E-commerce portals innovative startups in India · the corporate and its products. With the help of...
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Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104) www.skirec.org Email Id: [email protected] An International Double-Blind, Peer Reviewed, Refereed Open Access Journal - Included in the International Indexing Directories Page 1 E-commerce portals innovative startups in India Subhash Kumar Assistant Professor of Economics Govt. College Chhachhrauli, (YNR) Haryana, India Ravi Kant Assistant professor of Commerce Government College Nagina (Mewat) Haryana, India Abstract E-commerce companies provides plethora of information about products/services, which can be used by customers to make purchase online or offline with the help of e-commerce portals. Therefore e- commerce portals can have a dramatic effect on consumer decision making. Today every company uploads their complete information on their official website and after collecting this information customer takes final decision for purchasing. That is why e-commerce companies have their own portals to disseminate information among consumers. This decision helps the company to increase its sale manifold. However, it is also important to look into the e-commerce portals of various companies in India so that a clear picture can be shown to the customers. To understand this, in the present paper, an attempt has been made to evaluate e-commerce startups in India. It is easy to start a portal as it can cost as little as Rs. 10 lakhs. However, maintaining and nurturing is more important. It is the backbone to your site. It is said that even VSNL, the biggest ISP provider in India felt the need to have some meaningful content and has entered into a tie-up with India Info which have very high quality control. Similar to a newspaper or a television channel, the objective behind starting a portal is to build a large subscriber’s base by offering a lot of content and linkages and then to cash in on by attracting advertisements. But many are making portals without realizing how many IT professionals have got into portals ignoring the usefulness of the same and without investigating the futurity of their portals. Even the funding organizations also venture into this. India fund decides on funding for setting up of portals on the basis of i) idea ii) how good the team iii) sustainable advantages and iv) the passion of the entrepreneur. Keywords: E-commerce, e-commerce startups, e-commerce portals, online information, e-commerce companies, ICT.
Transcript of E-commerce portals innovative startups in India · the corporate and its products. With the help of...
Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
www.skirec.org Email Id: [email protected]
An International Double-Blind, Peer Reviewed, Refereed Open Access Journal - Included in the International Indexing Directories
Page 1
E-commerce portals innovative startups in India
Subhash Kumar Assistant Professor of Economics Govt. College Chhachhrauli, (YNR)
Haryana, India
Ravi Kant Assistant professor of Commerce
Government College Nagina (Mewat) Haryana, India
Abstract
E-commerce companies provides plethora of information about products/services, which can be used
by customers to make purchase online or offline with the help of e-commerce portals. Therefore e-
commerce portals can have a dramatic effect on consumer decision making. Today every company
uploads their complete information on their official website and after collecting this information
customer takes final decision for purchasing. That is why e-commerce companies have their own
portals to disseminate information among consumers. This decision helps the company to increase its
sale manifold. However, it is also important to look into the e-commerce portals of various
companies in India so that a clear picture can be shown to the customers. To understand this, in the
present paper, an attempt has been made to evaluate e-commerce startups in India. It is easy to
start a portal as it can cost as little as Rs. 10 lakhs. However, maintaining and nurturing is more
important. It is the backbone to your site. It is said that even VSNL, the biggest ISP provider in India
felt the need to have some meaningful content and has entered into a tie-up with India Info which
have very high quality control. Similar to a newspaper or a television channel, the objective behind
starting a portal is to build a large subscriber’s base by offering a lot of content and linkages and
then to cash in on by attracting advertisements. But many are making portals without realizing how
many IT professionals have got into portals ignoring the usefulness of the same and without
investigating the futurity of their portals. Even the funding organizations also venture into this. India
fund decides on funding for setting up of portals on the basis of i) idea ii) how good the team iii)
sustainable advantages and iv) the passion of the entrepreneur.
Keywords: E-commerce, e-commerce startups, e-commerce portals, online information, e-commerce
companies, ICT.
Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
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Introduction
Portals is a system to connect the information sources of different corporate firewall including all the
real time events, Internet news, online discussions, announcements and different news related to
the corporate and its products. With the help of portals a large number of visitors can see all the
information related to product or services as well as company. The primary focus of portals is not to
sell products. Many large portals are becoming full service e-commerce sites and many e-commerce
sites are attempting to position themselves as portals. A portal is a destination site for users of a
particular class.
Portals is single, web based interface to content data; aggregated and customized, based on the
user’s profile, subscription and access. Profiling the user (user can be internal and external to the
corporation like employees, customers, partners and suppliers). There are four functions of e-
commerce portals like: (i) Content Presentation (ii) User Profiling (iii) Collaboration (iv)
Personalization. Beside this there are three types of e-commerce portal:
(i) Customer account manager portal: These portals create customer account, checking
order status, address information, add and remove their personal information, etc.
(ii) Administrator page portal: These portals upload current images of the products, manage
user account and new products, update the rate and prices, and manage the merchant
accounts, etc.
(iii) Merchant portal: These portals view the sale reports, add new products, edit and
remove their products, add new images of the products, etc.
Portals have following features:
Create personal views for users by discerning user preferences and logging them into the
directory.
Organize for easy publishing by creating publishing standards and developing document
templates.
Organize content by building a corporate topic hierarchy.
Deliver dynamic content by buying software and building dynamic personal pages.
Create search capability by buying a high-end search server and building a corporate wide
search site.
Create a single length by buying a light-weight. Directory Access protocol compatible
directory server and creating an intranet portal security model.
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Facilitate document consent procedure by identifying common approval processes and
hosting online where possible.
Advantages of portals
The portals using is very simple. This is the main or primary advantage and the portal are
developed because of this reason.
Portals are not always to serve a large number of users. Sometimes, single-point
consolidation of portals is used to support a relatively small number of specialists. This is
often used in HR portal applications where a few HR specialists use portals to better serve
the rest of the company’s employees.
Supplier portals can also be one link in a complete web-enabled business chain.
Suppliers are another ready audience for portals. Constantly changing manufacturing plans
result in constantly changing material releases, whipsawing suppliers who are fighting to
keep up. Ford Motor Company and other large manufacturers at Detroit have turned to
supplier portals to communicate materials releases and other manufacturing data. The other
data available on supplier’s portals are: Quality metrics, Engineering changes, Invoice
payment status, other manufacturer-supplier data.
Review of literature
Billewar and Henry (2012) found that e-commerce is the purpose of Internet and the web to conduct
business. The study addresses the quality and performance issues of E-commerce that become
hurdle in business activities and suggest Total Quality Management (TQM) implementation as the
best solution to sort out the issues.
Hamtini et al. (2013) examined that e-commerce mode of commercial activity has become a
fundamental consumer contact channel for organizations in search of a competitive differential. In
this sense, the adaptation of the electronic portal, which is the means of entrance and contact with
the virtual market, to the demands of the virtual consumer, is fundamental. However, with the
evaluation conducted in this article, the question is raised that maybe virtual entrepreneurs are not
paying enough attention to portal quality, because there is no correlation between portal quality
and the importance of web sites.
Hung and McQueen (2004) observed that the evaluation instrument is capable of evaluating e-
Commerce Web sites. It is based on a theoretical discussion, and can assist an evaluator to oversee
Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
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the site easily. This instrument can also be applied to evaluate sites from diverse industries. It can be
employed more often to evaluate e-commerce sites in the future.
Kalelkar et al. (2014) examined that the dynamics of the major factors that consumers look into any
of these e-retailers and identify the major dimension that helps in binding the consumers with these
portals. For meeting this objective, the top 5 e-retail portals have been selected, based on multiple
parameters for evaluating the traffic and importance of a website. These sites are Flipkart, Ebay,
SnapDeal, Jabong and Myntra. Subsequently, these websites have been evaluated using the
dimensions extended from SERVQUAL. A systematic approach has been taken in evaluating these
portals using the theories of Analytic Hierarchy Process for group decision making.
Masalov and MacGregor (2007) found that an e-commerce portal is an effective way of selling
informal merchants’ goods on the internet. The SMS communication aspect provides merchants
with up-to-date information about the status of their wares. In conclusion this e-commerce portal
can help kick start the e-commerce movement in developing countries. It is a feature-rich system
that has been customized and developed specifically for such an environment.
Mitra (2013) opined that e-commerce or business is more than just another way to sustain or
enhance existing business practices. Rather, e-commerce is a paradigm shift. It is a disruptive
innovation that is radically changing the traditional way of doing business. E-commerce is showing
tremendous business growth in our country. Increasing internet users have added to its growth. E-
commerce has helped online travel industry in many ways and added a new sales avenue through
online retail industry in our country.
Nishith Desai (2013) found that from the initial years when internet was a new phenomenon to
recent times where internet has become a basic necessity for every household in most metropolitan
cities, the e-commerce industry has come a long way. The legal system has constantly tried to catch
up especially with the enactment of the various rules under the IT Act to deal with a host of issues
emerging from the use of internet. Moreover the IP issues in e-commerce transactions have taken a
new form with users finding loop holes to not only easily duplicate material but also mislead other
users. Hence, much more is needed to effectively regulate the tangled web.
Ray (2011) observed that e-commerce as part of the information technology revolution became
widely used in the world trade in general and Indian economy in particular evolution of e-commerce
business indicating the chronological order, category of e-commerce business, description of
organizations involved in e-businesses in India, key characteristics of the firms engaged in e-
commerce application, to examine the growth of e-commerce in both physical and financial terms,
Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
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to evaluate the benefits obtained from e-business, to critically analyze the barriers and constraints
involved in flourishing e-commerce businesses in India and finally to develop a framework for
effective dissemination of e-commerce in India.
Silverman et al. (2001) stated that significant investment and effort is required at any given website
in order to create the decision support and search agents needed to properly support buyer decision
making. For this purpose a framework to guide such effort (derived from buyer behavior choice
theory) is need to develop.
Research problem
Information Technology (IT) is core process to use the internet for various activities in business.
Today the consumer is very aware; he takes all the information from the websites of different
companies. The power had been in the firms’ hands before digital economy emerged as firms were
able to sell whatever they produced. But now it is the consumers who have the power and there is a
wide range of products/services diversity for them. The desired information can be reached within
minutes, which has reduced economic distance between manufacturer and consumers. It has
benefitted both companies as well as customers. That is why companies are coming up with more e-
commerce portals to take the advantages of the opportunities. The earlier studies indicate that the
number of consumers using e-commerce portals for purchase is increasing manifold. These e-
commerce portals not only help the consumers to purchase online purchase but also offline.
Therefore, keeping in mind the importance of e-commerce portals in India there is a need for their
evaluation. Thus, in the present study an attempt has been made to evaluate e-commerce portals in
India.
Objectives
The major objectives of the study are:
To study the evaluation of e-commerce portals in India.
To study the role of portals in e-commerce transactions.
To study the different new startups in India.
Methodology
The present study is descriptive in nature, based on secondary data which has been collected from
the websites. Authenticated and relevant published studies that empirically investigated impact of e-
commerce portals on businesses, customers and information, and relevant articles of newspapers
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are also studies to find the exact picture of e-commerce portals. Ranking and percentage method is
used in this study. Last but not the least the investment of various companies in e-commerce
space/portals has also been taken into consideration.
Analysis
Portals in India
In India some known portals are: Indiaproperties.com, koolMall.com, sharekhand.com,
Indbazar.com, electricmela.com, etc is some of the portals launched recently. Besides, portals like
rediff.com, to stand out in competitive global market. Their main idea is to catch kids on their sites.
Higher the number of net surfers hitting their sites, higher would be the valuation for their portals.
The takeover of Indiaworld portal of Rajesh Jain by Satayam Infoway for Rs. 500 crore has resulted in
the mushrooming of portals. The idea is to build up a portal and sell it eventually at a premium, after
it becomes little popular. Many of the firms are flooded with request for developing portals. Portals
in India are springing up fast and many more are in the pipeline. The kind of services being offered
by portals is amazing and vast. There is unlimited choice in every field like: (i) Shop online (ii)
Buy/sell Shares (iii) Order Books (iv) Look for Property (v) Get a wider choice to buy a second hand
car. Try it, if you like to have something useful from it.
www.indiawalk.com Branded as a comprehensive Indian services portal, it deals with matrimonial,
health checks, astro guidance, auctions, real estate, rentals, etc. apart from regular free email, chat,
message board, forums, clubs, etc.
www.myluckyhome.com It is an exhaustive portal on Indian real estate.
www.carindia.com Buy sell or hire a car on rent.
www.studentera.com A one stop site for aspiring students and career seekers.
There are different examples of portals in India for various purposes, like automobiles, health care,
personal care, pharmacy, technology and for the software also. Portals for different activities and for
different peoples are summarized in Table 1.
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Table 1: Different examples of portal
Portals Purpose
1.Good healthnyou.com
a virtual which provides:
Comprehensive
Information
Advisory services
Family health
management to
ordinary folks
It is the middle class rather than the upper class, as the users are
more concerned about managing more health and information
hungry.
A large base of real consumer need exists and the portal is
relevant well beyond Netizens.
Many the service providers’ competence with the brick-and-
mortar and consumer access competence of the health care
business.
2. Familynyou.com Offers a utility to help families bond in rich ways.
3. Many of pharma
firms have portals.
Pharmaweb.net
Pharmabiz.com
Pharmaceuticals.g
ov.in
Pharma.bsf.com
Think primarily customer as the doctor who will add value to
them and benefit more from the good will earned than they
would have been able to by just giving promotional freebies.
Patients have access to the Net whereas doctors have no time to
learn using the Net and hence feel uncomfortable.
Pharma firms to conduct one day training programs to doctors
on the Net; can also add value to doctors by helping them offer
time-value to their customers patients; get higher share of
doctor’s mind by involving ISP along with them.
4. Portals of the Brick and
mortar companies.
Smallfirminnovati
on.com
Looking at CRM as a competitive weapon.
At least 10 ways are there in which the two can collaborate
beyond advertising and sponsorships.
Source:- Murthy C.S.V. 2010
Portals accessible for transaction in India
Table 2 shows that different products purchased by the customers with the help of different
websites. The websites and portals on the web addresses for the different type of products like
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automobiles, finance, general shopping, arts, music, textiles, books, IT products, matrimonial,
construction products and online services, etc.
Table 2: Portals accessible for transaction in India
Product Web Address Service Provided
Automobiles
Finance
General shopping
Music/Books
Art
Matrimonial
indiacar.com
automartindia.com
ecredit.com
indiainfoline.com
wallletwatch.com
moneycontrol.com
equitytrade.com
rediff.com
indiashop.com
beautyarcade.com
jaldi.com
indiabazar.com
febmart.com
dhadkan.com
phinindia.com
himpub.com
arstall.com
snehquest.com
New and used car sales
Used cars
Value added credit and
Financing solution.
Investment advice
Personal finance
Personal finance investment advice
Over 15 categories of goods and toys,
miscellaneous items
Cosmetics
General goods
General goods
Music and books
Music
Books by Prentice Hall of India
Books by Himalaya Publishing House
Virtual art gallery for paintings
Find your partner
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Construction industry
Textile
Business to Business
IT products
Free services
Customer to Customer
Education
buzzsaw.com
Skumar.com
indiamarket.com
trade2gain.com
easybargain.com
ITchain.com
fandu.com
hotdispatch.com
chequemail.com
cheecoo.com
formsindia.com
kabadibazaar.com
eguru.com
Items for building construction
E-commerce, retailing, Finance
Listing of business, supplies, auctions or
second hand machinery
Business to Business auction
Business to technology exchange
Hardware/software sale
Digital products,
Technical expertise buying and selling
Free e-mail site profit sharing if you visit
the site often.
Free access to internet
All types of forms for tax returns etc.
Auction site
Educational service
Source:- Murthy, C.S.V. 2010
Top e-commerce websites in India
According to a census conducted by eBay in 2012, New Delhi has emerged as the top e-commerce
hub in India. The study is designed to throw light on online buying and selling behaviour in India. The
top five states with most transactions were Maharashtra, Rajasthan, Tamil Nadu and Karnataka.
India's e-commerce industry is currently at a nascent stage with a size of $800 million but expected
to grow rapidly to become $5 billion in 2015, eBay India's Head - Marketplace Experience.
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Table 3: Top e-commerce websites in India
Sr. No. Online shopping websites Rank
1 eBay.in 1
2 Flipkart.com 2
3 Jabong.com 3
4 HomeShop18.com 4
5 Tradus.in 5
6 Shopping.IndiaTimes.com 6
7 SnapDeal.com 7
8 Infibeam.com 8
9 Zovi.com 9
10 Myntra.com 10
11 Yebhi.com 11
12 Zoomin.com 12
13 Indiaplaza.in 13
14 Buytheprice.com 14
15 FutureBazaar.com 15
16 Bookmyshow.com 16
17 Rediff Shopping 17
18 Yebhi.com 18
19 Dealsandyou.com 19
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20 Dell.co.in 20
21 Fernsnpetals.com 21
22 IndianGiftsPortal.com 22
23 Snapfish.in 23
24 Picsquare.com 24
25 Yatra.com 25
26 IRCTC.co.in 26
27 Makemytrip.com 27
28 Expedia.co.in 28
Source-http://indiaranker.com/websites/ecommerce#sthash.21XhfTqF.dpuf
Indian startups works in 2015
2014 saw the much awaited funding rush in the Indian startup ecosystem, an industry which
otherwise has been driven by only passion. Startups grew exponentially and so did the inspirational
value of working in a startup. Fresher’s from top engineering and management institutes considered
working in a startup at par (or even better) with that of MNCs of the world. Senior management was
also opening up to experiment to the roller-coaster ride of startups and many of them decided to
steer the ships for them.
These companies have been selected based on the following parameters: 1. Founded in 2010 or
later, 2. minimum revenue and/or funding of INR 3 Cr and 3. Minimum team size of 20
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Table 4: Indian startups works in 2015
Sr.
no.
Portals Founding
year
Location Sector Revenue
Slab
Investor
1. Helpshift
Technologies Pvt
Ltd
2010 Pune CRM Product 3-10 cr Nexus Ventures
2 91mobiles.com
2010
Gurgaon Customer
Internet
3-10 cr India Quoitent
3 Aryaka Networks
2010
Milpitas,
California
Networking,
Enterprise
Services
>20 cr Interwest Partners, Trinity Ventures, Mohr Davidow, Nexus Venture Partners,Presidio,Venture
4 Zoomcar
2013 Bangalore Personal
Transportation
>20 cr 20 crores
5 Teabox 2012
Bangalore Ecommerce 3 to 10 cr Accel Partners
6 Thrillophilia 2010
Bangalore Travel
Technology
3 to 10 cr CIIE, Hyderabad Angels
7 Housing.com
2012 Mumbai MarketPlace /
Ecommerce
Yuri Milner, Softbank, Nexus VP, Helion VP, Qualcomm Ventures
8 LimeRoad
2012
Gurgaon Online Lifestyle
Discovery &
Commerce
>20 cr Matrix Partners, Lightspeed Ventures & Tiger Global
9 Shopsense
2012 Mumbai Retail
Technology
<3 cr Kae Capital, Powai Lake Ventures
10 Fabfurnish.com
2012
Gurgaon Retail
Technology
>20 cr Rocket Internet
11 Exotel
2011
Bangalore Cloud
Telephony
3-10 cr Blume Ventures, Mumbai Angels
12 Foradian
Technologies Pvt.
Ltd
2010 Bangalore
Education 3-10 cr William Bissel, MD Fab India
13 Deck 2012 Bangalore Productivity 3-10 cr Qualcomm Ventures, Amit
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Gupta, Sabeer Bhatia
14 Grabhouse.com
2013 Bangalore
Real Estate <3 cr Kalaari Capital, India Quotient
15 Grofers
2013 Gurgaon Hyper-local
activities
<3 cr Sequoia Capital
16 Hike Limited
2012
Gurgaon Mobile Internet Tiger Global & Bharti SoftBank
17 JustUnfollow
2010
Mumbai
Social
Media/Mobile
3 to 10 cr
18 Ad Pushup
2013 New Delhi SaaS Ad Tech <3 cr 50 angels
19 Pricebaba.com
2012 Mumbai Ecommerce <3 Cr 500 Startups, Karamveer Singh & Others
20 Webengage.com
2010 Mumbai SaaS
3 to 10 cr Rajan Anandan (IAN), GTI Capital, Blume Ventures
21 MadRat Games
2010 Bangalore
Board Games 3-10 cr Blume Ventures, Angels
22 Sigmoid 2013 San Francisco
Big Data
23 TestBook.com
2013 Navi Mumbai
E-Learning <3 cr
24 Mydentist
2010 Mumbai Healthcare >20cr Seedfund, Asian Healthcare Fund
25 Akosha
2011 New Delhi Customer Services
<3cr Sequoia Capital
26 Power2SME
2012 Gurgaon Metals, Chemicals, Plastics, Paints, Polymers
>20cr Inventus Capital, Kalaari Capital, Accel Partners
27 Simplilearn
2010 Bangalore E-learning >20cr Helion Ventures and Kalaari Capital
28 Unicommerce
2012 Delhi Ecommerce Nexus Ventures
29 instamojo.com
2012 Bangalore Payments Kalaari Capital, Blume Ventures, 500Startups, Rajan Anandan & more
30 BuyT
2012 Gurgaon Content Monitization
3-10 cr ValueFirst Digital Media
31 Toppr.com
2013 Mumbai Edutech <3cr SAIF Partners, Helion Ventures
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32 Kartrocket
2012 New Delhi Ecommerce Nirvana Venture Advisors, 500 Startups, Beenos
33 Healthkart.com
2011 Gurgaon, Haryana
Ecommerce >20 cr Sequoia Capital, Intel Capital, Omidiyar Network, Kae Capital
34 Pepperfry.com
2012 Mumbai Ecommerce >20cr
Norwest Venture Partners (NVP) and Bertelsmann India Investments (BII)
35 Papertrell
2013 Bangalore Digital Publishing
<3cr
36 FreshDesk
2010 Chennai SaaS
Accel Partners, Tiger Global, Google Capital
37 WAGmob
2012 Indore Mobile <3cr
38 Grey Orange Pvt.
Ltd
2011 Gurgaon Warehouse Automation
10-20 cr Tiger Global, Blume Ventures
39 Ezetap
2011
Bangalore Mobile Point of Sale solutions
Angel Prime, Social+Capital Partnership, Helion Advisors, American Express
40 TaxiForSure
2011 Bangalore Technology and Transport
>20cr Accel Partners, Bessemer Venture Partners, Helion Venture Partners, Blume Ventures
41 Must See India
2011
Bangalore Travel 10-20 cr K Ganesh
42 FreeCharge
2010 Bangalore Mumbai
Consumer Internet
> 20cr
43 StudyPad 2010 Gurgaon EdTech
44 SilverPush
2012 Gurgaon & San Francisco
Marketing Technology
3-10 cr IDG Ventures, 500 Startups, Unilazer Ventures, Palaash Ventures, TA Ventures, GSF Accelerator
45 Flat Dot to
Technologies
Pvt. Ltd.
2013 Bangalore
Real estate and communication
Common Floor
46
HomeLane.com
2014 Bangalore Online Home Interiors and Marketplace
10-20 cr raised 15 Cr. (investor not yet disclosed)
Source: https://yourstory.com/2014/12/top-startups-india-work-job-employee
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Some more Indian startups
As a part of this survey, we reached out to several startups and we're yet to hear from the following
companies:
Bluestone
An online portal that help you buy gold and other ornaments online with various discounts and
offers.
Eventifier
Eventifier offers a complete view of pre and post-event data for both organizers and attendees.
Heckyl
Heckyl aims to be a global leader in the space of information analytics for worldwide financial
markets. They strive to raise the bar with everything that they offer and shall continue to do so till
hell freezes over.
Mindtickle
MindTickle's online training software is a complete cloud-based training and mobile training
solution.
Mobstac
It helps publishers build and manage their mobile websites and apps.
Portea Medical
Portea helps you connect with doctors, physiotherapist,trained attendants and many such things at
your doorstep.
Ola
They help you book a cab in a very convinient way through mobile app and get notifications
instantly.
Mettl
They provide Online Assessment-E Assessment-Software For Recruitment,Training and Exams-Free
Trial-Request.
Simplify360
Simplify360 is a Social Business Intelligence platform which has a suite of softwares for marketing
and customer service departments.
Knolskape
It is a Singapore/Bangalore based serious gaming and simulation software company focusing on
management talent transformation. KNOLSKAPE is a portmanteau of the word Knowledge and
Landscape.
Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
www.skirec.org Email Id: [email protected]
An International Double-Blind, Peer Reviewed, Refereed Open Access Journal - Included in the International Indexing Directories
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UrbanLadder
They help you buy furnitures and similar products online in a very simplified and easy way.
Zivame
Zivame provide a fantastic collection of Bras, Panties, Nightwear, and Sportswear.
CaratLane
CaratLane.com offers Gold Coins, Loose Diamonds, Solitaire Jewellery, Gold, Gemstone, Platinum
and Diamond Jewellery Online for Men and Women at Best offers.
Magzter
Magzter is a cross-platform, global digital magazine newsstand and book store with over 4500
magazines and 25000s of books and comic titles from over 1500 publishers.
Bigbasket
BigBasket.com is the comprehensive online grocery store based out of Bangalore which help people
shop groceries online with home delivery and cheap rates.
Zopnow
They are online grocery store currently running in Navi Mumbai and Bangalore.
Delhivery
They are a logistic chain which helps the customers send stuffs easily and cheaply.
Gramener
Gramener generates visual insights on large-scale data, making it easier for enterprises to consume
and act on these insights.
LocalBanya
LocalBanya is one of the leading destination for online grocery shopping in Mumbai, offering some
of the best prices and a completely hassle-free experience. Now shop for the freshest exotic Fruits,
Vegetables, Pulses, Rice, Oil, Milk, Personal Care, Household supplies, Baby Care, Beverages and
products from a host of other categories available.
MyNoticeBoard
It is an ad display website which help you display your ads to your target customers in a very
effective manner.
Zipdial
Zipdial serves as one of the most effective marketing platform for the emerging businesses.
Vyome
Vyome is a research driven dermatology company which harnesses science and technology for
various dermatological problems.
Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
www.skirec.org Email Id: [email protected]
An International Double-Blind, Peer Reviewed, Refereed Open Access Journal - Included in the International Indexing Directories
Page 17
ShopClues
It is an online retail chain that directly connects the customers and the whoesale dealers thus
providing stuffs at very reasonable rates.
Happiest Minds
Happiest Minds is a next generation IT company based out of Bangalore, with operations around the
world. The company primarily focuses on providing services on disruptive technologies.
Tallenge
Tallenge is an online platform that conducts competitions and serves a platform for talented
contestants.
Rangde
Rang De is a non-profit organisation that allows individuals to lend money to Indians from low
income households that require a small amount of money for starting up.
Vaatsalya
They are building and managing hospitals/clinics in semi-urban and rural areas and bringing
healthcare services where it is needed most. Vaatsalya is India's first hospital network focused on
Tier II and Tier III towns.
Canvera
Canvera is an online photography company providing mass customized printed products and e-
commerce solutions to professional photographers.
Carwale
CarWale is one of the India's most authoritative source of new car pricing. Focused around car
buyers, CarWale promises to help you buy the right car at the right price.
Appsdaily
They help customers discover and buy mobile apps the way they buy almost anything - through
Retail, the only channel to reach out to the mass audience.
Shephertz
ShepHertz is Cloud Ecosystem Provider with products like App42 Cloud API BaaS, Cloud Multiplayer
Gaming Engine AppWarp, AppWarpS2 on-Prem etc.
Niqotin
Niqotin is an Enterprise Application Service provider based out of Chennai, India. We are developing
an Enterprise Resource Planning (ERP) application, named Rural ERP, for Indian Rural MSME's.
Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
www.skirec.org Email Id: [email protected]
An International Double-Blind, Peer Reviewed, Refereed Open Access Journal - Included in the International Indexing Directories
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Unmetric
Unmetric is the one social intelligence and benchmarking platform trusted by leading brands to
understand their competitor’s efforts, uncover insights based on data and unlock new social
strategies.
MomoE
Momoe enables users to pay with their mobile phone when they eat out, shop & commute.
Taxipixi
TaxiPixi is a Radio Taxi Cab booking smartphone application for India. It is the GetTaxi / Hailo for
Indian Radio Taxis. TaxiPixi is a smartphone based taxi booking platform for India.
BluShift Technologies
BlueShift Technologies develops and markets vacuum automation products for semiconductor
manufacturing. BlueShift's linkable QuickLink wafer handling platform empowers semiconductor
OEMs to cost-effectively adapt existing wafer processing tools to new process requirement while
reducing equipment cost.
Wingify
Wingify develops Visual Website Optimizer(VWO) which is a tool for increasing website sales,
signups, downloads and conversions.
Hector Beverages
Hector Beverages is focused on contributing to the consumer’s health-delivering macro- and micro-
nutrient beverages.
Marketelligent
Marketelligent is a leader in advanced analytics. The company helps businesses make the leap from
basic reporting to predictive.
Conclusion
Today the information and communication technology (ICT) has dramatic effect on consumer
demand and there is increase in online purchase manifold. For this e-commerce portals are
considered as hub for products/services information and e-commerce portals are advance startups
in India. E-commerce companies have their own portals so that all the required information about
products/services can be displayed. There is surge in investment by the companies in this area. That
is why there are many specific portals which are product wise and price wise. In the years to come e-
commerce portals will prove boon for the companies. Therefore, there is a need for the companies
to be transparent while having e-commerce portals to gain the trust of consumers. E-commerce
Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
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Page 19
portals are new businesses for new businessman and there is huge amount of benefit in this field. In
conclusion e-commerce portals are innovative and modern idea for startup india.
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Asia Pacific Journal of Research in Business Management Vol. 6, Issue 3, March 2015 Impact Factor: 3.525, ISSN: (2229-4104)
www.skirec.org Email Id: [email protected]
An International Double-Blind, Peer Reviewed, Refereed Open Access Journal - Included in the International Indexing Directories
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https://yourstory.com/2014/12/top-startups-india-work-job-employee
