EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr...

7
COMMUNICATION DIRECTORY Newsletter for Corp ora te Com mu ni cat io ns and Pu blic Re la tio n s 06/2013 Advertisement I n January this year, it was revealed that Barclays had joined a list of other investment banks by being re- moved from the list of companies in which the ethical funds run by the UK’s Co-operative Asset Management can be invested in. is step was largely prompted by revelations about the Bank’s management which had emerged in the Libor interest-rate fixing scandal, and gained widespread coverage at the time. As a very public ethically-driven backlash, the news raised questions about the responsibili- ties of financial institutions; but what about the role of the corporate communicator in ethical dilemmas such as the Libor scandal? Last year’s European Communication Monitor (the largest transnational survey in communication manage- ment worldwide and is co-organised by Com- munication Director) found that more commu- nicators were concerned with ethical dilemmas than before, with six out of 10 respondents reporting that they had encountered situations that might be legally acceptable but nevertheless were problematic from a moral point of view. As these findings suggests, this increased awareness has been driven by compliance and transparency rules, the increase in social media Communicators increasingly face ethical dilemmas, yet there is confusion about how to proceed. By Dafydd Phillips BETWEEN ETHICS & MORALITY and the international character of communica- tion today. Indeed, contemporary business can seem like a battlefield full of hidden ethical bombs and traps, and these represent a prob- lem for the corporate communicator as much as they do to the human resources department, to finance and controlling or to the board of execu- tives. e advent of greenwashing, astroturfing and other dubious practices are obvious causes for concern; less obvious are generally accepted fields of activity where... Read more �� 2O13 �� ��� �� �� ��

Transcript of EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr...

Page 1: EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr 06/2013 Advertisement I n January this year, it was revealed that Barclays had

COMMUNICATION DIRECTORYN e w s l e t t e r f o r C o r p o r a t e C o m m u n i c a t i o n s a n d P u b l i c R e l a t i o n s

0 6 / 2 0 1 3

Advertisement

I n January this year, it was revealed that Barclays had joined a list of other investment banks by being re-moved from the list of companies in which the ethical funds run by the

UK’s Co-operative Asset Management can be invested in. This step was largely prompted by revelations about the Bank’s management which had emerged in the Libor interest-rate fixing scandal, and gained widespread coverage at the time. As a very public ethically-driven backlash, the news raised questions about the responsibili-ties of financial institutions; but what about the role of the corporate communicator in ethical dilemmas such as the Libor scandal? Last year’s European Communication Monitor (the largest

transnational survey in communication manage-ment worldwide and is co-organised by Com-munication Director) found that more commu-nicators were concerned with ethical dilemmas than before, with six out of 10 respondents reporting that they had encountered situations that might be legally acceptable but nevertheless were problematic from a moral point of view. As these findings suggests, this increased awareness has been driven by compliance and transparency rules, the increase in social media

Communicators increasingly face ethical dilemmas, yet there is confusion about how to proceed.

By Dafydd Phillips

BETWEEN ETHICS & MORALITY

and the international character of communica-tion today. Indeed, contemporary business can seem like a battlefield full of hidden ethical bombs and traps, and these represent a prob-lem for the corporate communicator as much as they do to the human resources department, to finance and controlling or to the board of execu-tives. The advent of greenwashing, astroturfing and other dubious practices are obvious causes for concern; less obvious are generally accepted fields of activity where... Read more

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Page 2: EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr 06/2013 Advertisement I n January this year, it was revealed that Barclays had

COMMUNICATION DIRECTORY

CONSUMERS EXPECT MORE FROM CSR and want the role of com-panies in society to benefit social and environmental issues rather than create them. So states the 2013 Cone Communications/Echo Global CSR Study, which reflects on the sentiments of more than 10,000 citizens in 10 of the largest countries in the world by GDP. The report finds that there has been a significant shift in beliefs about the role of business in society; companies are expected to be active participants in creating positive change in terms of social and environmental issues. Further-more, the study finds that consumers want companies to engage in CSR and create real and meaningful impact. 31 per cent of people believe businesses should change the way they operate to align with greater social environmental needsand 29 per cent believe business should not only support but advocate for change in larger social or environmen-tal issues by increasing awareness of the issue and donating products or services, money or volunteering (above left). The study also found that 93 per cent “want to see more of the products, services and retail-

Follow Communication Director: Now On Twitter!

Impr

essu

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Facts & Figures: Great expectations for CSR

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Editors:Dafydd Phillips, Sarah Schlingmeyer

Publisher:Rudolf Hetzel

Advertising:Norman WittigTel +49 (0) 30 / 84 85 90 Fax +49 (0) 30 / 84 85 92 [email protected]

Send your Personnel News updates to [email protected]

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ers they use support worthy social and/or environmental issues”. It seems from this year’s findings on CSR that customers are more concerned with honesty and want to know what companies are doing to improve environ-mental and social issues. There is a call for transparency in business and the ability to access more information about the environmental and social impact of the businesses they engage with. It also appears that, while the respondents call for businesses to take an active role in creating positive change, they themselves actively seek information and changing their role in the corporate world. 24 per cent of respondents want information about what the company is doing about social and environmental problems on the labels themselves (above right), which is an increase from previous findings from 2011, where only 22 per cent were concerned. Consum-ers, the survey argues “want to be a part of CSR efforts, and purchasing is largely their opportunity to do so.” These findings may only suggest a small shift, but there is an evident one in the way people want to engage with the company and involve themselves in CSR. Read more

Beliefs about the role of business in society:

24%

18%

15%

11%

9%

8%

7%

6%

4%

On the product or its pack-age/label

Media (e.g. stories and in-terviews in the local paper)

Advertising (e.g. print, broadcast or online)

On the company’s website

Social Media (e.g. Facebook or Twitter)

In store (e.g. store employees or in-store sign)

Company-spon-sored commu-nity events (e.g. charity walk or concert)

Through the mail

Cell/Mobile phone6%

13%

21%

29%

31%

Businesses exist to make money for shareholders and are not responsible for supporting social or environmental issues

Businesses may play a limited role in the com-munities in which they are based, but are not necessarily responsible for supporting social or environmental issues

Businesses should support larger social or environmental issues by donating products or services, money or volunteering

Businesses should change the way they operate to align with greater social and environ-mental needs

Businesses should not only support but advocate for change in larger social or environmental issues by increasing aware-ness of the issue and donating products or services, money or volunteering

Most effective communication channels for information about social and environmental programs and products:

Page 3: EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr 06/2013 Advertisement I n January this year, it was revealed that Barclays had

COMMUNICATION DIRECTORY

Herbert Heitmann joins Bayer from ShellDr Herbert Heitmann, currently executive vice president of external communications at Royal Dutch Shell, will head the newly created communications and government relations unit at Bayer AG. Heitmann succeeds Michael Schade, who will join Bundesliga soccer club Bayer Leverkusen Fuss-ball GmbH on July 1, 2013 and become its managing director effective October 1, 2013. Herbert assumed responsibility for external communications at Shell in 2010, having previouslybeen chief communications officer at SAP.

Klaus WaltherCorporate Vice President,CommunicationsInfineon TechnologiesStart: July 1

Walther replaces Driever at Infineon TechnologiesKlaus Walther will succeed Ralph Driever as corporate vice president communications of Infineon Technologies. He comes from Deutsche Lufthansa where he was head of group communications for over 13 years. Prior to that, Klaus was head of corporate communications of the international natural gas trading company, Ruhrgas AG in Essen (1996 – 1999), and a correspondent for the German public broadcasting station, ZDF (1984 – 1995). Ralph Driever had been in charge of worldwide external and internal communications, as well as marketing communications, since 2008.

Personnel

Herbert HeitmannHead ofCommunications and Government Relations BayerStart: September 1

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Elisabeth ManziHead ofCorporate Communications EricssonStart: August1

Manzi to head corporate communications at Ericsson Swedish multinational technology company Ericsson has named Elisabeth Manzi as head of cor-porate communications. Manzi will join the firm from Scandinavian Airlines (SAS), where she has held various communications positions during her 13 years at the Oslo-listed airline. At Ericsson, she will report to Ola Rembe, head of external communications and group function communica-tions. Also appointed was Peter Nyquist as head of investor relations, effective during the month of September.

Dominic KöfnerVice President, Corporate CommunicationsMOL GroupStart: May 1

MOL Group announces new communications vice president MOL Group, the Budapest based multinational oil and gas Company has announced that Dominic Köfner has joined the team as corporate communications vice president. Prior joining MOL Group Dominic occupied various key positions in communications. From 2010 to 2012 he was responsible for corporate communications and spokesperson for Hypo Alpe Adria Group; before that, he was head of corporate communications and investor relations for MAGNAT Real Estate. He also spent seven years at Brunswick Group as a consultant for international communications.

Mina PiccininiSVP Communication &SustainabilityCosta CrociereStart: May 13

New role for Mina Piccinini at Costa CrociereMina Piccinini joins Costa Crociere S.p.A., a British-American owned Italian cruise line, as senior vice president communication and sustainability. Reporting directly to the CEO Michael Thamm, she will be in charge of corporate communication, press office, sustainability, public relations and events. She has gained extensive experience in the areas of communication and sustainability, initially in the non-profit sector and subsequently in a series of international posts working first for Ferrari and then for the Fiat Group.

Rebecca Brook directs communications at Altium CapitalInternational investment bank Altium Capital has appointed Rebecca Brook as group director, mar-keting and communications at its office in Zollikon, Switzerland. Previously, Rebecca was direc-tor of corporate communications at Nobel Biocare, a global leader in dental medical technology headquartered in Switzerland. Prior to that, she held various management positions in marketing and communications at The Economist Intelligence Unit, the World Economic Forum and Dubai Holding.

Rebecca BrookGroup Director, Marketing and CommunicationsAltium CapitalStart: May 1

Page 4: EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr 06/2013 Advertisement I n January this year, it was revealed that Barclays had

T o p i c s i n c l u d e :

INTERNAL COMMUNICATION

SOCIAL MEDIA & ONLINE COMMUNICATION

CRISIS COMMUNICATION

MEDIA RELATIONS & CAMPAIGNS

CHANGE COMMUNICATION

COMMUNICATION STRATEGY

PUBLIC AFFAIRS & POLITICAL COMMUNICATION

REPUTATION MANAGEMENT

JIM MACNAMARAUTS

ULF SANTJERPUMA

COMMUNICATIONE U R O P E A N

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WWW.COMMUNICATION-SUMMIT.EU

© Kevin Abosch / w

ww

.kevinabosch.com

PHILIPPE BORREMANSVAN MARCKE GROUP

LISA BOCH-ANDERSENMICROSOFT

FAHIMA CHERAFEDDINECOMMITTEE ON THE FOLLOW-UP ON WOMEN’S ISSUES

PIERRE GOADHSBC BANK

MARIE-GABRIELLE CAJOLYADDAX PETROLEUM

MARK ARISDIAGEO

FAHIMA CHERAFEDDINECOMMITTEE ON THE FOLLOW-UP ON WOMEN’S ISSUES

MARGARET O’DONNELLBRITISH RED CROSS

ANNE VILLEMOESDANISH CROWN

ANTHONY GOOCH GALVEZOECD

THOMAS SCHULTZ-JAGOWAMNESTY INTERNATIONAL

MELISSA FLEMINGUNHCR

JUDITH MAGYARSAP

ANDRE MANNINGPHILIPS

LAURENT FREIXENESTLÉ

XAVIER ROUSSELDOLE FRESH FRUIT EUROPE

CHRISTOPH RUSTHONDA MOTOR EUROPE

REGINE COQUERAN-GELINALCATEL-LUCENT

IAN MCNAIRNIBM

AURELIE VALTATCOUNCIL OF THE EUROPEAN UNION

CATHERINE ALEXANDREDELHAIZE

THIERRY NICOLETSCHNEIDER ELECTRIC FRANCE

ANTHONY SIMONUK GOVERNMENT

SUSAN SHEEHANNOKIA

OANA LUNGESCUNATO

CONNIE HEDEGAARDEUROPEAN COMMISSION

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Page 5: EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr 06/2013 Advertisement I n January this year, it was revealed that Barclays had

COMMUNICATION DIRECTORY

Events

Personnel

Mirko WollrabHead ofCommunicationsHSH NordbankStart: August 1

New communications head at HSH NordbankMirko Wollrab is to take over as head of the communications division at HSH Nordbank, the com-mercial bank in northern Europe.. The Bank’s communication division includes media and public relations, internal communications and marketing activities. In this position he will report directly to the chairman of the management board, Constantin von Oesterreich. Mirko’s most recent position was head of the Frankfurt branch of strategic communications consultant CNC.

Read more

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New promotion for Mat Sears at Everything EverywhereEverything Everywhere Ltd, the largest mobile network operator in the UK and which trades as EE, have announced that Mat Sears has been promoted to director of public relations and corporate communications. Sitting alongside existing brand director Spencer McHugh, Sears reports to Ste-ven Day, chief of brand and communications. Sears was previously at Orange (which merged with T-Mobile to form Everything Everywhere) since 2005, having previously worked at Motorola and Firefly Communications.

Mat SearsDirector, PR and Corporate CommunicationsEE

IPC appoints new head of communications International Post Corporation, a cooperative association of 24 member postal operators in the Asia-Pacific region, Europe and North America, announced the appointment of Thierry Dieu as its head of communications. In his new position, Thierry reports to IPC marketing director Herbert Götz. Dieu joins the IPC from the European Telecommunications Network Operators’ Assocation (ETNO). Prior to that he worked as communication expert within the European Commission and as communication manager of the Confederation of the Food and Drink Industries of the EU.

Thierry DieuHead of CommunicationsIPCStart: June 3

24/25.06.2013 – Bournemouth University, UKInternational History of PRThis conference, organised by the Institute for Media & Communication Research in Bourne-mouth University’s Media School, is an inter-national opportunity for academic researchers, historians and interested practitioners to meet, hear papers and discuss this emerging area of research. This year’s event promises a wide range of topics and speakers. Read more

04/05.07.2013 – Pompeu Fabra University, Barcelona Branding in a digital worldBrands play a pivotal role in advertising commu-nication, be it for commodities, political parties or for the media themselves.The second Advertising in Communication and Media Research Sympo-sium promises to address a range of specialised research areas ranging from advertising commu-nicators, media and messages to audiences and effects. Read more

14.12.2013 – tba, RomeXII International Studying Leadership Conference The recent crises have revealed a series of fractu-res within both political and business organizati-ons. Corporate governance models are no longer fit for purpose given the complexity of modern society and business. Exploring these and other issues, the conference’s main theme will be “Sustainable Leadership for Socially Responsible Organisations.” Read more

14-15.06.2013 – Bled, Slovenia

BledCom 2013BledCom symposium is an annual gathering of scholars and practitioners in public relations and related disciplines to discuss contemporary communication and management problems. The theme for the 20th anniversary is “Trust and the New Realities”. Read more

Page 6: EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr 06/2013 Advertisement I n January this year, it was revealed that Barclays had

COMMUNICATION DIRECTORY

Jobs

PR Manager Location: Hamburg, Germany

GoodGame Studios

Associate, Communications Location: Brussels, Belgium

The PEW Charitable Trusts

Senior Corporate PR Manager Internal CommunicationsLocation: Herzogenaurach, GermanyPuma

Advertise your vacancy here! Ensure that your ad is seen by over 55,000 recipients

COMMUNICATION DIRECTORYN e w s l e t t e r f o r C o r p o r a t e C o m m u n i c a t i o n s a n d P u b l i c R e l a t i o n s

0 1 / 2 0 1 3

T hink about how communica-

tion takes place in your or-

ganisation. Who says what,

to whom, and how? This is-

sue’s Storyteller section looks

at how the remit of corporate communications

within an organisation is shaped and defined. In

particular, we are interested in that fuzzy area

where theory meets practice: how do the realities

of working in complex, global companies adapt

to received ideas about how communications

work? So Communication Director put the lat-

est in organisational theory to three noteworthy

Europe-based corporate communicators to find

out how they see the place of communications

within their organisations. Many firms invest

considerable financial and human resources in

communication systems to facilitate the internal

communication of essential information to all

employees, no matter where in the organisation

– or in the world – they are located. So it is very

important to be effective. Organisational theo-

ries are one way of accomplishing this and there

is a wide variety of theories that can be used.

THE FUNCTIONS OF COMMUNICATION

Experts have identified several functions that

tend to dominate communication in an organisa-

tional context. To take one example, the authors

of Organizational Communication for Survival:

Making work, work (Richmond, McCroskey

and McCroskey) highlight six functions: these

To track the communication flow in your

organisation, you should first question the

who, what, when and why.

By Dafydd Phillips

PART OF THE PROCESS?

are useful in categorising communications into

its various roles within an organisation:

The first is the informative function (which) provides

needed information to personnel so they can do their

jobs in an effective and efficient manner…

The regulative function is directed toward regulatory

policies within the organization or messages about

maintenance of the organization…

The integrative function is communication directed

at getting people to work together and have tasks

coordinated so that the “left hand knows what the

right hand is doing.”

The management function is focused on getting per-

sonnel to do what is needed... Read more+

Advertisement

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COMMUNICATION DIRECTORYN e w s l e t t e r f o r C o r p o r a t e C o m m u n i c a t i o n s a n d P u b l i c R e l a t i o n s

0 1 / 2 0 1 3

T hink about how communica-

tion takes place in your or-

ganisation. Who says what,

to whom, and how? This is-

sue’s Storyteller section looks

at how the remit of corporate communications

within an organisation is shaped and defined. In

particular, we are interested in that fuzzy area

where theory meets practice: how do the realities

of working in complex, global companies adapt

to received ideas about how communications

work? So Communication Director put the lat-

est in organisational theory to three noteworthy

Europe-based corporate communicators to find

out how they see the place of communications

within their organisations. Many firms invest

considerable financial and human resources in

communication systems to facilitate the internal

communication of essential information to all

employees, no matter where in the organisation

– or in the world – they are located. So it is very

important to be effective. Organisational theo-

ries are one way of accomplishing this and there

is a wide variety of theories that can be used.

THE FUNCTIONS OF COMMUNICATION

Experts have identified several functions that

tend to dominate communication in an organisa-

tional context. To take one example, the authors

of Organizational Communication for Survival:

Making work, work (Richmond, McCroskey

and McCroskey) highlight six functions: these

To track the communication flow in your

organisation, you should first question the

who, what, when and why.

By Dafydd Phillips

PART OF THE PROCESS?

are useful in categorising communications into

its various roles within an organisation:

The first is the informative function (which) provides

needed information to personnel so they can do their

jobs in an effective and efficient manner…

The regulative function is directed toward regulatory

policies within the organization or messages about

maintenance of the organization…

The integrative function is communication directed

at getting people to work together and have tasks

coordinated so that the “left hand knows what the

right hand is doing.”

The management function is focused on getting per-

sonnel to do what is needed... Read more+

Advertisement

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COMMUNICATION DIRECTORYN e w s l e t t e r f o r C o r p o r a t e C o m m u n i c a t i o n s a n d P u b l i c R e l a t i o n s

0 1 / 2 0 1 3

T hink about how communica-

tion takes place in your or-

ganisation. Who says what,

to whom, and how? This is-

sue’s Storyteller section looks

at how the remit of corporate communications

within an organisation is shaped and defined. In

particular, we are interested in that fuzzy area

where theory meets practice: how do the realities

of working in complex, global companies adapt

to received ideas about how communications

work? So Communication Director put the lat-

est in organisational theory to three noteworthy

Europe-based corporate communicators to find

out how they see the place of communications

within their organisations. Many firms invest

considerable financial and human resources in

communication systems to facilitate the internal

communication of essential information to all

employees, no matter where in the organisation

– or in the world – they are located. So it is very

important to be effective. Organisational theo-

ries are one way of accomplishing this and there

is a wide variety of theories that can be used.

THE FUNCTIONS OF COMMUNICATION

Experts have identified several functions that

tend to dominate communication in an organisa-

tional context. To take one example, the authors

of Organizational Communication for Survival:

Making work, work (Richmond, McCroskey

and McCroskey) highlight six functions: these

To track the communication flow in your

organisation, you should first question the

who, what, when and why.

By Dafydd Phillips

PART OF THE PROCESS?

are useful in categorising communications into

its various roles within an organisation:

The first is the informative function (which) provides

needed information to personnel so they can do their

jobs in an effective and efficient manner…

The regulative function is directed toward regulatory

policies within the organization or messages about

maintenance of the organization…

The integrative function is communication directed

at getting people to work together and have tasks

coordinated so that the “left hand knows what the

right hand is doing.”

The management function is focused on getting per-

sonnel to do what is needed... Read more+

Advertisement

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COMMUNICATION DIRECTORYN e w s l e t t e r f o r C o r p o r a t e C o m m u n i c a t i o n s a n d P u b l i c R e l a t i o n s

0 1 / 2 0 1 3

T hink about how communica-

tion takes place in your or-

ganisation. Who says what,

to whom, and how? This is-

sue’s Storyteller section looks

at how the remit of corporate communications

within an organisation is shaped and defined. In

particular, we are interested in that fuzzy area

where theory meets practice: how do the realities

of working in complex, global companies adapt

to received ideas about how communications

work? So Communication Director put the lat-

est in organisational theory to three noteworthy

Europe-based corporate communicators to find

out how they see the place of communications

within their organisations. Many firms invest

considerable financial and human resources in

communication systems to facilitate the internal

communication of essential information to all

employees, no matter where in the organisation

– or in the world – they are located. So it is very

important to be effective. Organisational theo-

ries are one way of accomplishing this and there

is a wide variety of theories that can be used.

THE FUNCTIONS OF COMMUNICATION

Experts have identified several functions that

tend to dominate communication in an organisa-

tional context. To take one example, the authors

of Organizational Communication for Survival:

Making work, work (Richmond, McCroskey

and McCroskey) highlight six functions: these

To track the communication flow in your

organisation, you should first question the

who, what, when and why.

By Dafydd Phillips

PART OF THE PROCESS?

are useful in categorising communications into

its various roles within an organisation:

The first is the informative function (which) provides

needed information to personnel so they can do their

jobs in an effective and efficient manner…

The regulative function is directed toward regulatory

policies within the organization or messages about

maintenance of the organization…

The integrative function is communication directed

at getting people to work together and have tasks

coordinated so that the “left hand knows what the

right hand is doing.”

The management function is focused on getting per-

sonnel to do what is needed... Read more+

Advertisement

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www.communication-director.eu

Head of Media Relations Location: Brussels, Belgium

Fleishman Hillard

Head of Employee Communication, Markets Location: London, UK

RBS

0 6 / 2 0 1 3

Corporate Communication Director Location: Rome, Italy

FAO – Food and Agriculture Organisations of the UN

PR & Communication ManagerLocation: Tornesch, Germany

Hellermann Tyton

Page 7: EACD newsletter 06 2013 - eede.gr · Mdvrkdssdq enq Bnqonq`sd Bnl lt mhb`shnmr `mc Otakhb Qdk`shnmr 06/2013 Advertisement I n January this year, it was revealed that Barclays had

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EUROPEAN COMMUNICATION SUMMITSQUARE DE MEEÛS 37 | B -1000 BRUSSELS | TEL +32 (0)2 219 22 90 | FAX +32 (0)2 219 22 92 | [email protected]

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I work as a Communication Director, Communication/PR Manager or Spokesperson for a company, association or NGO, or in the field of politics. I am not a member of the European Association of Communication Directors and do not wish to apply for membership this time. Conference fee: 1,920 Euro*

I work as a Communication Director, Communication/PR Manager or Spokesperson for a company, association or NGO, or in the field of politics. I would like to become a full member of the European Association of Communication Directors (membership fee 140 Euro** per year) and hereby officially apply for full membership. Conference fee: 960 Euro*

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I will not be able to attend the European Communication Summit 2013.

I will not be able to attend the European Communication Summit 2013 but I would like tobecome a full member of the European Association of Communication Directors (annualmembership fee: 140 Euro**) and hereby officially apply for membership.

I would like to attend the European Communication Summit on June 27th and June 28th, 2013 in Brusselsand hereby accept the general terms and conditions (www.communication-summit.eu/terms-conditions)

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