Don’t Make Me Think

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Don’t Make Me Think Steve Krug

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Steve Krug. Don’t Make Me Think. Guiding Principles # 1. Don’t Make Me Think. What To Do & Not To Do:. Organize your site (don’t clutter). Use short and to the point titles on links and buttons Use links and buttons that are easily identified. Guiding Principles # 2. - PowerPoint PPT Presentation

Transcript of Don’t Make Me Think

Page 1: Don’t Make Me Think

Don’t Make Me Think

Steve Krug

Page 2: Don’t Make Me Think

Don’t Make Me ThinkWhat To Do & Not To Do: Use short and to

the point titles on links and buttons

Use links and buttons that are easily identified

Organize your site (don’t clutter)

Guiding Principles # 1

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How We Really Use The Web

This is what us designers create

This is what our visitors see

Web Pages are scanned/skimmed

*If we have a specific item in mind

Guiding Principles # 2

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Bet you looked at this before you looked at this

This block of writing is obviously talking about Billboard Design 101

Keeping the noise down means to make things easier on the eye such as:

Billboard Design 101> Create a clear visual hierarchy on each page> Take advantage of conventions> Break pages up into clearly defined areas> Make it obvious what’s clickable> Minimize noise. This is easier to read

Guiding Principles # 3

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Animal, Vegetable, or Mineral?Choices on your website should be mindless

Guiding Principles # 4

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Omit Needless WordsRead this before

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Guiding Principles # 5

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Joseph D’AmatoE-Mail: [email protected]:716-880-5466