Ebook cover design: a case study
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Transcript of Ebook cover design: a case study
HOW TO DESIGN
AN EBOOK COVER
A CASE STUDY
START
ACTION! DANGER!
with the STORY
DECIDE GENRE
?WHAT IS IT?
MYSTERY? SUSPENSE? ACTION? THRILLER?
ROMANCE? CRIME?
FIND SIMILAR BOOKS AND
READ THEM
R E S E A R C H G E N R E S T Y L E
LEE CHILD DAVID BALDACCI DIANE HENDERS
CHRISTA LUDLOW FELICITY YOUNG
PAUL CLEAVE
RESEARCH GENRE PALETTE
DARK & GLOOMY
RESEARCH GENRE FONTSSAN SERIF
SQUARE BOLD
FONTFONT
USE EMOTIONS TO CAPTURE AUDIENCE
ENDURANCE & DESPAIR
BRANDINGYOUR NAME IS YOUR BRAND
THAT’S WHAT I WANT!
WHAT NEXT?
CHECK REQUIREMENTS
• SIZE • FORMAT
EXPLORE STOCK IMAGES
ISTOCKPHOTO SHUTTERSTOCK & MANY MORE
FIND GRAPHIC DESIGNER
OR DO IT YOURSELF
YOU WILL NEED
• TALENT
• LICENCED STOCK IMAGES
• FONT LIBRARY
• GRAPHICS SOFTWARE
• TIME AND PATIENCE
• CRITICS (!)
WHAT YOU SHOULD END UP WITH
• OWNING COPYRIGHT
• PURCHASED IMAGES WITH LICENCES
• ORIGINAL ART WORK, VECTOR GRAPHICS FILES
• COVER CUSTOMISED TO REQUIREMENTS
• GREAT COVER TO PROMOTE YOUR BOOK
HAVE FUN DESIGNING!
REMEMBER, IT’S ALL ABOUT
EMOTIONS
BUY ROCKSLIDE
A disgraced army officer is catapulted into the job interview from hell, and he's still not even sure he wants to be a spy!
Want to see if the book is as good as the cover?
BUY NOW from amazon.com
CREDITS
• Rockslide cover images, genre style image, licenced from iStockphoto
• Rockslide cover design by leannechow.com.au
• Morton National Park image, fog image, P Kelley
• Presentation copyright Sally Goodenough 2016, all rights reserved