Education innovation day

21
[ comfort zone ] education innovation day Andrea Alfieri

description

GeomAlfieri's presentastion during Education Innovation Day.

Transcript of Education innovation day

Page 1: Education innovation day

[ comfort zone ]

education innovation dayAndrea Alfieri

Page 2: Education innovation day

[ comfort zone ]

About me

Social Media Consultant and Trainer with LEN

Blogger Consultant and Teacher

Politics & Society – University of LondonTUI Travel, Oracle BEA Systems, Adecco, H3G, StoryWorldWide

1 year with Davines & Comfort Zone

Social Media coaching and training

Listening Project 2010

Not quite enough freebies hence I’m still hanging around ;-)

education innovation day 2010

Page 3: Education innovation day

[ comfort zone ]

Welcome to the “Why not? Inn”

“Let’s check you in”

We hope you enjoy your stay!

Page 4: Education innovation day

[ comfort zone ]

Our Reception is here to help

education innovation day 2010

Social Media means people, not technology!

Page 5: Education innovation day

[ comfort zone ]

This is what we are famous for…

education innovation day 2010

Learn these tags by heart…. You’ll need them!

Page 6: Education innovation day

[ comfort zone ]

Let me show you to your room…

education innovation day 2010

Social Media in Plain English

Page 7: Education innovation day

[ comfort zone ]

You are in here (somewhere)

education innovation day 2010

Even if you don’t know yet….

Page 8: Education innovation day

[ comfort zone ]

It’s a networked hotel…

education innovation day 2010

Social Networking in plain English

Page 9: Education innovation day

[ comfort zone ]

Please, follow the hotel rules1. Respect the Spirit of the ‘Net

2. Listen

3. Add Value

4. Respond

5. Do Good Things

6. Share the Wealth

7. Give Kudos

8. Don’t Spam

9. Be Real

10. Collaborate

education innovation day 2010

Page 10: Education innovation day

[ comfort zone ]

Meet some of our guest…

education innovation day 2010

Page 11: Education innovation day

[ comfort zone ]

They are at your disposal…

education innovation day 2010

Page 12: Education innovation day

[ comfort zone ]

Let me show you to our Spa…

education innovation day 2010

Page 13: Education innovation day

[ comfort zone ]

You’ll find anything you need

They are all fighting to grab your attention…Wanna join the fight?

For your consideration:

This is what you might want to do…education innovation day 2010

Page 14: Education innovation day

[ comfort zone ]

What do you want to be?

We want to help SPA professionals to work better.

We want to offer not only a product, but an experience and a life style

We want to become a “Lovemark”

We want to be admired

We want to combine Science Innovation in a holistical approach

Patch Adams would tell you…

You need to give hope and advice

You need to alter the parameters and surprise people

You need to alter programmed reaction changing some variables

education innovation day 2010

Page 15: Education innovation day

[ comfort zone ]

What is the end game?

Selling more products (whether online or offline, give them reasons to buy and plenty of options)

Generate business leads by engaging in proactive communication (collaborate/participate).

Increase Brand(s) awareness. Drive online traffic onto institutional sites. Exploit bottom up content to creating relationships and opportunities (be

ahead of the game, participate, make easy collating new ideas & suggestions). Exploit Social Media tools and experience for recruitment purposes

(hairdressers and professional masseurs).

Inform users of product/services availability and distributive channels. Show your competence & know how, inspire people, teach as much as learn

from them Customer care and assistance (answer questions promptly, be honest, proactive and

collaborative)

education innovation day 2010

Page 16: Education innovation day

[ comfort zone ]

What’s your story…?

education innovation day 2010

Page 17: Education innovation day

[ comfort zone ]

Light a fire… need a match?

education innovation day 2010

FunPersonality

Controversy

Inspiration

Experience

Learning

Page 18: Education innovation day

[ comfort zone ]

Virus Warning: Pls spread one!

education innovation day 2010

Fun

Personality

Controversy

Inspiration

Experience

Learning

Distance Learning

Page 19: Education innovation day

[ comfort zone ]

Guided tour also availabe

education innovation day 2010

They…. Tell…. Your story

New “bottom up” Yellow pages to Geo-locate my reputation

Page 20: Education innovation day

[ comfort zone ]

In case of emergency…

education innovation day 2010

Reputation Management

Page 21: Education innovation day

[ comfort zone ]

End of story

Thanks for the food!

education innovation day 2010