Elements and Principles of Design

By: Tianna Buck

Elements of Design

Color Pigmentation of an

object Used to describe the

mood of the picture and bring the viewer to a place in their mind/memory. Appeals to the viewers eyes.

Tone Brightness, deepness, or hue of a color Used to show mood/emotion, time and

place in a painting, it can also be used to emphasis certain parts of a composition, it also draws

out certain shapes Adds dimensions

Elements of Design cont.

Texture

The feel, appearance, or

consistency of a surface

that appeals to your sight

and touch senses

Used to show different

landscapes, fabrics, make

things seem more realistic.

Also emphasizes specific

features.

Shape Flat, defined area, complex

or simple shapes Used to show the

appearance of geometric objects, represents; objects, ideas, people and

places. Also adds dimensions

Principles of Design

Unity Elements of a

composition brought

together by colors,

shapes, textures,

etc.. in unison

Used to show

harmony and

completion in art,

similar colors, lines,

textures and various

other elements are

used together

Contrast Juxtaposition of different colors or textures Used to enhance brightness or clarity of a design, enhances specific parts of a composition, gives different characteristics to the painting by having opposites joined together

Principles of Design cont.Emphasis

Stress laid on a particular object, scene or space in an image

Used to show the importance of a certain object, scene or space by using color, shape, texture

Balance Stability of colors,

textures, tones, visual equality. Can be symmetrical or color balanced.

Used to show emotions and moods along with equality by using elements like colors and shapes.