eEdgeAddon_Pro_flyer-Detail

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YOUR WEBSITE Feature Market Leader Professional Edition Add-Ons eEdge IDX Full IDX solution available Full IDX solution available Vanity URLs and domain Your eEdge website becomes a domain. You can choose any domain name you wish to have (You may buy this domain back from Market Leader should you choose to unsubscribe from Pro). You get SEO benefits from being a domain. eEdge website is a subdomain of the kwrealty.com domain. You can buy a vanity URL and redirect it to your eEdge site. Note that emails sent from eEdge will be from the subdomain email address (not the vanity URL). Add featured partners to your eEdge Website Leverage your allied resources to help pay for your Pro account by featuring them on your website and building a relationship opportunity. Additional listing search fields for consumers Consumers may search listings on your website by more specific listing criteria, including: additional property types (multi-family, farms/ ranch, mobile, residential income, commercial, vacation), listing types (foreclosure, auction, short sale), amenities, (pool, fireplace air conditioning, barn, garage, view, basement, master on main, waterfront), senior housing, open houses, schools, land tenure, open houses. Consumers search listings on your website by zip, price, property type, beds, baths, square footage and lot size. Website themes Personalize your eEdge website with a selection of professionally designed website templates. Default eEdge website theme is professionally designed. Additional buyer engagement information Consumers have additional information to help them find more properties as well as narrow their search, including search by map, nearby listings, nearby schools, market trends report, and Great Schools ratings. Market Leader Professional Edion – Detail eEdge is a complete lead-to-close soſtware system that serves as a backbone to any agent’s business! And because we realize that our agents use a variety of other tools for lead generaon (i.e. pay-per-click adversing), and lisng markeng services (i.e. virtual tours) we built in the capability for addional vendors to seamlessly integrate into our plaorm and meet your needs as they evolve. We believe that we will be able to negoate tremendous savings on these products that many of our agents are already paying for. Market Leader Professional Edion is the first of these integraons. continued Add-On: http://mykw.kw.com/eEdge V.I. 7.20.11

description

Add featured partners to your eEdge Website Additional listing search fields for consumers Full IDX solution available Full IDX solution available Website themes Vanity URLs and domain IDX Consumers search listings on your website by zip, price, property type, beds, baths, square footage and lot size. Default eEdge website theme is professionally designed. Leverage your allied resources to help pay for your Pro account by featuring them on your website and building a relationship opportunity.

Transcript of eEdgeAddon_Pro_flyer-Detail

Page 1: eEdgeAddon_Pro_flyer-Detail

YO U R W E B S I T E

Feature Market Leader Professional Edition Add-Ons eEdge

IDX Full IDX solution available Full IDX solution available

Vanity URLs and domain

Your eEdge website becomes a domain. You can choose any domain name you wish to have (You may buy this domain back from Market Leader should you choose to unsubscribe from Pro). You get SEO benefits from being a domain.

eEdge website is a subdomain of the kwrealty.com domain. You can buy a vanity URL and redirect it to your eEdge site. Note that emails sent from eEdge will be from the subdomain email address (not the vanity URL).

Add featured partners to your eEdge Website

Leverage your allied resources to help pay for your Pro account by featuring them on your website and building a relationship opportunity.

Additional listing search fields for consumers

Consumers may search listings on your website by more specific listing criteria, including: additional property types (multi-family, farms/ranch, mobile, residential income, commercial, vacation), listing types (foreclosure, auction, short sale), amenities, (pool, fireplace air conditioning, barn, garage, view, basement, master on main, waterfront), senior housing, open houses, schools, land tenure, open houses.

Consumers search listings on your website by zip, price, property type, beds, baths, square footage and lot size.

Website themes Personalize your eEdge website with a selection of professionally designed website templates.

Default eEdge website theme is professionally designed.

Additional buyer engagement information

Consumers have additional information to help them find more properties as well as narrow their search, including search by map, nearby listings, nearby schools, market trends report, and Great Schools ratings.

Market Leader Professional Edition – Detail

eEdge is a complete lead-to-close software system that serves as a backbone to any agent’s business! And because we realize that our agents use a variety of other tools for lead generation (i.e. pay-per-click advertising), and listing marketing services (i.e. virtual tours) we built in the capability for additional vendors to seamlessly integrate into our platform and meet your needs as they evolve. We believe that we will be able to negotiate tremendous savings on these products that many of our agents are already paying for.

Market Leader Professional Edition is the first of these integrations.

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Add-On:

http://mykw.kw.com/eEdgeV.I. 7.20.11

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YO U R L E A D S

Feature Market Leader Professional Edition Add-Ons eEdge

Add search widgets to non-eEdge Websites and blogs

Allows you to drive traffic to your eEdge site with a property search widget for other websites or blogs you maintain or use.

RSS feed Receive your leads via RSS in addition to email, text, myKW dashboard.

Receive leads via email, text, myKW dashboard

Site activity reporting Measure your ROI on online advertising and other lead generation activities.

Advertising

Pro users have the option to purchase advertising (a guaranteed number of leads per month, registered on your website) from Market Leader.

Since eEdge website is a subdomain, purchasing advertising is not possible.

YO U R C O N TA C T S

Feature Market Leader Professional Edition Add-Ons eEdge

Customizable email templatesCreate, save and edit your frequently used email messages for quick sending to contacts for a systematized and efficient contact follow-up.

You can choose from 5 pre-written email templates for quick responses, or customize your own responses when writing to a contact for one-time use.

Contact insightsSee the details of exactly which houses each of your contacts have viewed, revisited and saved, what time they were online, and more.

eEdge users can see a summary of contact’s searches including the average price, beds, baths and area.

Recent contact activity Monitor contact visits and immediately know when an inactive contact returns to your site.

Performance management report

Stay on target and compare your performance to other agents nationwide (U.S. only) on follow up ratings and other metrics.

http://mykw.kw.com/eEdge

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Add-On: Market Leader Professional Edition – Detail

V.I. 7.20.11

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YO U R M A R K E T I N G

Feature Market Leader Professional Edition Add-Ons eEdge

Craigslist posting tool Automated Craigslist posting tool. When people click on your Craigslist post, they are sent directly to your website to view your listings.

Custom marketing campaigns Build new campaigns using any combination of templates in the eEdge or Pro libraries.

Ability to tailor and customize existing eEdge campaign templates, including 12-Direct, 8x8s and 33-Touch

Market Insider

Replaces the “Move” tab of your eEdge Website with customized, up-to-date reports of home sales, trends, demographics, and side-by-side statistics on contact’s favorite neighborhoods. Also drives contacts back to you and your website with automatic monthly eNewsletters. (Free for the life of your Pro subscription when you sign up by Sept. 30!)

Available a la carte (coming soon)

Deluxe listing package

Leverage your deluxe listing package for all your listings to create coordinated marketing collateral to impress your sellers. This includes coordinated/matching brochures, virtual tours, jumbo postcards, flyers and property cards.

Various listing marketing templates and ability to purchase deluxe packages a la carte at $99 per listing.

Virtual tour suite

Your virtual tour suite allows you to add virtual tours for your listings, showcase your expertise with express vignettes, and market your listings with slide shows.

Available a la carte (coming soon)

eMarketing suite

Choose from eNewsletter , ePostcard and eCard templates to email your contacts, additional ways to market yourself, your listing or your brand.

Customize the newsletters and cards in eEdge to create a custom print campaign to send to your contacts.

Single property websites Highlight a single property with a unique domain.

Available a la carte (coming soon)

Property blast emails

Quickly target your marketing to the right contacts by emailing a Property Blast (aka “Email a Listing” feature), which instantly sends your listing information to all of your contacts who are looking for a similar home.

eEdge users can manually create a listing flyers and then email it to each contact they think might be interested. All consumers can sign up for listing alerts.

YO U R T R A N S A C T I O N S

Market Leader Professional Edition offers no add-ons to myTransactions.

Add-On: Market Leader Professional Edition – Detail

http://mykw.kw.com/eEdgeV.I. 7.20.11