Education, information technology and innovative services: the Porto Digital case and opportunities...

8/14/2019 Education, information technology and innovative services: the Porto Digital case and opportunities for services export from Pernambuco, Brazil

1/58

Education, information

ec no ogy aninnovative services: the

opportunities for services,Brazil

Cludio MarinhoPorto Marinho Ltd.

NortheastBrazil/ South AfricaBusiness Mission

October 20, 2009


2/58

Where are we? Inout r ca or


3/58

Leader

Prisoner

Negotiator

Statesman


4/58

People(culture, history,

organized by men and

women) creates value.

e wor s no a .

4


5/58

us ers, oca sys ems o,

overnanceInternational competition

between regions, companies

innovationis the key word.5


6/58

The new global geoeconomy


7/58


8/58


9/58


10/58

Brazil: size mattersBrazil: size mattersCountriesCountries withwith populationpopulation

>> 150150 millionmillionCountriesCountries withwith areaarea

> 5> 5 millionmillion km2km2

BangladeshBangladesh

EUAEUA

RssiaRssia

PaquistoPaquisto

NigriaNigria

BrasilBrasilChinaChina ndiandia

IndonsiaIndonsiaAustrliaAustrlia

ap oap o

MxicoMxico

EspanhaEspanhaFran aFran a

CanadCanad

CountriesCountries withwith GDPGDP> USD> USD 600600 billionbillion

BrazilBrazil is a BIGis a BIGcountrycountry

a ses a xosa ses a xos

Reino UnidoReino Unido

Coria do SulCoria do Sul

ItliaItliaAlemanhaAlemanha

Fonte: MIC (Brasil & Parceiros 2005)


11/58

Brazil is 77% urban


12/58

A great challenge/opportunity for Brazil...

...is how to dealconveniently with the

crowding-outeffect ofon our naturalresources...

...and how to negotiate a

BRIC countries (+ South

Africa and ho efullAngola) .


13/58

Presidents Zuma and Lula(photo: Ricardo Stuckert)


14/58

nnova on: raz an

v


15/58

Brazil has created the most competitive tropical agriculture of

the world

30NCancer

Equator

30SCapricorn

Since the end of the XIX century the Brazilian government has a special

interest in supporting agriculture R&D


16/58

Brazilian trade balance

4 1 ,9

4 0

3 7 ,23 0

2 0

n

AGRIBUSINESS

4 , 7

0

S

$

b

i

llio

TOTAL

- 1 0

U

- 3 0

-

*

* nov/2004 to october/2005

Source: Agriculture Ministry


17/58


18/58

Brazil: agribusiness and sustainability

Source: VEJA magazine, 03/03/2004


19/58


20/58


21/58

Expansion of the agriculture area in Brazil

NORTHEAST

CENTER WEST

SOUTHEAST

Source: ANFAVEA, 2004SOUTH


22/58

The newinternationalizaton of

intensive in capital,

,services and logist ics


23/58


24/58


25/58

The largest and the best Technology Park / Innovation Habitat in Brazil

ec e ernam uco raz


26/58

ocae n e o ownown ec e, or o g a sacknowledged as the largest technology park in Brazil

ATKearne 2005 and as the best technolo ark / innovationhabitat in the country (Anprotec, 2007)

or o g a s aso nown as a mo e or mpemen ng pu cpolicies in economic development


27/58

Porto Digital has deployed many innovative initiatives since itsconception in 2000. One of the most important is its governance

- -(NGPD) operating under contract with the State Government ofPernambuco to foster the development of a Recife IT cluster.


28/58


29/58

Why in Pernambuco?

Strategic location

or easAREA km 1.5 millionPOPULATION 51.6 million

GDP* US$ 124 billion

Pernambuco .

POPULATION 8 millionGDP* US$ 28 billion

BrazilAREA km 8.5 millionPOPULATION 184 millionGDP US$ 1,655 billion

Source: IBGE Brazilian Institute of Geography and Statistics, 2007.

* CONDEPE/FIDEM Pernambuco State Agency of Planning and Research , 2005.


30/58

Why in Recife, Pernambuco?

~

Strategic location

4 state capitals3 international airports

2 regional airports4 international ports12 million peopleMore than 35% of Northeast GDP

600km (~400 miles)

7 state capitals

5 international airports

20 million people

90% of Northeast GDP


31/58

, ... Pernambuco IT C GDP in 2007 (estimate): U$ 1,2 bi

(3,6% of Pernambucos GDP)

U$ 400 millionin software U$ 225 million in Porto Digital

4.000 IT employees (70% with higher

e uca on an w up o years

Salary averageU$ 1,4 mil (3x Recifes salary

average)

an innovativecluster governance


32/58

Porto Digital

Software Development (solutions & products)A short portfolio of services

Management Finances

Health ecur y Transportation & Traffic Management

Games eura etwor s

E-business - Information Security

Infrastructure and Connectivit Outsourcing Education & Research


33/58

CESARITBC2

CEE

SECTMAITBC1

Porto Digital/ The disembarkmentof a new economy inthe old port area of Recife


34/58


35/58


36/58


37/58


38/58

uman cap a: e

r z


39/58


40/58


41/58


42/58

Brazil: National Industry

In the period 2008-2010, the,

cooperation with the Ministry ofuca on, w o er , m on

new opportunities for education inthe basi , professional andtechnologicallevels.


43/58


44/58

The Pernambucoex erience with human

ca ital initiatives


45/58


46/58


47/58


48/58

SEBRAE: technicalassistanceto SMEs

more en po n s o


49/58

Opportunities for partnerships in South Africa


50/58


51/58


52/58


53/58

105 million lent in 10 years

SESC: education, culture and social

assisted in 2008

SENAC: technical courses incommerce, serv ces an our sm in 2008, more than 12,000 studentswere being educated (including highereducation courses in fashion design,administration etc.)


54/58

Are our strengths also goodfor your business or

ns u on

-


55/58


56/58

Dont address their brains. Address their hearts.(Nelson Mandela, in Playing The Enemy, John Carlin)

by Flickr


57/58

You are welcome to Northeast Brazil!


58/58

Education, information technology and innovative services: the Porto Digital case and opportunities...

Documents

Transcript of Education, information technology and innovative services: the Porto Digital case and opportunities...