Effective PresentationsPowerPoint isn’t all bad…

Matt Cornock and Juliet Koprowska

convey a messageuse appropriate design

develop your performance

What makes a

good presentation?

PARC it right

Photo (cc-by) flickr.com/thienzieyung/7169884786

PARC

Purpose

Audience

Research

CommunicateSource: University of York Careers

Once upon a time…

Photo http://mrg.bz/eE21cL

Basic structure

Beginning Middle End

Tell them what you are going to

tell them

Them them what you told them

(and why)Tell them

Grab attention Detail Clear conclusion

What goes on a slide?

Key point……and nothing more

Photo (cc-by) Matt Cornock

A decidedly generic, meaningless and rather long title

• My first bullet point• My second bullet point• My third bullet point• Oh, look! Another bullet point• Five bullet points now• Six, and yet we continue…• OK seven is surely enough?

And let’s not forget this thing over here that’s

even more important!

EXAMPLE OF

BAD SLIDE

If bullets = key points

5 bullets per slide x 10 slides

= 50 key points for audience to remember?!

Quotations

Write a wise saying and your name will

live forever.Anon

“”

Choosing images

Support for first-time buyers• Stamp duty exemption• Parent guarantor • High loan-to-value deals

• Failed home ownership schemes

EXAMPLE OF

BAD SLIDE

Support for first-time buyers

Are shared-ownership schemes an unwanted gift?

Photo MS Clipart

Images• morguefile.com• photofunia.com• http://labs.tineye.com/multicolr• http://www.sxc.hu/• flickr.com/creativecommons

Confusing data

http://www.internetworldstats.com/stats.htm

EXAMPLE OF

BAD SLIDE

Clear information

2000 20110%

1000%

2000%

3000%

% increase in internet users2000-2011

Europe Africa

http://www.internetworldstats.com/stats.htm

The best presentations use stories

Photo (cc-by) Matt Cornock

Balancing act

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Presenting style

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Technical aspects

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Typefaces have a profound effect on the readability of your slide

Typefaces have a profound effect on the readability of your slide

Typefaces have a profound effect on the readability of your slide

EXAMPLES OF

POOR FONTS

Typefaces have a profound effect on the readability of your slide: Cambria

Typefaces have a profound effect on the readability of your slide: Times NR

Typefaces have a profound effect on the readability of your slide: Georgia

EXAMPLES OF

FONT CHOICE

Typefaces have a profound effect on the readability of your slide: Calibri

Typefaces have a profound effect on the readability of your slide: Berlin

Typefaces have a profound effect on the readability of your slide: Arial

EXAMPLES OF

FONT CHOICE

So does font size: 36

So does font size: 24

So does font size: 12

So does font size: 48

EXAMPLES OF

FONT SIZE

Colour

Photo (cc-by) Creativity103.com

Yellow on white can only be

described as an epic fail

Some colours are just plain

offensive

White on black makes an impact

…if a little serious

But the same rules apply, as ever. Adding too much text, or using the wrong formatting can seriously

impede on the success of your slides and make them incomprehensible to your audience.

Who want’s to read on screen a big block of squished up text, centre-aligned, when the presenter reads it out? Especially if there is a glaring typo distracting

you.

EXAMPLE OF

BAD SLIDE

beware the fancy templates

EXAMPLE OF

BAD SLIDE

use a simple, neutral and professional design

don’t lose your personality

Engage the audience

Photo (cc-by) Matt Cornock

In summary

Photo (by-cc) Matt Cornock