EE More Readings 2014

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    Example- Application ofBEA

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    Example- Application of BEA(Contd.)

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    TAX and Economic

    Analysis

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    Basic Tax Equations -ndividual

    !ross ncome ! " salaries # $a%es # interest and

    dividends # ot&er income

    Taxa'le ncomeT " ! personal exemptions

    standard or itemied deductions

    TaxT " (taxa'le income)(applica'le tax

    rate)

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    Before-Tax and After-Tax Cas& *lo$

    +C* " cas& in,o$s cas& out,o$s Cas& *lo$ 'efore Tax (C*BT)

    C*BT " %ross income expenses initialinvestment # salva%e value

    " ! E # Cas& *lo$ After Tax (C*AT)

    C*AT " C*BT taxes

    Add /epreciation

    C*AT " ! E # (! E /)(Te) An evaluation format

    ee Ta'le 01 2 and Example 01.2 for acomputational format

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    E3ect on Taxes of /i3erent/epreciation 4et&ods and 5ecovery

    eriods

    Criteria used to compare di3erent depreciationmet&ods compute ---

    6'7ective 4inimie t&e 8 of future taxespaid o$in% to a %iven depreciation met&od T&e total taxes paid are equal for all depreciation models

    T&e 8 of taxes paid is less for accelerated depreciation

    met&ods &orter depreciation periods result in lo$er 8 of future

    taxes paid over lon%er time periods

    n

    tax

    t=1

    PW = (taxes in year t)(P/F,i,t)

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    /epreciation 5ecapture and Capital

    !ains (9osses) for Corporations

    Capital %ain (C!) C! " sellin% price :rst cost C! "

    /epreciation 5ecapture (/5) /5 " sellin% priceyear t 'ook valuetime of sale /5 B;t

    Capital 9oss (C9)

    C9 " 'ook value sellin% price C9 " B;t-

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    /5 ummary - 6utcomes

    Zero, $0

    Book ValueBV

    t

    First Cost

    P

    0

    of suc& income tax? provided t&at t&e totalincome exceeds 5s. 0 crore. (4ar%inal 5elief in urc&ar%e? ifapplica'le)

    At t&e rate of 0@ of suc& income tax? provided t&at t&e totalincome exceeds 5s. 0@ crores.

    "u'atio! Cess 2 of t&e total of ncome Tax and urc&ar%e.

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    I!"ia(Contd.)I!'ome Ta% Sla3s 4 Rates for #ssessme!t 5ear 6021

    Com)a! other tha! a Domesti' Com)a!

    I!'ome Ta%

    F >@ of on so muc& of t&e total income as consist of (a) royalties receivedfrom !overnment or an ndian concern in pursuance of an a%reement made'y it $it& t&e !overnment or t&e ndian concern after t&e 20st day of 4arc&?0GH0 'ut 'efore t&e 0st day of April? 0G1HI or (') fees for renderin% tec&nicalservices received from !overnment or an ndian concern in pursuance of ana%reement made 'y it $it& t&e !overnment or t&e ndian concern after t&e

    of suc& income tax? provided t&at t&e total income exceeds5s. 0@ crores.

    "u'atio! Cess 2 of t&e total of ncome Tax and urc&ar%e.

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    I!"ia(Contd.)I!'ome Ta% Sla3s 4 Rates for #ssessme!t 5ear 6021

    ;ar+i!al Relief = 8&en an assesseeKs taxa'le income exceeds5s. 0 crore? &e is lia'le to pay urc&ar%e at prescri'ed rates

    mentioned a'ove on ncome Tax paya'le 'y &im. Lo$ever? t&eamount of ncome Tax and urc&ar%e s&all not increase t&eamount of income tax paya'le on a taxa'le income of 5s. 0crore 'y more t&an t&e amount of increase in taxa'le income.

    %am)le

    n case of an individual assesseee (M H@ years) &avin% taxa'leincome of 5s. 0?@@?@0?@@@D-

    0. ncome Tax 5s.

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    I!"ia(Contd.)Value #""e" Ta% 7V#T8=;alue Added Tax (;AT) $as introduced as tax reform to overcome t&e pro'lems

    associated $it& prevalent sales tax structure. T&e sales tax structure is

    associated $it& t&e pro'lems of dou'le taxation and multiplicity of taxesresultin% in cascadin% tax 'urden. *or instance? in t&e sales tax structure? 'eforea commodity is produced? inputs are :rst taxed? and t&en after t&e commodity is

    produced $it& input tax load? output is taxed a%ain. T&is causes an unfair dou'le

    taxation $it& cascadin% e3ects. ;AT also a'olis&es multiplicity of taxes liketurnover tax? surc&ar%e on sales tax? additional surc&ar%e? etc.

    ;alue Added Tax (;AT) is a multi-point system of taxation. Tax is levied on value

    addition at eac& sta%e of transaction in t&e productionD distri'ution c&ain. T&eterm Kvalue additionK implies t&e increase in value of %oods and services at eac&

    sta%e of production or transfer of %oods and services. ;AT is a tax on t&e :nalconsumption of %oods or services and is ultimately 'orne 'y t&e consumer. ;AT

    allo$s Knput tax credit (TC)K for tax paid at earlier sta%e? $&ic& can 'eappropriated a%ainst t&e ;AT lia'ility on su'sequent sale.

    T&e desi%n of ;AT $it& input tax credit is 'ased on documentation of tax invoice?cas& memo or 'ill. Every re%istered dealer? &avin% turnover of sales a'ovespeci:ed amount? needs to issue to t&e purc&aser serially num'ered tax invoice

    $it& t&e prescri'ed particulars. *or identi:cationD re%istration of dealers under

    ;AT? t&e Tax ayerKs denti:cation +um'er (T+) is used. T+ consists of 00 di%itnumerals t&rou%&out t&e country. ts :rst t$o c&aracters represent t&e tateCode and t&e set-up of t&e next nine c&aracters can vary in di3erent tates.

    I "i l

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    I!"ia %am)le

    D i i

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    De)re'iatio! $@,:/0

    738 BV@> 60,000 60,00070.60 0.@6

    0.608" $2,-10

    Eote alva%e value " U>?@@@ is not used 'y4AC5 and B;H" @

    ;#CRS Re'o*er Perio"

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    ;#CRS Re'o*er Perio"Re'o*er )erio" 7!8 is function ofproperty class

    T(o sstems for determinin% recovery period=

    eral "e)re'iatio! sstem 7GDS8 fastest (riteo& allo(e"

    alter!ati*e "e)re'iatio! sstem 7#DS8 lo!+er re'o*er

    uses SLIRS )u3li'atio! /1 %ives n values for an asset. *or example= ;#CRS! *alue

    #sset "es'ri)tio! GDS #DS ra!+e

    pecial manufacturin% devices? race&orses? tractors @@ 2

    Computers? oil drillin% equipment? autos? trucks? 'uses 21 .2

    6Vce furniture? railroad car? )ro)ert !ot i! a!other 'lass -0 2

    +onresidential real property (not land itself) @/0

    Qnit-of-roduction (Q6)

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    /epreciation/epreciation 'ased on usage of equipment? not

    time

    /epreciation for year t o'tained 'y relation

    /t" (B )

    Example= A ne$ mixer is expected to process J million yd2ofconcrete over0@-year life time. /etermine depreciation for year 0 $&en

    J@@?@@@ yd2 is processed. Cost of mixer $as U01>?@@@ $it& no

    salva%e expected.

    olution= /0" (01>?@@@ @) " U01?>@@

    a'tual usa+e for eart

    e%)e'te" total lifetimeusa+e

    /00,000/,000,000

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    %am)le Cost a!" Per'e!ta+e

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    ) +De)letio!A mine purc&ased for U2.> million &as a total expectedyield of one million ounces of silver. /etermine t&edepletion c&ar%e in year J $&en 2@@?@@@ ounces aremined and sold for U2@ per ounce usin% (a) cost depletion?and (') percenta%e depletion. (c) 8&ic& is lar%er for yearJP

    Solutio! 9et depletion amounts equal C/AJand /AJ

    or? C/J" 2?>@@?@@@D 0?@@@?@@@ " U2.>@ per ounce

    CD#/" 2.>@(2@@?@@@) " $,020,000

    738 ercenta%e depletion rate for silver mines is @.0>

    PD#/" (@.0>)(2@@?@@@)(2@) " $,@20,000

    )er'e!ta+e "e)letio! amount? provided it is W >@ of T

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    4arket tructures and

    Competition

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    8LAT A C64ETT;E

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    8LAT A C64ETT;E4A5RETP

    As a result of its c&aracteristics? t&eperfectly competitive market &as t&efollo$in% outcomes=

    T&e actions of any sin%le 'uyer or sellerin t&e market &ave a ne%li%i'le impacton t&e market price.

    Eac& 'uyer and seller takes t&e marketprice as %iven.

    8LAT A C64ETT;E

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    8LAT A C64ETT;E4A5RETP

    A competitive market &as many'uyers and sellers tradin% identicalproducts so t&at eac& 'uyer and

    seller is a price taker. Buyers and sellers must accept t&e price

    determined 'y t&e market.

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    T&e 5evenue of a Competitive *irm

    Average revenue tells us &o$ muc&revenue a :rm receives for t&etypical unit sold.

    Avera%e revenue is total revenuedivided 'y t&e quantity sold.

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    T&e 5evenue of a Competitive *irm

    n perfect competition?avera%erevenue equals t&e price of t&e %ood.

    1 - e r a % e R e - e n ' e = T o t a ! r e - e n ' e

    ; ' a n t i t y

    P r i c e ; ' a n t i t y

    ; ' a n t i t y

    P r i c e

    =

    =

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    T&e 5evenue of a Competitive *irm

    Marginal revenue is t&e c&an%e intotal revenue from an additional unitsold.

    45 "T5D

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    T&e 5evenue of a Competitive *irm

    *or competitive :rms? mar%inalrevenue equals t&e price of t&e %ood.

    Ta'le 0 Total? Avera%e? and 4ar%inal 5evenuefor a Competitive *irm

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    for a Competitive *irm

    Copyright2004 South-Western

    56*T 4AX4YAT6+ A+/ TLE

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    56*T 4AX4YAT6+ A+/ TLEC64ETT;E *54 Q9 CQ5;E

    T&e %oal of a competitive :rm is tomaximie pro:t.

    T&is means t&at t&e :rm $ill $ant to

    produce t&e quantity t&at maximiest&e dierence !et"een total revenueand total cost.

    Ta'le < ro:t 4aximiation= A +umericalExample

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    Example

    Copyright2004 South-Western

    *i%ure 0 ro:t 4aximiation for a Competitive *irm

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    Copyright 2004 South-Western

    Quantity+

    Costs

    and

    Revenue

    MC

    ATC

    AVC

    MC1

    Q1

    MC

    Q

    The firm ma,imies

    profit b( producingthe uantit( at whichmarginal cost eualsmarginal re/enue.

    Q*A0

    P MR1 MR P AR MR

    56*T 4AX4YAT6+ A+/ TLE

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    56*T 4AX4YAT6+ A+/ TLEC64ETT;E *54 Q9 CQ5;E

    ro:t maximiation occurs at t&equantity $&ere marginal revenueequals marginal cost.

    56*T 4AX4YAT6+ A+/ TLE

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    56*T 4AX4YAT6+ A+/ TLEC64ETT;E *54 Q9 CQ5;E

    Jhe!MR > MC in'reaseQ

    Jhe!MR < MC de'reaseQ

    Jhe!MR = MC ProHt isma%imi9e".

    *i%ure < 4ar%inal Cost as t&e Competitive *irmsupply Curve

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    pp y

    Copyright 2004 South-Western

    Quantity+

    Price

    MC

    ATC

    AVC

    P1

    Q1

    P

    Q

    This section of thefirm2s MCcur/e isalso the firm2s suppl(cur/e.

    T&e *irms &ort-5un /ecision to &ut

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    T&e *irm s &ort 5un /ecision to &ut/o$n

    A s#utdo"nrefers to a s&ort-rundecision not to produce anyt&in%durin% a speci:c period of time

    'ecause of current marketconditions.

    $%itrefers to a lon%-run decision to

    leave t&e market.

    T&e *irms &ort-5un /ecision to &ut

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    T&e *irm s &ort 5un /ecision to &ut/o$n

    T&e :rm considers its sunk costs$&en decidin% to exit? 'ut i%norest&em $&en decidin% $&et&er to s&ut

    do$n. &unk costs are costs t&at &ave already

    'een committed and cannot 'erecovered.

    T&e *irms &ort-5un /ecision to &ut

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    T&e *irm s &ort 5un /ecision to &ut/o$n

    T&e :rm s&uts do$n if t&e revenue it%ets from producin% is less t&an t&evaria'le cost of production.

    &ut do$n ifTR ' C &ut do$n ifTRQ ' CQ

    &ut do$n ifP ' AC

    *i%ure 2 T&e Competitive *irms &ort 5un upplyCurve

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    Copyright 2004 South-Western

    MC

    Quantity

    ATC

    AVC

    +

    Costs

    Firmshuts

    down if

    P3AVC

    Firm2s short-runsuppl( cur/e

    4f P5AVC,firm willcontinue to producein the short run.

    4f P5ATC6 the firmwill continue toproduce at a profit.

    T&e *irms &ort-5un /ecision to &ut

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    T&e *irm s &ort 5un /ecision to &ut/o$n

    T&e portion of t&e mar%inal-costcurve t&at lies a'ove avera%evaria'le cost is t&e competitive :rms

    s#ort*run supply curve.

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    T&e *irms 9on%-5un /ecision to Exit or

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    T&e *irm s 9on% 5un /ecision to Exit orEnter a 4arket

    A :rm $ill enter t&e industry if suc&an action $ould 'e pro:ta'le. Enter ifTR + TC

    Enter ifTRQ + TCQ Enter ifP + ATC

    *i%ure J T&e Competitive *irms 9on%-5un upplyCurve

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    Copyright 2004 South-Western

    MC = long-run S

    Firme,its if

    P 3ATC

    Quantity

    ATC

    +

    Costs

    Firm2s long-runsuppl( cur/e

    Firmenters ifP 5ATC

    TLE Q9 CQ5;E + A

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    C64ETT;E 4A5RET

    T&e competitive :rms lon%-runsupply curve is t&e portion of itsmar%inal-cost curve t&at lies a'ove

    avera%e total cost.

    *i%ure J T&e Competitive *irms 9on%-5un upplyCurve

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    Copyright 2004 South-Western

    MC

    Quantity

    ATC

    +

    Costs

    Firm2s long-runsuppl( cur/e

    TLE Q9 CQ5;E + A

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    C64ETT;E 4A5RET

    &ort-5un upply CurveT&e portion of its mar%inal cost curve

    t&at lies a'ove avera%e varia'le cost.

    9on%-5un upply CurveT&e mar%inal cost curve a'ove t&e

    minimum point of its avera%e total costcurve.

    *i%ure > ro:t as t&e Area 'et$een rice andAvera%e Total Cost

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    Copyright 2004 South-Western

    (a) A ir! "ith Pro#its

    Quantity+

    Price

    P AR MR

    ATCMC

    P

    ATC

    Q

    7profit-ma,imiing uantit(8

    "rofit

    *i%ure > ro:t as t&e Area 'et$een rice andAvera%e Total Cost

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    Copyright 2004 South-Western

    ($) A ir! "ith %osses

    Quantity+

    Price

    ATCMC

    7loss-minimiing uantit(8

    P AR MRP

    ATC

    Q

    Loss

    TLE Q9 CQ5;E + A

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    C64ETT;E 4A5RET

    4arket supply equals t&e sum of t&equantities supplied 'y t&e individual:rms in t&e market.

    T&e &ort 5un= 4arket upply $it& a

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    pp y*ixed +um'er of *irms

    *or any %iven price? eac& :rmsupplies a quantity of output so t&atits mar%inal cost equals price.

    T&e market supply curve re,ects t&eindividual :rms mar%inal costcurves.

    *i%ure H 4arket upply $it& a *ixed +um'er of *irms

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    Copyright 2004 South-Western

    (a) &ndividua' ir! Supp'y

    Quantity (#ir!)+

    Price

    MC

    1.++

    1++

    9.++

    ++

    ($) aret Supp'y

    Quantity (!aret)+

    Price

    Suppl(

    1.++

    1++6+++

    9.++

    ++6+++

    T&e 9on% 5un= 4arket upply $it&

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    % pp yEntry and Exit

    *irms $ill enter or exit t&e marketuntil pro:t is driven to ero.

    n t&e lon% run? price equals t&e

    minimum of avera%e total cost. T&e lon%-run market supply curve is

    &oriontal at t&is price.

    *i%ure 1 4arket upply $it& Entry and Exit

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    Copyright 2004 South-Western

    (a) ir!*s +ero-Pro#it Condition

    Quantity (#ir!)+

    Price

    ($) aret Supp'y

    Quantity (!aret)

    Price

    +

    P minimumATC

    Suppl(

    MC

    ATC

    T&e 9on% 5un= 4arket upply $it&

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    Entry and Exit

    At t&e end of t&e process of entryand exit? :rms t&at remain must 'emakin% ero economic pro:t.

    T&e process of entry and exit endsonly $&en price and avera%e totalcost are driven to equality.

    9on%-run equili'rium must &ave :rmsoperatin% at t&eir eVcient scale.

    8&y /o Competitive *irms tay in

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    Business f T&ey 4ake Yero ro:tP

    ro:t equals total revenue minustotal cost.

    Total cost includes all t&e opportunity

    costs of t&e :rm. n t&e ero-pro:t equili'rium? t&e

    :rms revenue compensates t&e

    o$ners for t&e time and money t&eyexpend to keep t&e 'usiness %oin%.

    A &ift in /emand in t&e &ort 5un and

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    9on% 5un

    An increase in demand raises priceand quantity in t&e s&ort run.

    *irms earn pro:ts 'ecause price no$

    exceeds avera%e total cost.

    *i%ure An ncrease in /emand in t&e &ort 5unand 9on% 5un

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    ir!

    (a) &nitia' Condition

    Quantity (#ir!)+

    Price

    aret

    Quantity (!aret)

    Price

    +

    D$emand6 1

    SShort-run suppl(6 1

    P1

    ATC

    Long-runsuppl(

    P1

    1Q

    A

    MC

    *i%ure An ncrease in /emand in t&e &ort 5unand 9on% 5un

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    Copyright 2004 South-Western

    aretir!

    ($) Short-Run Response

    Quantity (#ir!)+

    Price

    MC ATC"rofit

    P1

    Quantity (!aret)

    Long-runsuppl(

    Price

    +

    D1

    D

    P1

    S1

    P

    Q1

    A

    Q

    P %

    *i%ure An ncrease in /emand in t&e &ort 5unand 9on% 5un

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    Copyright 2004 South-Western

    P1

    ir!

    (c) %ong-Run Response

    Quantity (#ir!)+

    Price

    MC ATC

    aret

    Quantity (!aret)

    Price

    +

    P1

    P

    Q1 Q

    Long-runsuppl(

    %

    D1

    D

    S1

    A

    S

    Q#

    8&y t&e 9on%-5un upply Curve 4i%&t

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    lope Qp$ard

    ome resources used in productionmay 'e availa'le only in limitedquantities.

    *irms may &ave di3erent costs.

    8&y t&e 9on%-5un upply Curve 4i%&t

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    lope Qp$ard

    4ar%inal *irmT&e marginal ,rmis t&e :rm t&at $ould

    exit t&e market if t&e price $ere any

    lo$er.

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    4onopoly

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    8&ile a competitive :rm is apricetaker? a monopoly :rm is apricemaker.

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    A :rm is considered a monopolyif . . . it is t&e sole seller of its product.

    its product does not &ave closesu'stitutes.

    8L 46+669E A5E

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    8L 46+669E A5E

    T&e fundamental cause of monopolyis !arriers to entry.

    8L 46+669E A5E

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    8L 46+669E A5E

    Barriers to entry &ave t&ree sources= 6$ners&ip of a key resource.

    T&e %overnment %ives a sin%le :rm t&e

    exclusive ri%&t to produce some %ood. Costs of production make a sin%le

    producer more eVcient t&an a lar%enum'er of producers.

    4onopoly 5esources

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    4onopoly 5esources

    Alt&ou%& exclusive o$ners&ip of akey resource is a potential source ofmonopoly? in practice monopolies

    rarely arise for t&is reason.

    !overnment-Created 4onopolies

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    !overnment Created 4onopolies

    !overnments may restrict entry 'y%ivin% a sin%le :rm t&e exclusiveri%&t to sell a particular %ood in

    certain markets.

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    +atural 4onopolies

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    +atural 4onopolies

    An industry is a natural monopoly$&en a sin%le :rm can supply a %oodor service to an entire market at a

    smaller cost t&an could t$o or more:rms.

    +atural 4onopolies

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    a u a o opo es

    A natural monopolyarises $&ent&ere are economies of scale overt&e relevant ran%e of output.

    *i%ure 0 Economies of cale as a Cause of 4onopoly

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    Quantity o# ,utput

    A/erage

    total

    cost

    +

    Cost

    L68 46+669E 4ARE 56/QCT6+A+/ 5C+! /EC6+

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    A+/ 5C+! /EC6+

    4onopoly versus Competition 4onopoly

    s t&e sole producer

    *aces a do$n$ard-slopin% demand curve

    s a price maker

    5educes price to increase sales

    Competitive *irm s one of many producers

    *aces a &oriontal demand curve

    s a price taker

    ells as muc& or as little at same price

    *i%ure < /emand Curves for Competitive and4onopoly *irms

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    Copyright 2004 South-Western

    Quantity o# ,utput

    $emand

    (a) A Co!petitive ir!*s e!and Curve ($) A onopo'ist*s e!and Curve

    +

    Price

    Quantity o# ,utput+

    Price

    $emand

    A 4onopolys 5evenue

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    p y

    Total 5evenueP Q = TR

    Avera%e 5evenue

    TRQ = AR = P

    4ar%inal 5evenue

    TRQ = MR

    Ta'le 0 A 4onopolys Total? Avera%e?and 4ar%inal 5evenue

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    A 4onopolys 5evenue

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    p y

    A 4onopolys 4ar%inal 5evenue A monopolists mar%inal revenue is

    al$ays less t#ant&e price of its %ood.

    T&e demand curve is do$n$ard slopin%. 8&en a monopoly drops t&e price to sell onemore unit? t&e revenue received frompreviously sold units also decreases.

    A 4onopolys 5evenue

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    p y

    A 4onopolys 4ar%inal 5evenue 8&en a monopoly increases t&e amount

    it sells? it &as t$o e3ects on total

    revenue (P

    Q).T&e output e3ectSmore output is sold? so Qis &i%&er.

    T&e price e3ectSprice falls? so Pis lo$er.

    *i%ure 2 /emand and 4ar%inal-5evenue Curves fora 4onopoly

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    Copyright 2004 South-Western

    Quantity o# Water

    Price

    9111+

    ;

    ?

    &

    #

    1

    +1

    #

    &

    $emand

    7a/erage

    re/enue8

    *arginal

    re/enue

    1 # & ? > = An Advertisin% !ame

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    ar'$oro* s ecision

    Advertise

    Advertise

    *arlboro gets 9#billion profit

    amel gets 9#billion profit

    amel gets 9?billion profit

    *arlboro gets 9billion profit

    amel gets 9

    billion profit

    *arlboro gets 9?billion profit

    amel gets 9&

    billion profit

    *arlboro gets 9&billion profit

    on*t Advertise

    on*t

    Advertise

    Ca!e'*s

    ecision

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    8&y eople ometimes Cooperate

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    *irms t&at care a'out future pro:ts$ill cooperate in repeated %amesrat&er t&an c&eatin% in a sin%le %ame

    to ac&ieve a one-time %ain.

    *i%ure 1 \ack and \ill 6li%opoly !ame

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    :ac*s ecision

    Se'' 40

    ;a''ons

    Se'' 40 ;a''ons

    Gac) gets

    916>++ profit

    Gill gets916>++ profit

    Gill gets96+++ profit

    Gac) gets

    916?++ profit

    Gill gets

    916?++ profit

    Gac) gets

    96+++ profit

    Gill gets

    916

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    Cooperation amon% oli%opolists isundesira'le from t&e standpoint ofsociety as a $&ole 'ecause it leads

    toproduction t#at is too lo"andprices t#at are too #ig#.

    5estraint of Trade and t&e Antitrust9a$s

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    Antitrust la$s make it ille%al torestrain trade or attempt tomonopolie a market.

    &erman Antitrust Act of 0G@ Clayton Act of 0G0J

    Controversies over Antitrust olicy

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    Antitrust policies sometimes may notallo$ 'usiness practices t&at &avepotentially positive e3ects=

    5esale price maintenance redatory pricin%

    Tyin%

    Controversies over Antitrust olicy

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    5esale rice 4aintenance (or fair trade) occurs $&en suppliers (like $&olesalers) requireretailers to c&ar%e a speci:c amount

    redatory ricin%

    occurs $&en a lar%e :rm 'e%ins to cut t&e priceof its product(s) $it& t&e intent of drivin% itscompetitor(s) out of t&e market

    Tyin%

    $&en a :rm o3ers t$o (or more) of its productsto%et&er at a sin%le price? rat&er t&an separately

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    4onopolistic Competition

    4onopolistic Competition

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    mperfect competition refers to t&osemarket structures t&at fall 'et$eenperfect competition and puremonopoly.

    T&e *our Types of 4arket tructure

    .u!$er o# ir!s/

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    Tap water able T

    *onopol(7hapter 1?8

    Do/els *o/ies

    *onopolisticompetition7hapter 1=8

    Tennis balls rude oil

    Eligopol(7hapter 1>8

    "erfect

    heat *il)

    ompetition7hapter 1&8

    ype o# Products/

    4denticalproducts$ifferentiatedproductsEnefirm Fewfirms

    *an(firms

    4onopolistic Competition

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    Types of mperfectly Competitive4arkets Monopolistic Competition

    4any :rms sellin% products t&at are similar'ut not identical.

    6li%opoly 6nly a fe$ sellers? eac& o3erin% a similar or

    identical product to t&e ot&ers.

    4onopolistic Competition

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    4arkets t&at &ave some features ofcompetition and some features ofmonopoly.

    4onopolistic Competition

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    Attri'utes of 4onopolisticCompetition 4any sellers

    roduct di3erentiation *ree entry and exit

    4onopolistic Competition

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    4any ellersT&ere are many :rms competin% for t&e

    same %roup of customers. roduct examples include 'ooks? C/s?

    movies? computer %ames? restaurants? pianolessons? cookies? furniture? etc.

    4onopolistic Competition

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    roduct /i3erentiation Eac& :rm produces a product t&at is at

    least slig#tly dierentfrom t&ose ofot&er :rms.

    5at&er t&an 'ein% a price taker? eac&:rm faces a do"n"ard*sloping demandcurve.

    4onopolistic Competition

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    *ree Entry or Exit *irms can enter or exit t&e market

    $it&out restriction.

    T&e num'er of :rms in t&e marketad7usts until economic pro:ts areero.

    C64ETT6+ 8TL

    /**E5E+TATE/ 56/QCT

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    T&e 4onopolistically Competitive*irm in t&e &ort 5un &ort-run economic pro:ts encoura%e

    ne$ :rms to enter t#e market. T&is= ncreases t&e num'er of products o3ered.

    5educes demand faced 'y :rms already int&e market.

    ncum'ent :rms demand curves s&ift to t&eleft.

    /emand for t&e incum'ent :rms productsfall? and t&eir pro:ts decline.

    *i%ure 0 4onopolistic Competition in t&e &ort 5un

    (a) ir! aes Pro#it

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    Quantity+

    Price

    "rofit-ma,imiing

    uantit(

    "rice

    $emand

    MR

    ATC

    A/eragetotal cost

    "rofit

    MC

    C64ETT6+ 8TL

    /**E5E+TATE/ 56/QCT

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    T&e 4onopolistically Competitive*irm in t&e &ort 5un &ort-run economic losses encoura%e

    :rms to e%it t#e market. T&is= /ecreases t&e num'er of products o3ered.

    ncreases demand faced 'y t&e remainin%:rms.

    &ifts t&e remainin% :rms demand curvesto t&e ri%&t.

    ncreases t&e remainin% :rms pro:ts.

    *i%ure 0 4onopolistic Competitors in t&e &ort 5un

    ($) ir! aes %osses

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    $emand

    Quantity+

    Price

    "rice

    Loss-minimiing

    uantit(

    A/eragetotal cost

    MR

    LossesATC

    MC

    T&e 9on%-5un Equili'rium

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    *irms $ill enter and exit until t&e:rms are makin% exactly eroeconomic pro:ts.

    *i%ure < A 4onopolistic Competitor in t&e 9on% 5un

    Price

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    Quantity+

    $emandMR

    ATCMC

    "rofit-ma,imiing

    uantit(

    PATC

    9on%-5un Equili'rium

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    T$o C&aracteristics As in a monopoly? price exceeds

    mar%inal cost. ro:t maximiation requires mar%inal

    revenue to equal mar%inal cost.T&e do$n$ard-slopin% demand curve makes

    mar%inal revenue less t&an price.

    As in a competitive market? price equalsavera%e total cost.

    *ree entry and exit drive economic pro:t toero.

    4onopolistic versus erfectCompetition

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    T&ere are t$o note$ort&y di3erences'et$een monopolistic and perfectcompetitionSexcess capacity andmarkup.

    4onopolistic versus erfectCompetition

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    Excess CapacityT&ere is no excess capacity in perfectcompetition in t&e lon% run.

    *ree entry results in competitive :rms

    producin% at t&e point $&ere avera%e totalcost is minimied? $&ic& is t&e eVcient scaleof t&e :rm.

    T&ere is excess capacity in monopolisticcompetition in t&e lon% run.

    n monopolistic competition? output is lesst&an t&e eVcient scale of perfect competition.

    *i%ure 2 4onopolistic versus erfect Competition

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    Quantity+

    Price

    $emand

    (a) onopo'istica''y Co!petitive ir!

    Quantity+

    Price

    P MC P MR7demand

    cur/e8

    ($) Per#ect'y Co!petitive ir!

    MCATC

    MCATC

    MR

    @fficientscale

    P

    Cuantit(produced Cuantit( produced @fficient scale

    4onopolistic versus erfectCompetition

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    4arkup 6ver 4ar%inal Cost *or a competitive :rm? price equals

    mar%inal cost.

    *or a monopolistically competitive :rm?price exceeds mar%inal cost.

    Because price exceeds mar%inal cost? anextra unit sold at t&e posted price

    means more pro:t for t&emonopolistically competitive :rm.

    *i%ure 2 4onopolistic versus erfect Competition

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    Quantity+

    Price

    $emand

    (a) onopo'istica''y Co!petitive ir!

    Quantity+

    Price

    P MC P MR7demand

    cur/e8

    ($) Per#ect'y Co!petitive ir!

    *ar)up

    MCATC

    MCATC

    MR

    *arginalcost

    P

    Cuantit(produced Cuantit( produced

    *i%ure 2 4onopolistic versus erfect Competition

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    Price

    $emand

    (a) onopo'istica''y Co!petitive ir!

    Price

    P MC P MR7demand

    cur/e8

    ($) Per#ect'y Co!petitive ir!

    *ar)up

    MCATC

    MCATC

    MR

    *arginalcost

    P