2011€¦ · +EC Show 2011 Specials: EC Show Preview & Daily + EC Congress Sponsorships + Online...
Transcript of 2011€¦ · +EC Show 2011 Specials: EC Show Preview & Daily + EC Congress Sponsorships + Online...
+ EC Show 2011 Specials: EC Show Preview & Daily + EC Congress Sponsorships
+ Online Advertising + Video + Webinars + Event Sponsorships + Media Services
20112011Media Information
START
valid from 1 January 2011
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
2
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Serving You.Vincentz Network
As media services provider established for over 100 years, we offer a comprehensive cross-media mix for the coatings industry consisting of technical journals, books, databases, events and online media.
Our unique network of experts, leading partners in the market and innovative media provides world-wide coverage of the coatings, printing inks, adhesives and sealants industries and construction chemicals sector.
Vincentz Network – competence and market proximity for your media activities.
Our VisionWe bring the coatings community together – and that includes related industries.
As the coatings community’s most competent provider of information and expertise, we operate the foremost surface technology network.
This helps companies in the market for organic coatings to secure their future.
Our Mission We provide cutting edge technical expertise and business information thus giving companies in the coatings community greater decision-making capability.
We network the commercial and technological potential of major industry players world-wide thus providing our customers with the impetus to master challenges, increase productivity and achieve market success.
This ensures the future of their companies.
Our Values
Our editorial content and contact database are first rate.
Our print, event and online products and services are of the highest standard, provide the greatest value and are the most effectively packaged.
We exploit modern media technology and culture to benefit our customers.
Our audience knowledge is unsurpassed.
Our industry contacts are outstanding and our network is unique.
Our relations with our business partners are professional, fair and designed to be of mutual benefit.
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
3
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Why FARBE LACK?UN
D
FARBE UN
D LACK is……editorial leader in the provision of information for the coatings industry in the German language area: highly developed reader acceptance and the publication’s high reputation provide an outstanding editorial environment for your advertising.
…the most important advertising medium for the coatings industry in the German language area: 100 % of all advertisers use this market leader, play safe and invest in the right place.
…read in all operational areas of the coatings industry: your advertising will reach the decision-makers and leading opinions at all levels in laboratory, production and management.
…official organ of the leading associations in Germany and Switzerlandwho trust the market leader: “Fachgruppe Lackchemie” of the “Gesellschaft Deutscher Chemiker” (GDCh), “Schweizerische Vereinigung der Lack- und Farbenchemiker” (SVLFC) and “Verband der Ingenieure des Lack- und Farbenfaches” (VILF).
...an important component of your individual and efficient cross-media solution from Vincentz Network, the one-stop supplier.
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
4
AdvertisersAdvertisers About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Air Products · Alberdingk Boley · Alpha Calcit · Altana · Arichemie · Ashland · Ashland Südchemie · Atlas Material Testing · ATP Engineering · AZO • Willy A. Bachofen
L.P. Bader · BASF · BASF Coatings · Bassermann minerals · Bayer MaterialScience · bio pin Processing · BK Giulini · Bollig & Kemper · BOSIG · Bruchsaler Farbenfabrik
Bühler · Bühler PARTEC · Buss · BYK-Chemie · BYK-Gardner • CBI Centre for the Promotion of Imports from Developing Countries · Cebra Chemie · Celanese
Emulsion Polymers · Chemische Fabrik Budenheim · CINIC Chemicals · Cognis · Collomix · Coloris Global · Cowell · CPS Color · crenox · Cytec • J. de Vree · DEUREX
DEUTERON · Karl Deutsch Prüf- und Messgerätebau · Deutsche Messe · Disperlux · DKSH · Gebr. Dorfner · DSM NeoResins+ • Eaton Filtration · ECKART · Elcometer
Instruments · C.H. Erbslöh · Erichsen · Evonik Colortrend · Evonik Degussa · Evonik Tego Chemie • Farlack Software · Fast & Fluid Management · Feistmantl
Filter Specialists · Fluid Solutions · Flux Geräte · Fricke Abfülltechnik • Gemini Techniek · GIP · Gorkotte · Grace · Graf · Grieser Maschinenbau- und Service • Habich
Hagedorn-NC · Gebrüder Hagemann · Hellema Kleurkaarten · Rudolf Hensel · HENSELER Chemikalien · Hercules International · K. P. Hess Edelstahlbehälterbau
Heubach · HOBUM Oleochemicals · W. Hoffmann · Hoffmann Mineral · Honeywell · Hönle • Imerys Minerals · Impag · IMPARAT Polymers · Inotec
IPT Industrie-Pumpen Tomiak · ISP BIOCIDES • CSC Jäklechemie • KBS · KEIM-ADDITEC Surface · Keyser & Mackay · Alfred Kochen · Kolb Distribution · Konica Minolta
Sensing · Robert Kraemer · Krahn Chemie · Kromachem · Franz Krüppel • Henry Lamotte Oils · Herbert Lange · Lanxess · A. Lehmann · Lehmann & Voss · Leuna-Harze
Gebr. Liebisch · Lutz Pumpen • Werner Mathis · Medicom · Merck · Eduard Merkle · Mineraria Sacilese · Mirodur · MK Chemicals · Mondo Minerals · Mühlmeier
Raimund Müller · MULTICOLOR · Münzing Chemie · Muster-Schmidt • Nabaltec · NCS Colour Centre · Necarbo · NETZSCH-Feinmahltechnik · Mahlwerk Neubauer
Neuman & Esser · Wilhelm Niemann · Nofakalk · Nordmann, Rassmann · Nubiola Pigmentos · Nuplex Resins · NürnbergMesse • OAS · OMG Borchers · Omya
Heinrich Osthoff-Petrasch · Paltentaler Minerals · Pendraulik · Perstorp · Pidilite Industries · Pinova · Plastomatic · PolymerLatex · PPW-Polyplan · Protec Systempasten
PurpurLab • Q-Lab · Ingenieurbüro Quade · Quarzwerke • R + B Technik · Rahn · RAL · Reko Verpackungen · D.W. Renzmann Apparatebau · RIO TINTO MINERALS · robert
Rockwood Pigments · RSW-Orga · Russell Finex · RÜTGERS · RÜTGERS Organics • S.A.P.I.C.I. · Sachtleben Chemie · Scandinavian Colour · Schaefer Kalk
Schärer & Schläpfer · Schlenk Metallic Pigments · Harold Scholz · Schönox · Schülke & Mayr · Schulz Systemtechnik · Schupp Musterkarten · Schwelm Anlagentechnik
Seitz + Kerler · SG-Wasseraufbereitung und Regenerierstation · sh minerals · Siebtechnik · Silcona · SiLi Sigmund Lindner · Solvadis Chemag · Solvay Chemicals · Sommer
Gebr. Steimel · STW Schwarzwälder Textil-Werke · Süddeutsche Emulsions-Chemie · Synlab · Synthopol Chemie • Taber Industries · Tanatex · Technische Akademie
Wuppertal · tecos · Ter Hell · Thor · Tosoh · TQC · Tramaco · Troy Chemie • Unimin · Univar · UPPC • Vanwyk Systems · Velox · Verband Metallverpackungen · Vibro-Mac
Victor Pumpen · Viverso · VMA-Getzmann · Paul Vollrath · Vötsch Industrietechnik • Wacker Chemie · Wipp-Armaturen · Worlée-Chemie • X-Rite • Ystral • Zeochem
in the Market Leader FARBE UN
D LACK
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
5
ReadersReaders About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Geographicaldistribution Copies (average 7/2009 – 6/2010)
Europe 3,446Germany 2,692Austria 108Switzerland 343Scandinavia 38United Kingdom/Ireland 13France 17Belgium/The Nether-lands/Luxembourg 154Italy 16Iberia 11Eastern Europe 44Rest of Europe 10
Africa/Middle East 9
Asia Pacific 13
North America 13
Latin America 3
Total 3,484
FARBE UN
D LACK is about everything of interest to the coatings industry, and in the coatings industry everyone reads FARBE U
ND LACK. The leading German journal for
the coatings, printing inks, construction chemicals, adhesives and sealants industry has as its objective the top-quality professional presentation of research and development, manufacture and problem-solving, marketing and protagonists. Each issue contains trail-blazing scientific articles by leading experts, and excellent information on technology, the market, trends and facts.
FARBE UN
D LACK: what the coatings industry wants to know!
Averagepass-along readership:
+3 readers/copy f~14.000 readers/issue!
FARBE UN
D LACK at a Glance
Production of paints, printing inks 45 and putties
Production of adhesives 8
Production of dyestuffs and pigments 5
Production of other 11 raw materials and chemicals
Wholesale trade of fine-ceramic products, 10 glassware and cleaning agents
Manufacture of production equipment 4
Research and development in natural sciences, 4 engineering, agricultural science and medicine
Schools and universities 12
Libraries and archives 8
Other 4
Readers by industry %
Multiple choice (100 % = 3,484 readers)
Readers by job function %
Multiple choice (100 % = 3,484 readers)
General management 26
Plant management/ production
16
Administration 6
Research anddevelopment
32
Purchasing 6
Sales and marketing 27
Other 16
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
6
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Editorial Programme
March
Topics
EC Show 2011In-depth preview of Europe’s leading exhibi-tion and congress for the coatings, printing inks, adhesives, sealants and construction chemicals industry
Event highlightSVLFC General Assembly: detailed programme overview
Trade Shows/Conferences
Interlakokraska1 – 4 March 2011, Moscow/Russia
Middle East Coatings Show1 – 3 March 2011, Cairo/Egypt
The Waterborne Symposium2 – 4 March 2011, New Orleans, LA/USA
SVLFC General Assembly17 March 2011, Buchs/Switzerland
EC Congress28 – 30 March 2011, Nuremberg/Germany
EC Show29 – 31 March 2011, Nuremberg/Germany
Editorial Programme & Events: 1st Half-Year 2011Each issue of FARBE U
ND LACK focuses on a selection of editorial topics, offering the suppliers of raw materials,
equipment, machinery and services the opportunity to promote their products effectively throughout Europe to the relevant target group under the appropriate topic.
Date of publication: 1st week of month
Closing date for advertisements and digital data: approx. 14th of month preceding publication
EC Show issue April: 9 March 2011
Closing date for classified ads and digital data: approx. 16th of month preceding publication
(later dates on request)
February
Topics
Epoxy systemsApplications of modern epoxy resins and hardeners: solid and liquid binders, additives for liquid and powder coatings and radiation-curing systems
AdhesivesExclusive technical article on modern ad-hesive raw materials/sealants
Trade Shows/Conferences
EC Conference: Easy-to-clean/self-cleaning coatings III 8 – 9 February 2011, Berlin/Germany
EC Conference: Biobased coatings II 10 – 11 February 2011, Berlin/Germany
April
Topics
EC Show 2011Complete plans and up to date news on the exhibition, the EC Congress and other colocated focus and industry meetings
Construction chemicalsExclusive technical article on innovative raw materials for construction chemicals
Event highlightReport from the SVLFC General Assembly
Trade Shows/Conferences
EC Conference: Novel biocide technology 12 – 13 April 2011, Berlin/Germany
Pre-show issue with extensive preview on
the upcoming EC Show 2011!
EC Show 2011 issue with extensive bonus distributi-
on on the show floor!
May
Topics
Measuring and testingHigh performance and practice-oriented solutions for R & D and quality control in the laboratory, pilot plant and production – instruments, processes and examples
Trade Shows/Conferences
EC Conference: High-performance waterborne clearcoats III23 – 24 May 2011, Berlin/Germany
VdL Annual General Meeting24–25 May 2011, Düsseldorf/Germany
VSLF Annual General MeetingMay 2011, Switzerland
June
Topics
Waterborne coatingsSelection of raw materials, testing and applications of modern waterborne formulations
TOP InnovatorsHow innovative are German paints and coatings manufacturers?
Event highlightReports from the VdL and VSLF Annual General Meetings
Trade Shows/Conferences
EC Conference: Improving durability of coatings 7 – 8 June 2011, Berlin/Germany
FARBE UN
D LACK Conference:Polyurethanes for high-performance coatingsJune 2011, Stuttgart/Germany
January
Topics
Pigments (incl. market overview)Organic and inorganic white, black, functional and coloured pigments and specialist pigments for unusual decorative effects in coatings and printing inks
Annual reviewRetrospect, trends and strategies of leading players in the coatings industry
Trade Shows/Conferences
The Coatings Summit 17 – 19 January 2011, Washington, DC/USA
Subject to change without notice.
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
7
Editorial Programme About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
December
Topics
Production engineeringPowerful, efficient technologies for the cost-effective, ecological production of coatings, inks, adhesives, sealants and construction chemicals; from metering and homogenisation through conveying to warehousing
Event highlightReport from the VILF Annual General Meeting
Trade Shows/Conferences
EC Conference: Construction chemicals13 – 14 December 2011, Berlin/Germany
Editorial Programme & Events: 2nd Half-Year 2011
Subject to change without notice.
Each issue of FARBE UN
D LACK focuses on a selection of editorial topics, offering the suppliers of raw materials, equipment, machinery and services the opportunity to promote their products effectively throughout Europe to the relevant target group under the appropriate topic.
November
Topics
Corrosion protectionNew concepts and raw materi-als such as pigments and bind-ers for high-performance, envi-ronmentally friendly low-build and high-build systems for use in corrosive environments
Event highlightReport from the CEPE General Assembly and the Annual General Meeting Fachgruppe Lackchemie (GDCh)
Trade Shows/Conferences
VILF Annual General Meeting10 – 11 November 2011, Neu-Isenburg/Germany
EC Conference: Adhesives for wind and solar technology 22 – 23 November 2011, Berlin/Germany
EC Conference: Automotive coatings 24 – 25 November 2011, Berlin/Germany
FARBE UN
D LACK Conference:Functional coatingsNovember 2011, Stuttgart/Germany
September
Topics
Smart coatingsNew raw materials for for-mulating „smart“ coatings with additional functions such as dirt-resistance, anti-finger printing and anti-fogging
Printing inksExclusive technical article on modern raw materials for printing inks
Event highlightAnnual General Meeting Fachgruppe Lackchemie (GDCh): detailed pro-gramme overview
Trade Shows/Conferences
EC Conference: New concepts for anti corrosive coatings III 6 – 7 September 2011, Berlin/Germany
Annual General Meeting Fachgruppe Lackchemie (GDCh) 21 – 23 September 2011, Münster/Germany
August
Topics
Radiation curingUV, IR and electron beam: emission-free high-tech systems and their specific raw materials, their economic and technical advantages and the increasing range of applications
Event highlightAnnual General Meeting Fachgruppe Lackchemie (GDCh): programme summary
July
Topics
Renewable resourcesBio-degradable binders, raw materials from natural oils, seeds, gras for modern environ-mentally friendly coatings
Including FARBE LACK Annual Planner 2012!
Date of publication: 1st week of month
Closing date for advertisements and digital data:
approx. 14th of month preceding publicationEC Show issue April: 9 March 2011
Closing date for classified ads and digital data:
approx. 16th of month preceding publication
(later dates on request)
October
Topics
Polyurethanes (incl. market overview)Hydroxyl and isocyanate components, 1-pack and 2-pack systems, high solids, water-based dispersions and powder coatings: formula-tion and production of high performance PUR systems
FARBE UN
D LACK AwardExclusive report of the award ceremony
Event highlightVILF Annual General Meeting: detailed programme overview
Trade Shows/Conferences
CEPE General Assembly5 – 7 October 2011,Dublin/Ireland
EC Conference: Coil and can coatings6 – 7 October 2011, Berlin/Germany
RadTech Europe19 – 21 October 2011, Basel/Switzerland
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
8
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Title Portrait
1 Brief synopsis: FARBE U
ND LACK is the foremost moderator of the German
language coatings industry. Trends and people who move the industry: FARBE U
ND LACK covers it all. And those who belong,
read it all. The professional presentation of research and development, markets and managers provides premium information and inspiration. FARBE U
ND LACK is the authority.
2 Frequency of publication: monthly
3 Year: 117th anniversary in 2011
4 Web address (URL): www.farbeundlack.de
5 Membership: -
6 Organ: “Fachgruppe Lackchemie” of the
German Chemists Association (GDCh) Schweizerische Vereinigung der
Lack- und Farbenchemiker (SVLFC) Verband der Ingenieure des Lack- und Farbenfaches (VILF)
7 Publisher: Dr. Lothar Vincentz, with the assistance
of Prof. Dr. Claus D. Eisenbach
8 Publishing house: Vincentz Network GmbH & Co. KG Address: Plathnerstraße 4 c, 30175 Hannover, Germany Postal address: P.O. Box 62 47, 30062 Hannover, Germany Phone: +49-(0)5 11-99 10-000 Fax: +49-(0)5 11-99 10-099 Internet: www.vincentz.net 9 Editorial board: Editorial team “Companies & Markets“ Miriam von Bardeleben (Responsible) E-mail: [email protected] Editorial team “Science & Technology” Dr. Sonja Schulte E-mail: [email protected] Damir Gagro E-mail: [email protected] Gisela Gehrenkemper E-mail: [email protected] Sonja Specks E-mail: [email protected] Kirsten Wrede E-mail: [email protected]
10 Advertising: Anette Pennartz (Advertising Sales Director) E-mail: [email protected]
11 Subscriptions: Dirk Gödeke (Circulation Manager) E-mail: [email protected]
12 Purchase price (valid from 1 January 2011): Annual subscription – Germany (plus VAT) ‘ 105.00 Annual subscription – abroad ‘ 175.48
13 ISSN: 0014-7699
14 Volume analysis: 2009 = 12 issues Trim size: DIN A4 Total volume: 1,175 pages = 100.0 % Editorial: 676 pages = 57.5 % Advertising: 499 pages = 42.5 % of these: Classified ads: 32 pages = 6.3 % Bound-in inserts: 8 pages = 1.6 % House advertising: 260 pages = 52.1 % Loose inserts: 6 pieces
15 Analysis of editorial contents: 2009 = 676 pages Research & Development 358 pages = 53.0 % Production & Lab 38 pages = 5.6 % Market 129 pages = 19.1 % Internal industry affairs 84 pages = 12.4 % Miscellaneous 67 pages = 9.9 %
15a Structure editorial contents: Technical articles 358 pages = 53.0 % Formulated products 6 pages = 0.9 % Products 32 pages = 4.7 % Coatings manufacturers’ market 78 pages = 11.5 % Suppliers market 51 pages = 7.5 % Technical reviews/brief reports 37 pages = 5.5 % Meetings 12 pages = 1.8 % People 36 pages = 5.3 % Editorials 42 pages = 6.2 % Events 12 pages = 1.8 % Portraits 12 pages = 1.8 %
Sources of information: Authors 25.8 % Editorial research 59.2 % Correspondents 12.3 %
15b Structure advertising contents: Raw materials 141 pages = 28.3 % Lab and production equipment 45 pages = 9.0 % Testing and measuring equipment 14 pages = 2.8 % Miscellaneous 7 pages = 1.3 % House advertising 260 pages = 52.1 % Classified ads 32 pages = 6.4 %
Title Portrait
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
9
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
16 Circulation audit:
17 Circulation analysis: Copies per issue at annual average(1 July 2009 – 30 June 2010)
Print run: 3,693Total circulation: 3,484 of these abroad: 792
Sold copies: 3,205 of these abroad: 710
- subscribed copies: 3,193 of these association member copies:
948
- single copies -- other sales 12Free copies: 279Record, sample and other copies: 209
18 Geographic distribution analysis:Economic region Share of actually
distributed circulation% Copies
Germany 77.3 2,692Abroad 22.7 792Actually distributed circulation 100.0 3,484
Detailed analysis of geographical distribution (annual average): (100 %= 3,484 copies)Economic region Share of actually
distributed circulation% Copies
Germany 77.3 2,692Austria 3.1 108Switzerland 9.8 343Scandinavia 1.1 38United Kingdom/Ireland 0.4 13France 0.5 17Belgium/The Netherlands/Luxembourg 4.4 154Italy 0.5 16Iberia 0.3 11Eastern Europe 1.3 44Rest of Europe 0.3 10Total Europe 98.9 3,446Africa/Middle East 0.3 9Asia Pacific 0.4 13North America 0.4 13Latin America 0.1 3Total outside Europe 1.1 38Actually distributed circulation 100.0 3,484
19 Lines of business/Branches of industry/Types of company:Reader groups Share of actually
distributed circulation% Copies
Production of paints, printing inks and putties 45 1,568Production of adhesives 8 279Production of dyestuffs and pigments 5 174Production of other raw materials and chemicals 11 383Wholesale trade of fine-ceramic products, glassware and cleaning agents 10 348Manufacture of production equipment 4 139Research and development in natural sciences, engineering, agricultural science and medicine
4 139
Schools and universities 12 418Libraries and archives 8 279Other 4 139Multiple choice (100 % = 3,484 copies)
22 Job characteristics: Position in company:Share of actually
distributed circulation% Copies
University degree 27 941Graduate engineer or similar 35 1,219Certified engineer/Master craftsman 8 279Other technical education 23 801Administrative education 21 732Other 2 70No specification 1 35
Multiple choice (100 % = 3,484 copies)
20 Size of economic unit:Share of actually
distributed circulation% Copies
1–19 employees 19 66220–49 employees 18 62750–99 employees 11 383100–499 employees 22 766500 and more employees
28 976
Other 2 70
21 Job characteristics: Fields of responsibility:Share of actually
distributed circulation% Copies
General management
26 906
Plant management/Production
16 557
Administration 6 209Research and development
32 1,115
Purchasing 6 209Sales and marketing 27 941Other 14 488No specification 2 70
Multiple choice (100 % = 3,484 copies)
AnalysesCirculation and Distribution Analysis Reader Analysis
23 Age: The readers’ utilisation and evaluation of this trade journal are not subject to this feature.
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
10
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Advertising RatesPrint AdvertisingPrice list no. 58 ∙ Valid from 1 January 2011
1 Circulation: Print run: 3,693 copies Copies actually circulated at annual average: 3,484 copies
2 Overall size: trimmed 210 mm wide, 297 mm high untrimmed 216 mm wide, 303 mm high Oversize per bleed edge 3 mm
Type area: 175 mm wide, 250 mm high, 4 columns, each 42 mm wide 1/1 page = 1,000 mm
3 Printing method: offset Printing material: digital data
4 Deadlines: Frequency of publication: monthly Date of publication: 1st week of month Closing date for advertisements: approx. 14th of month preceding Closing date for classified ads: approx. 16th of month preceding (later dates on request) EC Show issue April: 9 March 2011
5 Publishing house: Vincentz Network GmbH & Co. KG Address: Plathnerstraße 4 c, 30175 Hannover, Germany Postal address: P.O. Box 62 47, 30062 Hannover, Germany Internet: www.vincentz.net
Advertising: Fax: +49-(0)5 11-99 10-259 Anette Pennartz (Advertising Sales Director) Phone: +49-(0)5 11-99 10-240 E-mail: [email protected]
Rüdiger Reschke (Advertising Administration) Phone: +49-(0)5 11-99 10-251 E-mail: [email protected]
6 Terms of payment: Within 8 days: 2 % discount; prepayment: 3 % discount.
If payment is made by cheque, the date on which the cheque is credited determines whether a prompt payment discount is applicable. 30 days: net.
Banks: Nord/LB Hannover (bank code no. 250 500 00) account no. 101 422 582
BIC-/SWIFT-Code NOLADE2H IBAN DE18 2505 0000 0101 4225 82 Postbank Hannover (bank code no. 250 100 30) account no. 123-305 BIC-/SWIFT-Code PBNKDEFF IBAN DE96 2501 0030 0000 1233 05
7 Print advertising rates: (display ads)
Size Width x height in mm b/w rate 1/1 page 175 x 250 € 2,760.00 Island 118 x 175 € 2,070.00 1/2 page 175 x 125 (wide)/86 x 250 (high) € 1,380.00 1/3 page 175 x 85 (wide)/57 x 250 (high) € 920.00 1/4 page 175 x 60 (wide)/86 x 125 (high)/ € 690.00 42 x 250 (high)
Prices according to mm/column (42 mm wide): € 2.76
8 Surcharges: 8.1 Colour surcharges European scale colour (CMYK), each 1/1 page ‘ 500.00 1/2 page/Island page ‘ 250.00 1/3 page ‘ 167.00 1/4 page ‘ 125.00
Special colour, each 1/1 page ‘ 800.00 1/2 page/Island page ‘ 400.00 1/3 page ‘ 267.00 1/4 page ‘ 200.00 With intermediate sizes, the colour rate will be charged proportionally (minimum size 1/4 page).
8.2 Special positions (total rate) 2nd and 4th cover (1/1 page/4c only) ‘ 5,088.00
3rd cover (1/1 page/4c only) ‘ 4,812.00 Guaranteed special position 20 % Special positions cannot be cancelled.
9 Classified ads: Job offers rate per mm/column, column width: 42 mm, b/w ‘ 5.77
Opportunities, representations, etc. rate per mm/column, column width: 42 mm, b/w ‘ 3.98
Job wanted Standard sizes (incl. box no. and VAT): Size A (86 mm x 50 mm) ‘ 240.00 Size B (86 mm x 40 mm) ‘ 200.00 Size C (86 mm x 30 mm) ‘ 162.00 Box no. incl. postage ‘ 25.00 Colour charges: see top 8. 2 or 4 column ads only.
Suppliers index: (40 mm wide) Normal print (max. 35 characters) ‘ 5.80 Bold print/capital letters (max. 28 characters) ‘ 11.60 Box ad per mm ‘ 2.90 Box ad with white background per mm ‘ 4.35 Box ad 4c per mm ‘ 5.80 Annual orders only; the annual invoice will be issued at the beginning of the contract. Prices are quoted per
issue/ heading/line/mm. 12 issues/year.
Events calendar: Basic listing ‘ 280.00 Each additional line ‘ 12.00
10 Special advertising: Special formats see page 14
11 Discounts: for advertisements within 12 months
Series discount Quantity discount 3 insertions 3 % 1.5 pages 5 % 6 insertions 5 % 3 pages 10 % 9 insertions 8 % 6 pages 15 % 12 insertions 10 % 9 pages 18 % 12 pages 20 %
Charges for loose inserts, classified ads, entries in the suppliers index and tip-on-cards are not subject to discounts. Bound-in inserts are subject to quantity discount (1 page = 500 mm). Discounts for a significantly higher number of insertions on request.
12 Combinations:
Job ads in FARBE UN
D LACK will be automatically placed online on www.farbeundlack.de (run time: 8 weeks)!
13 Bound-in inserts: 2 pages ‘ 4,260.00 > 4 pages on request 4 pages ‘ 6,390.00 Required quantity on request
14 Loose inserts: Maximum format 190 mm wide, 277 mm high Up to 25 g/2 mm per 1,000 copies ‘ 247.00
Incl. postage.
Other sizes/quantities on request Required quantity on request
Regional inserts are not available.
15 Stick-on advertising media: Tip-on-cards per 1,000 copies ‘ 188.00 Required quantity on request
Rate excl. carrier page (min. 1/2 page). Incl. postage and sticking.
16 Delivery address for inserts: BWH GmbH, Beckstr. 10, 30457 Hannover, Germany
Delivery note: For “FARBE U
ND LACK, issue no. ../11”
All rates subject to VAT where applicable.
Please note:FARBE LACK issues 3 + 4/2011
(EC Show 2011 pre-show and show issues): display ads, inserts and stick-on advertising media
+ 5 % on total rate(applies to less than 3 advertisements
within 12 months)
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
11
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Display AdsSize Colour
(CMYK)Width x height
in mm(type area)
1 insertion‘ per ad
3 insertions‘ per ad
discount
6 insertions‘ per ad
discount
9 insertions‘ per ad
discount
12 insertions‘ per ad
discount
1/1 b/w2c3c4c
175 x 250 2,760.003,260.003,760.004,260.00
2,484.002,934.003,384.003,834.00
= -10 %= -10 %= -10 %= -10 %
2,346.002,771.003,196.003,621.00
= -15 %= -15 %= -15 %= -15 %
2,263.202,673.203,083.203,493.20
= -18 %= -18 %= -18 %= -18 %
2,208.002,608.003,008.003,408.00
= -20 %= -20 %= -20 %= -20 %
Island b/w2c3c4c
118 x 175 2,070.002,320.002,570.002,820.00
1,966.502,204.002,441.502,679.00
= -5 %= -5 %= -5 %= -5 %
1,863.002,088.002,313.002,538.00
= -10 %= -10 %= -10 %= -10 %
1,863.002,088.002,313.002,538.00
= -10 %= -10 %= -10 %= -10 %
1,759.501,972.002,184.502,397.00
= -10 %= -10 %= -10 %= -10 %
1/2 b/w2c3c4c
175 x 125or 86 x 250
1,380.001,630.001,880.002,130.00
1,311.001,548.501,786.002,023.50
= -5 %= -5 %= -5 %= -5 %
1,242.001,467.001,692.001,917.00
= -10 %= -10 %= -10 %= -10 %
1,242.001,467.001,692.001,917.00
= -10 %= -10 %= -10 %= -10 %
1,173.001,385.501,598.001,810.50
= -15 %= -15 %= -15 %= -15 %
1/3 b/w2c3c4c
175 x 85or 60 x 250
920.001,087.001,254.001,421.00
892.401,054.391,216.381,378.37
= -3 %= -3 %= -3 %= -3 %
874.351,032.651,191.301,349.95
= -5 %= -5 %= -5 %= -5 %
828.00978.30
1,128.601,278.90
= -10 %= -10 %= -10 %= -10 %
828.00978.30
1,128.601,278.90
= -15 %= -15 %= -15 %= -15 %
1/4 b/w2c3c4c
175 x 60or 86 x 125or 42 x 250
690.00815.00940.00
1,065.00
669.30790.55911.80
1,033.05
= -3 %= -3 %= -3 %= -3 %
655.50774.25893.00
1,011.75
= -5 %= -5 %= -5 %= -5 %
634.80749.80864.80979.80
= -8 %= -8 %= -8 %= -8 %
621.00733.50846.00958.50
= -10 %= -10 %= -10 %= -10 %
Depending on size and frequency of your advertisements, the level of discount may vary (see page 10, top 11: series and quantity discounts) in the course of one insertion year. This chart gives you a quick overview on the different advertisement rates available.
All rates subject to VAT where applicable.
Please note:FARBE LACK issues 3 + 4/2011
(EC Show 2011 pre-show and show issues): display ads, inserts and stick-on advertising media
+ 5 % on total rate(applies to less than 3 advertisements
within 12 months)
Display Ads: Rates & Discounts
Date of publication: 1st week of month
Closing date for advertisements and digital data: approx. 14th of month preceding publication
EC Show issue April: 9 March 2011
Closing date for classified ads and digital data: approx. 16th of month preceding publication
(later dates on request)
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
12
Display Ads About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Display Ads: SizesT: Type area B: Bleed
1/1 pageT: 175 mm wide x 250 mm highB: 210 mm wide x 297 mm high
Island pageT: 118 mm wide x 175 mm highB: 133 mm wide x 200 mm high
1/2 page horizontal T: 175 mm wide x 125 mm highB: 210 mm wide x 148 mm high
1/2 page vertical T: 86 mm wide x 250 mm highB: 105 mm wide x 297 mm high
1/3 page horizontal T: 175 mm wide x 85 mm highB: 210 mm wide x 110 mm high
1/3 page vertical T: 57 mm wide x 250 mm highB: 74 mm wide x 297 mm high
1/4 page horizontal T: 175 mm wide x 60 mm highB: 210 mm wide x 85 mm high
1/4 page vertical T: 42 mm wide x 250 mm high B: 59 mm wide x 297 mm high orT: 86 mm wide x 125 mm highB: 103 mm wide x 150 mm high
Oversize per bleed edge:
3 mm
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
13
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Job AdsJob Ads: Rates & SizesFARBE U
ND LACK is the leading contact platform for employers and job seekers in the German
language, but also the European coatings market. Those who are looking for qualified staff, advertise their job opportunities here – and those who seek a change or new challenge in their career, find what they are looking for.
In addition to the print publication in FARBE UN
D LACK, all job advertisements will be automatically placed online for 8 weeks on www.farbeundlack.de/job-center. Moreover, a link to all online job ads in the weekly E-mail newsletter reaches out to approx. 600 additional readers.
1/1 page175 mm wide x 250 mm highb/w: € 5,170.002c: € 5,670.003c: € 6,170.004c: € 6,670.00
1/2 page horizontal 175 mm wide x 125 mm highb/w: € 2,585.002c: € 2,835.003c: € 3,085.004c: € 3,335.00
1/2 page vertical 86 mm wide x 250 mm highb/w: € 2,585.002c: € 2,835.003c: € 3,085.004c: € 3,335.00
1/3 page horizontal 175 mm wide x 85 mm highb/w: € 1,757.802c: € 1,927.803c: € 2,097.804c: € 2,267.80
1/4 page vertical86 mm wide x 125 mm highb/w: € 1,292.502c: € 1,417.503c: € 1,542.504c: € 1,667.50
1/8 page vertical 86 mm wide x 60 mm high b/w: € 620.402c: € 745.403c: € 870.404c: € 995.40
All rates subject to VAT where applicable. Colour charges refer to CMYK colours, special colours on request.All sizes indicated are type area sizes. Other sizes on request, rates calculated per mm and column (see page 10, top 9).
2 or 4 column job ads only.
Closing date for job adsand digital data:
approx. 16th of month preceding publication
EC Show issue April: 9 March 2011(later dates on request)
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
14
InsertsInsertsAbout Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Bound-in InsertsOverall size: 210 mm wide x 297 mm high (DIN A4)
Delivery size: 218 mm wide x 305 mm high, several pages, folded accordingly
Trim size: 3 mm at bottom and outside, 5 mm at gutter and at top
Paper and binding: max. 170 g/m2, perfect binding
Please note: Bound-in inserts which have a gatefold outside must be 5 mm shorter, i.e. their width should only be 210 mm including 5 mm in gutter. Tip-on-cards may not exceed a size of 25 cm2 (max. length of edge: 6 cm). The front cover of the bound-in insert must be clearly indicated. Please supply additional 3 % for potential loss during production.
Delivery size: max. 190 mm wide x 277 mm high Larger sizes will be folded or trimmed against additional charges.
Please note: For all loose inserts exceeding 25 g in weight and 2 mm in thickness higher rates are applicable. Loose inserts will be mentioned free of charge.
For tip-on-cards: please see “Bound-in Inserts”
Loose Inserts
Delivery address for inserts: BWH Hannover GmbH,
Beckstr. 10, 30457 Hannover, Germany
Delivery note: For “FARBE LACK, issue no. ../11“
2 pages = 1 sheet
6 pages = 3 sheets (gatefold at the side)
4 pages = 2 sheets
8 pages = 4 sheets (double gatefold)4 pages = 2 sheets (gatefold at the side)
297
mm
210 mm
297
mm
210 mm
297
mm
210 mm 205 mm195 mm
205 mm195 mm
297
mm
205 mm195 mm
205 mm
195 mm
297
mm
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
15
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Special AdvertisingSpecial Advertising & Positions
2nd cover1/1 page, 4c€ 5,088.00
Next-to-editorial1/3 page, 4c€ 2,120.00
Back cover1/1 page, 4c€ 5,088.00
Title corner ad100 mm wide x 100 mm high (triangular), 4c€ 3,405.00
Tip-on-cardon min. 1/2 carrier page€ 188.00 per 1,000 copies + min. 1/2 page
All rates subject to VAT where applicable. Availabilities and other special advertising on request.
Title gate1/2 page, 4c double-sided print(front cover incl. F&L title)€ 7,590.00
Title gatefold2/1 pages, 4c€ 9,085.00
Belly band470 mm wide x 80 mm high€ 247.00 per 1,000 copies (rate for loose inserts)+ technical charges € 700.00
· !
15
Rasant
»Das größte Potenzial haben neue Gebiete wie der Nahe und Mittlere Osten«
· !
Rasant
»Das größte Potenzial haben neue Gebiete wie der Nahe und
Mittlere Osten«
Please note:FARBE LACK issues 3 + 4/2011
(EC Show 2011 pre-show and show issues): display ads, inserts and stick-on advertising media
+ 5 % on total rate(applies to less than 3 advertisements
within 12 months)
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
16
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
FARBE LACK Buyers’ GuideUN
D
Box advertisements(rates per mm height and product heading)
Rate per mm height, 58 mm wide ‘ 18.00
Ad sizes (A4)1/1 page b/w ‘ 2,680.001/2 page b/w ‘ 1,340.001/3 page b/w ‘ 893.001/4 page b/w ‘ 670.00
Colour charges1/1 page, per CMYK colour ‘ 500.001/2 page, per CMYK colour ‘ 250.001/1 page, per special colour ‘ 800.001/2 page, per special colour ‘ 400.00
Special position4th cover, 4c ‘ 4,984.00
Bound-in inserts (excl. production costs) 2 pages (1 sheet) ‘ 4,180.004 pages (2 sheets) ‘ 6,270.00
Bookmark (excl. production costs) ‘ 3,484.00
FARBE UN
D LACK GlossaryDemonstrate your know-how with a contribution in the“FARBE U
ND LACK Glossary”. Present important facts and the
background to your products or technical achievements, how they work, their advantages and uses.
185 mm wide x 55 mm high (incl. company logo and web address,maximum text: 10 lines with 140 characters/line)‘ 1,302.00
185 mm wide x 110 mm high (incl. company logo and web address,maximum text: 20 lines with 140 characters/line)‘ 2,604.00
The German industry classic enables decision makers in purchasing, laboratories and management to find the right supplier quicklythanks to its clear structure. Detailed company profiles and an overview of the most important professional organisations, institutes anduniversities round off the profile of this standard reference work for the coatings industry in the German language area.
Display advertisements(type area: 175 mm wide x 250 mm high)
Line entries(rates per line and product heading)
Line in bold type/CAPITAL LETTERS max. 30 characters ‘ 36.00Line in normal type max. 35 characters ‘ 24.00
35 mm height‘ 630.00
2 lines in bold type + 2 lines in normal type‘ 120.00
Example:
Example:
Partners of the Coatings IndustryDouble your advertising space. If you book a 1/2 page or 1/1 page display advertisement (A4), we will provide free of charge the same space for your detailed company portrait and a description of your company’s capabilities.
Example1/1 page display advertisement+ 1/1 page company portrait
Print run: 5,000 copiesPublication date: April 2011Closing date: 21 January 2011
All rates subject to VAT where applicable.
FARBE UN
D LACK advertisers: Of course we will apply your current
discount to your display advertisement in the FARBE U
ND LACK Buyers’ Guide!
FARBE UN
D LACK Buyers’ Guide 2011/2012
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
17
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
FARBE LACK Annual PlannerUN
D
FARBE UN
D LACK Annual Planner 2011
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OnlineVideoZeitschrift BücherVeranstaltungen
Das Netzwerk der Branchewww.farbeundlack.de
Wet grinding and dispersing technology at its best. From process development to maximum plant performance. Your vision realised by Buhler. www.buhlergroup.com
The solution behind the solution.
.deDie neue Online-Plattform der deutschsprachigen Lackbranche.
Lernen Sie in fünf aufeinander aufbauenden Modulen die gesamte Wert-schöpfungskette einer Beschichtung kennen, angefangen bei naturwis-senschaftlichen Grundkenntnissen über eingesetzte Rohstoffe und der Lackformulierung bis zur Applikation, Filmbildung und anschließender Charakterisierung.
Modul 1: Das Bindemittel – Rückgrat eines Lacksystems
Modul 2: Lacke: Rohstoffe, Rezeptierung, Herstellung
Modul 3: Lackphysik und Filmbildung
Modul 4: Applikation
Modul 5: Charakterisierung von Beschichtungen
Aktuellen Termine und weitere Informationen finden Sie hier:www.farbeundlack.de/veranstaltungen
SeminareLEHRGANG LACKTECHNOLOGIESeminare
Lacktechnikwissenkomplett
Wir freuen uns auf Sie!farbeundlack.de
WIR GEBEN STOFF FÜR GUTE IDEEN
UND LIEFERN FUNKTIONELLE FÜLLSTOFFE
FÜR FARBEN UND LACKE
HOFFMANN MINERAL GmbH Münchener Straße 75D-86633 Neuburg a. d. Donau
Tel.: +49 (0) 84 31-53-0
www.hoffmann-mineral.com
M_659_AZ_10x10_Vincentz.indd 1 15.10.2009 15:55:28 Uhr
Januar Februar März April Mai Juni Juli August September Oktober November Dezember
2011
Middle East Coatings Show29. – 31.03.10, Dubai/VAE
Farbe – Ausbau & Fassade24. – 27.03.10, München
American Coatings C12. – 14.04.10, Charlotte/USA
American Coatings S13. – 15.04.10, Charlotte/USA
PaintExpo13. – 16.04.10, Karlsruhe
FARBE UND LACK Seminar:Lackkunde für Kaufleute
21. – 23. 04.10, Paderborn
Coatings & Science International (CoSi)28.06. – 02.07.10, Nordwijk/Niederlande
Bildquelle (von links nach rechts): Perstorp AG, AkzoNobel, Vincentz Network, Evonik Industries, Degussa, BASF Coatings AG
Neujahr
Ostermontag
Jahresplanerwww.farbeundlack.de
Maifeiertag
Pfingstmontag
Allerheiligen
European Coatings C :Marine coatings II
09. – 10.02.10, Berlin
European Coatings C :Furniture coatings
02. – 03.03.10, Berlin
Lehrgang LacktechnologieModul 3: Lackphysik und Filmbildung
10. – 12.02.10, Rösrath
FARBE UND LACK Seminar: Polyurethanlacke23.02.10, Essen
Rompaint23. – 25.02.10, Bukarest/Rumänien
Lehrgang LacktechnologieModul 4: Applikation
08. – 11.03.10, Krefeld
Interlakokraska09. – 12.03.10, Moskau/Russland
EuPIA Jahrestagung11. – 12.03.10, Gent/Belgien
FARBE UND LACK Seminar: Korrosionsschutzbeschichtungen
11.03.10, Essen
FARBE UND LACK Seminar: ColoristikModul 1: Einführung in die Coloristik
16. – 19.03.10, Stuttgart
SVLFC Generalversammlung18.03.10, Zürich
FARBE UND LACK Seminar: Chemie der Strahlenhärtung18.03.10, Stuttgart
Lehrgang LacktechnologieModul 5: Charakterisierung von Beschichtungen
27. – 29.04.10, Krefeld
European Coatings C :Fire retardant coatings IV
25. – 26.05.10, Berlin
VDL-Jahrestagung 11. – 12.05.10, Bad Dürkheim
FARBE UND LACK Seminar: ColoristikModul 2: Vertiefende Einblicke in die Farbmetrik
15. – 18.06.10, Stuttgart
Jahrestagung „Fachgruppe Lackchemie“ (GDCh)22. – 24.09.10, Wernigerode
CEPE-Anual Conference & General Assembly22. – 24.09.10, Istanbul/Türkei
FARBE UND LACK SeminarLackkunde für Kaufleute15. – 17.09.10, Paderborn
European Coatings S :Modern coatings for plastics
29.10.10, Düsseldorf
European Coatings C :Packaging coatings
12. – 13.10.10, Berlin
VILF-Jahrestagung04. – 05.11.10, Neu-Isenburg
European Coatings C :Polyurethanes for high performance coatings VI
07. – 08.12.10, Berlin
Fatipec Congress09. – 11.11.10, Genua/Italien
FARBE UND LACK Seminar: ColoristikModul 3: Einfärbung von Kunststoffen
09. – 12.11.10, Stuttgart
Eurocoat 09. – 11.11.10, Genua/Italien
European Coatings C : Smart coatings VI
09. – 10.11.10, Berlin
Corosave12. – 14.10.10, Stuttgart
Lehrgang LacktechnologieModul 1: Das Bindemittel
02. – 05.11.10, Rösrath
Lehrgang LacktechnologieModul 2: Lacke – Rohstoffe, Rezeptierung, Herstellung
06. – 10.12.10, Rösrath
The FARBE UN
D LACK Annual Planner offers the industry a valuable guide for the whole year with all important coatings events. Overall size: NEW! 80 cm wide x 58 cm high Print run: 5,000 copiesPublication date: 1 November 2010Closing date: 8 October 2010
Advertisement size100 mm x 100 mm b/w ‘ 880.00
Colour chargesper CMYK colour ‘ 200.00per special colour ‘ 450.00
All rates subject to VAT where applicable.
FARBE UN
D LACK advertisers: Of course we will apply your
current discount to your display advertisement on the FARBE U
ND LACK Annual Planner!
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
18
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Digital FilesDigital Files
Data formats: Please send your digital data for the advertisement via E-mail (max. 10 MB) or on a CD-ROM directly to Vincentz Network. Please note that all other material such as lithos will be accepted against additional charges only. Individual amendments in layouts will be charged separately.
Please use:
Open files: - QuarkXPress (up to and including version 7) - Adobe Creative Suite CS3
Closed files: - PDF
Images: - TIF, JPEG or EPS - colour mode: CMYK - scan pictures at 300 dpi or higher for sufficient print quality - scan line figures at 1,200 dpi
Vector images: - Vector images should be exported as EPS. All elements should be embedded, all fonts should be converted into paths.
Fonts: All fonts should be supplied while adhering to current license agreements.
Data transmission: Please send complete data collected in one folder, the name of which indicates the company or client, publication and publication date (max. 25 characters; special symbols such as - > / < ? ä ß should not be used). Example for file name: ‘Advertiser_FL_Oct11’
System software: Only Windows up to and including version 7.
Colours: - four colour advertisements (4c) should only include the process colours Cyan, Magenta, Yellow and Black
- advertisements with special colour(s) should only include the solid tint(s) ordered
- for each separate page of the advertisement, a coloured proof is required or a b/w print quoting the colours used (EuroScale, HKS, Pantone)
- if a proof is missing, the standard colour density will be used
Guarantee: It can only be printed what is available on the storage medium. For deviations in copy, images, font and colour as well as for a missing coloured proof, the publisher cannot accept any liability.
Contact: Rüdiger Reschke Advertising Administration Phone +49 511 9910-251, Fax +49 511 9910-259 [email protected]
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
19
EC Show Preview & DailyEC Show Preview & Daily
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Sizes(based on A4)
Width x height in mm (type area)
Colour EC Show Preview€
EC Show Daily€
Tabloid page 277 x 349 b/w 5,150.00 4,250.00
1/1 page 175 x 250 b/w 2,600.00 2,160.00
Island page 118 x 175 b/w 1,950.00 1,620.00
1/2 page (horizontal) 175 x 125 b/w 1,300.00 1,080.00
1/3 page (horizontal) 175 x 86 b/w 867.00 720.00
1/4 page (vertical) 86 x 125 b/w 650.00 540.00
Header (front page, two available)*
60 x 60 4c 1,700.00 1,400.00
Tail piece (front page, one available)*
277 x 60 4c 3,240.00 2,680.00
Colour charges €
per CMYK colour 360.00
per special colour 460.00
Nürnberg, Germany29 – 31 March 2011
European CoatingsShow 2011plus Adhesives, Sealants, Construction Chemicals
EC Show PreviewTarget your customers in the days leading up to the EC Show! The EC Show Preview offers concise information on exhibitors and social events, tips on hotels, travel and deadlines. An ideal tool for visitors preparing for the world’s largest coatings exhibition and the perfect occasion for announcing your show participation!
EC Show DailyEnsure your customers‘ attention during the EC Show. The EC Show Daily will be published on all three days of the exhibition with trends and reports of the events at the show. Each issue is an important signpost to your company stand!
Print run: 65,000 copies
Distribution: - inserts in EC Journal and FARBE UN
D LACK, issues 12/2010
- mailings to all former and potential visitors of the EC Show - download available at www.european-coatings-show.com
Closing date: 22 October 2010
Print run: No. 1: 6,000 copies No. 2: 8,000 copies No. 3: 5,000 copies
Distribution: - exclusive show floor distribution - extensive hotel distribution - download available at www.european-coatings-show.com
Closing date: 25 February 2011
Advertising Sizes and RatesRates are subject to VAT where applicable. Non-ECS 2011 exhibitors add 10% on total rate.
Special positions (*) cannot be cancelled. Other sizes on request. Loose inserts are not available. Bleed only available for 1/2 page or larger.
Trim size:297 mm wide x 404 mm high (shortened A3), oversize per bleed edge 3 mm
Type area:277 mm wide x 349 mm high, 6 columns at 42 mm
Digital files:Please send your digital data (TIF, JPEG, EPS or high-resolution PDF) for the advertisement via E-mail (max. 10 MB) to: [email protected]
Publication date: 1 December 2010
Publication dates:No. 1: 29 March 2011No. 2: 30 March 2011No. 3: 31 March 2011
Discounts: 3 ads f 5 %
4 ads f 10 %
Tabloid page 1/1 page Island page 1/2 page (horizontal)
1/4 page (vertical)
Header Tail piece 1/3 page (horizontal)
All sizes based on A4, for detailed measurements please see table on the left.
www.european-coatings-show.com
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
20
EC Congress SponsorshipsEC Congress Sponsorships
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
EC Congress
On 28 – 30 March 2011, Europe’s largest and most important general coatings congress is setting out to assemble the global coat-ings expertise under one roof, for the 11th time since 1991! In Nuremberg, innovative companies as well as academic/govern-mental research institu-tions meet to present their latest research results to formulators from around the world and to shape the successful future of their industry. As sponsor of the EC Congress you will ben-efit from exclusive market-ing exposure to present your company as a com-petitive and high-perform-ance supplier to a first-class audience.
Sponsorships No. available
FreeEC Congress
pass
Company orproduct brochure
to delegates
Post delegate
list
Logo inEC Congress
area
Logo onEC Congress
website with link
Logo inEC Show
Daily
Closing date €
After Work Party 2 - - 3 3 3 3 25 February 2011 1,600.00
Coffee and lunch breaks
3 - - 3 3 3 3 25 February 2011 2,100.00
Ballpoint pens* exclusive! - - 3 - 3 3 11 March 2011 2,100.00
Notepads* exclusive! - - 3 - 3 3 11 March 2011 2,100.00
Portfolios* exclusive! - - 3 - 3 3 18 February 2011 1,600.00
CD ROM 2 - - 3 - 3 3 7 February 2011 1,600.00
Congress manual 2 - - 3 - 3 3 7 February 2011 1,600.00
GOLD sponsorship exclusive! 1 person 3 3 3 3 3 25 February 2011 3,300.00
PLATINUM sponsorship exclusive! 2 persons 3 3 3 3 3 25 February 2011 3,900.00
Sponsorship OpportunitiesRates are subject to VAT where applicable. Non-ECS 2011 exhibitors add 10% on total rate. Exclusive sponsorships cannot be cancelled. Other sponsorship opportunities on request.
* Rates include sponsorship rights only, materials to be provided by sponsors.
GOLD sponsorship: GOLD sponsor is guaranteed best possible logo placement (after PLATINUM) on congress passes (b/w), on-site signage, online and in the EC Show Daily.
PLATINUM sponsorship:
PLATINUM sponsor is guaranteed best possible logo placement on congress passes (b/w), on-site signage, online and in the EC Show Daily.
Congress manual: Sponsor logo on the title page and company profile (b/w) in the congress manual with the abstracts of all congress presentations.
Free EC Congress pass:
Full congress pass (excluding pre-tutorials) for all three days.
Company or product brochure to delegates:
Distribution of company or product brochure (max. 1 piece, max. A4 size, volume on request) as part of the congress materials to all delegates.
Post delegate list: Post list of all congress delegates including postal address.
Logo in EC Congress area/EC Show Daily/online:
Sponsorship acknowledgement on-site/online. Logo as digital file (TIF, JPEG, EPS or high-resolution PDF) via E-mail (max. 10 MB) to: [email protected]
Sponsorship specifications: After Work Party:
Congress delegates and speakers meet for snacks and drinks in the poster session at the end of the first congress day. Sponsorship acknowledgement on-site.
Coffee and lunch breaks:
Every day of the congress, 2 coffee breaks and 1 luncheon will be provided to all congress delegates (exception: only 1 coffee break on day 3). Sponsorship acknowledgement on-site.
Ballpoint pens:
Exclusive sponsor provides branded ballpoint pens to be distributed to all congress delegates (required quantity: 800).
Note pads: Exclusive sponsor provides branded notepads (A4 size) to be distributed to all congress delegates (required quantity: 800).
Portfolios: Exclusive sponsor provides branded congress portfolios (A4 size) to be distributed to all congress delegates (required quantity: 800).
CD ROM: Sponsor logo (on jacket and disc) and company profile on the CD ROM with all congress presentations.
Nürnberg, Germany29 – 31 March 2011
European CoatingsShow 2011plus Adhesives, Sealants, Construction Chemicals
www.european-coatings-show.com
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
21
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Advertising RatesOnline AdvertisingValid from 1 January 2011
1 Web address (URL): www.farbeundlack.de
2 Brief synopsis: Online presence of FARBE U
ND LACK – daily with current news
and dates of coming events. In addition, we offer webinars, videos, editorial archives, a bookshop and job market. A weekly
newsletter provides information about the latest
economic trends in the industry.
3 Target group: Equivalent to FARBE U
ND LACK readership
4 Publishing house: Vincentz Network GmbH & Co. KG Address: Plathnerstraße 4 c, 30175 Hannover, Germany Postal address: P.O. Box 62 47, 30062 Hannover, Germany Phone: +49-(0)5 11-99 10-000 Fax: +49-(0)5 11-99 10-099 Internet: www.vincentz.net
5 Contact: Anette Pennartz (Advertising Sales Director) Phone: +49-(0)5 11-99 10-240 Fax: +49-(0)5 11-99 10-259 E-mail: [email protected]
6 Access monitoring: -
7 Access: Visits/Page views: on request
8 Data delivery: up to 3 working days prior to placement to [email protected]; GIF, JPG or FLASH format, max. 100 KB Flash banner ads must carry a getURL() link. Otherwise,
performance statistics are not available.
9 External AdServer use: possible
10 Online advertising rates:
Further types and sizes on request.
Special online advertising:
Newsletter „FARBE UN
D LACK Newsletter“ Banner advertisement, top position, 468 x 60 pixels, incl. link
to company homepage, GIF or JPG format, max. 100 KB ‘ 60.00 per week/1,000 subscribers
Text advertisement with picture/logo (80 pixels wide), top position, max. 16 lines with 60 characters,
incl. link to company homepage ‘ 50.00 per week/1,000 subscribers
Text advertisement with picture/logo (80 pixels wide), mid position, max. 8 lines with 60 characters,
incl. link to company homepage ‘ 40.00 per week/1,000 subscribers
Split advertising not available.
Job offers: Job ads in FARBE U
ND LACK will be automatically placed online on
www.farbeundlack.de (run time: 8 weeks)!
11 Discounts:
for advertisements within 12 months
3 insertions 3 % 9 insertions 8 % 6 insertions 5 % 12 insertions 10 %
Job offers are not subject to discounts.
12 Terms of payment: Within 8 days: 2 % discount; prepayment: 3 % discount.
If payment is made by cheque, the date on which the cheque is credited determines whether a prompt payment discount is applicable. 30 days: net.
Banks: Nord/LB Hannover (bank code no. 250 500 00) account no. 101 422 582
BIC-/SWIFT-Code NOLADE2H IBAN DE18 2505 0000 0101 4225 82 Postbank Hannover (bank code no. 250 100 30) account no. 123-305 BIC-/SWIFT-Code PBNKDEFF IBAN DE96 2501 0030 0000 1233 05
All rates subject to VAT where applicable. Cancellation period for online advertising orders:
8 weeks before run time.
Banner ad Width x heightin pixels
Position ‘/month
Full Banner(top position)
468 x 60 HomepageChannels
600.00400.00
Full Banner(mid position)
468 x 60 HomepageChannels
480.00320.00
Superbanner 728 x 90 HomepageChannels
1,100.00800.00
Belly band 770 x 250 HomepageChannels
900.00600.00
Layer Ad 400 x 400 HomepageChannels
900.00600.00
Skyscraper 120 x 600 HomepageChannels
1,100.00800.00
Wide Skyscraper
160 x 600 HomepageChannels
1,200.00900.00
Medium Rectangle
300 x 250 HomepageChannels
1,300.001,000.00
Wallpaper top: 728 x 90 and right:
120/160 x 600
HomepageChannels
1,500.001,100.00
new!
new!
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
22
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Banner AdvertisingBanner Advertising
Why advertise online on farbeundlack.de?
Sizes & PositionsFull banner: 468 x 60 pixelsSuperbanner: 728 x 90 pixelsSkyscraper: 120 x 600 pixelsBelly band: 770 x 250 pixels Layer ad: 400 x 400 pixelsWide skyscraper: 160 x 600 pixelsMedium rectangle: 300 x 250 pixelsWallpaper: top: 728 x 90 pixels and right: 120/160 x 600 pixels
Rates: see page 21
• High-class and high-technical advertising environment with exclusive industry news, videos and web 2.0 features. Broad market reach and high response rate thanks to 6,000 visits and 22,500 page views per month (2009 average) as well as the weekly E-mail newsletter to approx. 12,600 subscribers.
• Effective multi-channel marketing through simultaneous presentation of your advertising message in print and online. Your advertising impact doubles and also reaches out to the online-exclusive users.
• Transparent metrics allow you to measure and evaluate the success of your advertising campaign in process – and to optimise art-work, copy or position during the campaign duration.
• Direct response via your URL to your web-site. The user can contact you directly without changing media. Moreover, online users are very active and search for information of their own accord. They are always looking for new ideas and techniques: ideal conditions for launching your product and service message.
• Cost effective for advertising budgets, from placement to ad creation – online advertising is a cost effective way to begin a marketing campaign.
Full Banner (top position)
Superbanner
Wallpaper
Full Banner (mid position)
Medium Rectangle
Sky-scraper
Wide Sky-
scraper
Layer Ad
Belly band (on grey transparent background)
GIF, JPG, PNGor FLASH format, max. 100 KB to
new!
new!
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
23
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Newsletter AdvertisingNewsletter Advertising
FARBE UN
D LACK NewsletterThe window to the coatings industry!
Every week, the FARBE UN
D LACK News letter presents the latest trends and info from the German paints and coatings industry as well as from the international coatings markets.
Registered users subscribe to the FARBE U
ND LACK News letter free of charge
at www.farbeundlack.de.
Number of subscribers: on request (status 10/2010: approx. 12,600 subscribers)Target group: equivalent to the readership of FARBE U
ND LACK
Frequency of publication: weekly, every Wednesday afternoonClosing date: up to three working days prior to placement
Banner ad• topposition(belowthenewsletter’sheader)• incl.linktocompanyhomepage• size:468x60pixels• datadelivery:GIF,JPEG,max.100KB
€ 60.00 per week/1,000 subscribers
Text ad • topposition(abovethefirsteditorialnews)• withpicture/logo(80pixelswide)• incl.linktocompanyhomepage• max.16lineswith60characters• datadelivery:GIF,JPEG,max.100KB
€ 50.00 per week/1,000 subscribers
Text ad • midposition(belowthesecondeditorialnews)• withpicture/logo(80pixelswide)• incl.linktocompanyhomepage• max.8lineswith60characters• datadelivery:GIF,JPEG,max.100KB
€ 40.00 per week/1,000 subscribers
All rates subject to VAT where applicable. Split advertising not available.
Banner ad (top position)
Text ad (top position)
Text ad (mid position)
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
24
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Video AdvertisingVideo Advertising
FARBE UN
D LACK VideoMoving images conquer the internet and enjoy extraordinary popularity among users. The users’ attention is especially high, your advertisement at its best position.
At www.farbeundlack.de, FARBE UN
D LACK Video regularly presents editorial videos, such as newscasts, interviews, reports from conferences, trade shows etc., and offers you a unique platform for your online advertising campaign with video ads or your individual content video.
Video ads: Pre-rollsVideo ads are placed in direct proximity to editorial videos. One mouse click starts the video player and delivers the desired contents to the user’s PC. Thanks to flash technology, an additional video player is not required to play the video. Pre-rolls are „openers“ placed right before the beginning of the editorial video and cannot be skipped by the users.
Content video You have already produced your own corporate video, presenting your company, your products and services, your expertise? Placed online among relevant editorial content at www.farbeundlack.de, your content video promotes your corporate profile and supports your image as a highly innovative solution provider to the coatings industry!
Technical requirements Format: .mp4Video codec: H.264Frame size: 410 x 300 pixelsFrame aspect ratio: 4.1:3Frame rate: 25 fpsVideo bit rate: 600 kbpsAudio codec: MP3Audio bit rate: 128 kbps
Run time pre-roll: max. 15 secondsRun time content video: no limitation
Current topics & rates on request
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
25
WebinarsWebinarsAbout Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Webinars
Your Target: Information/Training of Customers/Staff “Closed” Webinar
Use the unique possibilities of the Internet to present your expertise to the industry. Without major effort or specialist technical facilities, you can, for example, provide training for your staff or customers within the framework of a webinar, or gain new customers all over the world! Participants and speakers communicate in real-time and with out incurring travel expenses or leaving their desks! Vincentz Network supplies the technical know-how, the facilities for running your webinar and markets your presentation professionally in the industry.
All rates subject to VAT where applicable. Webinars are not subject to agency commission.
Your Target: New Sales Leads “Open” Webinar
Prior to the webinar
• Organisationofparticipantregistrationandsupport• Adviceontechnicalaspectstoensurethesuccessofyourwebinar
During the webinar
• Technicalmonitoringofyourwebinar• Runningyouronlinesurveyofwebinarparticipants• Digital recording of your webinar
After the webinar
• Listofwebinarparticipantsincl.E-mailaddresses• Resultsofonlinesurveyofthewebinarparticipants
Webinar fee • ‘ 3,000.00
Prior to the webinar
• AdvertisingforyourwebinarintheFARBE UN
D LACK media and by E-direct-mailing
• Organisationofparticipantregistrationandsupport• Adviceoncontentandtechnicalaspectstoensurethesuccessof your webinar
During the webinar
• Technicalmonitoringofyourwebinar• Runningyouronlinesurveyofwebinarparticipants• Digital recording of your webinar
After the webinar
• Mailingyourletterofthanks(E-mail)toallwebinarparticipants• Listofwebinarparticipantsincl.E-mailaddresses• Resultsofonlinesurveyofthewebinarparticipants• Down-loadablerecordingofthewebinarfrom
www.farbeundlack.de (availability: 1 month)• optional,ifloginrequired:listofalluserswhohavedownloadedthe
webinar recording together with all communications data
Webinar fee • ‘ 5,000.00
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
26
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
SponsorshipsConference Sponsorships
Vincentz Network organises numerous prestigious conferences on topics of major scientific interest to the international coatings industry.
Sponsoring a conference offers you an excellent opportunity to present your c ompany to delegates and speakers as a competent and competitive supplier.
Use the following events for your highly effective company presentation. Benefit from the undivided attention of the conferences’ first-class audiences.
Conference Date/Venue Estimated no.of delegates
EC Conference: Easy-to-clean/self-cleaning coatings III
8 – 9 February 2011 Berlin/Germany
~80 delegates
EC Conference: Biobased coatings II
10 – 11 February 2011 Berlin/Germany
~50 delegates
EC Conference: Novel biocide technology V
12 – 13 April 2011 Berlin/Germany
~60 delegates
EC Conference: High-performance waterborne clearcoats III
23 – 24 May 2011 Berlin/Germany
~50 delegates
EC Conference: Improving durability of coatings
7 – 8 June 2011 Berlin/Germany
~60 delegates
FARBE UN
D LACK Conference: Polyurethanes for high-performance coatings
June 2011 Stuttgart/Germany
~70 delegates
EC Conference: New concepts for anticorrosive coatings III
6 – 7 September 2011 Berlin/Germany
~50 delegates
EC Conference: Coil and can coatings
6 – 7 October 2011 Berlin/Germany
~60 delegates
EC Conference: Adhesives for wind and solar technology
22 – 23 November 2011 Berlin/Germany
~50 delegates
EC Conference: Automotive coatings
24 – 25 November 2011 Berlin/Germany
~60 delegates
FARBE UN
D LACK Conference: Functional coatings
November 2011Stuttgart/Germany
~70 delegates
EC Conference: Construction chemicals
13 – 14 December 2011 Berlin/Germany
~50 delegates
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
27
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
SponsorshipsSponsorship Packages
Customise your company presentation according to your specific requirements. Choose from the following four attractive sponsorship packages available for all conferences. Further sponsorship opportunities: on request.
All rates subject to VAT where applicable. Sponsorships are not subject to agency commission.PLATINUM sponsorship packages cannot be cancelled.
PLATINUMTop positioning in allpackage components!
(max. 1 package available)
GOLD SILVER BRONZE
Prior to the conference
Your logo on the conference website (incl. link to your website) 3 – 3 –
Your logo in the conference print advertisement 3 – 3 –
Your company name in the E-mail direct mail advertising for the conference(incl. link to your website)
3 – 3 –
During the conference
Display area for your company presen tation (tabletop or pop-up system, max. 6 m2)
3 3 3 3
Conference/pre-tutorial passes 4/2 4/2 2/1 2/1
Your logo (b/w) on the delegates’ badges 3 – 3 –
Your logo/company profile in the conference documentation logo/company profile – logo –
Your logo online in the “Delegates’ Section” with downloads of all presentations and photos
3 – 3 –
Reserved seats at the conference lunches for inviting delegates 3 3 – –
Placing your give-away for the conference delegates on all seats at the conference dinner
3 3 – –
Inclusion of your individual question in the conference delegate survey 3 – – –
After the conference
Your company name in the E-mail letter of thanks to all delegates (incl. link to your website)
3 3 3 3
Result of your individual question in the conference delegate survey 3 – – –
Right of first refusal for PLATINUM sponsorship of the following conference 3 – – –
Package fee EC Conference ‘ 10,000.00 ‘ 7,000.00 ‘ 5,000.00 ‘ 3,500.00
FARBE UN
D LACK Conference ‘ 7,500.00 ‘ 5,250.00 ‘ 3,250.00 ‘ 2,275.00
Closing date 3 months before date of conference
2 weeks before date of conference
3 months before date of conference
2 weeks before date of conference
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
28
Customer EventsCustomer Events About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Customer Events
Make or buy? As event specialists, Vincentz Network can organise your individual customer event. Our capabilities range from simply organising your conference for a defined circle of
customers, through arranging its content and
chairing by the editors of FARBE UN
D LACK to designing, promoting and running a public congress under your banner. We provide you with competent, professional support for your marketing highlight for maintaining and generating customer contact!
Are you planning your own customer event in the near future?
Please contact us – we would be pleased to provide a tailor-made solution!
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
29
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Customer MagazinesCustomer Magazines
With products increasingly resembling each other, it is difficult to make a choice. Advertising messages are interchangeable and often give little indication of product value and performance. It is important to differentiate and stand out. Professionally compiled information is essential to make the company behind the products recognisable – in its philosophy, business culture, image and spirit. Advertising alone cannot communicate these complex factors.
This is the strength of the customer magazine.
It is the ideal medium for communicating complex facts credibly in a manner tailored to the target audience. The customer magazine is thus one of the most important tools of customer relations. Hardly any other marketing tool achieves so many communication objectives in one go:
InformationA customer magazine can present complex topics relating to your company, products and customers specifically for the target audience. Content and layout are geared to the readers, your customers.
ImageAs the publisher of a customer magazine, you possess a complex, credible medium for communicating your image in word and pictures.
DialogueCustomer magazines are almost like personal contact – direct and without wastage. Response facilities encourage dialogue with your customers.
TrustA regularly published magazine with journalistic flair and high reader use increases your customers’ trust in your company.
The production of such an important and individual medium transmitting your corporate image to the public should be in professional hands. Since 1997, Vincentz Network has provided a complete service for successful customer magazines which includes origination, editorial, production, set up and maintenance of distribution lists and mailing.
Contact us.Make sure that your message reaches your customers.
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
30
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Reprints/PDFReprints/PDF
Has a technical article, reflecting important information on developments in your company, been published in FARBE U
ND LACK? Or perhaps you have reported on cur-
rent developments or innovative products from your company? Information which you would also like to pass on directly to your customers?
Use your technical article from FARBE UN
D LACK for your PR: either as a reprint for you to distribute or as a high-resolution PDF with full reproduction rights. We would be pleased to make the necessary arrangements! All rates subject to VAT where applicable.
Reprints/PDF are not subject to agency commission.
Picture credits: Kerker+Baum; BASF; demarco; NürnbergMesse; Michael Hackmann
1 page ‘
2 pages ‘
3 pages ‘
4 and more pages ‘
High-resolution PDF
240.00 480.00 720.00 960.00
Reprints(incl. low- resolution PDF)
on request
FARBE UN
D LACK advertisers: Of course we will apply your
current discount to your reprints/PDF!
Media Information 2011
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
31
About Vincentz Network
Why FARBE LACK?
Advertisers
Readers
Editorial Programme & Events: 1st Half-Year
Editorial Programme & Events:2nd Half-Year
Title Portrait
Analyses
Advertising Rates: General Overview
Display Ads: Rates & Discounts
Display Ads: Sizes
Job Ads: Rates & Sizes
Inserts
Special Advertising
FARBE LACK Buyers’ Guide
FARBE LACK Annual Planner
Digital Files
EC Show 2011 Specials
EC Show Preview & Daily
EC Congress Sponsorships
Online
Advertising Rates
Banner Advertising
Newsletter Advertising
Video Advertising
Webinars
Event Conference Sponsorships
Sponsorship Packages
Media-Services
Customer Events
Customer Magazines
Reprints/PDF
Contacts
Contacts
Vincentz Network GmbH & Co. KG Plathnerstraße 4 c · 30175 Hannover · Germany · T +49 511 9910-000 · F +49 511 9910-099
Vincentz Network Competence and Market Proximity for Your Media Activities.
Vincentz Network
advertising Anette PennartzAdvertising Sales Director T +49 511 9910-240F +49 511 9910-259 [email protected]
Patricia LüpertzKey Account Manager T +49 511 9910-249F +49 511 9910-259 [email protected]
Rüdiger ReschkeAdvertising Administration T +49 511 9910-251F +49 511 9910-259 [email protected]
Sabine WilkensAdvertising AdministrationT +49 511 9910-255F +49 511 9910-259 [email protected]
Flora RuttDocumentalistT +49 511 9910-242F +49 511 9910-259 [email protected]
united kingdom
Dr. John Haim Bondway Publishing Co. Ltd. P.O. Box 242 Crawley/West Sussex RH10 3FNUnited Kingdom T +44 1342 717350F +44 871 5283916 [email protected]
italy
Graziella Quaini Quaini Pubblicita Via Meloria 720148 MilanItaly T +39 02 39216180F +39 02 39217082 [email protected]
japan
Heinz W. Kuhlmann ABC Enterprises Inc. Runee Gyoen Plaza #210 1–24–7–210 ShinjukuTokyo 160–0022Japan T +81 3 5369-6786F +81 3 5369-7759 [email protected]
International Sales Representatives
belgium · the netherlands
Jacqueline Poppe Kenter & Co., Publishers’ Representatives B.V. Spoorstraat 217471 BV GoorThe Netherlands T +31 547 275005F +31 547 271831 [email protected]
france
Nicolas BoncoeurDEF & Communication 48, boulevard Jean-Jaurès92110 Clichy France T +33 1 47307180 F +33 1 47300189 [email protected]
editorial board
Miriam von BardelebenManaging Editor “Companies & Markets” T +49 511 9910-211F +49 511 9910-299 [email protected]
Dr. Sonja Schulte Managing Editor “Science & Technology” T +49 511 9910-216F +49 511 9910-299 [email protected]
Damir GagroEditor “Companies & Markets” T +49 511 9910-209F +49 511 9910-299 [email protected]
Gisela GehrenkemperEditor “Science & Technology”T +49 511 9910-213F +49 511 9910-299 [email protected]
switzerland
Hermann Jordi Jordi Publipress Hauptstr. 27 3427 UtzenstorfSwitzerland T +41 32 6663090F +41 32 6663099 [email protected]
usa · canada
Dave & Wendi Weidner Blue World Partners 96 Valley Dr.Gilford, NH 03249USA T +1 603 556 7479F +1 253 847 3692 [email protected]
Sonja SpecksEditor “Science & Technology”T +49 511 9910-214F +49 511 9910-299 [email protected]
Kirsten WredeEditor “Science & Technology”T +49 511 9910-212F +49 511 9910-299 [email protected]
Ellen BeckEditorial AssistantT +49 511 9910-225F +49 511 9910-299 [email protected]
Contacts