Concept and mechanism Presentation

The Cluj Community Foundation implements a pilot-edition of a fundraising event that targets individual and corporate donors – the Cluj Donor Circle (CDC).

The CDC Network will be thus developed.

Locally implemented under The Funding Network label, in partnership with the Association for Community Relations and Transylvania College, the CDC event brings a new approach in fundraising, reuniting donor groups who join their efforts and support projects from various areas.

Selected by the Cluj Community Foundation and included in a brochure, these projects are presented in public and donors pledge to support them.

In the first edition of the CDC event we will raise funds for three projects

(minimum fundraising objective: 6.000 lei/project).

The first Cluj Donor Circle event will take place on April 25th 2013 and will be hosted by Transylvania College (Băişoara Alley, Cluj-Napoca) starting from 6 PM.

Three community projects included in the CDC Brochure will be presented during the event and different categories of donors will pledge for supporting them later on.

Financial objective: 6.000 lei/project*.

*CCF will charge a 10% fee to the totals raised for each project, which will be used for covering the CDC event costs.

The event mechanism

Each project will be presented in public for at least 6 minutes, followed by other 6 minutes allocated for questions and answers.

Further on, during the pledging session, the participant donors commit to offer donations for the presented projects:

- ambassador-donors: the required minimum donation – 2.000 lei/project

- individual donors: the required minimum donation – 150 lei/one or more projects (minimal donation/project/session)

- matching donors: they stimulate the involvement of donors in the CDC event, offering a specific amount during the pledging session, provided that this is matched with the donations offered by one or several participants.

Event fee: 25 lei/donor.

The CDC Actors

(1) Ambassador-donors

- individual and corporate donors-

Roles:

- they select a project and promote it during the CDC campaign;

- together with the engaged partners, they raise a minimum amount of 2.000 lei for the project they promote;

- during the CDC event pledging session, they introduce the promoted project and make a first public donation; moreover, they plead for that specific project in a two minute intervention.

Benefits:

- they become members of the CDC Network, they interact with other donors and establish new contacts;

- they have a direct influence on the community area upon which they act and contribute to change;

- they become the ambassadors of a cause that becomes visible in the community and are acknowledged as social responsible actors;

- their involvement is publicly recognized;

- they have the opportunity of choosing the projects for which funds will be raised in the next editions of the CDC events (as members of selection and judging committees);

- they will be the guests of the forthcoming CDC events, where they will be able to share their involvement experience;

The CDC Actors

(2) Individual donors

Roles:

- they get involved at the recommendation of ambassador-donors;

- they confirm their participation to the event and pledge for one or several projects;

- they make an 150 lei minimum donation, for one or several projects (50 lei, minimal donation value/project/session)

Benefits:

- they can become members of the CDC Network;

- they interact with other donors and establish new contacts;

- they have flexible payment options – they can support more than one project; they can make the payment in installments (in maximum two months);

- their involvement can be publicly acknowledged;

- they receive information concerning the supported projects during their implementation.

The CDC Actors

(3) Matching donors

- individual and corporate donors-

Roles:

- they have a strategic role, attending the CDC event at the recommendation of ambassador-donors;

- they stimulate the involvement of donors in the CDC event, offering a specific amount, provided during the pledging session; this is matched with the donations offered by one or several participants.

e.g.: they commit to match specific amounts (400 lei or 600 lei), depending on the matching donation of other participants (the reached totals will be 800 lei or 1.200 lei).

Benefits

- they become members of the CDC Network, they interact with other donors and establish contacts;

- they have flexible payment options – they can support more than one project; they can make the payment in installments (in maximum two months);

- their involvement can be publicly acknowledged;

- Sponsorship Law facilities are applied;

- they receive information concerning the supported projects during their implementation;

- they have the opportunity to chose the projects for which funds will be raised in the forthcoming CDC events;

- they will be the guests of the forthcoming CDC events, where they will be able to share their involvement experience;

The CDC Actors

(4) Corporate donors

Roles:

- they get involved at the recommendation of ambassador-donors;

- they confirm their participation to the event and commit to make a 500 lei minimum donation;

- they attend the public event and support one or several projects with a 500 lei minimum donation (minimal donation: 100 lei/project/session);

- they can have two ore three representatives at the event, who will fill in pledge forms for projects totaling at least 500 lei.

Benefits:

- they have the option to enter the CDC Network;

- they interact with other donors and establish new business contacts;

- they have flexible payment options - they can support more than one project; they can make the payment in installments (not more than two months);

- their involvement will be publicly acknowledged;

- Sponsorship Law facilities are applied;

- the name of the company will be mentioned in the CDC event report;

- they receive information concerning the supported projects during their implementation;

- the company will be the guest of the forthcoming CDC events, where its representatives will be able to share their involvement experience;

The CDC Actors (5) Organizations/project groups

Roles:

- they adapt the project according to a template recommended by CCF, in order to be included in the Projects Catalogue of CDC event;

- they name a representative who will be pitching the project during the event (in 6 minutes); they can be joined by one or two beneficiaries or partners involved in the project;

- they receive funding for the selected project, according to the number of donors who pledge to support it during the event;

Benefits:

- they present their project in a professional fundraising environment;

- they raise funds for their project;

- they attract new donors for their cause and organization;

- they present the results of your projects in the following editions of the CDC event and in the CDC Network;

- they increase the visibility of their initiatives and the profile of the organization

Principles for involvement

Before the event

- the ambassador-sponsors come with a project and promote it among their partners; they commit to raise at least 2.000 lei from their networks, for the selected project;

- the project is included in the CDC Catalogue;

- individual donors confirm their participation and pledge to make a minimum 150 lei donation;

- corporate donors confirm their participation and pledge to make a minimum 500 lei donation.

During the event

- the representatives of the organizations present their projects (6 minutes/project);

- ambassador-donors and their partners make a total donation of minimum 2.000 lei for one or several projects;

- matching donors stimulate the involvement of donors in the CDC, offering a specific amount during the pledging session; provided that this is matched with the donations offered by one or several participants;

- individual and corporate donors offer minimal donations of 150 lei and 500 lei/CDC event;

- CCF facilitates the instant communication of the results (graphic representations of the pledged amounts) and communicate during the event the total raised amount.

After the event:

- CCF announces the CDC event results and the total amount raised for all the projects;

- donors can make the payments for the pledged amounts (not later than two months after the event);

- CCF gives the grants according to the amounts raised for each project (not later than three months after the event);

- at the next CDC event, donors share their involvement experience;

- at the next CDC event, the results of the funded projects will are presented (reporting deadline: 12 months);

- CCF charges a 10% fee to the totals raised for each project, used for covering the CDC event costs.

Payment options

Donors can choose to make an integral payment or in installments, with the following payment options:

1. Cash, during the event or at the office of CCF (Clolșca Steet no. 6/2);

2. Bank payment: IBAN RO95 BTRL 0130 1205 J303 07XX, Banca Transilvania, Cluj-Napoca, with the following specification: ”Donor Circle, name of the project”;

3. On-line payment, http://fundatiacomunitaracluj.ro/doneaza.php

Cluj Community Foundation

We are a private funder and we serve the philanthropic interests of our donors - both companies and individuals - by managing private funds, channeled towards the needs of our community, as grants and scholarships.

In addition, we provide consultancy services to the companies that are supporting our community, assisting them in identifying the areas in which they can fund specific initiatives, as well as the mechanisms through which they can contribute to the development of the community.

We are also serving donor groups and individuals who are seeking for involvement opportunities that can allow them also to make the best use of their professional and life experience.

Between 2008 and 2012 we offered a total amount of 1.000.000 lei, of which 635.000 lei covered 150 grants for projects from a variety of areas. The remaining 365.000 lei covered 130 scholarships, awarded to high school and university students.

Eveniment organizat sub egida

În parteneriat cu

4000300, Cluj-Napoca, România, str. Cloșca, nr. 6, ap. 2

Tel: +40 264 434.618, Fax: +40 264 434.619

www.fundatiacomunitaracluj.ro

Date contact:

Simona Șerban, Director Executiv FCC

simona.serban@fundatiacomunitaracluj.ro

0726103605