Dr. Nilanjan Ray. Assistant Professor School of Management ... · Banking Industry Asian Journal of...

Dr. Nilanjan Ray. Assistant Professor

School of Management Adamas University, West Bengal, India Email: [email protected]

========================================================= Dr. Nilanjan Ray is from Kolkata, India. He has obtained his PhD (Mkt); M.Com (Mkt); MBA (Mkt), STC FMRM (IIT-Kgp). He has 8 years teaching experience in BBA, MBA, BCom and 6 years Research experience and guided around 56 Post Graduate students’ project. Dr. Ray has contributed several research papers in reputed National and International Referred Journals, Proceedings, Edited Research Hand Books and Chapter in Books from Springer, Routledge, Bloomsbury, IGI-Global USA and Apple Academic Publisher CRC Press A Taylor & Francis Group, USA. He has also associated himself as a reviewer of Tourism Management Elsevier, Journal of Service Marketing Emerald Group Publishing Limited and as an Editorial Board Member of several referred Journals. Dr. Ray is a Fellow Member of Institute of Research Engineers and Doctors Universal Association of Arts and Management Professionals (UAAMP) New York, USA.

ADDITIONAL COURSE

Certificate Course on Financial Modeling and Risk Management – from Humanities And Social Science Department and Vinod Gupta School of Management Indian Institute of Technology Kharagpur, India

CORE COMPETENCE Marketing Management; Business Environment ; Tourism Marketing; Service Marketing; Destination Marketing; Marketing Research; Rural Marketing; Digital Marketing: Sales and Distribution Management; Research Methodology;

CHAIRMANSHIP

Chaired Technical Session at IJAS Interdisciplinary Conference at Harvard University, Boston, USA jointly organized by Central Connecticut State University, USA on 27th. May to 31st. May 2012

Chaired Technical Session on ‘Soci-economic development in India in Post Reform Era’ Sunbeam College for Women at Varanasi on December 21-22,2014

MEMBERSHIP OF PROFESSIONAL / ACADEMIC BODIES

Life Member of International Business Studies Academia, India Fellow Member of Institute of Research Engineers and Doctors Universal

Association of Arts and Management Professionals (UAAMP). New York, USA

AREA OF RESEARCH INTERESTS

Service Marketing Customer Service Data Analytics Tourism Marketing Socio Economic Environmental Impact study.

WORKSHOP / FACULTY DEVELOPMENT PROGRAMME

Workshop on Research Methodology, organized by The Burdwan University, Centre

for Interdisciplinary Study

Faculty Development Programme on Entrepreneurship Development from 2nd. Jan to 13th. Jan 2013 at FMS, Banaras Hindu University – Faculty of Management Studies, DST-NIMAT Sponsored.

RESEARCH AWARD:

Outstanding Research Award won at Global Conference on Business and Finance , 2- 5th. Jan 2010 The IBFR, Lasvegas, USA “Rural Tourism and Its Impact Socio on Socio Economic Condition: A Case Study on Kamarpukur Certificate of Outstanding Presentation at IJAS Multidisciplinary Conference at

Harvard University, 27th. – 31st. 2012 USA Paper Titled: Impact Of Heritage Tourism on Socio Economic Development Of The Local People: Evidence From Vishnupur, West Bengal, India

UNIVERSITY SYLLABUS MODERATOR / SCRUTINIZER

BBA; B.Com; MBA Course Syllabus Moderator and Scrutinizer RNB Global University, Bikanir, India

PROJECTS GUIDED More than 60 Post Graduate and Under Graduate projects guided (MBA and PGDBM) from West Bengal University of Technology, The University of Burdwan, and Royal Thimphu College, Kingdom of Bhutan.

Journal / Book Chapter / Proceedings/ Books Details of Journal Publications

Year Title Name of Journal Vol. Issue ISSN Author(s) First/ Co

Author Pages

2016

Examination of Customer Perception on Quality of

Banking Services: Evidence from Private

Sector Banks and Public Sector Banks

Pacific Business Review

International [Thomson Reuters]

9 4 0974-438X Nilanjan Ray First Author 26-33

2016

High Mountain Agribusiness in Bhutan: A

Case from Select Dzongkhags

IUP Journal of Entrepreneurship

Development 13 1 0973-2659 Nilanjan Ray First

Author 59-70

2015

Factors Influencing Expected and Perceived

Services of Bank of Bhutan and Druk Punjab

National Bank: A comparative Case study

from Bhutan

FOCUS An Annual

Multidisciplinary Refereed Journal

6 1 2278-1501 Nilanjan Ray & P Banerjee

First Author 41-52

2014 Rural Tourism Issues And Challenges: A Case From

Kamarpukur, India

International Journal of Business

Quantitative Economics and

Applied Management

Research

1 6 2349-5677 Nilanjan Ray First Author 90-106

2014

Internet Service Quality (I-SQ) Dimensions and

their Impact on Consumer Satisfaction: Case from

Banking Industry

Asian Journal of Research In Banking and

Finance

4 8 2249-7323 Nilanjan Ray & D Ghosh

First Author 212-221

2014

Relationship Between Tourists’ Expectation

And Perception Of Tourism Services: A Case Study From Kamarpukur,

India

South Asian Journal of

Tourism and Heritage Referred

International Journal

7 2 0974-5432 Nilanjan Ray & A Singh


2014

A Comparative Case Study On Expected And

Perceived Services: Evidence From BOB And

DPNB Bhutan

Journal of Management and

Social Science 1 3 2348-6317

Nilanjan Ray & Lhab,G; K D;

Kuenga G;Lobzang N L D; Wangchuk; K

N

First Author 64-75

2014 Tourism Factors And Its’

Impact In Bhutan: An Empirical Study

Asian Journal Of Research In

Social Sciences And Humanities

4 8 2250-1665

Nilanjan Ray, S Chaudhuri, N

Dema,Pem Dem,Rana S, S

Bidha,S Wangmo


2013

Comparative Assessment of Market Share Through

Retail: Evidence from Airtel and Vodafone

Asian Journal of Research in

Social Science and Humanities

3 2 2250-1665 A Mitra & Nilanjan Ray

Co-Author 281-295

2012

Infrastructure Requirement For Tourism

Growth In the state of West Bengal: Evidence From Heritage Tourism Destination, Bishnupur,

India

Asian Journal of Research in

Business Economics and Management

2 12 2249-7307 Nilanjan Ray First Author 1-11

2012

Impact Of Heritage Tourism On Socio Economic

Development Of The Local People: Evidence

FromVishnupur, West Bengal, India

International Journal of

Business & Management

Studies

1 1 1944-6934 Nilanjan Ray & D K Das


2012 Market Share Through Telecom Retailing: An Evidence from Airtel


Research in Computer

Application & Management

2 7 2231-1009 A Mitra , Nilanjan

Ray & K Chakraborty

Co-Author 121-126

2012

Emerging Issues Of Developing Marketing

Tactics through Internet: Evidence from Capgemini


Research in Commerce, IT &

Management

2 7 2231-5756 M Das & Nilanjan Ray

Co-Author 94-99

2012

Rural tourism and its Impact on Socio-

Economic Condition: Evidence from West

Bengal, India

Global Journal of Business

Research The IBFR

6 2 1931-0277 Nilanjan Ray, D K Das, P P Sengupta

and S Ghosh

First Author 11-23

2011

3Hs Tourism, An Alternative Approach of

Developing Rural Tourism at Kamarpukur: An

Empirical Study

South Asian Journal of

Tourism and Heritage Referred

International Journal



2011

Marketing Practices for Promotion of Rural

Tourism : A Study on Kamarpukur India

Journal of Business and Economics



2011 Marketing Jharkhand as A

Tourism Destination: Issues and Challenges

The Alternative Journal of

Management Studies and Research

10 2 0973-0451 S Chatterjee,

Nilanjan Ray & D K Das

Co-Author 51-70

2011 Tourism development, Issues,

Challenges and Prospects: With Special Reference from

Jharkhand, India

Journal of Business and Economics

2 7 2155-7950 S Chatterjee,


Co-Author 526-536

Details of Chapter Books Publication

Year Title Name of Book Editor(s) Publisher ISBN Author(s) First/ Co Author Country

2017

Role of Marketing Mix (7Ps) on Development

of Rural Tourism: Evidence from

Kamarpukur, West Bengal India

Tourism Marketing: A

Strategic Approach

Nilanjan Ray, D K Das & Raj

Kumar

Apple Academic

Press (CRC Press, A Taylor &

Francis Group, USA )

978-1-771-88470-9 Nilanjan Ray First USA

2017

Examination of Tourism Factors Affecting in Tourists Satisfaction:

Evidence from Thimphu, Bhutan

Tourism Marketing: A

Strategic Approach

Nilanjan Ray, D K Das & Raj

Kumar

Apple Academic Press (CRC

Press, A Taylor & Francis

Group, USA )

978-1-771-88470-9

Raj Kumar, D K Das,

Nilanjan Ray CoAuthor USA

2016

Examination of Service Quality Gaps: Evidence

From State Bank of India

Green and Lean Management

Carolina Machando &

J Paulo Davim

Springer International Publishing, Switzerland

978-3-319-44909-8

Nilanjan Ray & A

Bhattchaya First Switzerland

2016

Educational Impact on Attitudinal Responses of

Employees: Banking Industry Perspective

Green and Lean Management

Carolina Machando &

J Paulo Davim

Springer International Publishing, Switzerland

978-3-319-44909-9

A Bhattchaya & Nilanjan

Ray Coauthor Switzerland

2016

Women Empowerment for Promoting Rural Economy in West

Bengal: A Study on Pallimangal (A Unit of Ramakrishna Mission

Kamarpukur)

Women Leaders in Chaotic

Environments Examinations of Leadership Using

Complexity Theory

Şefika Şule Erçetin

Springer International Publishing,

Turkey

978-3-319-44756-8

D K Das & Nilanjan Ray Coauthor Turkey

2016

Tourism and Impact on Community

Development: Evidence from West Bengal, India

Human Resource Management and

Sustainable Growth

S Ghosh and S K Ray

Madhav Books (P) Ltd.

978-9-38-061522-6

Nilanjan Ray & M

Chatterjee First India

2016

Expectation and Perception of Internet

Banking Service Quality of Select Indian Private

and Public Banks: A Comparative Case Study

Online Banking Security

Measures and Data Protection

Aljawarneh S A

IGI-Global, USA

978-1-522-50864-9 Nilanjan Ray First Jordon

2016

Relationship Between Tourists’ Expectation

And Perception Of Wildlife Tourism Areas:

Evidence From West Bengal, India

Wilderness of Wildlife Tourism

Fatima Johora

Apple Academic

Press (CRC Press, A Taylor &

Francis Group, USA )

978-1-771-88481-5

D Batabyal & Nilanjan

Ray CoAuthor Australia

2016

Relationship among Influencing Factors of Tourism Infrastructure:

An Empirical Assessment at

Kamarpukur , India

HandBook of Research on Chaos and Complexity

Theory in the Social Science

Erçetin, Ş. Ş.,& Bağci,

H

IGI-Global ,USA

978-1-522-50148-0

Nilanjan Ray & D K Das First USA

2016

Examination Of Internet Banking Customer Perception Of Service Quality: Evidance From Banking Industry

Business Infrastructure for Sustainability in

Developing Economies

Nilanjan Ray

IGI-Global ,USA

978-1-522-52041-2

Nilanjan Ray, K Sen

and T K Ghosh

First USA

2016

Geospatial Mashups in Web GIS for Tourism Infrastructure: Internet

Based Channel Perspective Promotional Measures

Business Infrastructure for Sustainability in

Developing Economies

Nilanjan Ray

IGI-Global ,USA

978-1-522-52041-2

S Chaudhuri and Nilanjan

Ray

CoAuthor USA

2016

Empirical Analysis of Tourism Factors

Affecting in Tourists Satisfaction: Evidence

from Paro, Bhutan

Hand Book of Research on Promotional

Strategies and Consumer

Influence in The Service Sector

U Singh, R Kumar & Nilanjan

Ray

IGI-Global ,USA

978-1-522-50143-5


2016

Impact of Internet Service Quality (IS-QUAL) on Client

Satisfaction : Case From Indian Banking Services

Hand Book of Research on Promotional

Strategies and Consumer

Influence in The Service Sector

U Singh, R Kumar & Nilanjan

Ray

IGI-Global ,USA


2016

An Empirical Analysis of 7 P's Elements on

Tourists Satisfaction: A Case from Bishnupur

International Perspectives on Socio Economic Development in

the Era of Globalization

S Sen, R Sen & A

Bhattcharya

IGI-Global ,USA

978-1-466-69908-3

Nilanjan Ray, D K Das, Raj

Kumar & K Chakraborty

First USA

2015 Tourism Motivational Factors in Bhutan: An

Empirical Study

Emerging Innovative Marketing

Strategies in the Tourism Industry

Nilanjan Ray

IGI-Global ,USA

[Scopus Listed]


2015 Bhutan Tourism: Issues and Challenges

Strategic Infrastructure

Development for Economic

Growth and Social Change

Nilanjan Ray, D K

Das, S Chaudhuri &

A Ghosh

IGI-Global ,USA

[Scopus Listed,

Thomson Reuters]

978-1-466-67470-7


2014 Tourism Promotion Through Web

Strategic Marketing in Fragile Economic

Condition Irene

Samanta

IGI-Global ,USA

[Scopus Listed]

978-1-466-66232-2

Nilanjan Ray & S

Chaudhuri First Greece

2014

Gap analysis and Infrastructure

Requirement for Tourism Development

in the State of West Bengal: Evidence from

Bhishnupur, West Bengal, India

Research on Strategic Business

Infrastructure Development and

Contemporary Issues in Finance

Nilanjan Ray & K

Chakraborty

IGI-Global ,USA

[Scopus Listed]

978-1-466-65154-8

D K Das & Nilanjan Ray CoAuthor USA

2013

Application Of Web-Based Geographical Information System (GIS) In Tourism

Development

Encyclopedia of Information Science and Technology

M Khosrow Pour

IGI Global, USA

978-1-4666-5888-2

Nilanjan Ray & S

Chaudhuri First USA

2013

Sustainable Rural Tourism Development through Stakeholders` Participation: A Study on Kamarpukur, West

Bengal,

Tourism Business (Emerging Trends and Evolving Practices)

Sampad Swain

Himalaya Publication,

India

978-9-350-97541-1

D K Das & Nilanjan Ray CoAuthor India

2013

Factors Influencing Tourists’ Motivational

Determinants for Promotion of Tourism Destination: An Empirical Assessment on

Rural Touri sm with Special Reference from

Kamarpukur, West Bengal

Interdisciplinary Perspectives of

Business, Computing and

Legality

R. Khurana, & R.

Aggarwal

IGI-Global, USA

[Scopus Listed,

Thomson Reuters]


2012

An Empirical Study on

Rural TourismImpact on Local Economy at Kamarpukur, West

Bengal

Facets Of

Sustainable Development:

Some Issues For The Third World

A Sengupta

Regal

publications, India

978-8-1848-4324-8


First

India

2012

Infrastructure Requirement For

Promoting Rural Tourism In The State Of West Bengal: A Study On

Kamarpukur

Strategic Framework of Infrastructure

Financing

R Pradhan Bloomsbury Publication,

USA

978-81-924302-1-

8

D K Das & Nilanjan Ray Coauthor USA

2011 Information Technology

and Its Impact on Tourism : An Overview

Computing Business

Application and Legal Issues

R. Khurana, R.

Aggarwal, N Debnath

Excell Publication ,

India

978-8-1744-6936-6

Nilanjan Ray, D K

Das, S Chatterjee &

S Ghosh

First India

Details of Referred Conference Proceedings Publications Year Title Conference Publisher ISBN Author(s) First/ Co

Author Pages Country

2017

Geospatial Mashups in Web GIS for Rural

Tourism Development: Evidence from West

Bengal, India

ICCLS2016 Turkey

(Accepted)

Springer

To be declared

Nilanjan Ray & S Chaudhuri First To be

declared Turkey

2016

Geospatial Mashups: Internet Based

Promotional Tool For Tourism Development

ICIET'2016, Bangkok

ICIET , Thailand

978-93-84468-65-1

S Chaudhuri & Nilanjan Ray CoAuthor 16-23 Bangkok

2011

Rural Tourism and It’s Impact on Socio-

Economic Condition: A Case Study on Kamarpukur

The IBFR , USA

The IBFR, USA

1941- 9589 (CD/Online)

Nilanjan Ray, D K Das, P P Sengupta,

S Ghosh First 327-338 USA

2011 Issues and Challenges of Tourism Development in

West Bengal, India

ICM, Malaysia

ICM, Malaysia

967-5705-03-8

A Banerjee, Nilanjan Ray & S

Ghosh Coauthor 678-696 Malaysia

2011

Emerging Sustainable Issues Of Developing

Marketing Tactics Through Internet:

Evidence From Capgemini

IIM- Shillong IIM- Shillong ------------- M Das & Nilanjan

Ray Coauthor 108-122 India

2011 A Study on Application of Information Technology on Tourism Development

IEEE, China IEEE , China

978-1-4244-6581-1

Nilanjan Ray, D K Das, A Banerjee &

S Ghosh First 3271-3277 China

Details of Books Publication

Year Title Publisher ISBN Editor(s) First/

Co Author

Country Indices

2016 Hand Book on Tourism Marketing: A Strategic Approach

Apple Publication USA, CRC Press, A

Taylor & Francis Group

978-1-771-88470-9 Nilanjan Ray, D K Das & Raj

Kumar

First USA ---------

2016 Business Infrastructure for Sustainability in Developing Economies

IGI Global USA 978-1-5225-2041-2 Nilanjan Ray First USA ---------

2016 Hand Book of Research on Promotional Strategies and Consumer Influence in the Service Sector

IGI Global USA 978-1-522-50143-5 U Singh, Raj Kumar& Nilanjan

Ray

Coauthor USA ----------

2015 Hand Book of Research Strategic Infrastructure Development for Economic Growth and Social Change

IGI Global USA

978-1-466-67470-7 Nilanjan Ray, D K Das, S

Chaudhuri & A Ghosh

First USA Scopus

2015 Hand Book of Research Emerging Innovative Marketing Strategies in the Tourism Industry

IGI Global USA

978-1-4666-8699-1 Nilanjan Ray First USA Scopus

2014 Hand Book of Research Strategic Business Infrastructure Development and Contemporary Issues in Finance

IGI Global USA

978-1-4666-5154-8 Nilanjan Ray & K Chakraborty

First USA Scopus Reference

SELECT CONFERENCES ATTENDED AND PRESENTED PAPER

Year Name of Conference / FDP / Colloquium Title of the paper Organizer Date Country

2016

UGC Sponsored National Seminar on Strengthening Human Resource

Management System for Sustainable Growth

Tourism and Impact on Community Development: Evidence from West Bengal, India

Prabhu Jagathbandhu

College

16th and 17th

December India

2016 2nd International Conference on Advanced Research in Business and Social Science Participated ICARBSS 7th. & 8th.

Sept Bali, Indonesia

2016 UGC Sponsored National Seminar on Role

of E Commerce in Business and Entrepreneurship Development

Application of Geospatial Mashups in Web GIS for Rural

Tourism Development

Shyamsundar College

7th. & 8th. Sept India

2016 Management Doctoral Colloquium

Examination of Service Marketing Mix (7Ps) on

Development of Tourism: Evidence from Bishnupur,

West Bengal India

IIT- Kharagpur, VGSOM

10th & 11th. Feb India

2016 National Conference on Business Studies IBSA Durgapur

Geospatial Mashup Application for the promotion of Tourist

Destination IBSA 29th. –

30th. Jan India

2014 National Seminar on Socio Economic Development in India in Post Reform Era Chaired Technical Session Sunbeam

College 20th. &

21st. Dec India

2013 Faculty Development Program on Entrepreneurship Development **** BHU, FMS 2nd to

13th Jan India


Gap Analysis and Infrstructure Requirement for Promoting Tourism in the state of West

Bengal: Evidence from Kamarpukur

IBSA 2nd & 3rd Feb India


Impact of Seasonal Sales in Retail Sector: A Case from Pantaloons

India Pvt. Ltd. Kolkata IBSA 25th &

26th Feb India

2012 UGC SAP National Conference on Issues and Challenges of Tourism

Evaluating Stakeholders Participation in Promoting Sustainable Rural Tourism Development: A study on Kamarpukur West Bengal,

India

Pondicherry University

23rd & 24th Mar India

2012 National Conference on Development, Environment, Livelihood

An Empirical Study on Rural Tourism Impact on Local

Economy at Kamarpukur, WB

Burdwan University

28th & 29th Mar India

2012 National Conference on Business Studies

Developing Marketing Practices for Technological

Innovation in Small and Medium Enterprises

IBSA 25th & 26th Feb India

2012 National Conference on Business Studies

An Empirical Analysis of Market Share through Retail:

Evidence from Telecom Retailing with Special

Reference to Airtel

IBSA 26th & 26th Feb India

2012 International Conference for Academic Diciplines

Impact Of Heritage Tourism On Socio Economic

Development Of The Local People: Evidence

FromVishnupur, West Bengal, India

IJAS at Harvard Campus

27th to 31st May Boston, USA

2011 Diamond Jubilee International Conference of Infrastructure Finance

Infrastructure Requirement For Promoting Rural Tourism In The State Of West Bengal: A

Study On Kamarpukur

IIT- Kharagpur, VGSOM

28th to 30th Dec India

2011 International Conference on Computing Business Application and Legal Issues

Information Technology and Its Impact on Tourism: An

Overview IMT- Gaziabad 3rd & 4th

Mar India

2011 International Conference on“Sustainability: People, Planet and Prosperity

Emerging Sustainable Issues Of Developing Marketing Tactics

Through Internet: Evidence From Capgemini

IIM- Shillong 9th to 11th Nov India

2011 International Conference on Management and Service Science

A Study on Application of Information Technology on

Tourism Development

IEEE Wuhan Section 12th Aug China

2011 National Conference on Tourism, Culture and Travel Literature

Tourism Potentials: Experience from West Bengal FACET, Ajmer 27th &

28th Sep India

2011 Global Conference on Business and Finance

Rural Tourism and It’s Impact on Socio- Economic Condition: A Case Study on Kamarpukur

The IBFR 2nd to 5th Jan

Las Vegas, USA

2010 UGC Sponsored National Seminar on

Industrial Resurgance In India: Constraints and Opportunities

Participation Netaji Mahavidyalaya

19th & 20th Mar India

Sl No. REVIEWER/ EDITORIAL PANEL MEMBER

1 Journal of Service Management Emerald 2 Tourism Management , Elsevier 3 Journal of Business and Economics, New York, USA 4 International Journal of Art, Culture and Design Technologies 5 International Journal of Applied Management Sciences and Engineering(IGI-Global USA) 6 Asian Journal Of Research In Business Economics & Management, 7 Africa Development And Resources Research Institute Journal 8 International Journal of Business Quantitative Economics and Applied Management Research

Dr. Nilanjan Ray. Assistant Professor School of Management ... · Banking Industry Asian Journal of...

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Transcript of Dr. Nilanjan Ray. Assistant Professor School of Management ... · Banking Industry Asian Journal of...