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BSNL launches e-auction bidding for mobile numbers

Our BureauCoimbatore, May 8:

While customers are known to pay a huge premium for fancy car registration numbers, it is not so well known that such

a craze exists for mobile numbers as well.

State-owned BSNL has launched a bidding process for premium GSM numbers through an e-auction in Tamil Nadualong with several other states.

In a release issued here, BSNL said that the bidding for GSM Premium number e- auction for the Tamil Nadu circle

that began on May 6 would end on May 13.

Bidding process

Intending bidders could log on to the Web site - http://eauction.bsnl.co.in- to register themselves for taking part in the

Web-based auction of GSM premium mobile numbers.

For bidding process, they could register through BSNL portal or through SMS from their registered mobile numbers.

The bidding would be on a first-come first-serve basis to accept the bidding and in return will update all the remaining

bidders.

On closing date, successful bidders can approach the nearest customer service centre to complete the formalities and

get the SIM after payment of the bid amount.

BSNL said GSM numbers ending with five 1s, five 4s, five 5s, five 7s, four 0s, four 1s, four 2s, four 5s, and four

9s were presently available for bidding in the e-auction. Explaining the logic behind the move, BSNL said mobile

numbers that had certain specific sequence making communication identity simpler were known asVanity/Fancy/Premium Numbers.

These numbers were segregated into different patterns based on their sequence of repetition and representation.

Since the demand for them was high, they were pooled for auction in which individuals could participate to get the

number of their choice.

Several states such as Jammu and Kashmir, Himachal Pradesh, Madya Pradesh, Bihar, Meghalaya, Tripura and

Andhra Pradesh have completed the e-auction.

In States such as Tamil Nadu, Karnataka, Maharashtra, Gujarat, Rajasthan and Punjab, the bidding has opened.

In Kerala bidding would begin on May 10, according to the information available on the BSNL site.

Keywords: BSNL, e-auction, bidding, mobile numbers,

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Printable version | May 9, 2013 3:26:14 PM | http://www.thehindubusinessline.com/industry-and-economy/info-tech/bsnl-launches-eauction-bidding-for-mobile-

numbers/article4696076.ece The Hindu Business Line

Page 2 of 2BSNL launches e-auction bidding for mobile numbers - Business Line

5/9/2013http://www.thehindubusinessline.com/industry-and-economy/info-tech/bsnl-launches-eauction-bidding-for-mobile-numbers/article4696076.ece?cs ...