Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

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Domainers’ Top 10 Domainers’ Top 10 Worst Practices Worst Practices * Bret Fausett * Eytan Elbaz * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes * Mike Rodenbaugh * Jothan Frakes

Transcript of Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

Page 1: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

Domainers’ Top 10 Domainers’ Top 10 Worst PracticesWorst Practices

* Bret Fausett * Eytan Elbaz * Bret Fausett * Eytan Elbaz

* Mike Rodenbaugh * Jothan Frakes* Mike Rodenbaugh * Jothan Frakes

Page 2: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

10. Manage your domains 10. Manage your domains with dozens of different with dozens of different registrars. registrars.

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

Page 3: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

9. “CYBER SQUISHING” 9. “CYBER SQUISHING” = CYBERSQUATTING += CYBERSQUATTING +

PHISHINGPHISHING**

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

*Concept courtesy J Berryhill*Concept courtesy J Berryhill

Page 4: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

8. Passing On A Good 8. Passing On A Good Opportunity Opportunity

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

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Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

Don't miss your market windowDon't miss your market windowRe: SmokinAces.com

“This domain is for sale. In an effort to get a fair market value for the domain, I allow you to make me one offer for the domain. If I accept your offer, great, we will proceed with the transaction. If I do not accept your offer, I will not entertain another offer for 1 month.

Thanks,XXX”

8. Passing on a Good 8. Passing on a Good OpportunityOpportunity

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Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

Don't ignore a potential opportunityFrom: XXX <[email protected]>

Subject: Re: I'm interested in buying your lipper.com domain.

Just yesterday, we were offered $9,000,000 from a multibillion dollar company who shares our domain name.We rejected it.How much more than $10,000,000 are you willing to offer?

8. Passing on a Good 8. Passing on a Good OpportunityOpportunity

Page 7: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

7. People Skills . . .7. People Skills . . .GET THEM AND USE GET THEM AND USE THEM THEM

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

Page 8: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

6. Watch the business news for new 6. Watch the business news for new product launches, product launches,

Register corresponding domain Register corresponding domain names,names,

Offer them back to poor foresight Offer them back to poor foresight corporations for big bucks,corporations for big bucks,

Wonder why sued.Wonder why sued.

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

Page 9: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

5. Don’t write copy? 5. Don’t write copy? Use RSS feeds so you don’t Use RSS feeds so you don’t have to create your own have to create your own content. Suck down and content. Suck down and repurpose them, nobody will repurpose them, nobody will

mind….. right?mind….. right?

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

Page 10: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

4. Build traffic to your 4. Build traffic to your sites by adding links in sites by adding links in comments and comments and trackbacks all over the trackbacks all over the Internet. Internet.

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

Page 11: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

3. Brand your company 3. Brand your company with a .netwith a .net

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

Page 12: Domainers’ Top 10 Worst Practices * Bret Fausett * Eytan Elbaz * Mike Rodenbaugh * Jothan Frakes.

2. Appraisals “on Crack”2. Appraisals “on Crack”

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

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Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices

2. Appraisals “on Crack”2. Appraisals “on Crack”• “Dear XXX-

• We are very interested in selling the domain. Our current asking price is $300,000,000,000,000.00 US (three hundred trillion U.S. dollars) for 1% ownership for a period of one year. Of course we would not allow a 1% owner to have any say on site content, but we would allow a 1% owner to have a small text-only link at the bottom of our main page pointing to you or your customer as a valued contributor. The text-only link should not exceed 10 words or 50 standard ASCII characters of text description, is limited to 5 words or 20 standard ASCII characters for the link title, and is subject to our approval of link content. The linked site is also subject to the terms and conditions of our terms of service for website content...”

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2. Appraisals “on Crack”2. Appraisals “on Crack”• From: <[email protected]>Subject: Re: I am interested in buying colombianfashion.net domain

“Dear thank por your interest in our domain, in this moment we are not selling the domain.But could be if you pay us the price

US 2,500,000”

Note: ColumbianFashion.com available for $600 with Fabulous.com

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1. Don’t Drink and 1. Don’t Drink and RegisterRegister

Top Ten Domainers’ Worst PracticesTop Ten Domainers’ Worst Practices