DM Event: BranchOut

The largest professional network on Facebook

The Facebook Ecosystem

Founder & CEO of

Rick Marini

• Largest professional network on Facebook

• Over 12 Million users with 400 million professional connections – all through Facebook

• Largest job board on Facebook with 3 million jobs

• Ranked the #1 fastest growing app on Facebook in February 2012

• Users leverage their existing Facebook social graph for jobs, recruiting, sales and networking in a safe, secure professional way.

BranchOut… by the numbers

BranchOut.com - Proprietary and Confidential, 2011. Do not distribute.

Recruiters find top talent faster through BranchOut

Connect with Prospects

•Reach new candidates by posting listings on your Facebook page where they can be shared

• Increase referrals by sourcing candidates through employee connections

•Entice candidates by promoting company culture

Maximize Job Reach

•Advertise to millions by posting your job to BranchOut’s active professional network

•Expand your reach by making jobs on Facebook, Twitter and through direct messaging

Source Relevant Candidates

•Access largest talent database to search for millions of qualified candidates

•Match opportunities to people in your network using BranchOut’s advanced filters & matching functionality

•Stay in control by keeping all contacts and IP even when recruiters leave your company

$49/slot $5,000/year $299/month

Recent Awards and Accolades

2012 OnMedia 100 Top Private Companies

2011 Human Resource Executive #1 HR Product of the Year Award

Goldman Sachs Top 50 Private Internet Company to IPO

Dow Jones FasTech 50 Award

DLD One of Twenty High-potential Start Ups


Social Media… by the numbers

• Social media accounts for 1 out of every 6 minutes spent online

• Social media advertising will increase from $2.1 billion to $8.3 billion by 2015

• 89% of companies use social media for recruiting

• In 3 years Gen-Y will make up 50% of the workforce

• 845 million monthly users

• 483 million come back daily

• 20% of time spent on internet (10% for Google)

• 85% of Internet users have FB account

• 20 million apps accessed daily

• 28% of Gen-Y checks Facebook before getting out of the bed

Facebook… by the numbers

• The last 3 years on Facebook were dominated by social gaming companies

• The next 3 years we will see the emergence of utility apps

• Verticals with “social” baked in on day 1 are poised for success on Facebook

• FB Mobile could overtake web soon

Future of the Facebook Ecosystem

The world (and Facebook) is going mobile

• Mobile will surpass PC internet usage by 2015

• 83% of internet usage in India is mobile

• Facebook will be a “mobile company” in 1-2 years. Already over 350 million monthly active users.

BranchOut: One of the largest mobile apps on Facebook


Source: Facebook App Developer Blog Feb 24, 2012


Source: insidefacebook.com Marc 5th, 2012

How did BranchOut become the fastest growing app on Facebook?

• Network effect – critical mass inflection point

• Growth Team – A/B testing, optimizing, anayltics

• Mobile – from 0% to 40% of traffic in 3 months

• Press – conv rates increase with better awareness

DM Event: BranchOut

Technology

Transcript of DM Event: BranchOut