Eight Technology Trends Disrupting Business in 2014
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Transcript of Eight Technology Trends Disrupting Business in 2014
100 Slides45 Minutes
93% of U.S. online consumers are email subscribers, and receive at least one permission-based email each day.
Channel Preference Survey, ExactTarget
75% of social media users say email is the best way for companies to communicate.
Channel Preference Survey, ExactTarget
66% of U.S. consumers have made a purchase as a result of an offer received by email.
Channel Preference Survey, ExactTarget
49% of consumers want a seamless shopping experience across all channels.
Accenture
1 in 3 consumers use their mobile phone to research products in-store.
Cisco Internet Business Group
48% of all emails sent are now opened and read on a mobile device.
Return Path
63% of US consumers say they delete emails immediately if they are not optimized for mobile.
Return Path
19 million unique people composed 263 million Tweets about live TV in Q2 2013 alone.
SocialGuide / Nielsen
19 million unique people composed 263 million Tweets about live TV in Q2 2013 alone.
24%+ y/y for authors and 38%+ in tweet volume.
41% of consumers buy more from retailers who send personalized emails based on past buying behaviors.
Return Path
15-25% increase in sales if the transactional message includes personalized product recommendations.
iGoDigital