E-learning course“Management of tourist

bureaus and trips organizers ”

(within a framework of the project TEMPUS-Projekts 158739-TEMPUS-DE-TEMPUS-JPHES)

DONETSK 2010

Approaches to the management of tourist bureaus and trips organizers are theoretically and practically grounded. Realization conditions of their activity are determined. The directions of increase of efficiency of management of subjects in the field of tourism are considered

Annotation of the course

«Management of tourist bureaus and trips organizers »

Annotation of the course

«Management of tourist bureaus and trips organizers »

improvement of the listener’s general professional preparation using the e-learning methods of education, theory and practice studying of application of different approaches to the management of tourist bureaus and trips organizers and acquisition of knowledge and skills for their creation and functioning.

improvement of the listener’s general professional preparation using the e-learning methods of education, theory and practice studying of application of different approaches to the management of tourist bureaus and trips organizers and acquisition of knowledge and skills for their creation and functioning.

general regularities of forming, functioning and development of management system of tourist business

general regularities of forming, functioning and development of management system of tourist business

Target of the courseTarget of the course

Subject of the courseSubject of the course

•to introduce listeners the management theoretical and legal basis of tourist bureaus and trips organizers activity;

•to characterize the conception of tourist product generalization, its life cycle, in particular to produce skills for development and calculation of tourist product cost;

•to give knowledge concerning features of establishment of administrative relationships with the suppliers of tourist services for providing high-quality tourist service;

•to acquaint listeners with basic approaches to marketing activity of tourist bureaus and trips organizers, including requirements of tourist product presentation;

•to define principles of realization of personal policy in a field of tourism, including requirements concerning automation of manager's workplace;

•to form abilities for a financial management of tourist enterprises; •to examine the features of process of making administrative decisions by chiefs

of tourist enterprises; •to discover essence of tourist services quality and to define approaches to a

creation of high-quality tourist product for achievement of enterprise competitiveness.

Tasks of the course: Tasks of the course:

Listeners should be able toListeners should be able to

Result of the course«Management of tourist bureaus and trips organizers»:

Result of the course«Management of tourist bureaus and trips organizers»:

Listeners should knowListeners should know Listeners should

understand and use

Listeners should

understand and use

essence, maintenance, determination of basic concepts of management of tourist bureaus and trips organizers; enforceability of functioning of the system of management of tourist bureaus and trips organizers, process of organization of tourist operators` work with the providers of tourist services, approaches to the forming of personnel management, theoretic bases of management of marketing and financial activity of tourist bureaus and trips organizers.

essence, maintenance, determination of basic concepts of management of tourist bureaus and trips organizers; enforceability of functioning of the system of management of tourist bureaus and trips organizers, process of organization of tourist operators` work with the providers of tourist services, approaches to the forming of personnel management, theoretic bases of management of marketing and financial activity of tourist bureaus and trips organizers.

manage the process of tourist product creation and realization, organize tourist operators` work with suppliers of tourist services, utilize tools of personnel management in particular facilities of financial and non-financial motivation; manage an assortment policy, to develop the publicity campaign of tourist enterprises; apply scientific government quality of tourist services bases in practical activity, utilize knowledge and skills for optimization of economic processes and improvement of effective activity of tourist bureaus and trips organizers;

manage the process of tourist product creation and realization, organize tourist operators` work with suppliers of tourist services, utilize tools of personnel management in particular facilities of financial and non-financial motivation; manage an assortment policy, to develop the publicity campaign of tourist enterprises; apply scientific government quality of tourist services bases in practical activity, utilize knowledge and skills for optimization of economic processes and improvement of effective activity of tourist bureaus and trips organizers;

basical knowledge on a theory and practice of management of tourist bureaus and trips organizers

basical knowledge on a theory and practice of management of tourist bureaus and trips organizers

Estimated Learning Hours:

Estimated Learning Hours:

•chiefs and workers of tourist bureaus and trips organizers,

•students and graduates of Higher Educational Institutions that are interested in tourism,

•employees of the State Administration units that are deal with the problems of tourism development,

•workers of local informative tourist centers,

•other interested people

•chiefs and workers of tourist bureaus and trips organizers,

•students and graduates of Higher Educational Institutions that are interested in tourism,

•employees of the State Administration units that are deal with the problems of tourism development,

•workers of local informative tourist centers,

•other interested people

Control of gained knowledge and skillsControl of gained

knowledge and skills

72 hours:

• theoretic module – 36 hours;

• practical module – 36 hours.

72 hours:

• theoretic module – 36 hours;

• practical module – 36 hours.

Target Group:Target Group:

•ongoing monitoring provides: implementation of test and situational tasks; on-line discussion.

•final check of knowledge: control task in the form of tests.

•ongoing monitoring provides: implementation of test and situational tasks; on-line discussion.

•final check of knowledge: control task in the form of tests.

Specialization: «Management of organizations». Target Group: chiefs and workers of tourist bureaus and trips organizers, students and graduates of Higher Educational Institutions that are interested in tourism, employees of the State Administration units that deal with the problems of tourism development, workers of local informative tourist centers and other interested people. Duration: 2 weeks. Mode of study: e-learning.

Specialization: «Management of organizations». Target Group: chiefs and workers of tourist bureaus and trips organizers, students and graduates of Higher Educational Institutions that are interested in tourism, employees of the State Administration units that deal with the problems of tourism development, workers of local informative tourist centers and other interested people. Duration: 2 weeks. Mode of study: e-learning.

№ Name of the

course

Value of the course (hours)

Credits

Authors Chairnational ECTS

1

Management of tourist

bureaus and trips

organizers

72 1,3 2,0

PhD in Economics, Professor

M.M. Turianskaya

Docent N.I. Drokina, Docent S.S. Kravtsov

Management

Curriculum of the course

Curriculum of the course

Authors of the course

«Management of tourist bureaus and trips organizers»Authors of the course

«Management of tourist bureaus and trips organizers»

M.M. TurianskayaHead of the Chair of Management, Doctor in Economics, Professor

Member of the Academy of Economic Sciences of Ukraine

M.M. TurianskayaHead of the Chair of Management, Doctor in Economics, Professor

Member of the Academy of Economic Sciences of Ukraine

N.I. DrokinaDocent of the Chair of Management,

Aspirant of the Institute on industrial economics of National Academy of Science of Ukraine

N.I. DrokinaDocent of the Chair of Management,

Aspirant of the Institute on industrial economics of National Academy of Science of Ukraine

S.S. KravtsovDocent of the Chair of Management

Aspirant of the Donetsk State University of Management

S.S. KravtsovDocent of the Chair of Management

Aspirant of the Donetsk State University of Management

Work program of the course«Management of tourist bureaus and trips organizers»

Work program of the course«Management of tourist bureaus and trips organizers»

Substantial modules of the course

Number of hours

Theoretic partPractical

part

1. Theoretical and legal bases of management of tourist bureaus and trips organizers

2 2

2. Management of forming and realization of tourist product 6 6

3. Organization of tourist operators` relationships with suppliers of tourist services

6 6

4. Management of marketing activity at tourist enterprises 4 4

5. Personnel management in a tourist sphere 6 6

6. Management of financial activity of tourist bureaus and trips organizers

4 4

7. Process of making administrative decisions by tourist bureaus chiefs and trips organizers

4 4

8. Quality control of tourist services 4 4

Total: 36 36

E-learning course “Management of hotel and restaurant

business”

(within a framework of the project TEMPUS-Projekts 158739-TEMPUS-DE-TEMPUS-JPHES)

DONETSK 2010

Annotation of the course «Management of hotel and restaurant business»

Annotation of the course «Management of hotel and restaurant business»

A specific and conditions of hotel and restaurant business enterprises operating is determined. Organizational, administrative and technological activity bases of hotels and restaurants are described. The ways of increase of efficiency of organization and management of hotel and restaurant business enterprises are considered, which will provide their competitiveness in the conditions of market economy.

training of hotels and restaurants staff using e-learning methods of education, acquaintance with the theory and practice of management of hotel and restaurant business enterprises and acquisition of abilities and skills of using of the basic tools and methods of making administrative decisions.

training of hotels and restaurants staff using e-learning methods of education, acquaintance with the theory and practice of management of hotel and restaurant business enterprises and acquisition of abilities and skills of using of the basic tools and methods of making administrative decisions.

general regularities of forming, functioning and development of the hotel and restaurant business management systems as an inalienable part of tourist business

general regularities of forming, functioning and development of the hotel and restaurant business management systems as an inalienable part of tourist business

Target of the course Target of the course

Subject of the courseSubject of the course

•to introduce listeners the theoretical and legal bases of hotel and restaurant business management and examine modern requirements and measures of the operating and strategic management improvement of hotel and restaurant business enterprises; •to discover essence, value and requirement to the processes of quality control organization of hotel and restaurant business enterprises, in particular the specific of their marketable and material security formation;•to expose the main approaches to organization of personnel management, marketing and financial activity of hotel and restaurant business enterprises;•to describe modern types of management information technologies those are used in hotels and restaurants;•to form modern administrative thought and system of the special knowledge in hotel and restaurant business management;•to develop skills of the creative approaches to the using of modern methods and instruments of management of hotel and restaurant business enterprises in the conditions of market economy.

Tasks of the course :Tasks of the course :

Result of the course «Management of hotel and restaurant business» listeners should :

Result of the course «Management of hotel and restaurant business» listeners should :

know: essence, maintenance, determination of basic concepts of hotel and restaurant business management; enforceability of functioning of the system of hotel and restaurant business management, organization of operating, strategic types of management of the enterprises of hotel and restaurant business, features of personnel management and management of delivery of services, specific of organization of marketing and financial activity, requirements for organization and functioning of security system and using of modern information systems of hotel and restaurant business enterprises management

know: essence, maintenance, determination of basic concepts of hotel and restaurant business management; enforceability of functioning of the system of hotel and restaurant business management, organization of operating, strategic types of management of the enterprises of hotel and restaurant business, features of personnel management and management of delivery of services, specific of organization of marketing and financial activity, requirements for organization and functioning of security system and using of modern information systems of hotel and restaurant business enterprises management

be able to: use the modern tools of knowledge and estimation of situations for making administrative decisions in the direction of perfection of hotel and restaurant business enterprises activity; plan and ground a demand for resources and logistical support of enterprises and their departments, analyze the financial state of enterprise and demand behavior for hotel and restaurant services

be able to: use the modern tools of knowledge and estimation of situations for making administrative decisions in the direction of perfection of hotel and restaurant business enterprises activity; plan and ground a demand for resources and logistical support of enterprises and their departments, analyze the financial state of enterprise and demand behavior for hotel and restaurant services

Estimated Learning Hours:

Estimated Learning Hours:

•chiefs and workers of hotel and restaurant business, •students and graduates of Higher Educational Institutions that are interested in studying of hotel and restaurant business,• employees of the State Administration units that are deal with the tourism development problems,• workers of local informative tourist centers, •other interested people.

•chiefs and workers of hotel and restaurant business, •students and graduates of Higher Educational Institutions that are interested in studying of hotel and restaurant business,• employees of the State Administration units that are deal with the tourism development problems,• workers of local informative tourist centers, •other interested people.

Control of gained knowledge and skillsControl of gained

knowledge and skills

72 hours: theoretic module – 36 hours;practical module – 36 hours.

72 hours: theoretic module – 36 hours;practical module – 36 hours.

Target Group:Target Group:

ongoing monitoring provides: implementation of test tasks, situational tasks; on-line discussion.final check of knowledge: control task in the form of tests.

ongoing monitoring provides: implementation of test tasks, situational tasks; on-line discussion.final check of knowledge: control task in the form of tests.

Specialization: «Management of organizations». Target Group: chiefs and workers of hotel and restaurant business, students and graduates of Higher Educational Institutions that are interested in studying of hotel and restaurant business, employees of the State Administration units that are connected with the problems of the tourism development, workers of local informative tourist centers and other interested people. Duration: 2 weeks. Mode of study: e-learning.

Specialization: «Management of organizations». Target Group: chiefs and workers of hotel and restaurant business, students and graduates of Higher Educational Institutions that are interested in studying of hotel and restaurant business, employees of the State Administration units that are connected with the problems of the tourism development, workers of local informative tourist centers and other interested people. Duration: 2 weeks. Mode of study: e-learning.

№ Name of the

course

Value of the course

(hours)

Credits

Authors Chairnational ECTS

1

Management of hotel and restaurant business

72 1,3 2,0

Candidate in Economics, Docent

H.L. ZadneprovskayaCandidate in Economics,

DocentA.A. Gradinarova

Senior Teacher V.G. Kulesh

Management, Economics,

Tourism Organization

Curriculum of the courseCurriculum of the course

Authors of the course «Management of hotel and restaurant business »

Authors of the course «Management of hotel and restaurant business »

H.L. Zadneprovskaya Pro-Rector for scientifically-methodical work, 

PhD in Economics, Docent of the Chair of Economics

H.L. Zadneprovskaya Pro-Rector for scientifically-methodical work, 

PhD in Economics, Docent of the Chair of Economics

A.A. Gradinarova Deputy Head of the Chair of Management 

PhD in Economics, Docent of the Chair of Management

A.A. Gradinarova Deputy Head of the Chair of Management 

PhD in Economics, Docent of the Chair of Management

V.G. Kulesh Aspirant of the Industrial Economics Institute of Ukrainian National Academy

of ScienceSenior teacher of the Chair of Tourism organization

V.G. Kulesh Aspirant of the Industrial Economics Institute of Ukrainian National Academy

of ScienceSenior teacher of the Chair of Tourism organization

Work program of the course «Management of hotel and restaurant business »

Work program of the course «Management of hotel and restaurant business »

Substantial modules of the course Number of hoursTheoretic part Practical part

1. Theoretical and legal bases of hotel and restaurant business management

2 2

2. Organization of operating management of hotel and restaurant business enterprises

4 4

3. Organization of strategic management of hotel and restaurant business enterprises

4 4

4. Personnel management of hotel and restaurant business enterprises 4 45. Management of services quality in the enterprises of hotel and restaurant business

4 4

6. Marketing activity of hotel and restaurant business enterprises 4 47. Financial management of hotel and restaurant business enterprises 4 48. Material and financial providing of hotel and restaurant business enterprises

2 2

9. Features of restaurant business organization 4 410. Security organization of hotel and restaurant business enterprises 2 211. Information technologies of management of hotels and restaurants 2 2Total: 36 36