Do we need Social Networking in Extension Programming?

Charles E. Stamper

University of Kentucky

Cooperative Extension Service

Activity 1

How Well Do You Know Your Internet Slang?

Some Interesting Internet Stats

• 35% of males (polled) have used a Social Networking site

• 35% of females (polled) have used a Social Networking site

• In the Age Group 18-24, 75% have used a Social Networking site

• In the Age Group 25-34, 57% have used a Social Networking site

Source: Pew Internet & American Life Project. Retrieved from http://www.emarketer.com/Article.aspx?id=1006882

Demographics, Continued• In the Age Group 35-44, 30% have

used a Social Networking site

• In the Age Group 45-54, 19% have used a Social Networking site

• In the Age Group 55-64, 10% have used a Social Networking site

• In the Age Group 65+, 7% have used a Social Networking site

Source: Pew Internet & American Life Project. Retrieved from http://www.emarketer.com/Article.aspx?id=1006882

Use by Education

• Less than HS, 43%

• HS Graduate, 31%

• Some College, 41%

• College Graduate, 33%

Source: Pew Internet & American Life Project. Retrieved from http://www.emarketer.com/Article.aspx?id=1006882

Examples of Social Networks

• MySpace

• Facebook

• BeBo

• SecondLife

• Classmates.com

• Twitter

• Plaxo