"Eagle - It" Presentation

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Transcript of "Eagle - It" Presentation

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Eagle It is a unique and creative way to demonstrate your

passion for TRUE BLUE by highlighting the roads to the

heart of Eagle Nation. Candidates are residents with highly

visible sites along approved routes for traffic to view our

Georgia Southern Eagle Head Logo. Make a statement with

a symbol of Georgia Southern University’s achievements,

growth and devoted fan base.

Show Your True Blue Spirit

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See Rock City

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Eagle It

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ObjectivesHave 10 paintings on highly visible property within 200-mile radius of Georgia Southern University by the end of Fall 2011 Semester.

Establish “Eagle It” committee of more than 5 to 10 members by beginning of Spring 2012

Have 25% of incoming students aware of “Eagle It” campaign by Fall semester 2012. (Measured by questionnaire)

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I-75, I-85, I-16, I-95, I-20, U.S. 80-

Desirable Locations

Interstate

I-75, I-85,I-16,I-95

GA Highways

67, 25, 80, 301, 20, 17

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Why the Eagle Head logo?

What colors will be used?

How will the paintings be done?

How long with this campaign run?

Who will maintain campaign?