DR and PB summary
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Transcript of DR and PB summary
Who We Are Vital Biopharmaceutical Insights and Analytics written for Experts by Experts
12/08/2013
A Privately Owned $150m business
85% of our staff are dedicated to building and delivering our Content
Partner of choice for 48 of the top 50 Pharma…and have been for some time
A Premium yet cost-effective offering for small and mid-tier Biotech/Pharma
Over 3 decades working exclusively in Pharmaceuticals
and Med Devices
660 Staff located across 12 offices worldwide
What differentiates us from our competitors…
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Network of Experts • Physicians • KOLs • Payers • Caregivers • Patient Advocacy Groups • Industry leaders
Unparalleled Therapy Area Coverage In Oncology, Immunology, CV-MET, Ophthalmology, CNS Depth of Therapy Area specific Emerging Market Analysis
Biopharmaceutical Focus
Analyst Team 80+ Analysts Longest tenure in the industry Recruited from Tier 1&2 Schools Industry & Academic Backgrounds
Five Research Streams Therapy Strategy Company Market Access Multi-Channel Strategies
Epidemiology (10 – 20 Year Forecasts & Historical data) 13 Epidemiologists >130 indications (>2300 patient populations) Only company to quantify drug-treatable as standard Patient populations to the fourth line of therapy in cancer
Primary Market Research 2013 7MMs & EMs 160 PMR Studies|+15’500 Drs |+750 Payers |500 Pts. |+1000 KOLs Foundation of our Insights & Analysis Commission and conduct more research than our competitors
Market Access Coverage Country profiling Extensive International Payer Research Detailed Tx specific major & emerging market analysis
12/08/2013
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PatientBase: The Source for Reliable, Comprehensive, and Up-to-Date Epidemiology Data, Analysis and Advisory Service
PatientBase covers more than 120 disease indications and 2300 patient populations (see Appendix 2 for full overview by Therapeutic Area)
Disease growth trends (annual) over a 20-year outlook period (10-year outlook for emerging markets coverage and select indications). Base year is 2011 and moved to 2012 in Q2 2013. Past-year data is available on request for many indications Includes stratification of the patient population by:
Gender and age cohort Diagnosed and drug-treated status Relevant clinical variables such as stage of disease at diagnosis and severity Urban and rural status (for China and India)
The database is updated continuously throughout the year. Depending in the dynamicsof the market the indications are updated every 1 to 3 years.
Key questions that the service can help answer: • What is the size of a specific patient population across various geographies? • What factors will drive growth in a specific patient population? • Within a given patient population, how many are cases are drug-treated? • Which specific factors might influence future changes in drug-treatment? • Age and gender details by indication
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Enhanced Content Expanded coverage: detailed analysis for ~2300 populations Extended forecasts: 20 year forecasts for most populations Expanded Emerging Markets coverage: new diseases and countries (see Appendix 3)
Increased transparency in methodology More summary graphics and high-level comparisons
Enhanced Navigation Highly integrated content provides convenient and intuitive navigation Better search capabilities: get to what you want in one or two clicks All Epi in One Place: Mature and Emerging Markets in the same platform
Enhanced Functionality Faster and more flexible data exporting capabilities Better data filters to customize tables, charts, and downloads
PatientBase is on the New Decision Resources Industry Opportunity Platform: Enhanced Content, Navigation and Functionality
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Enhanced Content Expanded coverage: detailed analysis for ~2300 populations Extended forecasts: 20 year forecasts for most populations Expanded Emerging Markets coverage: new diseases and countries Increased transparency in methodology More summary graphics and high-level comparisons
Enhanced Navigation Highly integrated content provides convenient and intuitive navigation Better search capabilities: get to what you want in one or two clicks All Epi in One Place: Mature and Emerging Markets in the same platform
Enhanced Functionality Faster and more flexible data exporting capabilities Better data filters to customize tables, charts, and downloads
PatientBase on the New Decision Resources Industry Opportunity Platform: Enhanced Content, Navigation and Functionality
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Enhanced Content Expanded coverage: detailed analysis for ~2300 populations Extended forecasts: 20 year forecasts for most populations Expanded Emerging Markets coverage: new diseases and countries Increased transparency in methodology More summary graphics and high-level comparisons
Enhanced Navigation Highly integrated content provides convenient and intuitive navigation Better search capabilities: get to what you want in one or two clicks All Epi in One Place: Mature and Emerging Markets in the same platform
Enhanced Functionality Faster and more flexible data exporting capabilities Better data filters to customize tables, charts, and downloads
PatientBase on the New Decision Resources Industry Opportunity Platform: Enhanced Content, Navigation and Functionality
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Mature vs. Emerging Markets
Full transparency on methodology and definitions
Granular epi on relevant
subpopulations
Easy download
Contact our analysts for peer discussion at no additional cost
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Stratification by age and/or gender
Excel download in one click
Downloadable graphics
Forecast 20 years out
12/08/2013
DRG’s syndicated offering spans all stages of the product lifecycle
Supporting Pre-Clinical Through Maturity
Phase II Launch Phase III Submission Growth Maturity Phase I
Drug Development, Market Sizing & Emerging Market Assessments
Corporate Strategy and Competitive Intelligence
Brand Management - Outpatient and Institutional
C t St t d
Regulatory Approval , Market Access and Policy
Preclinical
Digital Marketing and non-Personal Promotion
Biosimilars
Major & Emerging Market Coverage:
US UK France Germany Italy Spain Japan China India Brazil Russia Mexico South Korea Turkey Canada Argentina Venezuela Poland Australia Indonesia Thailand Taiwan South Africa Saudi Arabia
COMPANY CONFIDENTIAL 3
Our Syndicated Report Offering provides a compelling value proposition
Market Planning Process DRG Product Offering Description Regional Coverage
Drug Development and Market Forecasting
Pharmacor
Disease market landscape and 10-year forecasts across G7 markets, including treatment patterns of existing and emerging therapies. This report forecasts the clinical and commercial outlook for drugs currently in the market and in development
US | EU5 | Japan
DecisionBase
An assessment of disease unmet need based on primary market research with physicians and MCOs, including a target product profile assessment for existing and emerging therapies. This report assesses the ability of key products in development to fulfill unmet needs and the clinical attributes required to capitalise on it
US | EU5 | Japan
Biosimilars Advisory Service
Clinical and commercial analysis of the threat of biosimilars to blockbuster Oncology biologic agents. This service highlights highlights critical trends in strategic development and monitors the ever-changing dynamics in commercially lucrative market segments
G7 (Asia & LATAM due in Dec 2013)
Brand Positioning, Perception and Update
LaunchTrends
LaunchTrends® tracks the trial, adoption, and usage during a product’s initial market introduction. Fielding occurs at one, three, six and twelve months post launch. LaunchTrends® provide information on how new products fit into the treatment algorithm, impact on current therapies, and change in market dynamics. LaunchTrends® employ a blend of quantitative and qualitative methods
US
TreatmentTrends
TreatmentTrends® provide insight into practice patterns, attitudes and perceptions of physicians as well as current and projected use of various products. They evaluate perceived product advantages and disadvantages, as well as sales and messaging efforts of key market players. They are quantitative with several open-ended questions for qualitative feedback.
US| EU | Latin America
COMPANY CONFIDENTIAL 4
Our customers have flexibility to choose which product lines they access
Market Planning Process DRG Product Offering Description Regional Coverage
Market Access, Pricing and Reimbursement
Physician & Payer Forum (US)
Through primary research with physicians and MCO directors, US PPF helps our customers understand the impact of U.S. reimbursement hurdles for current and emerging therapies
US
Physician & Payer Forum (EU)
Uses primary research with physicians and national payers to detail the reimbursement legislation, process and hurdles in the EU5 EU5
Physician & Payer Forum (Emerging Markets)
Uses primary research with physicians and government officials to uncover the impact of reimbursement hurdles to brand success in key emerging markets
BRIC | Mexico | South Korea
Market Access Tracker Continuously updated analysis and advisory calls on the key legislative and commercial hurdles to gaining reimbursement within 24 mature and emerging markets
Americas | Europe | Asia-Pac | Middle East & Africa
Digital Marketing Landscape
Taking the Pulse Syndicated market research study and advisory service focused on information technology, new media and alternative channel adoption among physicians and nurses.
US | EU5 | Japan |BRIC | South Korea | Taiwan | Mexico | Canada
ePharma Physician and Consumer
Annual market research study and syndicated advisory service focused on information technology, new media and alternative channel adoption by physicians and consumer online research of pharmaceuticals
US
Specialist Segmentation Comprehensive profile of specific physician specialty audience and its use of information technology and digital media in the clinical practice setting
US
Cybercitizen Syndicated multi-client consumer study and advisory service focused on key research topics and trends at the intersection of technology and healthcare
US | EU5
A selection of our Oncology Titles Breadth and Depth from the go-to Industry source
12/08/2013 5
Pharmacor: • Breast Cancer • NSCLC • Prostate Cancer • Malignant Melanoma • Ovarian Cancer • Pancreatic Cancer • Glioblastoma • Multiple Myeloma • Non-Hodgkin’s Lymphoma • Gastric Cancer • Colorectal Cancer • Renal Cell Carcinoma • Chronic Myeloid Leukemia
Niche Markets & Rare Diseases: • Bladder Cancer • Hepatocellular Carcinoma • Thyroid Cancer • Acute Lymphoblastic Leukemia • Acute Myeloid Leukemia • Soft Tissue Sarcoma • Squamous Cell Carcinoma of the Head and Neck • Myelodysplastic Syndrome
DecisionBase:
• Renal Cell Carcinoma (Advanced, Pre-Treated) • Small Cell Lung Cancer (Extensive-Stage Disease) • Breast Cancer (HER2-/HR+, Advanced/Metastatic) • Multiple Myeloma (Relapsed/Refractory) • Prostate Cancer (Metastatic, Castrate Resistant, 2nd - and
Subsequent-Line) • Ovarian Cancer (Advanced, Platinum-resistant) • Colorectal Cancer (Metastatic, 2nd -Line) • Malignant Melanoma (Unresectable/Metastatic) • Pancreatic Cancer (Unresectable/Metastatic)
Physician & Payer Forum: • Non-Small Cell Lung Cancer (EU) • The Dynamic Prostate Cancer Landscape (EU) • Attitudes to Cancer Immunotherapeutics (US) • Colorectal Cancer (US) • Impact of Payer-Imposed Strategies on Market Access in
NSCLC and Prostate Cancer (US) • Ovarian and Endometrial Cancer (US) • Breast Cancer in China and South Korea • Non-Small Cell Lung Cancer in China and South Korea • The Impact of Payer Policy on Prescribing in Non-
Hodgkin's Lymphoma and Multiple Myeloma (LATAM) • Patient Access to High Cost Therapies for Chronic
Myeloid Leukemia in Brazil and Mexico