Drive Digital Transformation with Innovation
-
Upload
perficient-inc -
Category
Technology
-
view
144 -
download
0
Transcript of Drive Digital Transformation with Innovation
Drive Digital Transformationwith Innovation
2
About Perficient
Perficient is the leading digital
transformation consulting firm serving
Global 2000 and enterprise customers
throughout North America.
With unparalleled information technology, management
consulting, and creative capabilities, Perficient and its
Perficient Digital agency deliver vision, execution, and
value with outstanding digital experience, business
optimization, and industry solutions.
3
487 Million 2016 revenue
1997 Founded
PRFT Listed on NASDAQ
90% Repeat Business Rate
Employees3000+
N. America locations23
Global US, EU, China + India
Drive Digital Transformation
with Innovation
Customer Experience
6
Rising Customer
Expectations
Continual
Connectedness
Organizational
Velocity
Abundance of
Customer Data
Digital Transformation
8
Digital Customer Experience
Digital Operational Excellence
Digital Transformation
Differentiation
Efficiency
9
A. Disruption
B. Problem-Solving
C. Competitive
D. Useful
E. Game-Changer
What doesinnovationmean to you?
10
A. Disruption
C. Competitive
D. Useful
E. Game-Changer
What doesinnovationmean to you?
11
A. Disruption
C. Competitive
D. Useful
What doesinnovationmean to you?
12
A. Disruption
D. Useful
What doesinnovationmean to you?
13
D. Useful
What doesinnovationmean to you?
14
Something new to your business
that satisfies an unmet customer need
Innovation
15
Growth
Better
Exploration
Customer Experience
Disruptive
Efficiency
Faster
Exploitation
Operational Excellence
Sustaining
Why Innovate?
17
Customers wantyou to innovate
The last best experience
that anyone has anywhere
becomes the minimum
expectation for the
experience they want
everywhere.
- Bridget van Kralingen
18
Customers wantyou to innovate
19
Competitorsdon’t want youto innovate
73% of businesses claim that
improving CX is a strategic priority
63% of customers like it when
manufacturers offer new products
(Nielsen)
73%
63%
84% of customers say it is
somewhat or very important
that the company they buy
from is innovative (Lab42)
84%
20
Competitorsdon’t want youto innovate
Innovate or Die
Digital Prey
Digital Dinosaurs
Fossils & Boneyards
21
Your co-workers need you to innovate
Toyota implemented a "Creative
Ideas Suggestive System" in 1951
and to date more than 40 million
ideas have been contributed to the
company from employees at all
levels of the organization, with a
peak implementation rate of 98%.
MORE THAN 40 MILLION
IDEAS CONTRIBUTED
22
Your co-workers need you to innovate
CX leaders have
1.5 times as many
engaged employees
as do CX laggards.(Temkin Group, 2016)
Only 31.5% of the U.S.
workforce considers itself
engaged in work.(Gallup, 2015)
31.5%
150%
The Innovator’s Dilemma
24
25
Adding new features toa product in an attempt to entice customers
Maintaining a product
to improve quality and
decrease cost
DisruptiveSustaining
26
7 Habits of
Highly-effective Innovators
27
Who are your customers?
How do they interact with you?
What do they need?1Connected withCustomers
28
Experience
Channel
Brand
Process
Product
Service2Embrace Many
Types of Innovations
Outside-In Inside-Out
29
3Continuously
Test and Learn
Will customers want it?
Can we produce it?
Will it scale?
Can we protect it?
30
4 Now
Manage an Innovation Portfolio
New Next
31
5Measure Outcomes
Process Outcomes
GrowthDeployment
rate
Customer
sales and
retention
EfficiencyPortfolio
alignment
Cost of
goods sold
Velocity Time-to-market Time-to-deliver
32
6Flexible
and Adaptable
Think big
Start small
Act fast
33
Leadership
Diversity
Collaboration
Learning
Change
Management
Empowerment
7Build a Culture of
Innovation
34
Which Innovation
Capabilities Does Your
Company Need to
Develop?
35
How to Win Customers and
Innovate Business
Give ordinary people
the right tools, and they
will design and build the
most extraordinary things.
–Neil Gershenfeld
37
Customers
Designers
Analysts
Creatives
Engineers
People
Perficient Innovation Framework
Methodology
Activities
Techniques
Process
Collaboration
Prototyping
Testing
Technology
38
People
Hipster Hacker
2-Pizza Team
Minimum Viable Team
Hustler
39
Process
Measure
Test
Learn
Visualize
Research
PrototypeBuild
Evaluate
IdeateListen
Brainstorm
40
Design ThinkingEMPATHIZE
DEFINE
IDEATE
PROTOTYPE
TEST
41
Design ThinkingEMPATHIZE
DEFINE
Current reality
Customer needs
The real problem
42
Design ThinkingIDEATE
PROTOTYPE
TEST
What is possible
What we can learn
What works
43
Tools
Collaboration
Prototyping
Testing
Brainstorming
Co-creation
Conferencing
Sketches
Storyboards
High resolution
Surveys
Heat mapping
Analytics
44
CX AMP
Wicked problem?
Hitting the wall?
Stuck in the mud?
CX AMP is an innovative approach
to rapidly create and visualize
breakthrough ideas. Based on the Design
Thinking framework, CX AMP brings
cross-functional teams together to think
about problems differently, generate new
ideas, and visualize them to start
something wonderful.11
45
QuestionsPlease enter your question in the chat box
46
FOLLOW US ONLINE
• Facebook.com/Perficient
• Twitter.com/PRFT_Transform
• Blogs.perficient.com/digitaltransformation
Next up:
Harness the Power of Cloud to
Drive Business Innovation - Tuesday, April 25
47
Thank You