E-Clips

Capturing, saving, and sharing our experiences with others has always been a human desire. Today, thanks to online social networks and web sites, the transition from capture to publication is so simple anyone can do it. As a result, the video camera marketplace is expanding at a rapid pace.

Focus. In depth knowledge of the intended audience often uncovers revealing opportunities. What’s the DNA of this group? What factors in a new product matter most to them?

Simplicity. Often the most difficultchallenge is to make the complexsimple. All facets of this design wereevaluated for simplicity.

Identity. The aesthetics of this camera were inspired by the outdoor enthusiast. The fit and finish complement the objects it attaches to while maintaining its own desirable identity.

E CLIPS . ACTION.VIDEO CAMERA.

SpeciaLTDesign - Action Video Camera - 2010 Chris Terella - Industrial Designer - [email protected]

Identification.

+ Thrill seeker+ Active participant+ Outdoor adventurer+ Weekend warrior

design goals >

who >

The videographer is an active participant

Small size and good quality

Withstand the elements


SUBPAR EXCELLENT

Sony HDR-AX2000 - Model highlights: 1920 x 1080/60i, �lm-like progressive scan 24p/30p, superior low light, wide-angle G Lens, image stabilization, 3 built-in neutral density �lters, XLR audio inputs

Sony HDR-CX150/R - Model highlights: 1920 x 1080 Full HD video recording, 3-megapixel images, 16GB embedded Flash memory, "Exmor R" CMOS sensor, Smile Shutter™ technology, Face Detection, Direct Copy, 25X optical zoom

Canon XL2 - Model highlights: 16:9 and 4:3 aspect ratio shooting formats (962 x 480) x3 CCD & (720 x 480) x3 CCD. PCM digital recording: 16 bit (48 kHz/2 channels); 12 bit (32 kHz/4 channels). XL interchangeable lens system. And much more.

The Canon VIXIA HF S11 - Model highlights:1920 x 1080 Full HD. 64GB internal �ash drive & SDHC card slot. Canon 10x HD Video Lens.24Mbps Recording. Dynamic SuperRange Optical Image Stabilization

JVC Everio GZ-HD 300B - Model highlights: HD1920 x 1080P Recording. 60GB Internal Hard Disk Drive. 1920 x 1080 Digital Stills. One-touch Upload to YouTube, PC, DVD Creation, MediaBrowser

JVC Picsio- Model highlights: :Simple and enjoyable Pocket Camera with an SD/SDHC card slot, featuring 1080P HD video recording, 8 Megapixel stills, Digital Image Stabilizer, and direct �le sending to YouTube(TM) and iTunes(R)

Flip MinoHD- Model highlights: 120 minutes HD video 8 GB of built-in memory. Internal lithium ion battery. 2.0" display. Upload video to Facebook, MySpace, YouTube. 6:9 HD 720p (1280 x 720) at 30 fps. MP4 �les

Sony Bloggie CM5- 1920x1080 high de�nition MP4. 5x optical and 20x digital zoom. 5MP Stills. Compatible with Memory Stick PRO-HG Duo™ media or SD/SDHC cards. Easy playback. 32GB card can store up to �ve hours of HD footage. It plays nicely with sites like YouTube, Facebook, and MySpace.

Hoyttech HCR-100X- Model highlights: HCR-100X helmet cam records at a high bitrate of 5-6Mbs @ 30 FPS in High resolution mode. recording unit connects to the camera via a detachable cable. interchangable lenses 3.6mm wide angle. 2.9mm, 6mm and 8mm lenses. Instantly playback on 2.5" display.

GoPro Hero HD- Model highlights: 1080p-1920x1080@127º. 960p-1280x960@170º or 720p: 1280x720@170º both 30 and 60 fps. 5MP Time Delayed Photos. SD card. MP4 recording. Polycarbonate housing Waterproof to 180’ Lithium-Ion Battery. USB

Price Ease of usePicture quality Features Durablity Portability

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CROSS COMPARISON

$ 3499 .99

$ 549 .99

$ 1399.99

$ 3999 .99

$ 699.95

$ 199.95

$ 229 .99

$ 199 .99

$ 399 .95

$ 299 .99

Marketplace.

Analysis of the digital video camera market reveals the strengths and weaknesses of existing offerings for use as an “Action” video camera. The new design strives to incorporate a combination of desirable attributes not found in competing products.

choices >


Sketches.

These sketches explorevarious forms andcontextual inspirations inorder to further expandthe concept of a tough,yet refined appearance.

exploration >

This rough model represents a form factor that is comfortable to hold, and establishes a starting point for sketch development.

scale >


Sketches.These perspective renderings bring a form and feel to the camera, while component development and functionality are also explored.

ideation >


Camera.

The E-Clips video camera was designed for the action sports enthusiast who wants to capture the fun but also participate.

E-Clips >

USB

mounted or handheld

downloadable App

waterproof. weatherproof

1080P HD video. MicroSD Card

Li-Ion battery. USB connection

Bluetooth remote control

limited dexterity operation

features >


Camera.

The simple design strives to keep the part count, cost, and complexity to a minimum. Whenever possible, complementary parts were designed symmetrically to minimize tooling costs.

exploded >

PART QTYDESCRIPTION MATERIAL

ALUMINUM SHEET6061 T6 1

1

1

1

1

1

1

1

1

1

2

2

2

2

1

2

6

OUTER SHELL

MAIN BODY

RELEASE BUTTON

RELEASE LIFTER

STOP START BUTTON

CAMERA BARREL

SUN VISOR

LENS ASSEMBLY

CAP O-RING GASKET

REAR CAP ASSEMBLY(CAP + LIGHTPIPE)

ACCESSORY COVER

CIRCUIT BOARD

LI-ION BATTERY3.7V

CIRCUITBOARD MOUNT

PHILIPS FLAT HEADSTAINLESS STEEL4-24 X 1/4”

PHILIPS PAN HEADSTAINLESS STEEL4-24 x 1/4”

BARREL SLEEVE

ALUMINUM TUBE6061

ASA

SHORE 50 A TPE

SHORE 70 A TPE

NA

NA

ASA ACRYLIC

SHORE 75 A NBR

NA

STAINLESS STEEL

STAINLESS STEEL

STAINLESS STEEL

ASA

PC+ABS BLEND

PC+ABS BLEND

ASA

PC+ABS BLEND

1

TORX SEX BOLT SET8-32

A

B

C

D

E

F

G

H

I

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K

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bill of materials >

water tight protection for the camera’s vitals. 2.8/5 Lens assembly with Carl Zeiss optics.

sealed barrel

rotation

lens assembly


Communication.

No need to blindly search for the camera’s record button. Simple start and stop operations can conveniently be performed with the Bluetooth remote at a moment’s notice - even while wearing gloves.

Bluetooth remote >

REC/MEM

BAT/COM

STOP/ START REC

POWER ON/OFFBUTTON

RECORD / MEMORY STATUS LED

BATTERY / COM. STATUS LED

REC/MEM

BAT/COM

ON SOLID BLINKING OFFRECORDING

GOOD BATTERYIN BLUETOOTH RANGE

RUBBER EDGE

NYLON WEAVE

MINI USB PORT

REC/MEM

BAT/COM

REC/MEM

BAT/COM

LOW STORAGE

LOW BATTERY

NOT RECORDING

NO POWEROUT OF BLUETOOTH RANGE

mini USB charging

Is it recording? Guess no more! Green and red LED lights announce recording, memory, and battery life status on both the camera and remote.

LED indicators >


Mounts.

The E-Clips mounting system is designed for fast attachment, removal, and adjustment. The curved mounting track on the camera makes this possible. By squeezing the large release buttons the locking tab disengages, allowing the camera to rotate freely up to 60 degrees or to be removed - regardless of the mount used.

attach + adjust >

Squeeze the buttons to adjust or remove the camera. This allows the camera to be aligned up or down quickly.

curved mounting track lock / release tab large buttons

universal mount + 90 mount o

suction mount strap mount


Storyboard. snowboard trip >


E-Clips

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