DISTRACTED DRIVING - Business Insurance · Distracted Driving –the biggest issue in driving today...
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DISTRACTED DRIVING The Biggest Issue in Driving Today
Transcript of DISTRACTED DRIVING - Business Insurance · Distracted Driving –the biggest issue in driving today...
DISTRACTED DRIVING
The Biggest Issue in Driving Today
RLI Professional Services Group
Professional Services Group Learning Event
PSGLE 132
April 12, 2016
RLI Professional Services Group
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© RLI Professional Services Group
Course Description & ObjectivesDistracted Driving – the biggest issue in driving today
This session will emphasize the magnitude of the distracted driving problem, the current laws in place, and weaknesses in prevention
efforts. We’ll also explore the effectiveness of existing solutions and if new technology is a help or a hindrance.
Learn about what can make a driver distracted and what can happen as a result of distracted driving
Review current laws and their weaknesses Identify resources for developing a distracted driving policy Explore possible preventive measures and solutions Consider newer vehicle technology and its impact on distracted driving
Distracted Driving Hazards
HVAC Windows Radio
Cell Phones
GPS Devices
Music Players
Eating
Distracted Driving Hazards
Cell Phones
More than 320 million
wireless connections in the U.S.
9% using while driving
About 25% of crashes
involve cell phone use
Distracted Driving Problem
Drivers using phones have a tendency to “look at” but not “see” objects.
Distracted drivers experience inattention blindness, similar to that of tunnel vision.
The cognitive distraction of a cell phone conversation causes distracted driving.
Results of Distracted Driving
Near Miss
Accident
Property Damage, Injury, or
Death
Distracted Driving Laws
www.distraction.gov
All states, except Montana, have laws of some sort 46 states and DC ban texting 14 states and DC prohibit using handheld cell phones
National Safety Council
• Distracted driving research studies
• Free Cell Phone Policy Kit
• Test drive the new Distracted Driving Online Course for free
• Review their tips and tools for Distracted Driving Awareness Month
www.nsc.org
Distracted Driving Awareness Month
Stop using your phone while driving
Use your influence on social media to tell others about the dangers of distracted driving
Take the pledge to drive cell phone-free
Weaknesses in Prevention Efforts
Legislation focuses on banning only handheld phones or only texting while driving.
State law and many employer policies allow hands-free cell phone use.
Polls show people recognize the risks of talking on handheld phones and texting more than they recognize the risks of hands-free phones.
Many drivers mistakenly believe talking on a hands-free cell phone is safer than handheld.
Distracted Driving Solutions
Is Hands Free the Answer?
Not Necessarily
Visual – taking your eyes off the road.
Manual – taking your hands off the wheel.
Cognitive – taking your mind off of driving.
Is Hands Free the Answer?
Multitasking:
A Brain Drain!
Is Hands Free the Answer?
Jugglingtasks
Researchstudies
Everythingin focus?
A betterview!
Distraction Slows Reaction
Talking on Cell Phones
Longer Reaction Time
Distraction Slows Reaction
Dri
vin
g R
isks Inattention Blindness
Slower Response & Reaction Time
Problems Staying in Lane
Distracted Driving Attitude
83% say drivers using cell phones is a serious or extremely serious problem, yet:
1. More than half of these same people spoke on cell phones while driving during the previous 30 days; and
2. 17% admitted doing it often or very often.
My crashrisk islower thanother drivers.
Possible Prevention Steps
Inform callers that you will not participate in phone conversations while driving.
Consider your exposure to cognitive distraction and increased crash risk while using in-vehicle technologies.
Consistent enforcement of laws.
Technology solutions that prevent calls and messages from being sent or received by drivers in moving vehicles.
Distracted Driving Solutions?
Blind spot detection/side assist/collision warning
In-dash navigation system
Rearview/backup cameras
In-vehicle communications
Lane departure warning/wake-you-up safely
Forward collision warning
Distracted Driving Summary
Distracted Driving
This concludes the Professional Services Group
Learning Event
Marie Bernier, Director of Content, ARM
Sean McGuire, CSP, ALCM, Senior Loss Control [email protected]
