Driving revenue and improving margin in Fashion Business · Driving revenue and improving margin in...

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3DS.COM © Dassault Systèmes | Confidential Information | 3/29/2016 | ref.: 3DS Corporate Presentation 2015 Driving revenue and improving margin in Fashion Business - Technology enabled innovation strategy Dr. Chandan Chowdhury Managing Director Dassault Systemes India Email: [email protected] www.3ds.com M: +91 9810043378

Transcript of Driving revenue and improving margin in Fashion Business · Driving revenue and improving margin in...

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Driving revenue and improving

margin in Fashion Business -

Technology enabled innovation

strategy

Dr. Chandan Chowdhury

Managing Director

Dassault Systemes India

Email: [email protected]

www.3ds.com

M: +91 9810043378

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AGENDA

• Digital transformation and innovation-inspiration from other industries

• Best in class innovators combine Digital with Business Transformation

• Transformation intensity and digital intensity

• A world of references

• Case study: Virtualization at Hugo Boss

• Connecting science, technology and emotion

• ‘As is’ business process and technology enabled ‘To be’ business process

• ‘My collection’ and ‘My store’

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Our Customers: from shampoo bottles to airplanes

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The new world of the Making is in ProgressNew Machines/New Materials will change the way to produce

Or even to “Print a House”

Metal cladding for aero parts

Bio-printing of cartilage

enabling new ways to design

New materials

Functionally graded material3-D printed antenna with

embedded electronic wires

New topologies

Titanium buckle

New Assembly structures

Fuel Nozzle

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A world of references!

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PRODUCTS

ARE NO LONGER ENOUGH

CONSUMERS

BUY EXPERIENCES

Commodities(Agricultural Economy)

Products(Industrial Economy)

Services(Service Economy)

Experiences(Experience Economy)

Why 3DEXPERIENCE?

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Transformation is about Digitalization

Source : Cap Gemini - MITSloan 2013 : "How

digital leaders outperform their peers in every

industry“, based on 400+ senior executives

surveyed in large industrial companies

Year on Year EBIT Margin Increase

Best in class innovators

combine Digital with

Business Transformation

DIG

ITA

L IN

TE

NS

ITY

TRANSFORMATION INTENSITY

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Fashion in 3D Era

Do

we

have

a

Dig

ital S

trat

egy?

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Innovate & Collaborate in 3D

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Breakthrough Transformation

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Transformation of

Design & Development Experience

Fashion in 3D Era

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Transformation of

Sell-In Experience

Fashion in 3D Era

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Transformation of

In-Store Experience

Fashion in 3D Era

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ADIDAS

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Transformation of

Online Experience

Fashion in 3D Era

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AS-IS Business ProcessForecasting & Planning

Components &Standards

Global Costing Sample Management

Design &Development

Commercialization& Pre-Production

QA & Testing

Supply Chain Collaboration

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TO-BE Business ProcessComponents &

StandardsForecasting & Planning

Global Costing Sample Management

Design &Development

Commercialization& Pre-Production

QA & Testing

Supply Chain Collaboration

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Case study: Virtualization at Hugo Boss

• 3DEXPERIENCE universes to imagine sustainable innovations

• 3D virtualization as an integral part of all creative processes

• 3D virtual product development

• Creation –starting with an idea (imagination into reality through virtualization)

• Explore every angle of a product without any limitation even before they are

physically prototyped

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Case study: Virtualization at Hugo Boss• Communicate fasters with different process owners and partners (deploy collaborative platform and

ensure digital continuity)

• Compare unlimited varieties, improve style, interactive meetings with other markets, digital guided

selling, reduce sample cost

• Drive revenue: Consumer will experience a new world of digital shopping, create personalized outfit

• New era of efficiencies to drive revenue and transform margin

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Case study:Hugo Boss

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MY STORE

Deliver a unique and memorable consumer

experience across all channels

(omni-channel)

Solution Experience Strategy for Fashion

A new experience in collaborative

innovation, enhancing the brand identity

MY COLLECTION

Industry Solution Experiences that deliver top line value and digital continuity

for product innovation …….and consumer environment

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MY COLLECTION - FashionA new experience in collaborative innovation, enhancing the brand identity

1

3

65

4

2

My Design

My Unified Development & Sourcing

Protecting the Brand Promise through a single version of the

truth for all stakeholders

My 3D Model

My Visual Assortment Planning

My Virtual Showroom My Analytics

Delivering an environment that inspires creativity and

collaboration

360o visibility to understand consumer demand and

response. Get faster insights for faster decisions

Merchandize products for presentation in a B2B

environment designed to showcase the collection

Use 3D to visualize the optimal line assortment to

maximize appeal and profit

Capture and simulate a realistic 3D representation of

product and performance

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3D Content Collaboration

My Store Layout

My Analytics

My Virtual Merchandising

My Shopping

Experience

Deliver a unique and memorable consumer experience across all channels

Consumer Goods & Retail Industry Solution Experience | MY STORE

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From Concept to Consumer to Experience

My Collection + My Store + My Retail

Theatre = Unique Shopping Experience

85% of

purchase

decisions

are made

in store

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40© 2014 | Dassault Systems & Simbus Technologies Pvt. Ltd.

4. My Analytics – Deliver Operational Excellence for Stakeholders

“My Collection”| Features Overview Contd.,

• Allows companies to focus on the consumer experience, supply chain agility and risk

management

Get closer to consumers; close

the gap between what is

produced & the market wants

• Invest time in designing product, developing the line and collaborating with suppliers for

speed and cost

Protect brand equity

despite extended supply

chains

•Eliminate non-value added time:• 15-40% reduction in product launch costs

• 25-30% reduction in cost of samples

• 45-75% reduction in BOM errors

• 40-75% reduction in time searching for information, re-keying data, copying & printing

Improve speed

and profitability

• Leverage Usability & Performance improvements plus Functional Enhancements in the

Bill of Material for a streamlined user experience managing complex products and

product variations

Streamlined user

experience

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Our Company

a ScientificcompanyCombining Science,

Technology and Art

for a sustainable society

13,300passionate people• 117 nationalities / 178 sites

• One global R&D / 54 labs

• Game changing 3DEXPERIENCE

solutions

190,000 enterprise customers• 12 industries in 140 countries• 18 million users

10,000partners• Software, Technology &

Architecture

• Content & Online Services

• Sales

• Consulting & System

Integrators

• Education

• Research

Long-termdriven• Majority shareholder control

• Revenue: $3.2 Bn*

• Operating margin: 29.8%*

* Figures as of FY 2014 / Non-IFRS

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The 3DEXPERIENCE Platform

Social & Collaborative Apps

3D Modeling Apps

Simulation Apps

Information Intelligence Apps

Real time 3DEXPERIENCE

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Full Brand / Retailer ScenarioConcept Design & Develop Line Planning Merchandise Plan Visual Merchandising

DESIGN MANUFACTURING

Digital Content Creation / 3D Digital Asset Management

Sales & Marketing CONCEPT

•Flexibility in design

iterations, faster

decisions with fewer

physical prototypes

•Clear communication

•Faster fit approvals

•B2B reduction in salesmen’s samples (30% - 60% based on category)

• Re-use digital assets for early reads / eCommerce

•Store visualization and optimization

•Online / instore configurators

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Our Purpose

Dassault Systèmes provides business &

people with 3DEXPERIENCE universes to

imagine sustainable innovations capable of

harmonizing product, nature and life.

“ “Bernard Charles

President and CEO

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In their Own Words “With Dassault Systèmes, we share the same vision and appreciate

the long term cooperation to address the many challenges of a hyper

competitive global sector”

Alessandro Benetton, Executive Vice-Chairman Benetton

“ENOVIA V6 has been absolutely critical to manage growth in a good way.”

Johnny Claus, General Manager for product creation, Haglöfs

http://www.youtube.com/watch?v=Jtm3WXu-6-k

“The solution is a widely tested and proven solution, a gauge of reliability

and robustness”

Gianni Leone, CIO - Gucci Group

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48© 2014 | Dassault Systems & Simbus Technologies Pvt. Ltd.

PLANNING DESIGN DEVELOPMENT SOURCING

Product Design &Development

Season & LinePlanning

Vendor Management

Materials, Component & Standards Development

Forecasting & Planning

Global Sourcing & CostingSample Management

Quality Assurance & Testing

Commercialization & Pre-Production

Season & Line Planning

Product Design & Development

Materials, Component & Standards Development

Sample Management

Forecasting , Planning & Production Allocation

Commercialization & Pre-Production

Vendor Management

Global Sourcing & Costing

Quality Assurance & Testing

“My Collection” | From Ideation to Sourcing