Dissertation Proposal _Sara1
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Transcript of Dissertation Proposal _Sara1
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Problem statementProblem statement
Purpose of Study
Thesis statement
Research BackgroundResearch Background
Introduction to the problem
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Timeline
Importance of the study
Methodology
Objectives of the study
Research goal
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Knowledge is the main element that inspired the knowledge management
initiatives in any sector.
The knowledge-based era forced the banking institutions, to put knowledge
as one of the main competitive advantages, but it gets tougher in financial
landscape because it is such a knowledge-oriented
environment(Davenport, 1998; ISIS, 2002).
By mentioning knowledge management, the interpretation of knowledge
itself must be clarified. Allee (1997) explains in detail the knowledge
archetype that relates data, information, knowledge, meaning, philosophy,
wisdom and union. Basically, the archetype defines data as if there are so
many whitecaps in a larger sea of information. It is consider as information
when data are linked to another. As conjunction to that matter, informationbecomes knowledge when it is analyzed, linked to other information and
compared to what is already known.
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For the past 10 over years, banks have been dynamically automating their
manual processes. This has resulted in the creation of many information
systems even within one bank. While these information systems were able
to help banks to better manage their processes and resources, they also
have created a number of setbacks. One major setback of past informationsystem is that it has resulted in the creation of huge volumes of data and
information, resulting in a phenomenon like information explosion or
information overload. This phenomenon occurs when we are faced with
over whelming amount of information, and we have to take time to go
through the bulk of information and select the best one to use. When
there is the load of information it could result in less reactive responses and
decline of capacity. With huge amount of information being createdconsistently, inefficiency occurs. Consequently, efficient and effective
recovery of resource and knowledge has increasingly becoming an
imminent research issue in recent times.
Knowledge Management In The Banking Sector
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Banks have realized the crucial role of knowledge management in gaining
an edge in this competitive field, but there have been laggards in the
adoption of knowledge management usually due to wait and see attitude of
what will be the true benefits and pitfalls from early adopters. According to
an International Data Corporations (IDC) survey conducted across morethan 600 banks in Western Europe, only 20% of banks are currently apply a
knowledge management principles (Blesio & Molignani, 2000). This trend is
actually more prevalent among large banks. With greater awareness of the
importance of knowledge management, IDC expects this situation to
change in the near future, and knowledge management will become a
priority for the banking sector.
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Knowledge management and information technology has become one of
the most important activities of any organization that want to continue the
work and success in the market. It is seek to discover new ways more
effective than those used by competitors, where it is able to bring
this discovery on the ground and reaching theexcellence and creativity which can achieve a sustainable competitive
advantage (Alsaed and Harem, 2004).
Therefore we can assume that the flow of knowledge is the
heart of modern business organizations and here we can highlights the
importance of the proper use of modern and advanced information
technology in managing knowledge which will contribute instrengthening the competitive advantage of business organizations.
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According to range of previous studies (Alsaed and Hareem, 2004),
(Baqya and Aredh, 2005) and (Zamel, 2003), the researcher noted a
lack of interest in Knowledge Management (KM) and Information
Technology (IT), which lead to the problem of study and the resulting
question: -
What is the role ofKM and IT in achieving competitive advantages
in banking institutions?
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Numerous authors have recognised the importance of the relationships
between KM and innovation tools (Chourides, Longbottom, & Murphy, 2003;
Darroch & McNaughton, 2002; Davenport & Prusak, 1998; Gopalakrishnan &
Bierly, 2001; Hall & Andriani, 2003; Nonaka & Takeuchi, 1995; Yamin,
Gunasekaran, & Mavonda, 1999). While studies have shown that KM can lead
to innovation (Darroch & McNaughton, 2002; Forrester, 2000; Gopalakrishnan &
Bierly, 2001), few studies have investigated the relationship between KM and IT,
though the relationship seems obvious. KM and IT, both major management
practices, seem to be closely related (Hsu & Shen, 2005).
What are the relationships between KM and IT? Can KM initiatives
implemented through IT improve an organisations capability for innovation?
This study attempts to determine the role ofKM implemented through IT
in organisational innovation.
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1- What KM practices are currently being used by the various banks in Oman
and if so, have they provided any competitive advantages?
2-What is the relationship of knowledge management to competitive
advantages within the banking institutions in Sur, from the point of view of
managers who work in these banks?
3- What is the relationship of information technology to competitive advantageswithin the banking institutions in Sur, from the point of view of managers
who work in these banks?
4- Are there any significant differences between the benefits of knowledge
management and information technology and between the competitive
advantages they offer to banks operating in Sur?
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The purpose of this study is to identify the competitive advantages
of knowledge management and information technology within banks
operating in Sur.
Discovery will come from An analytical descriptive approach that will
be applied in this study by using questioners and interviews which
will be distributed to all general managers and heads of
departments at banks in Sur, a total of 175 staff.
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Shed light on the role of knowledge
management and information technology in achieving prevailing
competitive advantage in banks operating in Oman.
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y There are several sub-goals are:
1 - To highlight the importance of knowledge management and information technology in facing
unprecedented challenges in the present and future faced by the banking sector in Sur. With the
phenomenon of globalization and the shift in the economics of the industry and the emergence
of digital installations it is also important to utilize fully all existing resources.
2 - Emphasis on the role of knowledge management and information technology to improve and
enhance the feature competitiveness in the banking institutions in Sur.
3 The study aims to measure and examine the current reality of knowledge management in
the banking sector in Sur and how it can be developed to achieve the objectives
of development, growth and competitiveness of the banking institution.
4- Identify the nature of the relationship between knowledge management and competitive
advantage in the banking institutions from the perspective of working managers in these
institutions.
5- Recommendations to strengthen the role of knowledge management and information
technology in development and enhance the competitive advantage in Omanis banking
institutions
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1 - Banks operating in Sur are applying knowledge management principles or
technical systems and if so, which departments or sections are they deployed
in?
2 - The study will also discover if there is a knowledge management or
information technology section within individual bank branches in Sur.
3 -There are statistically significant relationships between knowledge
management and information technology and areas of competitive advantage
such as
financial performance
control the markets
creativity and development
operational efficiency
Product qualities, at the level of significance =0.05.
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For the banking sector: -
The banking sector plays a key role in economic development and as a
result this study aims to help the banking sector as follows:
1- Focus attention and future strategy on knowledge
management and information technology to face the rapid challenges, save
time and effort, improve the quality of services, improve the Banks Image,increase customer base and remove the impediments of geography.
2- Information technologies represent a major source
of nutrition providing various operations and activities of the Banking
sectors with information which would enable it to collect, storage,
compilation, analysis and disseminate the information and utilization based
on scientific objectivity.
3- This study aims to continue the work of previous internationalresearchers with a focus on the local banking industry in Sur, Oman. As a
result it will pioneer research on the possible benefits of knowledge
management in this sector.
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1 - Gives the researcher a scientific and objective based study
area and gain knowledge about the reality of knowledge management system
and information technology and the importance of apply it in the banking sector. This will
help the researcher in later life.
2 - The exploration of this domain from its primary and secondary sources will not only
define but also expand the circle of knowledge and consolidate the information in the
researchers mind.
3 - This will improve the ability of the writer to plan, undertake and formulate conclusions
from independent research in preparation for doctoral studies.
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1 - This study will examine research on key topics related to knowledge
management and help to expose the domain to others. It will also act as abasis for others to conduct further research in the future.
2 Improve on the lack of adequate field studies that focus on knowledge
management and information technology and their relationship to the
development of banking institutions specifically in Oman.
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1- This study will reinforce the necessity of using technology and
knowledge, which will reflect positively on the economic sector by openingup new horizons for development projects. This will provide new services
using existing infrastructure and improve the level of service provided.
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Qualitative Research
Quantitative methods
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Two basic sources of information will use:
1. Secondary sources: Collection of data from various sources, using the search engine:
www.Google.com to find journal and articles about Knowledge Management, Knowledge
Development and Information Technology. Journal includes information on Knowledge
Management Application, Knowledge Development activities, Knowledge Management
issues. The researcher will address the theoretical framework of previous research tosecondary data sources, such as books, Arab and foreign references of related
subjects, periodicals, articles, reports, documents, publications, statistics related to
the subject of research, previous research studies.
2. Primary sources: This study will carry out using a set of questionnaire. The purposes of
the research are to measure success factors of banking sectors from adopting knowledge
development in their business and to collect general information about knowledge
development in the domain. To address the analytical aspects of the research topic, theresearcher will collect preliminary data from the questionnaire and will distribute it as a key
tool for research, design specifically for this purpose and will distribute to general
managers, managers and heads of departments in banks operating in Sur.
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A questionnaire will be prepared on "The role of knowledge
management and information technology in achieving competitive
advantage of banks operating in Sur. "
Parallel with the objectives of this research, the questionnaire will
developed according to five sections:
Section I: It will be about a personal data and the functional effectors suchas:
sex, age, qualification, specialization, length of service in the bank, named
career, length of service in the field of study
Section II: It will be about data related to bank such as:
type of Bank, number of branches of the Bank, Bank classification, the
age of the Bank, ATM
Automatic Bank
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Section III: It will be about the role of knowledge
management and information technology and will consist of two areas:
The role of knowledge management
The role of information technology
Section IV: It will be about the use of knowledge
management and information technology in achieving thecompetitive feature and will consist of five areas:
* The quality of products
* Financial performance
* Control of the markets
* Innovation and development
* The efficiency of operations
Section V: It will be an official question on knowledge
management and information technology. It will ask about the benefits and
barriers of knowledge development adoption.
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Local Studies *
Arabic Studies *
Foreign Studies *Similarities between the current study and previous studies *
What the current study will going to add*
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1- (Kamla Ali Al-Busaidi), (Lorne Olfman), (Terry Ryan) and (Gondy Leroy),
(2010) a study about (Sharing Knowledge to A Knowledge Management
System: Examining the motivators and the benefits in an Omaniorganization)
2- (F C Gray Southon), (Ross J Todd) and (Megan Seneque), (2002) a
study about (Knowledge management in three organizations: An
exploratory study)
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1- (Abdel Wahab), (2006), a study entitled (the requirements of knowledgemanagement in the Arab cities a case study on the city of Cairo).
2-(Siam, Walid Z), (2006), (The Extent of Awareness of the Importance of
Accounting Knowledge Management in the Jordan Industrial Shareholding
Company).
3-(Qadoor and Yassin), (2006), a study entitled, (form a proposal to study
the impact of Information technology on the optimal use of resources in
the facility), Jordan.4- (Hashem), (2005), a study entitled (knowledge
management portal for organizational creativity in Egyptian universities).
5-(Baqyah and Alaredh), (2005), a study entitled (automated modern
techniques used in developing of banking services and their impact on
dealing with banks in Jordan).
6-(Alsaed and Harem), (2004), a study entitled "The relation betweenknowledge management and information technology of competitive
advantage in the organization, research on the pharmaceutical sector in
Jordan"
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7-(Rezouki), (2004), a study entitled (a futuristic vision of the role ofinformation specialists in
knowledge management), Riyadh.
8- (Sharif), (2005), a study entitled (Electronic accounting
information systems risk an empirical study on the banks operating in
Gaza)
9-(Buhaisi), (2005), a prospective study to address the reality of the
Palestinian entitled of (modern information technology and its availability to
the administrative decision-makers in business organizations)
10-(Alshentf) (2000) study on (the role of computerized management
information systems in the process of decision-making, field study on
commercial banks operating in Palestine)
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1- (Hurbert, S), (1998), (How Knowledge management Adds Critical Valueto distribution channel management)
2- (Daniles, N. Carolin), (1996), (Information technology: - The
management challenge.
3- (Contributions of KM initiatives to innovation performance)
4- (Rebecca & Murray), (1997), (Knowledge Management Associates)
5- (Robertson.J), (2004), (Intranet and Knowledge Sharing)
6- (Neal Pollock), (2002), (Knowledge Management and Information
Technology (Know-IT Encyclopaedia)
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From reviewing of previous studies its clear that the current study will
address new things, as follows: -
1- The majority of previous studies conducted in non-local environments,
while this study will be applied to the Omani banking sector, and it is the
first study on the concept of knowledge management as an input towards
the development and improving of administrative processes in the
banks operating in Sur in particular.
2-Many previous studies aimed at introducing knowledge
management and their department and requirements of their
application, while the purpose of this study is to investigate the role
of knowledge management and information technology in achieving
competitive progress in the banks operating in Sur through the innovationof new products, cost reduction, market access and thus increasing profits.
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The Dissertation officially takes three months and is to be submitted on the 1st of
Sep 2011. However a lot of background research has already been undertaken in
the area as part of the development of this proposal.
The Major Milestones in this project are
Submission of Initial ProposalCompletion of Literature Review
Definition of the Question,
Decision on Evaluation methods and success criteria
Analysing and Documenting Results
Finalising Conclusions
Completion of Dissertation Document and Final Submission
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Questions?