Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014...

36
Driving sustainable enterprise programs August 21 st 2014 Colin Nelson Director of Strategic Consulting Email: [email protected] Twitter: @colin_at_hype

Transcript of Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014...

Page 1: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Driving sustainable enterprise programs

August 21st 2014

Colin Nelson

Director of Strategic ConsultingEmail: [email protected]

Twitter: @colin_at_hype

Page 2: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Introduction: Colin Nelson

2

Director of Strategic Consulting at HYPE

My focus:

• ‘People & Process’ considerations that boost

engagement and business value

My day job:

• Coaching

• Change Management

• Health-checks

• Process training

• Problem solving

• Awareness raising

www.hypeinnovation.com

Page 3: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Sustainable enterprise innovation programs

Everyone can

help us to

innovate

One off

innovations

aren’t enough

Enterprise

scale requires

software

Enterprise scale

requires an

understanding of

how people behave

online

3www.hypeinnovation.com

Page 4: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

We provide: the platform, the framework, the guidance –

you innovate.

INNOVATION

SIMPLIFIED

Our Mission

www.hypeinnovation.com

Page 5: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

HYPE Innovation

Founded 2001: Daimler spin-off

Specialize in Innovation Management

Headquartered: Bonn, Germany

Additional offices in Boston, Denver,

Berlin, San Francisco & London

Who We Are

Product

Supports Full Scope of Innovation

Off-the-Shelf Experience-Based Tools

100% Configurable: Evolves with You

Cloud or On-Premise

www.hypeinnovation.com

Page 6: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Our Clients

6www.hypeinnovation.com

Page 7: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

The HYPE Community

7www.hypeinnovation.com

Page 8: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Topics for today

www.hypeinnovation.com 8

Sustainable enterprise programs

The role of Culture

Practical steps

Page 9: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Colin Nelson | Hype Softwaretechnik

What does a sustainable enterprise innovation program look like?

Engagement Innovation Value

99www.hypeinnovation.com

Page 10: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Colin Nelson | Hype Softwaretechnik

Main threats to sustainable, enterprise innovation programs

Organization

lacks belief in

the program

Lack of

engagement

Lack of

feedback &

success

stories

1010www.hypeinnovation.com

Page 11: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

What does failure look like in practice?

0

20

40

60

80

100

120

1 2 3 4 5 6 7 8 9 10 11 12

Pa

rtic

ipa

tio

n

Time

11www.hypeinnovation.com

Page 12: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

The secret checklist

Is it a good use of my time?

Am I allowed to do this and spend a little

time away from the day job?

How would my manager feel?

Will my contributions be taken

seriously?

Will my ideas be considered effectively?

I don’t want to wait years to hear if

anything has happened

Beliefs we need to instil

If I do this, it could help someone

I know that the company supports me

spending time on this

My manager understands the value of

sharing ideas

I can see from the participation of others

that this is being taken seriously

I can see there’s a process for reviewing

my idea

They’re working to a realistic timeline, I

know when I’ll hear about next steps

What causes program failure?- The audience perspective

12www.hypeinnovation.com

Page 13: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Topics for today

Sustainable enterprise programs

The role of Culture

13

Practical steps

www.hypeinnovation.com

Page 14: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

First – a prerequisite

Consider your enterprise and levels of engagement in your

program:

• Do you have a ‘Culture’ of enterprise innovation?

• Do you see the behaviors you want from every corner of

the company?

14www.hypeinnovation.com

Do we understand our ‘Culture’??!

Page 15: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Let’s talk about behavior15

Page 16: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

What behaviors would we like to see?

I will share my ideas

and insights when

asked

I will share because I

trust the organization

& my colleagues

I will help to build upon

the ideas of others

16www.hypeinnovation.com

Page 17: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

When would we like to see them?

• When you’re inspired

• When you have something to add

• When you have something to test

• When you can stop mistakes occurring

• When you can make connections

17www.hypeinnovation.com

Page 18: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

What shape is your organization?

It’s helpful to group our audience into

categories of different sizes

The way we communicate and

structure our programs should

depend on the ‘shape’ of our

organizational

18www.hypeinnovation.com

Page 19: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Employee groups

Skeptical /

negative

Unaware

Cautious

Interested

Enthusiastic

What shape is your organization?

• Aware of the program, but unlikely to participate unless

they see the benefits / value of doing so

• Bought in, will participate in almost all campaigns if they

can

• Bought in, will participate if the campaign is relevant

• Won’t participate unless made aware, will then fit into

one of the three categories above

• Blockers to them participating that will need to be

removed

19www.hypeinnovation.com

Page 20: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

We can translate the numbers into a stack

• Watch what others do but

don’t participate

• Aware of the program

• Regular participants

• Participate from time to

time

• Unaware of the program

• Blockers to them

participating that will need

to be removed

20www.hypeinnovation.com

Page 21: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Topics for today

21www.hypeinnovation.com

Sustainable enterprise programs

The role of Culture

Practical steps

Page 22: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

22

The foundations for sustainable programs

Communications

A broad focus

Grow your innovation

community

Use the data

www.hypeinnovation.com

Page 23: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Actions – Communications

The basics:

1. Market the program

2. Give individual feedback to participants

3. Offer activity based feedback to all invitees

4. Offer program feedback to everyone

23www.hypeinnovation.com

Page 24: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Actions – Communications

Vary your tactics

24www.hypeinnovation.com

Raise awareness Go tactical /

Show quick wins

Harness enthusiasm

Page 25: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

25

Actions – Grow your innovation communityS

ecto

r

expert

ize

Marketing

Finance

New Product Development / R&D

IT

HR

Sales

Procurement

Leverage this

group

They will make

things better and

more sticky

www.hypeinnovation.com

Page 26: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

26

Where to focus?

• What’s innovation anyway?

• Does our definition paint us into a

corner?

• Does the company perception of us,

paint innovation into a corner?

www.hypeinnovation.com

Page 27: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

27

Actions – A broad focus

Most executives and shareholders care about two things above

all others:

1. Revenue

2. Profit

Therefore anything we can do as innovators that can help these

numbers will be of benefit to the business

With that in mind, should we broaden our focus?

www.hypeinnovation.com

Page 28: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

28

Actions – A broad focus

Where do most of us focus most of our time?

• Incremental innovation?

• Radical or disruptive innovation?

• Tactical innovation?

Incremental innovation

Radical innovation

Strategic innovation

www.hypeinnovation.com

Page 29: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

29

Actions – A broad focus

• Where else could we help the company?

• How else can we keep people engaged?

• How else can we deliver value to the

business?

www.hypeinnovation.com

Page 30: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

30

Actions – A broad focus

Lets innovate the business itself

• Share knowledge better

• reduce risk

• improve connectivity

• share best practices

• reduce environmental impact

• improve proposals & bids

• get more value from third parties

• continuously improve

• save money

• solve problems etc.

www.hypeinnovation.com

Page 31: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

31

Innovation tools and processes can benefit

many corporate areas

Incremental innovation

Radical innovation

Strategic innovation

Continuous Improvement

Cost saving

Corporate problem solving

Best practice sharing

www.hypeinnovation.com

Page 32: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

32

Remember this guy? There’s data at every stage

Use the data

www.hypeinnovation.com

Page 33: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

33

Actions – Use the data (1 of 2)

Consider behaviors:

• Participation over time

• Submissions

• Comments

• Votes

Consider program intensity & focus:

• How often are you asking each person

to get involved?

• Are the topics engaging to all or just

some?

www.hypeinnovation.com

Page 34: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

34

Actions – Use the data (2 of 2)

Idea Generation Idea Evaluation Innovation Portfolio Management

Strategic

Innovation Areas

Focus on one

thing or many

things?

Idea Campaigns

Few & focused?

Many and

diverse?

Ideas

More ideas or less at

a higher quality /

potential value?

Concepts

More concepts?

Highly differentiated

concepts?

Higher value concepts?

Innovation Projects

More projects?

Highly differentiated

projects?

Higher value projects?

What should we measure? There are some key questions to consider

www.hypeinnovation.com

Page 35: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Summary

35

Adapt your messages and tactics according to the maturity of your organization

Harness the enthusiasm of those that are most engaged in innovation

Consider helping to support areas of the business beyond the core innovation portfolio

Ask yourself some key questions, then measure how things change over time to stay relevant

www.hypeinnovation.com

Page 36: Driving sustainable enterprise programs · Driving sustainable enterprise programs August 21st 2014 Colin Nelson Director of Strategic Consulting Email: colin.nelson@hype.de Twitter:

Questions?

Colin Nelson

Director of Strategic Consulting

[email protected]

www.hypeinnovation.com