Dr Amantha Imber's BRW Most Innovative Companies keynote
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Transcript of Dr Amantha Imber's BRW Most Innovative Companies keynote
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Innovation survivor: How to outwit, outthink, and outlast your competition.
Dr Amantha Imber
@amantha
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bad innovation
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the butter stick
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the boyfriend arm pillow
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the baby mop
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bad innovation
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Why should you innovate?
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1. To grow.
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2. To not die
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3. To be involved in awesomeness
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So, how do you get
better at it?
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21
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22
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Organisational Psychology
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Consumer Psychologist
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Science-based innovation
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what sh*ts you?
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OptimisationOptimisationMeasurement
(quantifying your innovation efforts)
Communication (turning innovation into a habit
and keeping it top of mind)
Positioning (being a thought leader on
innovation)
GraduationGraduationResources
(allocating time, money, and other things to drive innovation)
Strategy (aligning innovation with organisational strategy)
Roles (driving motivation through job
definition and focus)
FoundationFoundationProcess
(the pathway from mission to market)
Climate (employee perceptions of the
organisation)
Capability (skill building for innovation)
StructureStructure LeadershipLeadership PeoplePeople
Inventium’s Innovation Framework
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Build your foundation(and stop being so bloody
tactical)
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Stop playing it safe
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2m x 2m x 15m
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361
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50 (out of
14,000) Zolochiv
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Stop playing it safe
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When do you make most of your important decisions at work?
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Decision Fatigue
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The more decisions you make over a
day, the worse the
quality.
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Decision Fatigue leads to taking the “easy way out”.
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Never make big decisions after
lunch.
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Your prescription...
3. Plug in your LEGO brick.
1. Tell someone.
2. Benchmark yourself.