Drupal for Large scale project

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© Acquia, Inc. 2012. Acquia votre Guide Drupal Drupal Large Scale Projects Open Saas brings freedom to the Cloud and Flexibility to enterprise Cyril Reinhard Acquia Southern Director Twitter: @cyrilCR Email: [email protected] samedi 1 décembre 12

Transcript of Drupal for Large scale project

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© Acquia, Inc. 2012.

Acquia!! ! ! !votre Guide Drupal

Drupal Large Scale ProjectsOpen Saas brings freedom to the Cloud and Flexibility to enterprise

Cyril ReinhardAcquia Southern Director

Twitter: @cyrilCR !Email: [email protected]

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© Acquia, Inc. 2012.

Last chance to donate !http://mobro.co/cyrilreinhard

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© Acquia, Inc. 2012.

Agenda

• Introduction

• The Digital World, the world change

• Drupal Large Scale project

• Conclusion

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Do you know Acquia ?

Making it easier to develop, deploy and maintain your Drupal web sites

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© Acquia, Inc. 2012.

Acquia Company, Drupal guide for Enterprise

• Founded by Drupal project Founder & lead Dries Buytaert• Enterprise web & software experience• 250+ employees• Global:

• Boston, London, Portland, Washington DC, Paris, Belgium• 220% 3 year CAGR

• 2000+ customers• $68.5M raised capital

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Acquia Product Offerings : Make your projects Successful

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Acquia Insight

• Dynamic scoring: On demand scoring (0-100) based on site code & config

• Drupal code analysis: Identify module code modifications to quickly identify and resolve issues

• Configuration monitoring: Monitors more than 80 configuration, performance and security settings

• Proactive alerts & recommendations: Configurable email alerts and practical ‘Help Me Fix’ recommendations.

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Digital World, faster and faster…

By PatrickSmithPhotography

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In 2020, 50 billionsOf connected devices

(Orange sources)By PatrickSmithPhotography

The World change…

Digital World, faster and faster…

Today more than 8000 APIs webprogrammableweb.com

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New uses, data consumerization

§ Flickr : By heαrtbreaker

In 2014, 50% of Internet Access via Mobile devices

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C’est superJ’utilise de

réseau social…

Je règle mes impôts en ligne…Pour la

cantine

C’est Nul.

Oh l’attente est longue!!.

The user is a “ConsumActor”

+900M people are using Social Network

New uses, data consumerization

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Drupal for Large Scale projects

To develop the Digital Platform you need

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HAVE, SITUATION

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Inside many large organizations, the web is broken

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Inside many large organizations, the web is broken

• Disparate systems/sources

• Duplication of content

• High cost to manage

• Not scalable

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WANT, NEEDS

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Web Content Management

Social Business Software

eCommerce

Microsite

Microsite

Promotion

Microsite

Microsite

Event site

Blog

Productsite

Corp-comsite

Extranet

Wiki

Mediagallery

Communityplatform

Intranet

Ecommerce site

Landing Page

Main website

Build an agile and Flexible Digital Plateform

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Build integrated and intuitive user experiences

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Drupal Commons 3.0•Le meilleure des usages

après retours d’expériences:- Usages Internet : Commons 2,

Facebook, Foursquare, Quora, Linked-in, Twitter, Google+…

- Retours clients- Retours de la communauté Drupal

•Architecture et Refonte totale- Drupal 7- Responsive Design- OpenSaaS vision

•Expérience utilisateur- Nouveau Design- Simple et Intuitif- Responsive Design

•Dashboard et Monitoring

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Agile, Flexible and Social Organisation

ART

CMO

SCIENCE

Common objectives for the company ... different operational objectives ...

CTO

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WHY DRUPAL ?

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Offering the Global Digital Platformwith Freedom and Flexibility…

No Lock-inOpen SaaS model offers

freedom to move your customers digital experiences

to any

Unmatched Innovation

Accelerate innovation from idea to experience at web

speed across any channel or device.

Best of BreedEmpower the business to mix and

match sales and marketing tools in a "string of pearls" approach for

maximum business impact

Unified PlatformCreate unforgettable customer

experiences by leveraging a unified platform for content, community, and commerce.

Mature Cloud Model

Leverage mature, optimized cloud deployment models

and offers operational models to map spending plans to

successes.

Simplified Digital ExperiencesLowest solution TCO

and the fastest learning curve amongst developers

and Digital Marketers.

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“You can have your head in the Cloud but keep

one foot on the Ground…stay free and

have a choice…”

Cloud + Open Source = OpenSaaS= Freedom

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© Acquia, Inc. 2012.

Each Enterprise Needs a Mix of deployement models (Hybrid)

Internal Hosting

SaaS

PaaS

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Let’s go througth the Warner Music Group case

Label Sites

SaaS

Internal Hosting

PaaS

Warner Music Group

Internal Site(s)

Artist Sites

Templates

High trafic sites,

Open Source DRUPAL

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SaaS

Internal Hosting

PaaS

The Mix that company needs ! Warner Music Group case

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SaaS

Internal Hosting

PaaS

The Mix that company needs ! Warner Music Group case

Warner Music Group

Label Sites

Internal Site(s)

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Artist Sites

Templates

SaaS

Internal Hosting

PaaS

The Mix that company needs ! Warner Music Group case

Warner Music Group

Label Sites

Internal Site(s)

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Artist Sites

Templates

SaaS

Internal Hosting

PaaS

The Mix that company needs ! Warner Music Group case

Warner Music Group

Label Sites

Internal Site(s)

New album, European Tour...

High trafic sites,

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OpenSaaS = Freedom

SaaS

PaaS

Internal Hosting

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WHERE DRUPAL ?

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Enable Sales through Rich Content

Build rich, immersive content experiences (brand boutiques, segment stores)and enable in-line social features and commerce functions

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Enable Sales through Rich Content

Build rich, immersive content experiences (brand boutiques, segment stores)and enable in-line social features and commerce functions

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Corporate Standard

Uniform branding, single tech skill set, massive savings samedi 1 décembre 12

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Corporate Standard

Uniform branding, single tech skill set, massive savings samedi 1 décembre 12

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Editorial, large audience interaction, media

Build rich, immersive content experiences, and enable in-line social featuresSocial network full integration, multi-channel support

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Editorial, large audience interaction, media

Build rich, immersive content experiences, and enable in-line social featuresSocial network full integration, multi-channel support

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Create Context Aware Mobile Experiences

Use location services to deliver relevant information across device platforms

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Create Context Aware Mobile Experiences

Use location services to deliver relevant information across device platforms

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Connect with Customers through Social CRM

Provide rich, social support experiences and recognize loyal customers

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Connect with Customers through Social CRM

Provide rich, social support experiences and recognize loyal customers

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Product Development Communities

Build value in your partner ecosystemsamedi 1 décembre 12

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Product Development Communities

Build value in your partner ecosystemsamedi 1 décembre 12

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Offer Superior Customer Service

Reduce support costs while increasing customer satisfaction

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Offer Superior Customer Service

Reduce support costs while increasing customer satisfaction

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International communication

Multi-sites management, enable in-line social featuresSocial network full integration, multi-channel, Mulitlinguism

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International communication

Multi-sites management, enable in-line social featuresSocial network full integration, multi-channel, Mulitlinguism

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Drupal est… l'enseignement supérieur

Multi-sites management, enable in-line social featuresFront et back-end integration

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Drupal est… l'enseignement supérieur

Multi-sites management, enable in-line social featuresFront et back-end integration

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HOW ?

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Drupal

Measurement and reporting

SocialFB/Twitter

Primary site

Email campaign

Videoportal

Mobile application

Community site

Rich media assets User generated content

Marketing automation

CRM Feeds

Integration with Best-of-Breed Tools Today more than 8000 APIs webprogrammableweb.com

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Truly Agile Marketing

February 2012 March 2012 April 2012

Pinterest hits 10M unique visitors

New Drupal module created for website

Users “pinned” images

15 Drupal sites go live with

Pinterest integration

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Better Approach, more reactive in this Digital World

Ex. 1: Traditional Product Development Cycle

Ex. 2: Networked Collaboration, Continuous Innovation

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Tailored, Responsive !

Content “components” ..that can be arrangedfor varying contexts .. .. for all form factors.

A.CommentsB.RatingsC.Video PlayerD.Personalized ContentE.Related LinksF.AdvertisingG.ShareH.TagsI.DownloadJ.Learn MoreK.RSS Feed

Campaign 1

Campaign 2

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Conclusion...

Build the Futur Digital Wolf with Drupal

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51186

3130

2

of the Big 6 US media companiesof the top 18 US media brandsof the top 100 universities worldwideof the top 4 global music companiesnations using Drupal for gov’t websiteslargest global pharmaceutical companies

Predominence

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Media Entertainment Public Sector Higher Ed

Some of the Bunch

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High Tech Pharma / Healthcare Financial Services Others

More of the Bunch

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© Acquia, Inc. 2012.

• “Through 2016, Hybrid-Cloud becomes the enterprise platform of Choice… By 2016, 75% or more of NEW enterprise IT spend will be Cloud-based or Hybrid”Saugatuk Technology, 2012 Cloud Business Solution Survey

• SaaS is becoming a major trend in software spend and Open Source Software is seen as the best way to sort out the economic crisis France is stuck in

• « Orientations pour l'usage des logiciels libres dans l'administration  » September 2012: French government publicized Memorandum

• Open Source adoption in the enterprise is reaching a tipping point. 77% of high performance organizations are piloting or committing to open source.Accenture

• Is It Time To Consider Open Source WCM For Digital Experience?Forester WP

Cloud & Open Source

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Drupal, it’s all about the community!

Annexe - Drupal Commons 3

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Optimize Community MarketingSocial Marketing

Build strong brand advocates that do your selling for you.

Social CRMImprove support, self-service and loyalty by tracking customers across social communities

Social IntranetTake employee collaboration and communications to the next level with deep social connections

Communities for InnovationMaximize engagement with external stakeholders, including customer partner and dev communities to drive innovation from expert to expert interaction

1.

3.

5.

4.

2.

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Drupal Commons 3.0

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What Makes Drupal Commons Unique?

Built by a global community, for communities• Update campaigns and content seamlessly within

one toolset• Deliver the next generation social intranet that joins

content with collaboration for accelerated knowledge sharing and marketing campaigns

• Build high performance project teams that accelerate idea to experience and maximize team success

• Maximize engagement with customer, partner, and developer communities by connecting experts with experts

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Follow Content and Get Notified Fast

• Trending relevant content reduces noise and improves usability

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Group Information Exchange

• Follow or post content into an open group.

• Create content in a group and get listed and become subscribed automatically.

• Group homepages feature a handy browsing widget that makes it easy to drill down into different types of content within a group

- Post new content and see the newly posted content all as part of one integrated workflow.

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Mobile Collaboration: Anytime, Anywhere

• Out of the Box Responsive Design Templates for Smartphone, Tablet, and Desktop

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Members Can Create Personalized Experiences

Users work the way they want with dashboards

• Personal & group dashboards

• Social bookmarking

• Curated content

• Subscriptions to content & discussions

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Content plus Community

• No need for separate CMS & integration

• Preset, and configurable content types

• Self-organizing or managed groups

• Pre-defined content views

• Free tagging and pre-defined vocabularies

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Community Managers Track & Analyze Results• Participation &

engagement metrics- New Users- Content- Comments- Group joins- Variable date ranges

• Complements Google Analytics

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Developers Have Freedom to Innovate• Extend Commons with 9k+ modules • Open standards support:- Document management - Application integration- User access & authentication

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Content-Rich Community Experiences• Built on Drupal 7

• Modular architecture speeds innovation

• Open, standards-based platform gives unparalleled flexibility

• Facilitate structured and ad hoc collaboration

• Complete control over brand experience

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Commons 2 - Commons 3

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