eCMO Conference 2013 - E-Commerce with the Integration of Social Media
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Transcript of eCMO Conference 2013 - E-Commerce with the Integration of Social Media
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E-Commerce with the Integration of Social Media
Presented by Mr. Wilson YUENFounder and Director of TFI Digital Media Limited
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Agenda The trend of E-Commerce
Past
B2B, B2C, C2C and etc.
Present
With social Media
Information Sharing
Passive
Future
With Social Media
Prepaid (e.g. Credits / Gift Cards)
Physical Shops / Delivery
Information Tracking
Proactive
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E-Commerce E-Commerce websites supported B2B, B2C and C2C.
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E-Commerce + Social Media E-Commerce websites with sharing features in LinkedIn,
Twitter, Facebook, Weibo, RenRen and etc.
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E-Commerce + Social Media + Prepaid feature
E.g. Credits / Gift Cards
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E-Commerce + Social Media
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E-Commerce + Social Media E-Commerce + Social Media + Physical Shops
E.g. FaceDeals
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E-Commerce + Social Media + Physical Delivery
E.g. Happy Farm (with home delivery)
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E-Commerce + Social Media
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E-Commerce + Social Media + Information Tracking E.g. Suggested posts
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E-Commerce + Social Media
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Conclusion Internet / WWW Research Informative Not very serious transaction Serious transaction
Gaming software Entertainment Not very serious training Serious
training
Social Media Sharing Not very serious transaction Serious
transaction?!
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