E-commerce What’s all this about? - Home - IGA Tasmania · Online shopping allows customers to...
Transcript of E-commerce What’s all this about? - Home - IGA Tasmania · Online shopping allows customers to...
E-commerceWhat’s all this about?Nathan Males, MyfoodlinkJuly 2017
At a glance:Grocery E-commerce in Australia
Grocery e-commerce specialistNathan Males – co-founder and CEO of Myfoodlink.
Grocery ecommerce platform provider
Websites, Digital design and marketing, E-commerce advice and planning.
6 years
Experience with different businesses
At a glance: Myfoodlink
Overview, history and business analysis – July 2017
Todays menuOverview of what’s happening in Australian grocery E-commerce.
Two case studies of stores that are operating interesting e-commerce businesses to
complement existing bricks and mortar.
Talk about some advantages that you have over the major chains.
At a glance: Australian grocery e-commerce
Overview, history and business analysis – July 2017
What is grocery E-commerce?Online shopping allows customers to order groceries from the store from their
computer, tablet or smart phone.
The store then organises a delivery to the customers home or the customer picks up
their order from the store or another location – ‘click & collect’
Grocery e-commerce also allows for business to business orders to be processed
online rather than via phone or fax
Sounds simple…
At a glance: Australian grocery e-commerce
Overview, history and business analysis – July 2017
Key statistics in Australia
Online Revenue: $2.7 billion in 2016
This represents about 2.5% of all grocery sales in Australia
So what’s all the fuss about?
High growth sector and now recognised as an industry in its own right.
Overview, history and business analysis – July 2017
IBISWorld Industry Report OD5527, Online Grocery Sales in Australia, September 2016
At a glance: Australian grocery e-commerce