Download Powerpoint Presentation479

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E-Commerce Overview

Prepared by Terry Morris

Kappa Beta DeltaHarper College

11/03/04


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E-CommerceOverview

Agenda Describe E-Commerce

Demographics and Statistics Whos online?

Whos buying online?

Benefits and Risks of E-Commerce

E-Commerce Business Models

E-Commerce Retail Sales Statistics

E-Commerce Growth


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Take a few moments and jot downsome phrases that come to mind when

you think about e-commerce

What does e-commerce mean to you?

What isE-Commerce?


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You may have thought about

Shopping online

Purchasing online

Selling or bidding on eBay

Paying bills online

Banking online

E-Commerce provides these functions andmany more.

What isE-Commerce?


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What isE-Commerce?

Here is a formal definition

The integration of communications, data management,

and security technologies to allow individuals andorganizations to exchange information related to thesale of goods and services.

Major functions of E-Commerce include: the buying of goods,

the selling of goods, and

performance of financial transactions on the Internet.


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Who isOnline?

Quick Poll:

Raise your hand if you regularly use the Web.


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Who isOnline?

Per Pew Internet & American Life Project,May-June 2004 Tracking Survey

Wide range of ages, ethnicity, and income 61% of Women 66% of Men 78% of age 18-29 74% of age 30-49

More statistics:http://www.pewinternet.org/trends/DemographicsofInternetUsers.htm
http://www.pewinternet.org/trends/DemographicsofInternetUsers.htmhttp://www.pewinternet.org/trends/DemographicsofInternetUsers.htm


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Who IsBuying Online?

Quick Poll:

Raise your hand if you have shopped orpurchased online in the last year.


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http://www.pewinternet.org/trends/UsageOverTime.xls
http://www.pewinternet.org/trends/UsageOverTime.xlshttp://www.pewinternet.org/trends/UsageOverTime.xls


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E-Commerce Benefitsfor Consumers

Convenience

Easier Comparison Shopping

Wider Selection of Goods


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E-Commerce Risksfor Consumers

Possible Security Issues

Possible Privacy Issues

Purchasing from photos &descriptions

Possible difficulty with returns


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E-Commerce Benefitsfor Businesses

Reduced Costs

Increased Customer Satisfaction

More Effective Data Management

Potentially Higher Sales


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E-Commerce Risksfor Businesses

Need for a robust, reliable web site

Fraudulent transactions

Customer reluctance to purchaseonline

Increased competition


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E-CommerceBusiness Models

B2C Business-to-Consumer

B2B Business-to-Business

C2C Consumer-to-Consumer (eBay!)

B2G Business-to-Government

D f C


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Dept. of CommerceCensus Bureau

Retail E-Commerce Stats

http://www.census.gov/mrts/www/current.html

Estimated Quarterly U.S. Retail E-commerce Sales:4th Quarter 1999 2nd Quarter 2004 (Billions of dollars)
http://www.census.gov/mrts/www/current.htmlhttp://www.census.gov/mrts/www/current.html


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E-CommerceStatistics

Source:Forrester Research as reported on http://www.nua.com/surveys/
http://www.nua.com/surveys/http://www.nua.com/surveys/


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E-CommerceProjected Sales

Whats next?

Forrester Predicts: $230 Billion In 2008

As online shopping attracts new consumers andentices existing shoppers to buy more,US online retail sales will reach nearly$230 billion in 2008,

or 10% of total US retail sales.

http://www.forrester.com/ER/Research/Brief/Excerpt/0,1317,17217,00.html
http://www.forrester.com/ER/Research/Brief/Excerpt/0,1317,17217,00.htmlhttp://www.forrester.com/ER/Research/Brief/Excerpt/0,1317,17217,00.html


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Reasonsfor Growth

More consumers moving from dial up tobroadband connections

Retailers improving their coordination betweenonline and in-store operations

M-Commerce (mobile / wireless)

http://www.internetweek.com/showArticle.jhtml?articleID=29116903
http://www.internetweek.com/showArticle.jhtml?articleID=29116903http://www.internetweek.com/showArticle.jhtml?articleID=29116903


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The End

Interested in E-Commerce?

Consider enrolling in:

CIS 218 E-Commerce Development

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