Elevating the Patient’s Digital Experience · Elevating the Patient’s Digital Experience...
Transcript of Elevating the Patient’s Digital Experience · Elevating the Patient’s Digital Experience...
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Elevating the Patient’s Digital ExperienceSession 29, February 12, 2019
Aditya Bhasin, Chief of Web Systems; VP Software Design & Development,
Stanford Health Care
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Aditya Bhasin
Has no real or apparent conflicts of interest to report.
Conflict of Interest
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• Patient Expectations
• Digital Transformation example
– Design and Development Methodologies
– Digital Platform
– Governance
• Case Study
• Engagement
Agenda
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• Describe today’s healthcare consumer expectations for their digital
experiences
• Discuss the patient, caregiver and operational benefits that can be
achieved from improving the patient’s digital experience
• List the key steps that a healthcare provider took as part of a
successful digital transformation
• Describe how a seamless, fully-integrated digital experience for
patients can become a strategic asset to modern hospital systems
Learning Objectives
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• Consumerization coming to Health Care
– On-Demand
– Affordable
– Predictive
– Coordinated
– Personalized
– Mobile
– Transparent
– Preventative
– Contextual
Patient expectations in a digital world
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MyHealth
Stanford Health Care Patient’s Digital Companion
Digital Transformation
7Source:https://myhealth.stanfordhealthcare.org/
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Design and Development Methodologies
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Another way to look at it
Source: Modifications to https://medium.com/@johnpcutler
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Understanding the problem - Design Thinking
Source : https://dschool.stanford.edu/
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• Not all patients are the same
• Identify the architypes / personas
• Convenience Driven
• Relationship Driven
• Caregiver
• Identify their unique needs and challenges
• Primary Care
• Urgent Care
• Complex Care
• Persona specific Use Cases / Journey maps
• Inpatient
• Outpatient
Patient Centered
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• Key to execution (no one sees and very few appreciate)
• Flexible, scalable digital platform
• Restful Micro services
• Ability to abstract multiple operational systems
• Ability to introduces and leverage partner assets
• API (Application Programming Interfaces)
• SDKs (Software Development Kits)
• Continuous Integration
• Automated Testing
• Continuous Deployment
Digital Platform
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Development process - Agile Scrum
Source : https://www.agilelearninglabs.com
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Agile DevOps
Source: Pinterest
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• Key for large complex organizations
• Executive Steering Committee
• Portfolio Management workgroups
• Prioritization
• ROI
• Level of Effort
• Pilots
• Report outs
• Scale out
• Change Management
• Training
• Reinforcement
Governance
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Case StudyTrip to the doctor reimagined
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• Initial Organizational Objective
– “Speed up Check in”
Case Study – Objective
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Case Study – Discovery
Patients are key partners
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• Design Thinking / Lean UX
– Interviews
– Observations
– Workshops
– Ideate with options
– Mock prototype testing
Case Study – Brainstorming
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• New Insights and updated Objectives
– Speed up check-in
– Reduce no shows
– Help with navigation on campus
– Enhance patient experience
– Reduce Staff burnout
Case Study – Insights
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Case Study – Story boarding
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• Digital Platform Add-ons
– Notification Engine
– Location awareness
– Context awareness
• Technology and Partner selection is key
– Evaluated and build POCs with 4
technologies
– Selection Criteria
• Rich APIs and SDKs
• Scalable
• Agile and responsive to our
enhancement asks
Case Study – Technology
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• Development process
– Design
• Web
• Mobile
– Development
• Bi-weekly sprints
Case Study – Product Development
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• Deployment process
– Pilot sites
• Technology Center
• Clinical
– Internal Partners
• Operations
• Facilities
• Compliance
• Patient Advisory Forum
– Enterprise role out
Case Study – Nailing and Scaling
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Case Study – Trip to the doctor reimagined
Source:https://myhealth.stanfordhealthcare.org/
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• Enterprise role out
– Multiple Campuses
– New Stanford Hospital
Case Study – Trip to the doctor reimagined
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Adoption / Engagement
0%
50%
100%
150%
200%
250%
300%
350%
2016 2017 2018
Usage
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Engagement
Engagement by Device 2016
Web Mobile
55% / 45%
Engagement by Device 2018
Web Mobile
43% / 57%
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• Aditya Bhasin
• https://www.linkedin.com/in/bhasinaditya/
Questions