Marks Distribution, Assignment Description

& Due DatesMMB3013 – Technopreneurship and eCommerce

Semester 1 2015/2016 (A151)

Marks DistributionCourse work Percentage

Details LO %

100Assignment 1 (Individual): eBook printed draft 1 30

Assignment 2 (Individual): DVD cover design of finalize eBook

2 20

Assignment 3 (Individual): Online promotional 3 20

Assignment 4 (Individual): Physical product online storefront

4 30

Final exam N/A

Total 100%

Assignment 1 (Individual): eBook printed draft • General information on eBook• Specific information on eBook• Researching for niche topic and theme for eBook using key words• Complete eGoodies (Free reports giveaway)• Complete actual eBook• Mini-site Salespage• Describe in details your 7 follow-up email

Assignment 2 (Individual): DVD cover design of finalize eBook

• eBook Cover Design• DVD Cover Design• Final eBook – Word format• Final eBook – PDF format• eGoodies/Free report – Word format• eGoodies/Free report – PDF format

• 1. General information• 2. Minisite• 3. eCover design• 4. Documentation• 5. Auto responder• 6. Personal statement

Assignment 3 (Individual): Online promotional and website setup

• Professional mini-site design with correct domain link• eBook Facebook Fanpage• Sales video• V1 – Talking Head• V2 – Kinetic Text• V3 – Testimony

Assignment 4 (Individual): Physical product online storefront

• FB Fanpage of a chosen product• Instagram of a chosen product• YouTube video promotion

Due date on Assignments• Wk 7 - Assignment 1 (Fri,23/10@5pm) – eBook printed draft • Wk 8 • Wk 9 - Assignment 2 (Fri,06/11@5pm): DVD cover design of finalize eBook Semester Break!• Wk 10 • Wk 11 - Assignment 3 (Fri,27/11@5pm): Online promotional • Wk 12 • Wk 13 - Assignment 4 (11/12@5pm): Physical product online storefront