 422 5610

Eric: + 1 208 890 3914

Bill: + 1 719 748 9074

Melissa: + 1 512 993 8375

Online

www.aaarowcorp.net

Aaron: [email protected]

Eric: [email protected]

Bill: [email protected]

Melissa: [email protected]

Contents01.

We present this media kit to demonstrate our desire to team up with your Corporation and superior product.

02AAROWCORP

r

02. ABOUT AAROWCORP

04.

03. MEET OUR CORE TEAM

BUILDING SALES FORCE05.

MARKETING METHODS

NOW WE WANT TO TELL YOU WHYTO TEAM WITH OUR COMPANY

03TABLE OF CONTENTS

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About Us02.

Our specialty is sales consulting and marketing high-end, quality commercial products to Major Corporations, Architects, Interior Designers, and General Contractors.

04AAROWCORP

Aarowcorp is a Sales Consulting & Marketing team with Manu-

facturers Representative experience that caters to the Commer-

cial Construction industry. Collectively we have been in business

for over 50 years+ and our specialty is marketing only high-end,

high-profit, quality commercial products to Corporations, Archi-

tects, Designers and Contractors, as well as training Sales peo-

ple to accomplish the same..

Our Marketing has been specific to many Fortune 500 Compa-

nies, specializing in marketing to Hospitality, Medical, Corporate,

and Education sectors. Our skills involve direct sales to project

owners through use of our contacts and connections by locating

and qualifying large projects which may not be on the radar yet.

We are proactive in meeting with architects in the early stages

of a project in order to make sure that our product gets specified

and following through to ensure the architect holds to that spec.

We also meet with Interior Designers and collaborate through

the entire project from beginning to end. In addition, we have

found working with Contractors is also pivotal to avoid being

Value Engineered from the project. Utilizing these methods, we

have worked over 18 years with a specific product line to bring

it from selling few projects a year to an over multi-million dollar

worldwide powerhouse in the industry. This experience is

valuable in training your sales force in the proper way to sell and

promote your product; we know it works because we live it!

Having been in the marketplace for years, our employees have

been instrumental in setting up territories all over the United

States as well as Distributor Training Programs for growth in each.

We also have taken over poor performing Distributorships and

assisted them to double, triple or even quadruple their sales by

using the aforementioned proven methods.

WHO WE ARE WHAT WE DO

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05ABOUT THE COMPANY

Aarowcorp has actionable insights borne out of deep, in-market

experience in the commercial construction industry. Years of

experience has yielded a stout network of qualified contacts

in some of the largest Architectural Firms in the United States

along with Major Corporations. In addition, many projects in

Europe, Asia, the Middle East and other major international

markets is added to this insight .

Aarowcorp is also skilled at setting up sales distributorships,

sales markets, the motivation of sales in existing markets,

and generating sales for new companies—domestic and

international. Each market is different and we do not think so

much of ourselves to presume that we can work the entire

United States with just a few people. What is required is a

distributor familiar with their specific market—one with contacts

and knowledge of the respective market climate.

We are also skilled in training distributors, manufacturers and

salespeople. Aarowcorp trains others to get out of the

office, away from the computer, market a product properly,

build relationships with the customer and sell face-to-face. We

also collaborate with salespersons on potential opportunities to

help nurture any projects for the sale!

AAROWCORPSALES EXECUTIVES & CONSULTANTS

SALES & CONSULTING

Combined 100+ years in market-ing and sales to the Commercial Construction industry and others

MANAGEMENT

Establishment and management of a Distribution Network nation-

ally and internationally

TRAINING & MARKETING

Tutelege along with design tools for Sales Teams to succeed in

promotions and sales.

OUR KEY EXPERTISE

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Our Team03.

Professionalism is a most valuable resource in any industryand we hire only the best of them with diverse skill-sets.

06AAROWCORP

A DIVERSE TEAM CAN FIND SUCCESSFUL SOLUTIONS FAST AND PROFESSIONAL WITH INTEGRITY

HELLO!LET ME INTRODUCE OUR CORE TEAM EXECUTIVES

Our highly professional and experienced team can bring much to

the table. Our skills are tempered by each having separate talents

which complement each other. Although so very different from one

another, it is our differences which make us unique and diversified

to reach so many markets as well as clients from every walk of life.

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07OUR CORE TEAM

AARON OLMSTEDpresident | sales consultant

Reared in the Construction Industry and currently working

in the Commercial Construction industry for over 28 years.

Commercial Salesman, Sales Manager, Sales Trainer,

Regional Sales Manager and National Sales Manager.

Sold for companies such as C/S Group, Besam, Bradly,

Bobrick, Total Door, Modernfold, Skyfold, Advanced

Equipment and many others. Created and built sales

markets as well as set up sales teams along with bolstering

already established markets to increase sales.

Responsible for the sales of big-budget and high profile

projects in the US and International. Instrumental in sales

and marketing of products from the design stage all the

way through to the finished result.

Skill highlights: Marketing to owners, architects, designers

and many others in the industry, providing presentations

and education, as well as making valuable connections.

Not only a salesperson but a sales trainer who works

diligently to promote and help others promote themselves

and their products successfully.

BILL OLMSTEDvice president | sales consulting

51 years of experience in Marketing and Sales to

the Commercial Construction Industry.

27 years in Sound Control marketing using Flat

and Vertical Wall technology.

30 years of Marketing management and Territory

development for, but not limited to:

• Willamette Industries (Lumber wholesale

• Evans Products (Wood products)

• Parr Lumber (Wholesale in 4 states)

• General Energy (Territory development US)

• Total Door (Territory development SW USA)

• Skyfold (Territory development - 20 years -

7 years #1 nationally and internationally)

ERIC HOLSTINEsales executivea | sales consulting

Currently working selling specialties building products in the

western US and consulting with 2 different companies who are

designing products through a outside engineering company.

• 33 years in the construction industry

• 24 years with a startup building specialties manufacturing company – leading from

$32k first year sales to $50m sales

• Lead teams that sold and installed product in 22 different countries

Skills include:

• Establishing products, processes, relationaships to sell through exclusive distributors

• Product Development – established relationships with contracted teams to take

product from idea to prototype to market

• Qualitative surveying that rolls into quantitative surveys that is communicated back

to distributor and used for product/process improvements in an organization

• Brought in several successful products from overseas to US market

• Setup profitable international distributors selling US products

• Good understanding of the US code process and how to help

influence for establishing market opportunities

• Selling through the commercial specification processes

MELISSA DRAKEmarketing director

20 years+ experience in Design and Advertising

industry with clients in Construction, Medical,

Education, Financial, Creative and others.

6 years as Sales Representative and New

Business Development in Commercial

Construction industry with strengths in

supporting Distributors with marketing

techniques and materials.

DESIGNERS ARCHITECTS

< APRIL 6 2017 >

CEU Presentations

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Marketing04.

Firstly, targeting the Architectural/Design market with accredited presentations for CEU Continuing Education.

08AAROWCORP

WHAT WE DO Develop CEU Presentations

Market research and customer study

Submission to AIA (The American Instutute

of Architects) for approval in USA

Design and develop informational

non-biased accredited presentation

Training and Strategies for setting up

Presentation Sales program.

PROJECT TYPE:

PROJECT TYPE:

PROJECT TYPE:

PROJECT TYPE:

CEU PRESENTATIONS

PRINT BROCHURES

DIGITAL MEDIA

TRAINING

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AIA CREDITSIDCEC CREDITS

CEU Presentations

Firstly, targeting the Architectural/Design market with accredited presentations for CEU Continuing Education.

09MARKETING METHODS

Aaarowcorp can consult on or design

marketing materials and collaterals to

adjunct your current Corporation collat-

erals for development and distribution by

the Sales Team and Distributors. These

would include print collaterals, digital

media, and other materials with approv-

al, in conjunction with marketing advice

specific to your territory.

// MARKETING ASSETS

Aarowcorp is skilled at designing and

presenting to (AIA/CEU/IDCEC/HSW) to

Owners, Architects, Designers and even

Facility Personnel not only educate the

client, but to ensure they see the value of

a product even if the product has a higher

initial cost. We are also skilled in putting

together customized and personalized

presentations that focus on the projects

at hand not just providing a “one size fits

all” type of presentation. We will also train

your sales team to present these pres-

entations in a professional manner while

holding the audience attention in this "in-

formation overload" society.

// CEU PRESENTATIONS

For specific marketing campaigns, a

combining of ypour marketing assets in

specific events such us Product Demon-

strations, Meet and Greets, Happy Hour

events, Tradeshow presences, Network-

ing functions, Architectural Conferenc-

es, etc. Any independent campaign or

representation would be pending the

approval of your Corporation. and would

utilize your print collaterals exclusively.

// SPECIFIC CAMPAIGNING

Aarowcorp Sales Executives:

Aarowcorp will be a Sales Consultant for your US-based or inter-

national business. We can work with you to build up a network of

Regional Sales Managers, Distributors and a Sales Team along

with training to suite your company model. Aarowcorp will also

work with your company directly to design marketing materials

to work hand in hand with your sales force in promoting your

product in your target area. We will provide a turn-key sales and

marketing program that will give you that one-two-punch for the

knockout you need in the Commercial Construction Market!

The Regional Sales Representative Model:

Aarowcorp can act as Regional Sales Representative in the Unit-

ed States to build the market as well as setting up or working

with existing Distributors. A map of each region will be provided

and we will work with your Corporation to designate each region

based on population, sales, and capacity of the local sales force.

As the network and territories grow, it is our plan to add other

Manufacturers Representatives to handle larger territories and

to work with the Distributors in each territory,

Role of Regional Distributors:

Regional Distributors will be responsible to work and market

specified territories to be agreed upon by your Corporation and

Aarowcorp. These Distributors will be responsible for all sales

and and marketing. All sales consulting training and marketing

assistance is to be provided by Aarowcorp, as well as setting up

realistic budgets and milestones, as well as working with your

company to judge the best tradeshows and programs to invest

in to market your product.

Collaborating closely with your Corporation, Aarowcorp will be

responsible for working with existing Distributors (if available) to

to improve sales and marketing, as well as setting up new Dis-

tributors and training said Distributors' sales team. This approval

process will include ensuring financial stability, willingness to

have a sales team for promotions, no competing products, nor

a desire for just adding-on product lines. Approved Distributors

will be provided a specific territory; it will be the responsibility

of Aarowcorp and your Corporation to ensure Distributors do

not cross over into another's territory. Any and all international

inquiries from USA clients will be turned over to Aarowcorp to

market and assign to your Corporation for installation and im-

plementation.

10AAROWCORP

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Sales Force05.

Building and Training a Network of Sales Executives, Regional Sales Representatives, and Regional Distributors

SOME PREVIOUS CLIENTS

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Y

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AarowcorpExecutives & Consultants

At the start, Aarowcorp will work directly with your

company to come up with a sales plan that will work

best for your company as well as work together to

provide a Marketing plan that will complement the

Sales Program.

RegionalSales Representatives

Aarowcorp will act as Regional Sales Representatives

(RSMs) in the United States to build the market, as

well as setting up and working with Distributors in

designated regions of the US.

Regional Distributors

In colloboration, Regional Distributors will be

responsible to work and market as we train them in

sales in specified territories to be agreed upon and

assigned by your Corporation and Aarowcorp.

11BUILDING SALES FORCE

Aaron:

Z Main Office

1941 Sayers Road

Bastrop, Texas 78602

USA

Online

www.aaarowcorp.net

Aaron: [email protected]

Eric: [email protected]

Bill: [email protected]

Melissa: [email protected]

Phones

Aaron: + 1 512 422 5610

Eric: + 1 208 890 3914

Bill: + 1 719 748 9074

Melissa: + 1 512 993 8375

Fly with us.