E business updated

20

description

 

Transcript of E business updated

Page 1: E business updated
Page 2: E business updated

Yutong DouWei HuangJace Khosla

Yanqing Xiao

e-Business

Page 3: E business updated

E-Business includes e-commerce along with all activities related to internal and external business operations.

What is e-Business?

Source: Baltzan, Paige. "e-Business." Business driven information systems. 3rd ed. New York: McGraw-Hill Irwin, 2012. 94. Print.

Page 4: E business updated
Page 5: E business updated

The correct answer is:

350%

We need to jump on the bandwagon!

The # of Global Public Wi-Fi Hotspots is Set to Grow ____ by 2015?

Page 6: E business updated

Access is over an unsecured network Will give customers the ability to work

within the store The store will be listed in websites and

apps, such as FreeWifiFinder.com Will be set up to limit internet time during

peak time to give all customers access to seating

Increase customer value

Get a Wi-Fi Network

Page 7: E business updated

Loyalty Program

Page 8: E business updated

Encrypted Contains and can broadcast:

◦ Name◦ Favorite Items◦ Special Requests◦ Birthday◦ Purchasing History

RFID-Chipped Loyalty Card

Page 9: E business updated

Hi Bill!

Page 10: E business updated

Hi Bill Can I get you your favorite—a large Chai Tea Latte with an

Espresso Shot?

Page 11: E business updated

All employees can know names of customers

Any employee can tailor service to individual◦ Ex: Would they like a conversation?

Specific food and beverage recommendations can be given

Could know what they like/dislike and mail them coupons based off of this

Customer Service can be Improved

Usefulness:

Page 12: E business updated

Allow customers to order quickly Loyalty members: RFID shows personal

recommendations Could minimize wait times

Kiosk Ordering

Page 13: E business updated

• Allows ordering before arrival

• Gives an estimated pickup time

• Allows customer to bypass lines

• Can apply mobile coupons/payment

• Convenient for customers

App

Page 14: E business updated

Website:

Page 15: E business updated

The Broadway Cafe

Menu

Events

Specials

Members Only

123 S Coffee Street Anytown, CO 12345(555) 732-4975 or Fax (555) 732-4975 Open Mon-Fri 6am-8pm & Sat-Sun 7am-

9pm

Page 16: E business updated

Based off of Business-to-Consumer (B-C) Would sell premium roasted coffee to order

anywhere in the world Would maintain premium feel by

emphasizing customer service Results will be tailored to individual

consumer’s tastes. Samples will be mailed periodically to the

consumer based off of tastes

Establish a Click-and Mortar E-Business

Page 17: E business updated

All inventory information will be tied together in one system

System will alert the café when and where inventory waste is occurring

System will also communicate with suppliers when inventories are running low.

All recipes are backed up in this system as a precaution

Inventory Management

Page 18: E business updated

Loyalty members sent samples in US Mail Members sent emails of special offers Mobile-couponing used to attract new

customers Facebook and Twitter accounts updated

frequently with new offers, news, offerings, etc.

Customer Contact

Page 19: E business updated

Conclusion• Wireless Internet Access• Member-based Loyalty Program • Collected Information

• Website• App• Other forms of contact• Roast-to-Order Business• Inventory Management

Page 20: E business updated

The End