DUNLOP STREETSCAPEPROJECT

INFORMATION SESSIONS

AGENDA:● Introductions

○ Downtown Barrie Business Association (BIA)

○ City of Barrie Engineering○ City of Barrie Communications○ Small Business Centre

● Project Overview● Proposed Communication Plan● Q & A // Ideas

ENGINEERING:Alvaro Almuina, P.Eng., PMPEngineering DepartmentCity of Barrie

SMALL BUSINESS CENTRE:Dave HydeManager

Briar KellyProgram Coordinator

SMALL BUSINESS CENTRE:● Communications support via email &

social media● Setting up of website/microsite to

profile downtown businesses & highlight buying online, available parking, etc.

SMALL BUSINESS CENTRE:● Pop up retail space● Purchase pick-up sites● Foot patrol/guide● Additional signage

BIA PROPOSED COMMUNICATIONSDOWNTOWN BARRIE IS OPEN FOR BUSINESS DURING CONSTRUCTION!

PrintFor the public: rack cards and posters for members

to display in their businesses and share with

their customers

Online SignageCampaigns specific for a

public audience

Campaigns specific for our members

For the public: directional signage showing access

routes as well as reminders that the downtown is still

open for business

PresserFor the public: to have

local media help spread the word that the

downtown is still open for business, expected

timelines, etc.

BLOCK CAPTAINS:Two Downtown Barrie Business Association (BIA) board members will act as block captains or project ambassadors who can be contacted for information.

Phase 1A (Mulcaster St to Owen St):Teresa Woolard (Owner of Swirleez & Chillz)Chad Ballantyne (Owner of The Creative Space & Rhubarb Media)

Phase 1B (Owen St to Bayfield St):Tracey Baker (Owner of Zuzu Fashion Boutique)Randy Aylwin (Owner of Grilled Cheese Social Eatery)

Phase 2 (Bayfield St to Toronto St):Michelle Huggins (Owner of Lazy Tulip Café)Jason Ing (Owner of Nutrition Plus Community Health Market)

THANK YOU!We’re excited to work together on this amazing project that will transform our beautiful downtown.