“We keep you . . . . .

. . . . . to your patients!”

Member of the THM Group 1-866-233-7464 www.dentalonhold.net

What is Dental On-Hold?

Dental On-Hold is an educational and marketing communication program.

Messages are professionally customized and produced to meet the specific need of each individual practice.

Your customized messages are heard by your patients every time they are placed on hold.

Dental On-Hold messages unlock the potential that lays hidden in your telephone when Your patients are placed on hold.

“Dental Practices will spend millions of dollars on marketing their image in every other medium, yet their telephone image lags far behind.

•  Educate your patients on your full range of services and technologies available.

•  Reflect the professionalism and personality of your practice.

•  Tell the caller how great you and your staff are.

•  Lessen aggravation level of caller.

•  Make the call an overall enjoyable experience.

•  Increase dentistry revenue.

•  Drive callers to your Web-Site.

Why consider Dental On-Hold?

82%

Of all callers will be placed On-Hold.

16 – 20%

Will make a commitment based on the information heard while On-Hold.

The Facts

88% - Prefer educational information message.

7% - Prefer Music.

3% - Prefer Radio.

2% - Prefer Silence

88%

7%

3%

2%

Educational MessageMusicRadioSilence

What Callers Prefer

Phone calls placed on hold per hour 4

Calls per week placed on hold. (8 hour work day) 160

2% of callers make a decision based on information heard while on hold

3

If 3 on hold callers make a decision (tooth whitening 3 x $300 weekly)

$900.00

Annual revenue based on 48 weeks $43,200.00

Assumption::

Increased Revenues

• Professionally written and customized script for each practice.

• Total production 5 minutes max – continuous loop.

• Average of 5-7 segments, each approximately 30 seconds in length.

• Bridged with licensed background music 8 - 10 seconds in length.

• Professional male or female voice talent or both.

What Is a Production?

!  Choose 6 or 7 topics

!  Dental On-Hold Library can be useful to select ideas or topics

!  Web sites are an excellent source of script material

The Dental On-Hold Script Writers use this information to develop the first draft. The Script Writers will continue to communicate directly with the Dr. or Contact Person until the script is approved and ready for production.

Script Selection

1.  Thank you for calling the dental office of Dr. Tony Mancuso, your call will be answered in just a moment. Offering the latest in dental techniques and technology, along with a professional caring staff, the dental office of Dr. Tony Mancuso, offers a wide range of services including family dentistry as well as a full range of cosmetic and aesthetic services. Dr. Tulumello, Dr. Mancuso’s father-in-law, has joined our staff and we extend a warm welcome too all of Dr. Tulumello’s patients. Also, Dr. Jin Tao has joined our staff as an associate. Dr. Tao and Dr. Mancuso, share very similar philosophies when it comes to practicing modern dentistry.

2.  Your patience is appreciated, please remain on the line and we’ll be happy to assist you momentarily. Dr. Mancuso has lectured on smile design principles and has been published in dental journals, in both Canada and the US. He was featured in “Enterprise 2000”, a book featuring successful individuals and businesses in the Hamilton/Niagara area. Dr. Mancuso conceived, developed and is course director of “Millennium Aesthetics”, a Live Hands On program in the Niagara Region, that teaches dentists from across the country how to successfully carry out modern aesthetic treatments. Dr. Mancuso received his fellowship in the Academy of General Dentistry in 1999 and currently sits on the Board of Directors for the Ontario A.G.C. As continuing education chair for the Ontario AGD, Dr. Mancuso has developed the first ever Master Track Program in Canada for AGD members wishing to pursue Mastership. In April of 2001, he received his fellowship in the Academy of Dentistry international.

3.  A smile says it all ............ At the dental office of Dr. Tony Mancuso, we can help you restore your smile and give you added self confidence. Dr. Mancuso’s philosophies are non metallic based dentistry, using all porcelain and white composites, not silver. We can also give you whiter teeth almost overnight through bleaching or veneers. Veneers can also instantly correct crooked or gapped teeth, in many instances negating the need for lengthy orthodontics. Our friendly caring staff, would be pleased to assist you to make the right decisions. Please ask us how easy it is today, to improve your self esteem with a bright new smile.

4.  With technologies and techniques, anything is possible, and here at the dental office of Dr. Tony Mancuso, we invite you to drop in for a consultation. We’re located at 184 Thorold Rd. in Welland, and our hours to serve you are Monday from 8 to 8, Tuesday thru Thursday from 8 to 5 and Fridays from 8 until 1. And for your convenience we accept Master Card, Visa and Debit Cards, or financial arrangements can be made to meet your individual needs. We thank you for holding during this brief delay, and our representative will be happy to take your call in just a moment.

Dr. Tony Mancuso

1.  Thanks for calling the Port Perry Dental Centre, we’ll be right with you. It’s your choice!!! Whether you want whiter teeth now or over a few nights, ZOOM is your answer!! In our office, Zoom will dramatically whiten your teeth in a little over an hour. Be sure to talk to us for all the details and find out how easy and affordable it is to have a new, clean white smile. Or visit our website at www.iluvmydentist.com.

2.  Are you or someone you know looking for releif from snoring? At Port Perry Dental Centre we can help thru the use of The Silencer family of products, featuring the patended Halstrom Hinge. This appliance was designed to be lightweight and compact, and the majority of patients adapt very quickly. The Silencer is an affordable, easy to use, non-invasive solution for patients suffering from snoring and sleep apnea. It’s worn in the mouth at night and opens your airway to bring an end to snoring. Talk to us for more information about The Silencer, when we return.

3.  At Port Perry Dental Centre, our goal is to provide dental care without fear, pain or anxiety for our patients. We use a wide range of techniques to provide the most comfortable dental care possible, including Nitrous Oxide Sedation. Nitrous Oxide also known as laughing gas, is a pain relieving and sedating gas that is combined with oxygen to make patients feel more comfortable during dental care. If you have any concerns or questions regarding Nitrous Oxide, please ask us when we return.

4.  If you are not happy with the way your teeth look or function, Orthodontic treatment may help. Crooked, overcrowded or protruding teeth are the most common reasons people seek help though Orthodontics. At Port Perry Dental Centre, we are proud to have Dr.Edward King, a specialist in Orthodontics as a member of our team. We appreciate you patience during this brief delay, please remain on the line and we will return to assist you in just a moment.

5.  Your patience is appreciated, please remain on the line and we will assist you as soon as possible. Your smile says a lot about your personality and how you feel about yourself. A dazzling white smile helps you look and feel confident. If your smile isn’t everything you want it to be, please talk to us about cosmetic dentistry. Through cosmetic dentistry, we can give you a picture perfect smile with natural healthy looking teeth. An attractive smile is a major asset, so please ask us for more information when we return. And please visit our website at www.iluvmydentist.com.

6.  Many of our patients come to us thru the referrals of their friends and family. At Port Perry Dental Centre, we truly enjoy meeting and treating the people you care about. If someone you know could benefit from our services, please let them know and we would be happy to see them and evaluate their particular needs.

7.  To help you afford the best treatment available, our office offers payments plans for your convenience. We also accept Visa, Mastercard, American Express, Interac, cheques and cash as payment. If you have any financial concerns, please let us know when we return. Or visit our website at www.iluvmydentist.com. Our office is also wheelchair accessible and we have a 24 hour a day 7 day a week live answering service for when you need us.

Dr. J. Cottrell - Port Perry Dental Centre

1.  We would like to thank you for calling the dental office of Dr. Ralph DeFelice. Please hold and we will return to your call in just a moment. Have you seen our new website. Please visit www.ralphdefelicedds.com and learn more about our staff, our office, the dental services we provide and view many before and after pictures from our patients. That’s www.ralphdefelicedds.com. We’ll be right with you.

2.  Extreme Makeover.........it’s the show that has everyone talking. Since this popular show first aired, people have been constantly asking us if we do makeovers. Well the answer is yes. We have been performing amazing makeovers for years and we would appreciate the opportunity to give you that picture perfect smile through cosmetic dentistry. Talk to us for more information or visit www.ralphdefelicedds.com.

3.  Are your teeth stained or discolored? Are they chipped or broken? Do you have spaces between your teeth or are they crooked or misshapen? If you answered yes to any of these questions, Dr. DeFelice can help with the cosmetic option known as Ceramic Empress Veneers, which are the most accepted of all modern smile enhancement techniques. Much less tooth structure is reduced than with other systems so that when bonded , Empress veneers result in a very strong and beautiful restoration. Dr. DeFelice also does invisalign orthodontic treatment, using a series of custom made clear aligners. Next to tooth whitening there is no easier or more effective way to create a more appealing smile. Ask us about it when we return.

4.  One hour has never meant so much!!!! At our office we can give you a whiter more attractive smile in just one hour, with our Rembrandt One Hour Smile Whitening program followed by at home enhancement. Rembrandt’s unique formula is safe, comfortable whitening. Ask us how we can whiten your teeth several shades in just one hour when we return. Or visit our website at www.ralphdefelicedds.com.

5.  Patients with loose dentures, partials or missing teeth are amazed at how well dental implants work to solve their problems. They are a fascinating new way to permanently replace missing teeth and/or provide very solid anchorage for dentures or other prosthetics. Here at our office we take a team approach to dental implants by allowing specialists to place the implants, because it’s what they do best. Whereas we do crowns, partials and dentures on a routine basis. To find out more please visit www.ralphdefelicedds.com or talk to us when we return in just a moment.

6.  The next time you visit our office, you will notice 2 new, more comfortable chairs and our exciting new state of the art digital pantographic and x-ray system. This new technology enhances our diagnostic capabilities and uses much less radiation. The images are displayed instantly with no chemicals required to process the image. Ask us for more information when we return, and thank you for holding.

7.  We are grateful for the patients who continually express their confidence and belief in our staff and our abilities by referring their friends, relatives and business associates to us. We enjoy meeting and treating the people you care about, so if someone you know could benefit from our services, please let them know. We would be happy to see them and evaluate their particular needs. And remember, new patients are always welcome at our office and emergency care is also available daily. Please visit www.ralphdefelicedds.com for more office information.

Dr. DeFelice

Term: 24 Months

Included: 8 Complete Customized Productions

Professional Script Writing Professional Voice Talent - Male & Female Licensed Background Music

Use of Digital Playback Recorder Full Warranty for Term

Fee: $1,595.00 paid in advance

* All rates are subject to applicable taxes

Member of the THM Group, P.O. Box 118, Barrie, ON 1-866-233-7464 www.dentalonhold.net