E bay

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E N G L I S H D E P A R T M E N TI N C O 3 0 0 6 / L 8 1

OBJECTIVES:

Explain what is EBay.

A briefing of the history of EBay.

Business model of EBay.

How to buy, bid and sell on EBay.

WHAT IS EBAY?A website people buy and sell things by

auctioning them , or selling them to the person who offers most money (biding).

HISTORY OF EBAY: eBay was founded in Pierre Omidyar's San Jose living room

back in September 1995 (co-founded eShop), the worlds largest auction site. (He holds a 27 percent stake in eBay)

It was from the start meant to be a marketplace for the sale of goods and services for individuals.

“I was pursuing what I enjoyed doing, my passion. It’s not really work if you are having fun.” -Pierre Omidyar

HISTORY OF EBAY:

He also worked as a software developer for Apple Computer's Claris and communications software maker General Magic Inc.

After earning an undergraduate degree in computer science from Tufts University, Omidyar co-founded eShop, an online shopping forerunner eventually bought out by Microsoft Corp.

HISTORY OF EBAY:

The idea for eBay.com emerged when Omidyar's girlfriend Pamela, an avid collector of Pez candy dispensers, expressed her desire to interact with other collectors in their area.

In September 1997, Omidyar changed his site's named to eBay

HISTORY OF EBAY:

In 1998, Pierre and his cofounder Jeff Skoll brought in Meg Whitman to sustain the success.

Meg had studied at the Harvard Business School and had learned the importance of branding at companies such as Hasbro.

HISTORY OF EBAY:

Meg culled her senior staff from companies such as Pepsico and Disney, created an experienced management team with an average of 20 years of business experience and built a strong vision for the company -- that eBay is a company that's in the business of connecting people, not selling them things.

BUSINESS MODEL OF EBAY:

eBay has built an online person-to-person trading community on the Internet, using the World Wide Web.

Buyers and sellers are brought together in a manner where sellers are permitted to list items for sale, buyers to bid on items of interest and all eBay users to browse through listed items in a fully automated way.


The items are arranged, where each type of auction has its own category, with more than 22 million registered users and roughly 8,000 product categories.

eBay has both streamlined and globalized traditional person-to-person trading, which has traditionally been conducted through such forms as garage sales, collectibles shows, flea markets and more, with their web interface.


This facilitates easy exploration for buyers and enables the sellers to immediately list an item for sale within minutes of registering.

Browsing and bidding on auctions is free of charge, but sellers are charged two kinds of charges:

When an item is listed on eBay a nonrefundable Insertion Fee is charged, which ranges between 30 cents and $3.30, depending on the seller's opening bid on the item.

A fee is charged for additional listing options to promote the item, such as highlighted or bold listing.

A Final Value (final sale price) fee is charged at the end of the seller's auction. This fee generally ranges from 1.25% to 5% of the final sale price.


eBay notifies the buyer and seller via e-mail at the end of the auction if a bid exceeds the seller's minimum price, and the seller and buyer finish the transaction independently of eBay. The binding contract of the auction is between the winning bidder and the seller only.

HOW DO YOU BUY?

HOW TO BIDSteps:

1. Carefully review the listing.

2. Click the Place Bid button. You may need to sign in.

3. Enter your maximum bid, and then click the Continue button.

4. Review your bid, and then click the Confirm Bid button.

Bid Increments: A bid increment is the amount by which the current bid is raised every time it is passed.

Automatic Bidding SystemE-Bay uses an automatic bidding system to facilitate the process. You do not have to configure anything, the system works only.

TIPS FOR SUCCESSFUL BIDDING

Do not bid for the same item in different ads if you just want to buy one.

If you've been outbid on an item, waits until the auction before bidding similar.

To change the amount of the bid, enter a new amount and click the linkBack to Item" button at the bottom of the page

CREATE ACCOUNT SELLER

WHAT DOES IT COST TO SELL ON EBAY? Ad rate: to sell an item on eBay, you must create an

ad with the Sell Your Item form. When you list an item for sale, you charge a fee for your ad.

Value Fee: If the item sells, you will be charged a commission for sales made. The Value Fee is based on the final amount for which the item is sold. The Value Fee does not include shipping costs.

Listing Upgrade Options: In addition, if you add a caption or a second image to the announcement, a fee is required for each of these options. The rates also depend on the category and the ad format.

RATES AUCTION FORMAT PUBLISHING

As of October 2, 2012, if you are private seller, with or without eBay Store, you can benefit from a tariff publishing ad suppressed for up to 75 ads (per calendar month) auction format in all categories .

RATES AUCTION FORMAT PUBLISHINGStarting price Publication rate

auction format - For the first 75 ads in the same calendar month

Publication rate auction format - surpassed the first 75 ads in the same calendar month

0,01 - 1,00 euros

0,00 euros

0,15 euros

1,01 - 9,99 euros 0,35 euros

10,00 - 24,99 euros

0,50 euros

25,00 euros o + 1,00 euros

FORMAT PUBLICATION RATES BUY IT NOW (OR FIXED PRICE)

PUBLICATION RATE ENTERTAINMENT CATEGORIES

Publication rate entertainment categories

Publication rate for the remaining categories

0.00 euros for first 25 ads in the same calendar month

0.00 for the first 25 ads in the same calendar month

0.35 euros overcome the first 25 ads in the same calendar month

0.15 euros overcome the first 25 ads in the same calendar month

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