Dust off your business plan - essential survival strategies
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Transcript of Dust off your business plan - essential survival strategies
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Alison MooreBusiness Training AdvisorKingston Maurward College
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Business Development – SFEDDI
DorMen mentor
Open4Business Finalist – New Business
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2.5 years
100% increase in profit
Alison Moore Counselling
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What price(s) should we charge for our products or services ?
How many units of a product should we produce ? Should we spend more on advertising ? Should we create a new service ? Should we accept or decline a new customer/order ? What sales mix (different products) should we strive for ? What is the effect of a change to a different supplier ? Should we increase or decrease our work force ? How should we deliver our service ?
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Marketing
Finance
Staff People
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What price(s) should we charge for our products or services ?
How many units of a product should we produce ? Should we spend more on advertising ? Should we create a new service ? Should we accept or decline a new customer/order ? What sales mix (different products) should we strive for ? What is the effect of a change to a different supplier ? Should we increase or decrease our work force ? How should we deliver our service ?
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Marketing Strategy
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Marketing Strategy
Value for money promotion
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Marketing Strategy
Value for money promotion
Test & Measure
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Test & Measure
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What price(s) should we charge for our products or services ?
How many units of a product should we produce ? Should we spend more on advertising ? Should we create a new service ? Should we accept or decline a new customer/order ? What sales mix (different products) should we strive for ? What is the effect of a change to a different supplier ? Should we increase or decrease our work force ? How should we deliver our service ?
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Break-even Analysis
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A little more information:
Fixed – independent of volume of sales
Variable – dependent on volume of sales
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What price(s) should we charge for our products or services ?
How many units of a product should we produce ? Should we spend more on advertising ? Should we create a new service ? Should we accept or decline a new customer/order ? What sales mix (different products) should we strive for ? What is the effect of a change to a different supplier ? Should we increase or decrease our work force ? How should we deliver our service ?
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Right now, 1 in 6 workers is experiencing depression, anxiety or stress and costing the UK economy £26 billion each year.
http://www.mind.org.uk/work/employers?gclid=CJWUxuz-hq4CFVRItAodZB9k2Q
Improving and managing mental health in the workplace can help employers save around £300 per employee or around £8 billion a year for British industry as a whole.
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Connect
Be active
Take notice
Learn
Give
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Essential Survival Strategies
Marketing
Finance
People◦ Time to Change
www.time-to-change.org.uk
Thank You
Alison Moore Counselling