East Africa Com 2011 Brochure FINAL LR
Transcript of East Africa Com 2011 Brochure FINAL LR
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New Players, Networks & Services:Identifying Winning Strategies to Compete
in a Changing East Africa
5th-6th April 2011The Kenyatta International
Conference Centre, Nairobi, Kenya
East Africas ONLY Dedicated Telecoms Event at its Best Yet!
Now in its 7th Year
Take advantage of the early booking discounts and register online today:www.comworldseries.com/eafrica
FREEtoEastAfrica
n
Operators&
Regulators
NEWDATES!
The best speaker lineup yet featuring 25+eading operators
Michel Barr,VP East Africa &Islands Region,Orange France-Telecom Group
If you are in East Africantelecoms, there is nowhere
more important to be...
NEW for 2011: MORE Topics, MORE Actionable Insights
Sponsored by the Industry Leaders:
Host Operators: Part of the: Produced By:
I Network with 850+ decision-makers meet and do business with everyone you
need to know in East Africa
I Learn from the biggest names gatherinsights and inspiration from 40+ visionary
speakers including 25+ Operators
I Gain new perspectives a record 15+NEW speakers join the agenda to deliver
you more value in East Africa Coms best
conference yet
I Equip your business to compete agreater breadth and depth of topics will
ensure you profit from the sectors
changing landscape
I Discover the latest technology find outmore about the latest solutions to hit the
market from 30+ international exhibitors
Your one-stop networking forum forALL of your business in East Africa.Do business with telcos from:
R Burundi
R Comoros Islands
R Djibouti
R Eritrea
R Ethiopia
R Kenya
R Rwanda
R Somalia
R Sudan
R Tanzania
R Uganda
NEW
Richard Bell,Group CEO,Wananchi GroupHoldings Ltd
NEW
Rupinder Goel,CIO,Airtel Africa
NEW
BhaskarChakraborty,Chief SupplyChain Officer,
Airtel Africa
NEW
Mickael Ghossein,
CEO, Orange
Telkom, Kenya
Atul Chaturvedi,CEO,Yu, Kenya(Essar Telecom Kenya)
Peter Arina,CCO, Safaricom,Kenya
Julius Kinyua,CEO, Flashcom,Kenya
Peter Reinartz,CEO, Zuku, Kenya(Wananchi Kenya)
NEW
Norman Moyo,CEO, Zantel,Tanzania
NEW
John Barorot,CTO, Safaricom,Kenya
NEW
Khalil Nassar,CTIO,Vivacell,Southern Sudan
NEW
Sami H.O. Salih,Head of R&D,National TelecomCorporation(NTC), Sudan
NEW
H.E. MinisterAbdulkareem H.Jama, Minister ofInformation, Post and
Telecommunication,
Transitional Federal Government
NEW
Cyrus Sang,Executive Director -Strategy & Technology,Jamii Telecoms
NEW
Prof. John Nkoma,Executive Director,
Tanzanian Comm-
unications Regulatory
Authority (TCRA)
NEWfor20
11
Event Sponsor: Associate Sponsor:Event Programme Partner:
Henry Njoroge,Marketing Director,
Airtel, Kenya
NEW
Jacques Voogt,Head of FinancialServices,Vodacom,Tanzania
NEW
Regional Ministries& Regulators:
Future-proof your networkPre-Event Seminar on Fibre Optics | 4 April 2011
FREE
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OperatorsLooktoConverged
ServiceandMarketConsolidation
SubscriptiongrowthremainshighinEastAfricawith
ayear-on-year
increaseof19%.ThisgrowthisdrivenbymultipleS
IMusagecreatedby
competitionwarsandlowpricesbuthashadaneg
ativeimpactforARPU
whichdeclinedto12%toreachjustUS$7.13atthe
endof2010.With
incomeslow,prepaidservicesstillrepresent96.11%
ofallsubscriptionsin
EastAfrica.
NewStrategiestoIncreaseARPU
ThedatamarketinEastAfricaisstillpredominantlyS
MSbasedwithnon
SMSdatarevenuesonlyaccountingfor12%oftotal
datarevenuesin3Q10.
However,VASisbecomingincreasinglyimportantino
peratorsstrategiesin
ordertomaintainARPU.Inadditiontothis,variousop
eratorsintheregion
havestartedtocompeteonpriceinthemobilebroad
bandsegment,offering
variousbundleprepaidoptions.Asaresultmobilebr
oadbandsubscriptions
inEastAfricahavegrownby105%overtheyeartoen
d3Q10toreach
690,707subscriptions.
StrongPredictionsforRegionalDataMarket
ProvidingconvergedservicesisgainingpopularityinE
astAfrica,withVoIP
allowingforcheapercallsthroughinternationalgatewa
ys,3Gservicesenabling
mobileoperatorstotapintothelucrativemobilebroad
bandsector,andmobile
bankingservicestargetingthelargenumberofpeople
whodonthavebank
accounts.Moreover,withSafaricomKenyalookingat
LTEtechnologyand
moreoperatorsbeingawarded3Gspectrum,thedem
andforcheapinternet
meansthatdatamarketissettogrowquickly.Therefore,Informafor
ecasts
WCDMAsubscriptionstoaccountfor38%oftheregionstotalsubscriptions.
Source:InformaTelecoms&Mediawww.intel
ligencecentre.net
Register today: www.comworldseries.com/eafrica
New Players, Networks & Services: Identifying WinningStrategies to Compete in a Changing East Africa
5th-6th April 2011
The Kenyatta International
Conference Centre, Nairobi, Kenya
www.comworldseries.com/eafrica
Now in its 7th year
East Africa New Players,
New Competition, New Strategies
We are delighted to introduce you to East Africa Com 2011 which will take place
in a more exciting market than ever before. Last year, Zain was bought by Airtel
and so numerous operations in East Africas markets have had a change of
strategy, a change of branding, and perhaps a change in fortune. Zain Kenya
notoriously fought the dominance of Safaricom, will Airtel Africa make further
progress in this intensely competitive market? East Africa Com 2011 will be the
platform for these questions, debates, and discussions.
Last year we had a very successful show with over 780 attendees - 56% of
those were operator representatives and with the subscription base in East
African markets forecast to grow over the next 5 years by a huge 95%, there is
no doubt that an event of this kind is highly valuable and the ideal place to refresh
your thinking in light of the latest developments.
Increasing numbers of operators are competing on price, services and quality of
service whilst at the same time stretching to meet demanding Universal Service
targets. This affects all service providers from mobile and satellite to fixed-line and
ISP. Alongside this, a growing number are offering fixed-line, mobile and internet
services across a mix of technologies. With this array of challenges and growth
opportunities, East Africa Com is the perfect forum for operators needing to get
together, discuss, and learn.
With entrenched support from the key stakeholders of the East African
telecommunications industry including Somali Minister for Information,
Post and Telecommunications, H.E. Abdulkareem Jama and our line-up
of15 CxO operator speakers, this chance to network, debate and be
inspired by thought-leaders and peers alike is a unique opportunity.
Emily Cottam,
Senior Conference ProducerCom World Series
Informa Telecoms & Media
AIRTEL Africa: Opening Address
Operator Competitive Strategies:
Competing in the ConvergingEast African Arena
Connecting East Africa:
Strategies to Leverage Greater
Network Capacity & Drive Access
to Communications
Stream A:
Network
Evolution
& the Leap
to LTE
Stream B:
Delivering
Real Value
to Customers
Operator Competitive Strategies:
Ensure Prime Positioning
to Thrive in East African Markets
Regulator Focus: Productive Strategiesfor a Fair Playing Field & Customer Centricity
Rural Telecoms:
Intelligent and Cost-Effective
Extension of Networks
Stream A:
Rural
Telecoms -
Reaching Out withServices for New
Growth in Rural Regions
Stream B:
Exclusive
Workshops: DefeatFraud to Discover
Lost Revenue
Wednesday 6th April 2011
Tuesday 5th April 2011
4th April 2011 - Pre-Event SeminarCorning Seminar on Fibre Optics
As the fundamental passive carrier of all yournetwork data, the optical fibre is one of themost important elements of a
telecommunications network. The optical fibre you install today is expected toperform for 25 years or more. Therefore deciding which fibre to use is a highlyimportant decision that determines the future performance of your network.
At the end of this seminar, the attendee is expected to: Understand essential aspects of optical fibre and its application to
telecommunication systems and network design Be able to specify the most appropriate optical fibre for different
telecommunications applications to ensure longevity of networkperformance
Be aware of the latest innovations in optical fibre technology andassociated next generation optical fibers
Who should attend?
Engineers and managers responsible for network planning and design,fibre optic specifications and cable procurement
For more information and to register your FREE pass:www.comworldseries.com/eafrica
FREE
NEW topics and MORE sessions Agenda at a Glance
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View the latest event updates online: www.comworldseries.com/eafrica
Michel Barr, VP East Africa & Islands Region,
Orange France-Telecom Group
Richard Bell, Group CEO, Wananchi Group Holdings Ltd
Mickael Ghossein, CEO, Orange Telkom Kenya
Rupinder Goel, CIO,Airtel Africa
Bhaskar Chakraborty, Chief Supply Chain Officer,Airtel Africa
Atul Chaturvedi, CEO,Yu Kenya (Essar Telecom Kenya)
Peter Reinartz, CEO, Zuku Kenya
Norman Moyo, CEO, Zantel, Tanzania
Peter Arina, CCO, Safaricom, Kenya
John Barorot, CTO, Safaricom, Kenya
Cyrus Sang, Executive Director - Strategy & Technology,
Jamii Telecom Kenya
Khalil Nassar, CTIO,Vivacell, Southern SudanJames Byraruhanga, CTO, Roke Telkom, Uganda
Bayan Monadjem, Director, Network & Capex Planning,Airtel Africa
Julius Kinyua, CEO, Flashcom, Kenya
Henry Njoroge, Marketing Director,Airtel Kenya
Faical Mahamoud, Marketing & Communications Director,
Djibouti Telecom
Jacques Voogt, HOD: Financial Services,Vodacom Tanzania
George Dambe, Head of Enterprise, Jamii Telecom Kenya
Mwangi Wandario, Head, Mobile Money Transfer - Distribution,
Yu (Essar Telecom Kenya)
Pranay Misra, Chief Technical Officer South,
MTS India - Sistema Shyam TeleServices
H.E. Minister Abdulkareem H. Jama, Minister of Information,Post and Telecommunication, Transitional Federal Government
Sami H.O. Salih, Head of R&D,
National Telecom Corporation (NTC), Sudan
Prof. John Nkoma, Executive Director,
Tanzanian Communications Regulatory Authority (TCRA)
Ade Banjoko, Chair, GSM Africa Fraud Forum, & Fraud Manager,
Zain Nigeria
Jean-Pierre Bienaim, Chairman, UMTS Forum & SVP Strategy &
Communications, Wholesale, Orange
Patrick Gitau, Risk (ERM) Management Consultant, Globacom
Nick Jotischky, Principal Analyst, Regional Research MEA,
Informa Telecoms & Media
Thecla Mbongue, Senior Analyst, Informa Telecoms & Media
Sean Blaschke, Technology for Development Specialist,UNICEF, Uganda
Bas Hoefman, Founder & Managing Director,Text to Change, Uganda
Sabine Devinck, Global Information and Communications Technologies,
IFC (Part of World Bank)
Abdigani Jama,Advisor, Ministry of Information,
Post and Communication, Somalia
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MORETopicsMORE Networking
MORE CompaniesMeet New Players Airtel Africa, Wananchi, and Others: East Africa Com
showcases the latest new entrants.
New & Exclusive Telecoms Fraud & Risk Management Workshops:
Understand effective telecoms enterprise risk management, learn how to
optimize end-to-end strategies - implementing framework with essential from
the top policy, and more.
More New Networking Opportunties: speed networking, longer breaks,
online networking and operator introductions will ensure you meet everyone
you need to.
New LTE Focus Session: hear strategies & best practice from operators
and vendors on issues around LTE, and its place in East African markets.
New interactive Capacity Focus Session: understand how to position
your company ready for the future of broadband, discuss solutions for low-speeds and latency, hear how East Africas submarine cables will affect
services in the next 8-12 months, and more.
New Mobile Money Focus Session: examine this exceptionally East
African service, and learn how to apply its strengths to your companys
portfolio of services.
New m-Health Focus Session: understand how to benefit East African
communities in need and grow your companys services with best practice
and case studies from mHealth experts.
Where the East Africantelecoms industry meets
850314503556%45%
Countries
Operator delegate attendance
C-Level/Director/Head/GeneralManager level attendance
Operator companies
Companies
Attendees
Network with the East African operator and regulator
community under one roof:
Africa Mobile I Africell BurundiIAfrica Online Holding IAfsat IAirtel (Zain)
Kenya IAirtel (Zain) Tanzania IAirtel (Zain) Uganda IAugere Uganda Ltd I
Broadband Communication Networks Limited I Broadband Company I Canar
Telecom I Communications Commission of Kenya (CCK) I Djibouti Telecom I
Dovetel (Sasatel) Tanzania I Econet Burundi I Econet Wireless Essar Group I
Eritrea Telecom I Essar Tel Kenya (Yu) I Ethiopian Telecommunications
Corporation I Etisalat I Flashcom I GTL I Hormuud I Intersat Africa Ltd I
Karibu Telecom Kenya I Kenya Data Networks I Lacell I Ministry of Information
& Communications I MTN Rwanda I MTN Sudan I MTN Uganda I Onatel
Burundi I Orange Group I Orange Telkom Kenya I Orange Uganda I Rapid
Communications I Roke Telkom I RwandaTel I SafaricomI Sudani (Sudatel)
I Tangerine I Tanzania Telecommunications Company LTD I TCRA I Telcom
Somaliland ITelekom Malaysia Berhad ITelkom Samaliland I Telesom Mobile
I Tempo Africell Burundi I TIGO MIC Tanzania Ltd I Tigo Rwanda I TTCL
(Tanzania Telecommunications Ltd) I U-Com Group I Uganda Telecom I
UUNET Kenya Ltd IVodacom Group IVodacom Tanzania I Warid Telecom I
Zain Kenya I Zain Sudan I Zain Tanzania I Zantel Tanzania
Gain the highest-level industry insightA speaker panel featuring the most significant telcos in the region
Whats
NEWfor
2011
The East African
market is vibrant
this is a very strong
market and people here are
enterprising anyone interested in theregion should attend East Africa Com
MICHAEL JOSEPH, STRATEGIC ADVISOR, BOARD OF
DIRECTORS, SAFARICOM
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East Africa Connection NightJoin us for Networking Drinks to continue the day's
discussions and enjoy local entertainment!
Day 1 Tuesday 5th April
Registration & Ice Breaking Networking Session
8.00 Registration
9.00 Informa WelcomeChair: Dobek Pater,Analyst & Director,Africa Analysis
9.05 Market Overview: The New Shape of East African Telecoms
Acquisitions, Cables & Subscribers Examining the East African market; subscription growth in the region, which are the
largest markets, and operation performance indicators
Key trends for the data market; current and forecasted 3G trends, data usage in East
Africa, and the growth of Mobile Broadband
M&A in the region: Airtels arrival in East Africa
Thecla Mbongue, Senior Analyst, Informa Telecoms & Media
Airtel Africa Opening Address
9.25 Airtel Perspective - Understanding the Place of the Indian Model in Africa:Lessons from India that can be Transferred to Benefit East African Operators An example of Bharti Airtels supply chain capabilities what has worked?
What will be replicated and what will be African?
How will the Indian model help Airtel Africa compete in challenging East African markets?
Bhaskar Chakraborty, Chief Supply Chain Officer,Airtel Africa
Operator Strategies: Competing in the
Converging East African Arena9.45 Transforming to Become an Integrated Provider: Offering a Complete Portfolio
Optimally utilize your resources as applications, data, and network become one
Become a one-stop-shop for customers, as they receive all services from one source
Ensure seamless, quality converged services, regardless of the access platforms - fixed
or mobile
Mickael Ghossein, CEO, Orange Telkom, Kenya
10.05 Effectively Becoming a Leading Triple-Play Operator in East Africa
Understanding the market: segmenting potential customers and providing tailored solutions
Dont forget the low-end mass market: finding appropriate devices and the right price
point to improve access for all
Using imagination: rolling out services to establish a regional footprint
Richard Bell, Group CEO, Wananchi Group Holdings Ltd
10.25 Coffee and Exhibition Visit and the perfect time to enter Best Networker
competition (person who will collect the most number of business cards on day 1
will win an exciting surprise, winner to be announced on day 2)
Connecting East Africa: Strategies to Leverage Greater
Network Capacity & Drive Access to Communications
11.50 Yu Kenya Case Study: Taking Internet Everywhere An update on services available
Innovating and planning for the next stage in capacity
Differentiating through quality of service and internet everywhere
Atul Chaturvedi, CEO,Yu, Kenya (Essar Telecom Kenya)
12.10 The Role of Terrestrial Optical Fibre in Bringing Greater Capacity to East Africa Examining why all operators are investing in fibre infrastructure
TEAMS, SEACOM and EASSy have landed; what next?
Enabling fibre deployment whilst reducing overall cost of ownership
Jabulani Dhliwayo, Business Development Manager, Corning Optical Fibre,Africa
12.30 Interactive Executive Discussion: Capacity & Infrastructure:
Requirements to Deliver Reliable Communications Services Across
East Africa The next step with fibre; how best can operators leverage greater capacity?
How will operators manage OPEX and CAPEX when extending networks?
Preparing for future requirements for capacity and bandwidth in African marketsCyrus Sang, Executive Director Strategy & Technology, Jamii Telecom Kenya
Silvio do Carmo, Business Development Director, Wholesale,
Gateway Communications
James Byraruhanga, CTO, Roke Telkom, Uganda
Enda Hardiman, Managing Partner, Hardiman Telecommunications, Hong Kong
Norman Moyo, CEO, Zantel, Tanzania
13.10 Lunch and Exhibition Visit
Spot-on Segmented Networking 1 talk with people who have this same telecom
interest. Our networking area will be divided to different topics (e.g.: LTE, VAS etc) to help
you connect with the right business associate.
Stream A: Network Evolution & the Leap to LTE
Chair: Nick Jotischky, Principal Analyst,
Regional Research MEA, Informa Telecoms & Media
14.30 Operator Case Study: Lessons Learnt Migrating Safaricoms Networkto All IP
Examining operator requirements when migrating to LTE
Importance of voice services for operators; will this slow down operators deployment plans?
Is a new core necessary if voice services cannot be provided?
LTE as an incremental investment on an existing HSPA network
John Barorot, CTO, Safaricom, Kenya
14.50 Effectively Optimising & Transforming Existing Networks to Provide
Enhanced Performance
Improving performance through measurability: Latency, throughput, mobility, buffering &
channel packing
Preparing for significant architectural changes to your network and transformation to
common IP network
Achieving significant financial improvements through tight reporting and strong
program governance
Reserved for Sponsor
15.10 Join the Debate: When will Operators see a Return on Investment
from 3G?
Is it realistic to invest in expensive 3G networks in a region with such a large poor, rural population? What more can regulators do to fairly assist Operators wanting to invest in costly licences,
3G and beyond?
How quickly will Operators upgrade from 3G to LTE? Can 3G be leap-frogged altogether?
Jean-Pierre Bienaim, Chairman, UMTS Forum, SVP Strategy & Comm.s,
Wholesale, Orange France-Telecom Group
Pranay Misra, Chief Technical Officer South, MTS India -
Sistema Shyam TeleServices
Muriuki Mureithi, ICT Consultant, Kenya
15.40 Coffee and Exhibition Visit
16.40 Which Technologies Will Win? : Comparing BWA Technologies for East
African Markets
Applying the Single Data Rate approach for WiMAX and LTE
Examining access layer protocols and using the AMC feature to design
Modulation/Coding Module
Assessing proposals to connect rural areas in Sudan using a range of BWA; including
HSPA, WiMAX & LTE
Sami H.O. Salih, Head of R&D, National Telecom Corporation (NTC), Sudan
17.00 Refinancing for LTE: When is it the Right Time for Operators to Invest?
How far have operators revenues recovered after the economic crisis? Will operators reduce CAPEX to sales ratios in 2011?
How have operators plans for LTE been affected, if at all?
Sabine Devinck, Global Information and Communications Technologies,
IFC (Part of World Bank)
17.20 Chairs Summary & End of Day 1 Networking Drinks
Stream B: Delivering Real Value to Customers
Chair: Thecla Mbongue, Senior Analyst,
Informa Telecoms & Media
14.30 VAS Innovation Roundtable: Delivering Quality Services to Meet
Consumer Demand
Ensuring the services & content offered are innovative, easily accessible and in the correct
format for East African subscribers
Making the correct partnerships to deliver services that make a difference
Enabling user generated content and the web 2.0 experience
Harnessing improvements in capacity to deliver first-rate content
Peter Arina, CCO, Safaricom, Kenya
Henry Njoroge, Marketing Director,Airtel, Kenya
George Dambe, Head of Enterprise, Jamii Telecom, Kenya
Michael Niyitegeka, Head, Corporate Relations, Faculty of Computing & IT,
Makerere University, Uganda
15.00 Delivering Relevant Innovation to Bring Customers Real Value
Converging sms and voice to create unique services
Bringing internet-like services to the masses with innovative services over sms
Maximising the use of existing infrastructure to minimise the cost of launching new services
Peter Arina, CCO, Safaricom, Kenya
15.20 Airtel Case Study: Delighting your Customer in Competitive Markets:
Customer Centric Strategies to Ensure Loyalty & Reduce Churn
How to evolve an operators strategy around customer service when facing new competition
Developing new initiatives to keep customers loyal and reduce churn
Understanding customers requirements in order to deliver a better experience
Henry Njoroge, Marketing Director,Airtel, Kenya
15.40 Coffee and Exhibition Visit
16.40 Focus Session: Monetising Mobile Money - Whats the Next Stage?
Overview of the Mobile Money ecosystem
The telcos and the financial institutions: who is doing what?
Considering the local regulation
Security of the transactions
An easy access to services: easy registration, large agents and partners networks
Jacques Voogt, Head of Financial Services,Vodacom, Tanzania
17.00 After Price, What Next...? New Dynamics in East African Markets &
Investing in Relationships
Post price wars: what will happen when the competitive edge of price has been fully exhausted?
What else could drive numbers to the business?
Products and services: shortening time to get the market In markets where the rules are being challenged daily, and where the small players are
taking on the big ones head on, who will prevail?
Michael Niyitegeka, Head, Corporate Relations, Faculty of Computing & IT,
Makerere University, Uganda
17.20 Chairs Summary & End of Day 1 Networking Drinks
Very Informative
and well organisedJW, EHOD BILLING ,VODACOM TANZANIA
ANALYST
OPERATOR
OPERATOR
S
OPERATOR
OPERATOR
OPERATOR
OPERATORS
OPERATOR
OPERATOR
OPERATOR
OPERATOR
OPERATORS
REGULATOR
ASSOCIATION
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Register your FREE or discounted pass online: www.comworldseries.com/eafrica
Day 2 Wednesday 6th April
8.30 Registration and the time to announce a winner of Best Networker competition
9.25 Informa Welcome:Chair: Thecla Mbongue, Senior Analyst, Informa Telecoms & Media
Operator Competitive Strategies: Ensure Prime
Positioning to Thrive in East African Markets
OPERATOR GROUP OPENING KEYNOTE
9.30 Orange Group: Identifying the Key Battle Grounds for Operators
Looking to Succeed in East Africa
Examining the key growth markets in East Africa and how they seem to be evolving
Which opportunities are left for expansion and M&A activities?
Strategies from a leading operator to ensure continued growth: business model,
operational strategy, target segments
Michel Barr, VP East Africa & Islands Region, Orange France-Telecom Group
9.50 New Player Perspective: Effectively Positioning as a New Entrant with
a Unique Proposition
Proactively striving to take market leadership in East African markets and strategies to
effectively combat the competition
Focus on coverage and delivering new technologies to increase subscriber acquisitions
Successful positioning of a unique brand by speaking to the customer in their language
Peter Reinartz, CEO, Zuku, Kenya (Wananchi Kenya)
Regulator Focus: Productive Strategies for a
Fair Playing Field & Customer Centricity
10.20 Somali Market Focus: Ensuring Security and Quality of Service for SomalisThis session is a unique opportunity to hear from the Telecoms Minister of Somalia, and
about the challenges & opportunities remaining there.
H.E. MinisterAbdulkareem Jama, Minister of Information, Post &
Telecommunication, TFG, Somalia
10.30 Regulatory Debate: How can Effective Co-Operation be Guaranteed
between Operators & Regulators in East Africa?
Assessing successful Operator/ Regulator projects to date
Change in East African telecoms: what role has the regulator played amongst the turbulence? How effective is the USPF? What more can the regulator do to ensure it is used appropriately?
H.E. MinisterAbdulkareem Jama, Minister of Information,
Post & Telecommunication, TFG, Somalia
Prof. John Nkoma, Executive Director,
Tanzanian Communications Regulatory Authority (TCRA)
Sami H.O. Salih, Head of R&D, National Telecom Corporation (NTC), Sudan
Marcelino Tayob, Senior Advisor, Regional Office for Africa, ITU, Ethiopia
11.00 Coffee and Exhibition Visit
Rural Telecoms: Intelligent and
Cost-Effective Extension of Networks
Chair: Michele Scanlon, Principal Analyst & Co-Founder, Indian Atlantic
12.00 Airtel Case Study: Successes and Challenges of Leveraging
Outsourcing in East Africa
Managing an operators technology and services in order to lower costs
Ensuring you chose the right partner
Enabling operators to drive down costs and protect revenue in cut throat markets; focus
on services not operations
Rupinder Goel, CIO,Airtel Africa
12.20 Which are the Best Technologies for Connecting Unconnected Areas
in East Africa?
Examining BWA (WiMAX, LTE, HSPA) as effective technology choices
Which strategies will encourage broadband usage in rural areas and further deployment
Bayan Monadjem, Director of Network & CAPEX Planning,Airtel Africa
12.40 Rural Access Focus Panel: Strategies to Solve the Service Gap in
Rural Areas
Determining the level of investment necessary when planning to achieving universal access
Understanding the roles of satellite and fibre backhaul providers in East Africa
Future-proofing the investment: thinking long term in terms of customer needs and
technology evolution
Infrastructure sharing models to improve coverage cost-efficiently
Bayan Monadjem, Director of Network & CAPEX Planning,Airtel Africa
Jean-Pierre Bienaim, Chairman, UMTS Forum, SVP Strategy & Comms,
Wholesale, Orange France-Telecom Group
Khalil Nassar, CTIO,Vivacell, Southern Sudan
Julius Kinyua, CEO, Flashcom, Kenya
Faical Mahamoud, Marketing & Communications Director, Djibouti Telecom
Job Ndege, General Manager, iWay Africa, Kenya
13.10 Lunch and Exhibition Visit
Spot- on Segmented Networking 2 (continuation of day 1) talk with people whohave this same telecom interest. Our networking area will be divided to different topics (e.g.:
LTE, VAS etc) to help you connect with the right business associate.
Stream A: Rural Telecoms: Reaching Out withServices for New Growth in Rural Regions
Chair: Michele Scanlon, Principal Analyst & Co-Founder, Indian Atlantic
14.10 Examining Rural Services in East Africa: Fighting the Double-Challenge lower ARPU & Higher CAPEX Mobile is a proven business, but reliable rural connectivity is still the next frontier why? Analysing how interconnect rates have developed in the past 12 months Focus on increasing the real teledensity figures
Nick Jotischky, Principal Analyst, Regional Research Middle East & Africa,Informa Telecoms & Media
14.30 Spotlight on mHealth Services: Identifying the Opportunity for MobileTechnology with Health Care in the Developing World Understanding the unique role of mobile & wireless in healthcare to ensure patients
receive reliable care What are the challenges to be overcome for mHealth services in East Africa? Where has mHealth worked so far for Africans? Which business models will ensure success for mHealth and establish it as a priority for
service providers, healthcare providers & community leaders
Sean Blaschke, Technology for Development Specialist, UNICEF, UgandaBas Hoefman, Founder & Managing Director, Text to Change, UgandaSandor Borbas, Senior Expert, Magyar Telekom, HungaryRobin Miller, Consultant, Dalberg Global Development Advisors,& Co-Founder, Praekelt Foundation
15.00 Coffee and Exhibition Visit
15.45 Successfully Managing Distribution Models & Partnerships with New Services Determining the criteria for choosing the right partner to distribute new services Negotiating workable agreements to develop a longlasting, win-win partnership Ensuring extensive product reach as well as ROI requirements
Mwangi Wandario, Head, Mobile Money Transfer - Distribution,Yu, Kenya (Essar Telecom Kenya)
Crystal Ball Round-Up: How will the Chips
Fall for East African Telecoms Players?
16.05 East Africa Round-Up:Analyst Summaries and Forecasts for East AfricaA panel of experienced industry analysts will address the main points that have beendiscussed over the last two days and debate what operators should focus on to addresscustomers needs and increase profits going forwards.
Dobek Pater,Analyst & Director,Africa AnalysisAbdigani Jama,Advisor,Ministry of Information,Post and Communication, SomaliaThecla Mbongue, Senior Analyst, Informa Telecoms & MediaMuriuki Mureithi, ICT Consultant, Kenya
16.30 Close of Conference until the next event in Africa!
Stream B: Exclusive Workshops:Defeat Fraud to Discover Lost Revenue
Chair: Ade Banjoko, Chair, GSM Africa Fraud Forum
14.10 Introduction from the GSM Africa Fraud Forum: Examining both
External & Internal Fraud Risks Facing Mobile Operators and
Processes to Combat ThemThe Chair of the GSM Africa Fraud Forum will introduce this essential issue, its challenges
for East African service providers and suggested solutions. Following this Intro delegates
will be entitled to join a selection of workshops specifically focusing on building effective
business models and processes to solve fraud challenges.
Ade Banjoko, Chair, GSM Africa Fraud Forum
14.30 Special Seminar: Effectively Integrating Risk, Fraud and Revenue
Assurance into your Corporate StrategyKey takes a ways: Understand telecoms enterprise risk management the essential elements and
value proposition
Know how to optimize end-to-end fraud & revenue assurance strategies - implementingrisk based fraud & revenue assurance framework with essential from the top policy
Bridging the GAPs - assessing & monitoring product life-cycle processes to identify the
sources of fraud and revenue losses
Focus on optimised fraud detection through real-time capabilities
Discuss how to tackle telecom fraud typologies in East Africa, bad debt management,
process flows and inefficiencies, and capacity deficiencies problems in your network
How to get value from RAMS and FMS - vendor valuation criteria and considerations
Patrick Gitau, Risk (ERM) Management Consultant, Globacom
15.30 Coffee and Exhibition Visit
16.00 Exclusive Workshop: Effective Partnership Strategies - Working Closely
with Suppliers to Minimise Revenue LeakagesThis focused workshop will be run by a risk, fraud & revenue assurance expert and is a
unique opportunity to discuss best practice around revenue protection. Boost your bottom
line by knowing exactly where your money is.
Reserved for sponsor
17.00 Chairs Summary & Close of Conference until the next event in Africa!
It was simply a piece of class; clearly
thought through as manifested by the wealth
of presentationsand presenters invited
MJ, WARID TELECOM UGANDA LIMITED
OPERA
TORS
OPERATOR
OPERATOR
OPERATOR
OPERATOR
OPERATOR
OPERATOR
OPERATOR
MINISTRY
NGOS
MINISTRY
MINISTRY
ASSOCIATION
ASSOCIATION
REGULATORS
ANALYST
A very useful event for purposes of
networking and as well exploration onto
new technologies and emerging trends
KEN MUNYI, GENERAL MANAGER, AFRICA ONLINE HOLDINGS
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Reserve your stand bycontacting us today!Chris May
[email protected]+44 (20) 701 74725
View the latest exhibitor list online: www.comworldseries.com/eafrica
To Conference
Registration
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10080706
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Publishing Zone
Pick up FREE copies of key industry press
and meet all the key influencers in the
exclusive publishing zone.
Refreshment Point
Relax & catch up with your peers
between conferences or during your vis it to the
exhibition hall in one of our refreshment points.
Relaxation Corner
Seating and tables are provided for any
impromptu business meetings that may take
place. Plus, it's an area where you can put
your feet up and relax with peers.
Lion VIP Lounge
A special area for our C-Level operator attendees to
network away from the buzz of the show floor. PLUS,
an exclusive room for private scheduled 1:1 meetings.
Branding opportunities exist so you can target your
message at this decision-making audience.
Delegate Lunch Area
A buffet lunch is served in the
exhibition for all conference attendees.An extended opportunity for you to
network with the operators.
Networking ExhibitionMeet the Leading Technology and Solution Providers
Product Theatre
Want to stay up to date with the latest
product and solutions? This is where you can
do so! In here watch the ultimate theme
specialists showcase their products.
Advice Centre
A vibrant place where you can meet speakers
after their presentation, write questions &
answers on the boards and get practical advicefrom our Informa Operator Account Manager and
Informa Telecoms Analysts. (Or take advantage of
our free consultancy service for your business).
Interview Area
SEETHE
EVENTFOR
YOURSELF
ina3minutevideo
onYouTube:
http://bit.ly/aG0Whr
SPONSORS:
Event Sponsor:
Beyond the traditional role of a telecom vendor, ECI Telecom
has become the partner for growth to our customers
worldwide. Through ECIs 1Net framework, focused on
optimized transition to more competitive networks, we are
addressing the challenges and needs affecting service
providers today and in the future. By partnering with us, our
customers service providers, network and cable
operators, government & defense entities, utility carriers and
carrier-of-carriers, and even municipalities all benefit from
long-standing innovation and leadership in the telecom
sector. ECI's platforms enable key revenue-generating
applications, such as business services, voice, video and
wireless backhaul. Our service expertise facilitates service
deployment, maintenance and on-going operations, while
optimizing capex and reducing opex. Founded in 1961, ECI
has evolved from a small technology company into an
experienced global provider of networking solutions. A
market leader in many emerging markets, including India,
parts of South East Asia and the former Soviet Union, ECI
provides efficient, scalable infrastructure that serves as the
foundation for the communications of tomorrow.
Headquartered in Israel, with a strong global presence
around the world, ECI has development centers in India,
China, USA and Israel.
Corning invented the first low-loss optical fiber in 1970,
which helped launch the age of optical communications.
Corning is the worldwide market leader and is the mostwidely deployed brand of fiber. Corning offers a full line of
single-mode and multimode optical fibers for all network
applications. Cornings entire family of optical fiber boasts
industry-leading geometrical properties for low splice loss
and high splice yields, supported by an unparalleled,
proprietary manufacturing process designed to produce the
highest quality products. Corning fibers are recognized in
the industry for their excellence and innovation. Learn more
at www.corning.com/opticalfiber
Gateway Communications own and operate the largest and
most advanced pan-African telecommunications network.
Our scale, reach and resources are unparalleled. Gateway
connect over 583 million people in over 40 African countries,
working in partnership with the continents leading mobile
phone operators. Our business experts are creating
prosperity across Africa by working closely with multinational
corporations, Africa's leading mobile operators and other
important sectors. With more than 45 transponders of
satellite capacity over Africa we manage more connectivity
Great opportunity to present
solutions and exchange the ideas
RK, HUAWEI TECHNOLOGIES
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Sponsor or Exhibit, email: [email protected]
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1051041031021011211
SOLD
RESERVED
21 20
RA1 SystemsR ACL WirelessR Alcatel-Lucent R Astellia R
Belotti In Africa R BICS R Broadband Communications R
BroadcomR ComfoneR CorningR D Z CardsR Diverse Energy
R ECI R EDCH R Ericsson R Estel R FlexenclosureR Gateway
R HobimR HuaweiR IBM East AfricaR IntracomR ITSR JinnyR Jump Card R Linksoft Group R Motorola R Movius R Nokia
Siemens Networks R PCCW Global R PowerwaveR Qualcomm
R RAD Data Communication R REWSS A/C R Sagem Orga R
Secure Card Systems R Shyam Telecom R Skyvision R Soliton
Telmec LtdRTeledata TechnologyRTelenity RTKM Maestro R
Tramigo RVNL RWIOCC
Current and Previous Sponsors& Exhibitors at East Africa Com
SOLD
RESERVED
Careers in Africa
Recruitment Summit
The Careers in Africa Recruitment Summit at East Africa
Com brings together high-calibre talent from across the
world interested in developing their career with the leading
telecoms and ICT companies in East Africa.It is a unique platform for professionals from the telecom
and ICT field to network and interview with senior
executives from the regions leading companies, in an aim
to take their careers to the next level.
Recruit the best available talent and expose your brand
as an employer of choice in most dynamic telecoms
market in the world
www.careersinafrica.com/east-africa-com
Our clients include
New for 2011
The Com World Series isensuring Operator VIPsare welcomed to ourevents in style, look outfor the new Lion logo.
Ive learned a lot about the market and its greatto meet vendors, learn about new technologies
and how we can improve our serviceMICKAEL GHOSSEIN, CEO, ORANGE TELEKOM KENYA
over the continent than any other operator. And with 24
dedicated teleports, access to multiple SAT-3 and SEACOM
landing ports, 17 African offices and 450 local experts, we've
got more on the ground support than any other operator.
Our award winning products and services are recognised for
setting the standards for tomorrows communications in
Africa. www.gatewaycomms.com
Event Programme Partner:
Nokia Siemens Networks is a leading global enabler of
telecommunications services. With its focus on innovation
and sustainability, the company provides a complete
portfolio of mobile, fixed and converged network
technology, as well as professional services including
consultancy and systems integration, deployment,
maintenance and managed services. It is one of the largest
telecommunications hardware, software and professional
services companies in the world. Operating in 150
countries, its headquarters are in Espoo, Finland.
www.nokiasiemensnetworks.com
Talk about Nokia Siemens Networks news at
http://blogs.nokiasiemensnetworks.com and find out if
your country is exploiting the full potential of connectivity at
www.connectivityscorecard.org
Associate Sponsor:
Established in 1981, RAD Data Communications is a
leading manufacturer of product solutions for multiservice
access and Last Mile connectivity, Carrier Ethernet access
and aggregation and mobile backhaul. A significant part
of RADs global activity is taking place in Africa, where we
have been working closely with local partners in almost 50
countries across the continent to provide a wide array of
customized solutions, together with comprehensive
technical support and dedicated customer service. RADs
installed-base encompasses virtually all of Africas major
carriers, service providers and mobile operators, as well
as large enterprises, government agencies, utilities,
transportation systems, and the military.
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Now in its 7th year
Terms and Conditions
Free Places:The conference is FREE to all Regional Operators &Regulators as listed in the pricing options on this page. Free attendanceONLY applies until the 22 March 2011. Multiple booking discounts willonly be valid for delegates from the same company when booked as agroup at the same time. All fees include lunch, refreshments andconference documentation
Payment Information: Payment should be made by cheque, creditcard in US dollars. Cheques should be made payable to Informa UK Ltd.Payment must be received by 22/03/2011 in order to secure your place.Please quote the delegate name and the event I2PXT as a reference on
all transactions.Cancellations: If you should cancel a conference registration before22/03/2011, you will receive a refund less a cancellation charge ofUS$200 for all Non-Regional Operator, Regional Non-Operator and Non-Regional Non-Operator bookings. For all Regional Operators paying toattend (bookings received from 23 March 2011) a cancellation charge of
US$199 will be applied. We regret that no refunds can be made forcancellations received after this date. We welcome substitute delegates atany time. It may be necessary for reasons beyond the control of theorganisers to alter the content and the timing of the programme or theidentity of the speakers.
Are you registered?:You will always receive an acknowledgement ofyour booking. If you do not receive anything, please call us on +44 (0)207017 5506 to make sure we have received your booking.
Data Protection:The personal information shown, and/or provided byyou will be held on a database and shared with companies in the InformaGroup. It may be used to keep you, or any additional names provided by
you up to date with developments in your industry. Sometimes yourdetails may be obtained from or made available to external companiesfor marketing purposes. If you do not wish your details to be used for thispurpose, please write to: The Database Manager, Informa UK Ltd, 29Bressenden Place, London SW1E 5DR, UK. Tel: +44 (0)20 7017 4555 orEmail: [email protected]
Regional* Operators and Regulators** FREE US$199
Up to 22nd March 2011 From 23rd March 2011
Regional* Non-Operator Companies US$999 US$1,299
Non-Regional* Operators and Regulators** US$999 US$1,299
Non-Regional* Non-Operator Companies
Regional Enterprise (Finance, Banking, Healthcare, etc.)Please email [email protected] to see if your company qualifies
US$1,999 US$2,299
Up to 1st March 2011 from 2nd March 2011
4 Easy Ways to Register for
East Africa Com 2011
Online: www.comworldseries.com/eafrica
Email: [email protected]
Telephone: +44 (0)20 7017 5506
Fax: +44 (0)20 7017 4747
Price to attend Congress & Exhibition
No VAT will be charged by Informa Telecoms & Media ondelegate places.
*Regional = Burundi, Comoros Islands, Democratic Republic of Congo, Djibouti,
Eritrea, Ethiopia, Gambia, Kenya, Rwanda, Somalia, Sudan, Tanzania, Uganda
**To check if you qualify for the free Operator / Service Prodicer pass please
consult the East Africa Com website: www.comworldseries.com/eafrica
Venue:The Kenyatta International Conference Center, Harambee Avenue, P.O.
Box 30746-00100 NAIROBI. Telephone :+254 20 2247247 Email : [email protected]
Website:www.kicc.co.keAccommodation:For information on reduced rateaccommodation, please visit the event website: www.comworldseries.com/eafrica
Special Requirements: ................................. ................................. ..............................
....................................................................................................................................
Group DiscountsAvailable - call
+44 (0)20 7017 5391
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2.
3.
4.
QuoteYourVIPCode:
5th-6th April 2011
The Kenyatta International
Conference Centre, Nairobi, Kenya
www.comworldseries.com/eafrica
Please
QuoteEvent
Code:
I2PXT
MEDIA PARTNERS:
Official Publication:
Platinum Media Partners:
Media Partners:
Official Online News Partner:
Official Analyst Partner: Official News Distribution Service:
FREE US$199
Register for your FREE discounted place online: www.comworldseries.com/eafrica
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